Books > Reference & Interdisciplinary > Communication studies > Research methods
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Organizational Research - Storytelling in Action (Hardcover)
Loot Price: R4,064
Discovery Miles 40 640
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Organizational Research - Storytelling in Action (Hardcover)
Series: Routledge Studies in Management, Organizations and Society
Expected to ship within 12 - 17 working days
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'Organizational research methods' (ORM) are making an ontological
turn by studying the nature of Being, becoming, and the meaning of
existence in the world. For example, without ontology, there is no
'ground' and no 'theory' in Grounded Theory (GT). This book
explores ten ways to develop fourth wave GT that is grounded and
theory. 1st wave GT commits inductive fallacy inference, 2nd wave
GT bandaids it with positivistic content coding. 3rd wave GT turns
to social constructivism, but this leaves out the materiality and
ecology of existence. The first three waves do not address
falsification or verification. There is another theme. Qualitative
research methods is a discipline craft, not mere science or
something that automated text analysis software can displace.
Quantiative narrative analysis (QDA) is one more way to colonize
and marginalize indigenous ways of knowing (IWOK). Without an
ontological turn, its the death of storytelling predicted by Walter
Benjamin and Gertrude Stein predicted. The good news is Western
Empirical Science is beginning to listen to IWOK-Native Science
experiential living story method of relations not only to other
humans but to other animals, plants, to living air, water, and
earth in living ecosystem of an enchanted world There is a gap in
the qualitative research methodology practices and comprehensive
advanced approaches causing a split between practice and theory. So
called Grounded Theory (inductive positivism) . Organizational
Research: Storytelling in Action is about how to conduct ten kinds
of ontological Research Methods and conduct their interpretative
analyses, for organization studies, in an ethically answerable way.
It is aimed at people who want a more 'advanced' treatment than
available in so-called Grounded Theory or automated narrative
analysis books.
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