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The Airline Profit Cycle - A System Analysis of Airline Industry Dynamics (Paperback)
Loot Price: R1,229
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The Airline Profit Cycle - A System Analysis of Airline Industry Dynamics (Paperback)
Series: Routledge Studies in Transport Analysis
Expected to ship within 12 - 17 working days
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The air transport industry has high economic impact; it supports
more than 60 million jobs worldwide. Since the early years of
commercial air travel, passenger numbers have grown tremendously.
However, for decades airlines' financial results have been swinging
between profits and losses. The airline industry's aggregate net
average profit between 1970 and 2010 was close to zero, which
implies bankruptcies and layoffs in downturns. The profit cycle's
amplitude has been rising over time, which means that problems have
become increasingly severe and also shows that the industry may not
have learned from the past. More stable financial results could not
only facilitate airline management decisions and improve investors'
confidence but also preserve employment. This book offers a
thorough understanding of the airline profit cycle's causes and
drivers, and it presents measures to achieve a higher and more
stable profitability level. This is the first in-depth examination
of the airline profit cycle. The airline industry is modelled as a
complex dynamic system, which is used for quantitative simulations
of 'what if' scenarios. These experiments reveal that the general
economic environment, such as GDP or fuel price developments,
influence the airline industry's profitability pattern as well as
certain regulations or aircraft manufactures' policies. Yet despite
all circumstances, simulations show that airlines' own management
decisions are sufficient to generate higher and more stable profits
in the industry. This book is useful for aviation industry decision
makers, investors, policy makers, and researchers because it
explains why the airline industry earns or loses money. This
knowledge will advance forecasting and market intelligence.
Furthermore, the book offers practitioners different suggestions to
sustainably improve the airline industry's profitability. The book
is also recommended as a case study for system analysis as well as
industry cyclicality at graduate or postgraduate level for courses
such as engineering, economics, or management.
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