Handbook of Scales in Tourism and Hospitality Research (Hardcover)

As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.

General

Imprint:	Cabi Publishing
Country of origin:	United Kingdom
Release date:	December 2014
First published:	2015
Authors:	Dogan Gursoy • Muzaffer Uysal (Professor & Dept. Chair) • Ercan Sirakaya-Turk • Yuksel Ekinci • Seyhmus Baloglu
Dimensions:	244 x 172 x 29mm (L x W x T)
Format:	Hardcover
Pages:	432
ISBN-13:	978-1-78064-453-0
Categories:	Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General
LSN:	1-78064-453-1
Barcode:	9781780644530

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!