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Identity at Work - Ethnicity, Food & Power in Malaysian Hospitality Industry (Hardcover, 1st ed. 2015)
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Identity at Work - Ethnicity, Food & Power in Malaysian Hospitality Industry (Hardcover, 1st ed. 2015)
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This book investigates the interface of ethnicity with occupation,
empirically observed in luxury international hotels in Kuala
Lumpur, Malaysia. It employs the two main disciplines of
anthropology and sociology in order to understand the root causes
and meaning of ethnicity at work within the hospitality industry
sector. More specifically, it observes social change in a
multi-ethnic and non-secular society through an ethnographic study
located in a micro organisation: the Grand Hotel. At the individual
level, this research shows how identity shifts and transformation
can be mediated through the consumption and manipulation of food at
the workplace. In addition, it combines an ambitious theoretical
discussion on the concept of ethnicity together with empirical data
that highlights how ethnicity is lived on an everyday basis at a
workplace manifesting the dynamics of cultural, religious and
ethnic diversity. The book presents the quantitative and
qualitative findings of two complementary surveys and pursues an
interdisciplinary approach, as it integrates methodologies from the
sociology of organisations with classic fieldwork methods borrowed
from ethnology, while combining French and Anglo-Saxon schools of
thoughts on questions of identity and ethnicity. The results of the
cultural contact occurring in a westernised pocket of the global
labour market - in which social practices derive from the
headquarters located in a society where ethnicity is self-ascribed
- with Malaysian social actors to whom ethnicity is assigned will
be of particular interest for social scientists and general readers
alike.
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