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Motion Graphics - Principles and Practices from the Ground Up (Paperback)
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Motion Graphics - Principles and Practices from the Ground Up (Paperback)
Series: Required Reading Range
Expected to ship within 10 - 15 working days
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Song lyrics fly across the screen in time to music. A globe spins
and zooms into a war-torn country. Money rises from a screen to
explain an economic situation. Now, more than ever, we are
surrounded by these motion graphics on our TV and cinema screens,
on our smartphones, computers, and tablets, on Main Street and in
our galleries. Motion Graphics: Principles and Processes from the
Ground Up is your introduction to the core principles of the
discipline, whether your background or ambitions lie in animation,
graphic design, film production, or visual effects. Ian Crook and
Peter Beare provide you with a wide understanding of the key
concepts and techniques that will help you plan, develop and
produce your own creative projects.
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