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Books > Reference & Interdisciplinary > Communication studies
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The Basics of Communication Research (with InfoTrac) (Paperback, New edition)
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The Basics of Communication Research (with InfoTrac) (Paperback, New edition)
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Combining the time tested classical work of Earl Babbie with the
insights of one of the most recognized and respected names in
speech communication research, THE BASICS OF COMMUNICATION RESEARCH
is the book for the Communication research methods course. With the
authors' collective experience teaching research methods and as
active researchers themselves you will find this text to be the
authoritative text for your course. The authors frame research as a
way of knowing, and provide balanced treatment to both quantitative
and qualitative research traditions in communication research and
present it in a student friendly and engaging format. It provides
in-depth treatment of the role of reasoning in the research
enterprise and how this reasoning process plays itself out in
planning and writing a research proposal and report.
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