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Books > Business & Economics > Business & management > International business

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Internationalisation - Process, Context and Markets (Hardcover) Loot Price: R4,588

Discovery Miles 45 880

Repayment Terms: R430 pm x 12*

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Internationalisation - Process, Context and Markets (Hardcover): David Wilson, Graham Hooley, Ray Loveridge

Internationalisation - Process, Context and Markets (Hardcover)

David Wilson, Graham Hooley, Ray Loveridge

Series: The Academy of International Business

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Loot Price R4,588 Discovery Miles 45 880 | Repayment Terms: R430 pm x 12*

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This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process; competitive advantage in an international context; and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new milennium.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Series:	The Academy of International Business
Release date:	June 1998
First published:	1998
Editors:	David Wilson • Graham Hooley • Ray Loveridge
Dimensions:	216 x 140 x 21mm (L x W x T)
Format:	Hardcover
Pages:	279
ISBN-13:	978-0-333-69943-0
Categories:	Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Ownership & organization of enterprises > Multinationals Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	0-333-69943-2
Barcode:	9780333699430