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Knowledge Management in the Pharmaceutical Industry - Enhancing Research, Development and Manufacturing Performance (Hardcover, New Ed)
Loot Price: R4,144
Discovery Miles 41 440
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Knowledge Management in the Pharmaceutical Industry - Enhancing Research, Development and Manufacturing Performance (Hardcover, New Ed)
Expected to ship within 12 - 17 working days
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The Pharmaceutical Industry has been undergoing a major
transformation since the heady days of 'big pharma' in the 1970s
and 80s. Patent expiry, the rise of generics, and the decline of
the blockbuster drug have all changed the landscape over the last
10-15 years. It's an environment where products can take 10 years
or more to come to market, billions are spent on research and
development, jobs are being shed in the western pharma homelands
and regulators and the public are more demanding than ever. So what
part is Knowledge Management playing and going to play in this
vital international industry? Knowledge Management (KM) has many
facets from providing comprehensive knowledge bases for workers,
through the sharing of advice and problem solving, to providing an
environment for innovation and change. This book, focusing on
research and development, and manufacturing-based companies,
explores how a range of techniques and approaches have been applied
in the unique environment of the Pharmaceutical Industry, and
examine how it can help the industry in the 21st century. Whilst
the book is centered on the Pharmaceutical Industry, its objective
will be to discuss and demonstrate how Knowledge Management can be
applied in a variety of environments, and with a range of cultural
issues. KM practitioners, and potential practitioners, both within
and outside the Pharmaceutical Industry, will be able to gain
valuable guidance and advice from both the examples of good
practice and the lessons learned by the authors and contributors.
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