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Context - The Effects of Environment on Product Design and Evaluation (Paperback)
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Context - The Effects of Environment on Product Design and Evaluation (Paperback)
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Context: The Effects of Environment on Product Design and
Evaluation addresses the environment, or context, in which we
consume products and the impact of context on choice and
acceptability. The book explores what context is, how it influences
design by specialists, and acceptance by consumers. Chapters
discuss the basics of context, food and drink in context, testing a
range of other products, and other contextual variables.
Historically, research on context has been done in the laboratory
and various natural locations, but rapid growth in other methods to
study context, including evoked contexts, immersive contexts,
virtual reality contexts, and more have widened research
possibilities. Appealing to the professional, academic and
commercial markets, this book will be of interest to those who
conduct research in product development and product testing, to
those who study what controls product usage, including eating from
the health perspective, and to those who make decisions about
product and space development.
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