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Marketing - A Primer for Business Executives (Paperback) Loot Price: R868
Discovery Miles 8 680
Repayment Terms: R81 pm x 12*
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Marketing - A Primer for Business Executives (Paperback): Giri Dua, Donald Grunewald

Marketing - A Primer for Business Executives (Paperback)

Giri Dua, Donald Grunewald

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Loot Price R868 Discovery Miles 8 680 | Repayment Terms: R81 pm x 12*

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This book is designed as a short primer for the executive who wishes to learn some- thing about marketing to be able to succeed in his or her organization. This book contains twelve chapters to help the executive succeed better by understanding the main concepts of marketing.

General

Imprint: North American Business Press
Country of origin: United States
Release date: July 2011
First published: July 2011
Authors: Giri Dua • Donald Grunewald
Dimensions: 234 x 156 x 7mm (L x W x T)
Format: Paperback - Trade
Pages: 128
ISBN-13: 978-0-9828434-3-7
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 0-9828434-3-7
Barcode: 9780982843437

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