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The Art of Business Wars - Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries (Paperback)
Price: R261
Discovery Miles 2 610
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(21%)
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The Art of Business Wars - Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries (Paperback)
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List price R330
Price R261
Discovery Miles 2 610
You Save R69 (21%)
Expected to ship within 5 - 7 working days
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Based on the chart-topping BUSINESS WARS podcast re-imagined using
Sun Tzu's THE ART OF WAR as a guide, THE ART OF BUSINESS WARS
features stories and lessons from history's greatest business
rivalries revealing why some companies triumph while others
crumble. Business is a fight for survival. In business as in war,
leaders match their wills in pursuit of opposing outcomes, they
devise strategies, and marshal resources for victory. Success can
turn on the smallest of details; a single tactical blunder can
topple an empire. Ultimately, one side triumphs - and victory is
all that matters. In The Art of Business Wars, David Brown, host of
the hit podcast Business Wars, masterfully frames some of the
biggest business rivalries in history using revered Chinese
military strategist Sun Tzu's insights and pragmatic advice. Each
rivalry tells a story of combined wits, strategies, and resources.
Brown chronicles the rise of companies as they vanquish rivals,
formulate innovative plans, and adapt to keep up with shifting
needs. The goal? Stay ahead of the competition and emerge
victorious. By compiling powerful insights uncovered over hundreds
of podcast episodes and more than a year of in-depth research,
Brown has developed a formula for business intrigue rich in popular
history. The stories in The Art of Business Wars will inspire you,
and the lessons you can draw from them - about determination,
ingenuity, patience, grit, subtlety, and other traits that
contribute to a victorious enterprise - are invaluable, whether
you're a creative freelancer or the CEO of a multinational
manufacturer.
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