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Books > Science & Mathematics > Biology, life sciences > Life sciences: general issues > Neurosciences
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Design Thinking Research - Translation, Prototyping, and Measurement (Hardcover, 1st ed. 2021)
Loot Price: R4,940
Discovery Miles 49 400
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Design Thinking Research - Translation, Prototyping, and Measurement (Hardcover, 1st ed. 2021)
Series: Understanding Innovation
Expected to ship within 10 - 15 working days
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Extensive research conducted by the Hasso Plattner Design Thinking
Research Program at Stanford University in Palo Alto, California,
USA, and the Hasso Plattner Institute in Potsdam, Germany, has
yielded valuable insights on why and how design thinking works. The
participating researchers have identified metrics, developed
models, and conducted studies, which are featured in this book, and
in the previous volumes of this series. This volume provides
readers with tools to bridge the gap between research and practice
in design thinking with varied real world examples. Several
different approaches to design thinking are presented in this
volume. Acquired frameworks are leveraged to understand design
thinking team dynamics. The contributing authors lead the reader
through new approaches and application fields and show that design
thinking can tap the potential of digital technologies in a
human-centered way. In a final section, new ideas in neurodesign at
Stanford University and at Hasso Plattner Institute in Potsdam are
elaborated upon thereby challenging the reader to consider newly
developed methodologies and provide discussion of how these
insights can be applied to various sectors. Special emphasis is
placed on understanding the mechanisms underlying design thinking
at the individual and team levels. Design thinking can be learned.
It has a methodology that can be observed across multiple settings
and accordingly, the reader can adopt new frameworks to modify and
update existing practice. The research outcomes compiled in this
book are intended to inform and provide inspiration for all those
seeking to drive innovation - be they experienced design thinkers
or newcomers.
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