Product Innovation in the Global Fashion Industry (Hardcover, 1st ed. 2018)

As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users. In doing so, this book categorizes product innovation into three levels-materials, style and product development-and aims to present the broader scope of innovation in the global fashion industry with the hope that other sectors can learn from these developments and be inspired.

General

Imprint:	Palgrave Pivot
Country of origin:	United Kingdom
Series:	Palgrave Studies in Practice: Global Fashion Brand Management
Release date:	November 2017
First published:	2018
Editors:	Byoungho Jin • Elena Cedrola
Dimensions:	210 x 148 x 17mm (L x W x T)
Format:	Hardcover
Pages:	145
Edition:	1st ed. 2018
ISBN-13:	978-1-137-52348-8
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > Product design Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management Books > Business & Economics > Business & management > Management of specific areas > Research & development management Books > Business & Economics > Business & management > Sales & marketing > General
LSN:	1-137-52348-4
Barcode:	9781137523488

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