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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry

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Hospitality Marketing Management (Hardcover, 6th edition) Loot Price: R2,127
Discovery Miles 21 270
Repayment Terms: R199 pm x 12*
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Hospitality Marketing Management (Hardcover, 6th edition): David C. Bojanic, Robert D. Reid

Hospitality Marketing Management (Hardcover, 6th edition)

David C. Bojanic, Robert D. Reid

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Loot Price R2,127 Discovery Miles 21 270 | Repayment Terms: R199 pm x 12*

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Hospitality Marketing Management, 6th EditionĀ explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, exploring not only the foundations of marketing in the hospitality world but also new trends in the industry.

General

Imprint: John Wiley & Sons
Country of origin: United States
Release date: December 2016
Authors: David C. Bojanic • Robert D. Reid
Dimensions: 272 x 213 x 20mm (L x W x T)
Format: Hardcover - Cloth over boards
Pages: 384
Edition: 6th edition
ISBN-13: 978-1-118-98895-4
Categories: Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General
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LSN: 1-118-98895-7
Barcode: 9781118988954

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