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Entertaining Fear - Rhetoric and the Political Economy of Social Control (Hardcover, New edition)
Loot Price: R2,526
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Entertaining Fear - Rhetoric and the Political Economy of Social Control (Hardcover, New edition)
Series: Frontiers in Political Communication, 18
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Total price: R2,546
Discovery Miles: 25 460
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Throughout the political spectrum, successful arguments often rely
on fear appeals, whether implicit or explicit. Dominant arguments
prey on people's fears - of economic failure, cultural
backwardness, or lack of personal safety. Counterarguments feed on
other fears, suggesting that audiences are being duped by emotional
smokescreens. With chapters on the political, institutional, and
cultural manifestations of fear, this book offers diverse
investigations into how insecurity and the search for certainty
shape contemporary political economic decisions, and explores how
the rhetorical manipulation of such fears illuminates a larger
struggle for social control.
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