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Design Science in Tourism - Foundations of Destination Management (Hardcover, 1st ed. 2017) Loot Price: R6,688
Discovery Miles 66 880
Design Science in Tourism - Foundations of Destination Management (Hardcover, 1st ed. 2017): Daniel R Fesenmaier, Zheng Xiang

Design Science in Tourism - Foundations of Destination Management (Hardcover, 1st ed. 2017)

Daniel R Fesenmaier, Zheng Xiang

Series: Tourism on the Verge

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Loot Price R6,688 Discovery Miles 66 880 | Repayment Terms: R627 pm x 12*

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This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations. The book builds on recent findings in psychology, geography and urban and regional planning, as well as from economics, marketing and communications, and explores the opportunities arising from recent advances in the Internet and related technologies like memory, storage, RFID, GIS, mobile and social media in the context of collecting and analyzing traveler-related data. It presents a broad range of insights and cases on how modern design approaches can be used to develop new and better touristic experiences, and how they enable the tourism industry to track and communicate with visitors in a more meaningful way and more effectively manage visitor experiences.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Series: Tourism on the Verge
Release date: October 2016
First published: 2017
Editors: Daniel R Fesenmaier • Zheng Xiang
Dimensions: 235 x 155 x 18mm (L x W x T)
Format: Hardcover
Pages: 272
Edition: 1st ed. 2017
ISBN-13: 978-3-319-42771-3
Categories: Books > Business & Economics > Business & management > E-commerce
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Business & management > Business mathematics & systems > General
Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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LSN: 3-319-42771-7
Barcode: 9783319427713

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