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Books > Promotion > JB Academic

Critical Reading and Writing in the Digital Age - An Introductory Coursebook (Paperback, 3rd Edition): Andrew Goatly, Preet... Critical Reading and Writing in the Digital Age - An Introductory Coursebook (Paperback, 3rd Edition)
Andrew Goatly, Preet Hiradhar 1
R1,002 Discovery Miles 10 020 Ships with 15 working days

Critical Reading and Writing in the Digital Age is a fully introductory, interactive textbook that explores the power relations at work in and behind the texts we encounter in our everyday lives.

Using examples from numerous genres – such as fiction, poetry, advertisements and newspapers – this textbook examines the language choices a writer must make in structuring texts, representing the world and positioning the reader. Assuming no prior knowledge of linguistics, Critical Reading and Writing in the Digital Age offers guidance on how to read texts critically and how to develop effective writing skills.

Extensively updated, key features of the second edition include:

  • a radically revised and repackaged section that highlights the theme of discourses of power and authority and the new possibilities for resisting them;
  • a revamped analysis of the art of communication which has changed due to the advent of new media including Facebook and Wikipedia;
  • fresh examples, exercises and case studies including fan fiction, articles from the BBC, Daily Mail and South China Morning Post, and a selection of international ads for a variety of products;
  • a brand new companion website at www.routledge.com/cw/goatly featuring projects, quizzes and activities for each chapter, a glossary and further reading.

Written by two experienced teachers, Critical Reading and Writing in the Digital Age is an ideal coursebook for students of English language.

An Introduction to Political Communication - Sixth Edition (Paperback, 3rd Edition): Brian McNair An Introduction to Political Communication - Sixth Edition (Paperback, 3rd Edition)
Brian McNair
R914 Discovery Miles 9 140 Ships with 15 working days

At a time of radical shifts in power across the globe, the sixth edition of An Introduction to Political Communication examines the role of the media in the political process. Brian McNair reflects on the role of communication in key events such as the referendum vote for the UK’s withdrawal from the European Union, the rise of nationalist populism in Europe, and the victory of Donald Trump in the 2016 US presidential election. He explores the use of communication as a weapon by Islamic State and other insurgent organisations, and by Putin’s Russia in its dealings with the West, including the hacking of Democratic Party emails in 2016. McNair argues that an expanding globalised public sphere and digital media network have transformed political communication, allowing political actors, from politicians and pressure groups to trade unions and terrorist organisations, to bypass traditional, established media in communicating their messages.

This sixth edition of McNair’s classic text has been comprehensively revised and updated to include:

the 2016 US presidential election and Donald Trump’s rise to power;

the UK’s EU referendum of 2016, the Scottish independence referendum of 2014 and the ‘snap’ UK general election of June 2017;

the growing role in political communication of the internet and social media platforms such as Twitter, Facebook and YouTube, and their destabilising impact on the management of political crises all over the world including the shooting down of Malaysian Airlines MH17 and the disappearance of MH370, the Tianjin disaster in China and the Russian intervention in Ukraine;

Islamic State’s global jihad, and the use of social media as an instrument of terror;

the growing capacity of WikiLeaks and other online sources, such as the International Consortium of Investigative Journalists, to challenge elite control of information.

Table of Contents

List of Illustrations Preface and acknowledgements Preface to sixth edition PART I Politics in the age of mediation 1. Politics in the age of mediation 2. Politics, democracy and the media 3. The effects of political communication 4. The political media 5. The media as political actors PART II Communication politics 6. Party political communication I: Advertising 7. Party political communication II: Political public relations 8. Pressure-group politics and the oxygen of publicity 9. Political communication in a globalised world 10. Conclusion: mediated politics and the democratic process Notes Bibliography Index

Total Quality Management and Operational Excellence - Text with Cases (Paperback, 3rd Edition): John S Oakland, Michael A.... Total Quality Management and Operational Excellence - Text with Cases (Paperback, 3rd Edition)
John S Oakland, Michael A. Turner, Robert J. Oakland
R1,175 R1,112 Discovery Miles 11 120 Save R63 (5%) Ships with 15 working days

The notion of 'Quality' in business performance has exploded since the publication of the first edition of this classic text in 1989. Today there is a plethora of performance improvement frameworks including lean–Six Sigma and the latest version of ISO 9001, offering an often confusing variety of ways to achieve business excellence.

Quality guru John Oakland’s famous TQM model, in many ways a precursor to these frameworks, has evolved to become the ultimate holistic overview of performance improvement strategy. Incorporating the frameworks that succeeded it, the revised model redefines Quality by:

  • Accelerating change
  • Reducing cost
  • Protecting reputation

The popular, practical, jargon-free writing style, along with ten supporting case studies, effortlessly ties the model to its real-life applications, making it easy to understand how to apply what you’ve learned to your practices and achieve sustainable competitive advantage.

Guiding readers through the language of TQM and OpEx and all their recent developments, including data analytics, this book sets out a clear way to manage change. This exciting update of a classic is all the busy student or professional will need to begin understanding how to manage Quality and achieve Operational Excellence.

Human Resource Development - A Concise Introduction (Paperback): Ronan Carbery, Christine Cross Human Resource Development - A Concise Introduction (Paperback)
Ronan Carbery, Christine Cross
R1,285 R1,208 Discovery Miles 12 080 Save R77 (6%) Ships with 15 working days

This core textbook on human resource development (HRD) focusses on a topic that has emerged as one of the most dynamic and multifaceted areas of business and management for both academics and practitioners. Providing an engaging and succinct discussion of the topic, this textbook tackles HRD from a basic introductory level, covering the major areas of HRD, including strategic HRD, the interaction between leadership, talent management and HRD, and HRD in large and small enterprises. With a unique blend of theory and practice, alongside innovative learning tools such as videos and active case studies, this text will help students to succeed in their HRD courses and to develop important practical skills for their future career. This is the perfect textbook for first and second year undergraduate students, as well as for post-experience students, studying introductory modules on Human Resource Development, Training and Development, or Learning and Development. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/human-resource-development. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Occupational Health and Safety Management - A Practical Approach, Third Edition (Paperback, 3rd Edition): Charles D Reese Occupational Health and Safety Management - A Practical Approach, Third Edition (Paperback, 3rd Edition)
Charles D Reese
R1,645 R1,524 Discovery Miles 15 240 Save R121 (7%) Ships with 15 working days

Reflecting changes in the current health and safety landscape, Occupational Health and Safety Management: A Practical Approach, Third Edition includes examples and tools to facilitate development and implementation of a safety and health management approach. This how-to book is not just an information providing text. It shows you how to write a program and identify hazards as well as involve workers and attain their cooperation. It emphasizes the need for better and more effective communication regarding safety and health.

What’s New in the Third Edition:

  • Chapters on workers’ compensation, terrorism, and Lean safety/sustainability
  • Additional coverage of flammable liquids and ventilation, accident reporting, and accident investigation
  • New compliance requirements as well as expanded accident investigation, environmental, and risk analysis guidelines
  • PowerPoint presentation slides for each chapter

A complete and practical guide for the development and management of occupational safety and health programs in any industry setting, the book supplies a management blueprint that can be used for occupational safety and health in any organization, from the smallest to the largest, beginning to develop or wanting to improve its safety and health approach. It includes comprehensive guidelines for development of occupational health and safety programs to a variety of industries and is especially useful for start-up companies.

The author takes a total management approach to the development of written programs, the identification of hazards, the mitigation of hazards by the use of common safety and health tools, the development of a safe workforce through communications, motivational techniques, involvement, and training. He addresses the tracking and acceptable risk from both safety and health hazards. He also discusses how to work with and within the OSHA compliance approach as well as how to deal with the OSHA regulations, workers’ compensation, terrorism, and Lean safety. As you understand and apply the guidelines in each chapter, you can put your company on the way toward building a successful and effective safety and health effort for its employers and employees.

Teaching English, Language and Literacy (Paperback, 3rd Edition): Dominic Wyse, Helen Bradford, John-Mark Winstanley Teaching English, Language and Literacy (Paperback, 3rd Edition)
Dominic Wyse, Helen Bradford, John-Mark Winstanley
R708 Discovery Miles 7 080 Ships with 15 working days

Are you looking for one book that gives a comprehensive account of primary/elementary and early years English, language and literacy teaching? Based on robust research evidence and practical examples of effective teaching, this essential textbook critically evaluates curriculum policies and provides guidance for teachers on implementation of evidence-based teaching in classrooms.

This fully revised fifth edition has a brand new chapter on Reading for Pleasure, and has substantially rewritten chapters to reflect recent developments in research, evaluations of new policy directions, and new practical examples of teaching and learning.

The authors draw on their research, scholarship and practice to offer advice on:

  • inclusion and equality, including working effectively with multilingual pupils
  • the importance of talk and interaction
  • developing reading, including motivating children to read and phonics teaching
  • improving writing, including grammar and punctuation
  • planning and assessing
  • the latest educational policy and practice

This authoritative book is an essential introduction for anyone who teaches English, language and literacy from the early years to primary school level, and seeks to improve their professional practice. Designed to help inform trainee teachers and tutors, but also of great use to those teachers wanting to keep pace with the latest developments in their specialist subject, this is an indispensable guide to the theory and practice of teaching English, language and literacy.

The Crucible - Student Edition (Paperback): Arthur Miller The Crucible - Student Edition (Paperback)
Arthur Miller; Volume editing by Soyica Diggs Colbert; Series edited by Susan Abbotson
R180 R160 Discovery Miles 1 600 Save R20 (11%) Ships in 5 - 10 working days

In a small tight-knit community, gossip and rumour spread like wildfire, inflaming personal grievances until no-one is safe from accusation and vengeance.

The Crucible is Arthur Miller's classic dramatisation of the witch-hunt and trials that besieged the Puritan community of Salem in 1692. Seen as a chilling parallel to the McCarthyism and repressive culture of fear that gripped America in the 1950s, the play's timeless relevance and appeal remains as strong as when the play opened on Broadway in 1953.

This new edition includes an introduction by Soyica Diggs Colbert, that explores the play's production history as well as the dramatic, thematic, and academic debates that surround it; a must-have resource for any student exploring The Crucible.

Project Management for Engineering, Business, and Technology (Paperback, 7th Edition): John M. Nicholas, Herman Steyn Project Management for Engineering, Business, and Technology (Paperback, 7th Edition)
John M. Nicholas, Herman Steyn
R1,019 Discovery Miles 10 190 Ships in 5 - 10 working days

Project Management for Engineering, Business, and Technology is a highly regarded textbook that addresses project management across all industries. First covering the essential background, from origins and philosophy to methodology, the bulk of the book is dedicated to concepts and techniques for practical application.

The systems development cycle is used as a framework to discuss project management in a variety of situations, making this the go-to book for managing virtually any kind of project, program, or task force. It focuses on the ultimate purpose of project management―to unify and integrate the interests, resources, and work efforts of many stakeholders, as well as the planning, scheduling, and budgeting needed to accomplish overall project goals.

The seventh edition features:

• Updates to cover the latest developments in project management methodologies, including new material on applications of visual management, agile and hybrid methodologies, PM 2.0, and artificial intelligence to project management, and on the “dark side” of projects, projects in developing countries, and megaprojects.
•Sixty-two end-of-chapter case studies that apply concepts and practices from the book to real-life project situations.
• Updated support materials, including an instructor’s manual, PowerPoints, answers to chapter review questions, and a test bank of questions.
Taking a technical yet accessible approach, this book is an ideal resource and reference for all advanced undergraduate and graduate students in project management courses, as well as for practicing project managers across all industry sectors.

Genetics and Genomics in Medicine (Paperback, 3rd Edition): Anneke Lucassen, Tom Strachan Genetics and Genomics in Medicine (Paperback, 3rd Edition)
Anneke Lucassen, Tom Strachan
R1,320 R1,110 Discovery Miles 11 100 Save R210 (16%) In Stock

The second edition of this textbook written for undergraduate students, graduate students and medical researchers, Genetics and Genomics in Medicine explains the science behind the uses of genetics and genomics in medicine today, and how it is being applied.

Maintaining the features that made the first edition so popular, this second edition has been thoroughly updated in line with the latest developments in the field. DNA technologies are explained, with emphasis on the modern techniques that are revolutionizing the use of genetic information in medicine and indicating the role of genetics in common diseases. Epigenetics and non-coding RNA are covered in-depth as are genetic approaches to treatment and prevention, including pharmacogenomics, genetic testing, and personalized medicine. A dedicated chapter charts the latest insights into the molecular basis of cancers, cancer genomics and novel approaches to cancer detection. Coverage of genetic testing at the level of genes, chromosomes and genomes has been significantly expanded and updated. Extra prominence has been given to additional genomic analyses, ethical aspects, and novel therapeutic approaches. Various case studies illustrate selected clinical applications.

Key Features

Comprehensive and integrated account of how genetics and genomics affect the entire spectrum of human health and disease

Exquisite artwork illuminates the key concepts and mechanisms

Summary points at the end of each chapter help to consolidate learning

For each chapter, an abundance of further reading to help provide the reader with direction for further study

Inclusive online question bank to test understanding

Standard boxes summarizing certain key principles in genetics

Clinical boxes summarizing selected case studies, pathogenesis mechanisms or novel therapies for selected diseases

This book is equally suited for newcomers to the field as well as for engineers and scientists that have basic knowledge in this field but are interested in obtaining more information about specific future applications..

Table of Contents

1. Fundamentals of DNA, Chromosomes, and Cells

2. Fundamentals of Gene Structure, Gene Expression, and Human Genome Organization

3. Principles Underlying Core DNA Technologies

4. Principles of Genetic Variation

5. Single-gene Disorders: Inheritance Patterns, Phenotype Variability, and Allele Frequencies

6. Principles of Gene Regulation and Epigenetics

7. How Genetic Variation in DNA and Chromosomes Causes Disease

8. Identifying Disease Genes and Genetic Susceptibility to Complex Disease

9. Genetic Approaches to Treating Disease

10. Cancer Genetics and Genomics

11. Genetic and Genomic Testing in Healthcare: Practical and Ethical Aspects

The Geography of Transport Systems (Paperback, 3rd Edition): Jean-Paul Rodrigue The Geography of Transport Systems (Paperback, 3rd Edition)
Jean-Paul Rodrigue
R1,000 R860 Discovery Miles 8 600 Save R140 (14%) In Stock

This expanded and revised sixth edition of The Geography of Transport Systems provides a comprehensive and accessible introduction to the field with a broad overview of its concepts, methods, and areas of application. It explores the spatial aspects of transportation and focuses on how the mobility of passengers and freight is linked with geography.

The book is divided into ten chapters, each covering a specific conceptual dimension, including networks, modes, terminals, freight transportation, urban transportation, and environmental impacts, and updated with the latest information available. The sixth edition offers new and updated material on information technologies and mobility, e-commerce, transport and the economy, mobility and society, supply chains, security, pandemics, energy and the environment, and climate change. With over 140 updated figures and maps, The Geography of Transport Systems presents transportation systems at different scales ranging from global to local.

This volume is an essential resource for undergraduates studying transportation, as well as those interested in economic and urban geography, transport planning and engineering. A companion website, which contains additional material such as photographs, maps, figures, and PowerPoint presentations, has been developed for the book and can be found here: https://transportgeography.org/

Table of Contents

Chapter 1 – Transportation and Geography

CONCEPTS

1. What is Transport Geography?

2. Transportation and Space

3. Historical Geography of Transportation

4. Transportation and Commercial Geography

CASE STUDY: Transportation and its Bottlenecks

Chapter 2 – Transportation and the Spatial Structure

CONCEPTS

1. The Geography of Transportation Networks

2. Transport and Spatial Organization

3. Transport and Location

4. Information Technologies and Mobility

CASE STUDY: The Digitalization of Mobility

Chapter 3 – Transportation, Economy and Society

CONCEPTS

1. Transport and Economic Development

2. Transportation and Society

3. Transport Costs

4. The Provision and Demand of Transportation Services

CASE STUDY: Tourism and Transport in a Post-Covid Era

Chapter 4 – Transport, Energy and Environment

CONCEPTS

1. Transport and Energy

2. Transportation and the Environment

3. The Environmental Footprint of Transportation

4. Transportation, Sustainability and Decarbonization

CASE STUDY: Climate Change and Transport Infrastructure

Chapter 5 – Transportation Modes

CONCEPTS

1. Land Transportation

2. Maritime Transportation

3. Air Transportation

4. Intermodal Transportation

CASE STUDY: High Speed Rail Systems

Chapter 6 – Transportation Terminals

CONCEPTS

1. The Function of Transport Terminals

2. Transport Terminals and Hinterlands

3. Port and Rail Terminals

4. Airports

CASE STUDY: Mega-Airport Projects.

Chapter 7 – Trade, Logistics and Freight Distribution

CONCEPTS

1. Globalization and International Trade

2. Freight Transportation and Value Chains

3. Logistics and Freight Distribution

CASE STUDY: Inland Ports and Logistics Zones

Chapter 8 – Urban Transportation

CONCEPTS

1. Transportation and Urban Form

2. Urban Land Use and Transportation

3. Urban Mobility

4. Urban Transport Challenges

CASE STUDY: E-commerce and Home Deliveries

Chapter 9 – Transport Planning and Policy

CONCEPTS

1. The Nature of Transport Policy

2. Transport Planning and Governance

3. Transport Safety and Security

4. Transportation, Disruptions and Resilience

CASE STUDY: The Challenge of the Covid-19 Pandemic on Transport Systems

Chapter 10 – Challenges for Transport Geography

CHALLENGES

1. Improving Transport Infrastructure

2. Governance and Management

3. Social and Environmental Responsibility

4. Future Transportation Systems

Appendix – Methods in Transport Geography

METHODS

1. Methods in Transport Geography

2. Definition and Properties of Graph Theory

3. Measures and Indices of Graph Theory

4. Geographic Information Systems for Transportation (GIS-T)

5. Transportation and Accessibility

6. Network Data Models

7. Technical and Economic Performance Indicators

8. The Gini Coefficient

9. Spatial Interactions and the Gravity Model

10. Market Area Analysis

Modern Recording Techniques - A Practical Guide to Modern Music Production (Paperback, 3rd Edition): David Miles Huber, Robert... Modern Recording Techniques - A Practical Guide to Modern Music Production (Paperback, 3rd Edition)
David Miles Huber, Robert Runstein, Emiliano Caballero
R1,002 Discovery Miles 10 020 Ships with 15 working days

Modern Recording Techniques is the bestselling, authoritative guide to sound and music recording. Whether you’re just starting out or are looking to improve your skills, this book provides an in-depth guide to the art and technologies of music production and is a must-have reference for all audio bookshelves.

Using its familiar and accessible writing style, this new edition has been fully updated, presenting the latest production technologies and including detailed coverage of digital audio workstations (DAWs), networked audio, musical instrument digital interface (MIDI), signal processing and much more. Modern Recording Techniques is supported by a host of video tutorials, which provide additional listening and visual examples, making this text essential reading for students, instructors and professionals.

This updated tenth edition includes:

Newly expanded "Art and Technology" chapters, providing more tips, tricks and insights for getting the best out of your recording, mixing, monitoring and mastering

An expanded MIDI chapter to include MIDI 2.0

More in-depth coverage of digital audio and the digital audio workstation

Greater coverage of immersive audio, including Dolby Atmos Production

Table of Contents

1. Introduction 2. Sound and Hearing 3. Studio Acoustics and Design 4. Microphones: Design and Application 5. The Analog Tape Recorder 6. Digital Audio Technology 7. The Digital Audio Workstation 8. Groove Tools and Techniques 9. MIDI and Electronic Music Technology 10. The iOS in Music Production 11. Multimedia and the Web 12. Synchronization 13. Amplifiers 14. Power- and Ground-Related Issues 15. Signal Processing 16. The Art and Technology of Monitoring 17. The Art and Technology of Recording 18. The Art and Technology of Mixing 19. The Art and Technology of Mastering 20. Immersive Audio 21. Media Distribution and Manufacturing 22. It's all about the Journey

Apley and Solomon?s Concise System of Orthopaedics and Trauma (Paperback, 3rd Edition): Ashley Blom Michael Whitehouse David... Apley and Solomon’s Concise System of Orthopaedics and Trauma (Paperback, 3rd Edition)
Ashley Blom Michael Whitehouse David Warwick
R581 Discovery Miles 5 810 Ships in 5 - 10 working days

Apley & Solomon's Concise System of Orthopaedics and Trauma is firmly established as the leading introductory textbook of orthopaedic practice and the principles of fracture and trauma management. Praised in previous editions for the systematic approach, balanced content and easy-to-read style, this fifth edition has been brought fully up to date under the direction of the new and distinguished authorial team, while remaining true to the teaching principles of Alan Apley and his successor Louis Solomon.

Key features:

Focused – on diseases and clinical signs with additional detail on anatomy where appropriate

International – enhanced coverage of 'global orthopaedics' reflect the changing pattern of musculoskeletal disease and trauma around the world

Relevant – provides helpful guidance on simple procedures without unnecessary operative detail

Readable – increased emphasis on concise presentation

Current – updates reflect developments in molecular biology, genetics and imaging technology

This fifth edition remains the first choice for medical students, trainee surgeons and other health professionals seeking a convenient introduction to this large and complex subject and is a natural precursor to the more detailed coverage offered by its larger parent, Apley & Solomon's System of Orthopaedics and Trauma.

Table of Contents

Part One- General Orthopaedics

1. Diagnosis in orthopaedics

2. Infection

3. Inflammatory rheumatic disorders

4. Crystal deposition disorders

5. Osteoarthritis

6. Osteonecrosis and osteochondritis

7. Metabolic and endocrine bone disorders

8. Genetic disorders, skeletal dysplasias and malformations

9. Tumours

10. Neuromuscular disorders

11. Peripheral nerve injuries

12. Orthopaedic operations

Part Two- Regional Orthopaedics

13. The shoulder and pectoral girdle

14. The elbow

15. The wrist

16. The hand

17. The neck

18. The back

19. The hip

20. The knee

21. The ankle and foot

Part Three- Trauma

22. The management of major injuries

23. Principles of fractures

24. Injuries of the shoulder and upper arm

25. Injuries of the elbow & forearm

26. Injuries of the wrist

27. Injuries of the hand

28. Injuries of the spine

29. Injuries of the pelvis

30. Injuries of the hip and femur

31. Injuries of the knee and leg

32. Injuries of the ankle and foot

Cognitive Behavior Therapy, Third Edition - Basics and Beyond (Hardcover, 3rd Edition): Judith S. Beck, Aaron T Beck Cognitive Behavior Therapy, Third Edition - Basics and Beyond (Hardcover, 3rd Edition)
Judith S. Beck, Aaron T Beck 1
R1,425 R1,331 Discovery Miles 13 310 Save R94 (7%) Ships with 15 working days

Hundreds of thousands of clinicians and graduate students have relied on this text--now significantly revised with more than 50% new material--to learn the fundamentals of cognitive behavior therapy (CBT). Leading expert Judith S. Beck demonstrates how to engage patients, develop a sound case conceptualization, plan individualized treatment, structure sessions, and implement core cognitive, behavioral, and experiential techniques. Throughout the book, extended cases of one client with severe depression and another with depression, anxiety, and borderline personality traits illustrate how a skilled therapist delivers CBT and troubleshoots common difficulties. Adding to the third edition's utility, the companion website features downloadable worksheets and videos of therapy sessions.

New to This Edition

Chapter on the therapeutic relationship.

Chapter on integrating mindfulness into treatment.

Presents recovery-oriented cognitive therapy (CT-R)--which emphasizes clients’ aspirations, values, and positive adaptation--alongside traditional CBT.

Pedagogical features: clinical tips, reflection questions, practice exercises, and videos at the companion website.

New case examples featuring clients with more complex problems.

Demonstrates how to integrate strategies from other modalities, such as acceptance and commitment therapy, dialectical behavior therapy, and mindfulness-based cognitive therapy.

See also Recovery-Oriented Cognitive Therapy for Serious Mental Health Conditions, by Aaron T. Beck, Paul Grant, Ellen Inverso, Aaron P. Brinen, and Dimitri Perivoliotis, the authoritative presentation of the cutting-edge CT-R approach.

Table of Contents

Foreword, Aaron T. Beck

1. Introduction to Cognitive Behavior Therapy

2. Overview of Treatment

3. Cognitive Conceptualization

4. The Therapeutic Relationship

5. The Evaluation Session

6. The First Therapy Session

7. Activity Scheduling

8. Action Plans

9. Treatment Planning

10. Structuring Sessions

11. Problems in Structuring Sessions

12. Identifying Automatic Thoughts

13. Emotions

14. Evaluating Automatic Thoughts

15. Responding to Automatic Thoughts

16. Integrating Mindfulness into CBT

17. Introduction to Beliefs

18. Modifying Beliefs

19. Additional Techniques

20. Imagery

21. Termination and Relapse Prevention

22. Problems in Therapy

Appendix A. CBT Resources

Appendix B. Beck Institute Case Write-Up: Summary and Conceptualization

Appendix C. Steps in the AWARE Technique

Appendix D. Restructuring the Meaning of Early Memories through Experiential Techniques

The Mindful Way Workbook - An 8-Week Program to Free Yourself from Depression and Emotional Distress (Paperback, 3rd Edition):... The Mindful Way Workbook - An 8-Week Program to Free Yourself from Depression and Emotional Distress (Paperback, 3rd Edition)
Mark Williams, John Teasdale, Zindel Segal, Zindel V. Segal, Jon Kabat-Zinn, …
R730 Discovery Miles 7 300 Ships with 15 working days

From the authors of the bestselling The Mindful Way through Depression-which explores how mindfulness can break the cycle of chronic unhappiness-this carefully constructed workbook shows the reader how to build a mindfulness practice in 8 weeks. Basic mindfulness principles and facts about depression and other common emotional problems are combined with specific mindfulness exercises to try on a daily and weekly basis, plus a wealth of interactive features that encourage and motivate. Readers will be drawn in immediately by self-assessments, reflection questions and exercises with spaces to jot down notes, worksheets for keeping track of progress, and quotations and questions from others going through the program. Each week's guided meditations are provided on the accompanying MP3 CD and can also be downloaded by purchasers.

Academic Writing - A Handbook for International Students (Paperback, 3rd Edition): Stephen Bailey Academic Writing - A Handbook for International Students (Paperback, 3rd Edition)
Stephen Bailey
R581 Discovery Miles 5 810 Ships with 15 working days

The new sixth edition of this popular book has been written to help international students succeed in writing essays and reports for their English-language academic courses. Thoroughly revised and updated in a streamlined format making it even easier for students and teachers to use, Academic Writing: A Handbook for International Students is designed to let readers find the support they need easily, both in the classroom and for self-study.

The book consists of three parts, comprising a total of 28 units: The Writing Process and Writing Skills; Elements of Writing; and Writing Models. The first part explains and practises every stage of essay writing, from choosing the best sources, reading and note-making, through to referencing and proofreading. These stages are supported by relevant explanations of critical writing skills, so that, for instance, finding synonyms is linked with paraphrasing and summarising. The second part explains critical issues such as using numbers and punctuation, and is organised alphabetically, while the third part provides models for common components of student writing such as case studies and reports. All units are fully cross-referenced and can be taught in conjunction with each other or used for self-study or reference. A progress check at the end of each part allows students to self-assess their learning, and a complete set of answers to the practice exercises is included.

Additional features of the book include:

Use of authentic academic texts from a wide range of disciplines

Designed for self-study as well as classroom use

Useful at both undergraduate and postgraduate level

Fully updated, with sections on using AI and exploring electronic sources

Access to the free interactive website which includes a full set of teaching notes as well as more challenging exercises, revision material and links to other sources.

All international students wanting to maximise their academic potential will find this practical and easy-to-use book an invaluable guide to writing in English for their degree courses.

Table of Contents

Introduction for Students Introduction for Tutors and Lecturers British English vs. American English in Writing - a short guide Using Generative Artificial Intelligence (AI) Tools at University Understanding Abbreviations Academic Writing Quiz Writing Process Diagram Part 1: The Writing Process 1.1 Writing Basics 1.2 Understanding Essay Questions and the Planning Process 1.3 Reading: Finding Suitable Sources 1.4 Reading: Developing Critical Approaches 1.5 Finding Key Points and Note-making 1.6 Summarising and Paraphrasing 1.7 References and Quotations 1.8 Avoiding Plagiarism 1.9 Contrasting Sources 1.10 Organising Paragraphs 1.11 Introductions and Conclusions 1.12 Editing and Proofreading Progress Check 1 Part 2 Elements of Writing 2.1 Comparisons 2.2 Definite Articles 2.3 Examples 2.4 Nouns and Adjectives 2.5 Numbers 2.6 Passives 2.7 Prepositions 2.8 Punctuation 2.9 Singular or Plural? 2.10 Time Markers 2.11 Verbs and Adverbs 2.12 Visual Information Progress Check 2 Part 3 Writing Models 3.1 Literature Reviews 3.2 Case Studies 3.3 Longer Papers 3.4 Reports

The Companion to Development Studies (Paperback, 3rd Edition): Robert B. Potter, Vandana Desai, Emil Dauncey The Companion to Development Studies (Paperback, 3rd Edition)
Robert B. Potter, Vandana Desai, Emil Dauncey
R914 Discovery Miles 9 140 Ships with 15 working days

The Companion to Development Studies is essential reading in the field of development studies. This indispensable resource offers succinct, up-to-date, and insightful chapters that reflect the diverse voices and perspectives informing the field and the dynamic interplay of theory, policy, and practice that characterises it.

This fourth edition brings together contributions from an impressive range of renowned international experts and emerging voices at the forefront of development studies to deliver engaging, interdisciplinary, and provocative insights into this challenging field. The 98 chapters spanning both theory and practice offer readers accessible discussions of the core issues, emerging trends, and key debates of the discipline. Divided into nine sections of: theories and their contentions; histories and discourses of development; actors and institutions; identities and practices; people and the planet; the economics of development; conflict, violence, and peace; the changing landscape of development; and approaches to policy and practice; this timely new text provides easy to use summaries of all the major issues encountered in this rapidly growing and changing field.

The Companion serves students and scholars across various disciplines, including development studies, geography, politics, international relations, sociology, anthropology, and economics. It offers incisive analysis and critical insights, equipping those working in development policy and practice with the knowledge and understanding they need to navigate and address contemporary global challenges.

This textbook is supported by flexible, online resources for teaching and learning such as tutorial guides, key concept videos, and a filmography.

Table of Contents

One: Theories and their Contentions

1) Theories, strategies and ideologies of development: an overview

Robert B. Potter

2) The impasse in development studies

Frans J. Schuurman

3) Dependency Theories: from ECLA to André Gunder Frank and Beyond

Dennis Conway and Nik Heynen

4) The New World Group of Dependency Scholars: Reflections of a Caribbean Avant-Garde Movement

Don D Marshall

5) World-systems theory: core, semi-peripheral, and peripheral regions

Thomas Klak

6) Neoliberalism: Different paths within a global project

Elizabeth Humphrys

7) Development as Freedom

Patricia Northover

8) Postcolonialism

Cheryl McEwan

9) Postmodernism and development

David Simon

10) Post-Development

James D Sidaway

11) Clarifying confusion between development as ‘change’ and ‘intention’

David Lewis

12) Culture and Development

Susanne Schech

13) Development Ethics

Des Gasper

Two: Histories and discourses of development

14) Development in a global-historical context

Ruth Craggs

15) Heritage and Development

Charlotte Cross and John D. Giblin

16) The Changing Language of International Development

Daniel Hammet

17) Representing Poverty

John Cameron

18) Global North and Global South

Kamna Patel

19) The shift to global development

Rory Horner

20) Enlightenment and the era of modernity

Marcus Power

21) The Washington Consensus and the Post-Washington Consensus

Ali Burak Güven

22) Concepts and Measures of Development: Beyond GDP

Jakob Dirksen

23) Global economic inequality, the great divergence, and the legacies of colonialism and enslavement

Alan Shipman, Julia Ngozi Chukwuma, and Emil Dauncey

24) Conflict Politics as Developmentalism

Raktim Ray

Three: Actors and Institutions

25) Development and Nationalism

David Neilsen

26) China-Africa relations in a changing world

Frangton Chiyemura

27) Civil society and civic space

Sarah Peck

28) Role of non-governmental organizations (NGOs)

Vandana Desai

29) Philanthropy, private foundations and global development

Adam Fejerskov

30) For-profit consultants and contractors in development

Emma Mawdsley

31) Corporate Social Responsibility: Development on Whose Terms?

Maha Rafi Atal

32) Gender, Ethical Consumerism and political participation

Celia Bartlett

33) Environmental Defenders and Social Movements: The Violent Realities of Resisting Extractivism

Levi Gahman, Filiberto Penados and Shelda-Jane Smith

34) Religion

Ben Jones

35) Social Capital and Development

Anthony Bebbington and Katherine Foo

36) Is there a legal right to development?

Radha D’Souza

Four: Identities and Practices

37) Children and development

Kristen E. Cheney

38) Youth: Perspectives and Paradigms in Global Development

Emil Dauncey

39) Ageing and poverty

Vandana Desai

40) Disability

Ruth Evans and Yaw Adjei-Amoako

41) Sexualities and Development

Andrea Cornwall and Vanja Hamzić

42) Rethinking Gender and Empowerment

Jane Parpart

43) Critique of feminism from the South

Madhu Purnima Kishwar

44) Identities and Intersectionality

Sara de Jong

45) A K-shaped crisis: Covid-19 and inequalities

Ana Luíza Matos de Oliveira and Magali N. Alloatti

Five: People and the Planet

46) Sustainable development

Michael Redclift

47) The Sustainable Development Goals (SDGS)

Johnathan Rigg

48) Transformations to sustainability

Lakshmi Charli-Joseph & Jesús Mario Siqueiros-García

49) The 4D framework: a holistic approach to countering climate change misinformation

John Cook

50) Decolonising human-nature relationships: Indigenous ontologies and development

Thomas Aneurin Smith

51) Water Insecurity

Catherine Fallon Grasham

52) The Blue Economy

Kate Symons

53) Fisheries and Development

Carole Sandrine White

54) Famine

Stephen Devereux

55) Renewable Energy and Development

Andrew Lawrence

56) Climate adaptation

Rónán McDermott, Karsten Schulz, Lummina Horlings, Lorenzo Squintani

57) Global Environmental Justice

Adrian Martin

Six: The Economics of development

58) Growth and Development

Augustin Kwasi Fosu

59) Aid and growth

Ines A. Ferreira

60) Foreign Aid in a Changing World

Stephen Brown

61) Aid conditionality

Jonathan R. W. Temple

62) Trade Liberalisation and Economic Development in the Developing Countries

Kalim Siddiqui

63) The Knowledge Based Economy and Digital Divisions of Labour

Mark Graham, Sanna Ojanperä, Martin Dittus

64) New Institutional Economics and Development

Philipp Lepenies

65) Development and consumption

Cecile Jackson

66) Rethinking ‘work’ from the cities of the South

William Monteith

67) Rural Livelihoods in a Context of the Global Land Rush

Annelies Zoomers and Kei Otsuki

68) Migration and Transnationalism

Katie Willis

69) The measurement of poverty

Francesco Burchi and Howard White

70) Behavioural economics and development economics

Bereket Kebede

71) Financialisation and Development

Ben Fine

Seven: Conflict, violence and peace

72) Fragile States

Tom Goodfellow

73) Resource Wars

Emma Gilberthorpe and Elissaios Papyrakis

74) Gender and conflict

Erika Forsberg

75) Violence Against Women and Girls

Cathy McIlwaine

76) Global human exploitation: Trafficking, forced labour and modern slavery

Louise Waite

77) Cities, crime and development

Paula Meth

78) Policing and development

Charlotte Cross

79) Peace-building partnerships and human security

Timothy M. Shaw and Abigail Kabandula

Eight: The changing landscape of development

80) Urban Bias

Gareth A. Jones and Stuart Corbridge

81) Studies in comparative urbanism

Colin McFarlane

82) Understanding Land as Fictitious Capital in Financial Capitalism

Sarah E. Sharma and Susanne Soederberg

83) Land grabs

Pádraig Carmody and Adwoa Ofori

84) Gentrification

Ernesto López-Morales

85) "Slums and Modernity"

Syed Haider

86) Urban Health: Sustainable Development and the Healthy City

Jennifer Cole

87) Infrastructures for Development

Stephanie Ketterer Hobbis

Nine: Approaches to policy and practice

88) How to manage for effective aid? The recent emergence of three management approaches

Brendan S Whitty

89) Participatory Development

Giles Mohan

90) Cash Transfers and HIV Prevention in Africa

Kevin Deane

91) Social Protection in Development Context

Sarah Cook and Katja Hujo

92) Universal Basic Income

Elizaveta Fouksman

93) Making Social Work Visible in Social Development in Nigeria: challenges and interconnections

Uzoma Okoye and Susan Levy

94) Technological Innovation and Development

Theo Papaioannou

95) Information and Communication Technology for Development (ICT4D)

Azadeh Akbari

96) Decolonising global health

Julia Ngozi Chukwuma

97) Navigating the institutional gaps, mismatch, and neglect: Exploring the landscape of non-communicable diseases in the developing countries

Pallavi Joshi and Dinar Kale

98) What is Vocational Education and Training for What Development?

Simon McGrath

Security Studies - An Introduction (Paperback, 4th edition): Paul D Williams, Matt McDonald Security Studies - An Introduction (Paperback, 4th edition)
Paul D Williams, Matt McDonald
R1,345 R1,261 Discovery Miles 12 610 Save R84 (6%) Ships with 15 working days

Security Studies: An Introduction, 4th edition, is the most comprehensive textbook available on the subject, providing students with in-depth coverage of traditional and critical approaches and an essential grounding in the debates, frameworks, and issues of the contemporary security agenda. This new edition has been completely revised and updated, to cover major developments such as COVID-19, the rise of populism, climate change, China and Russia's place in the world, and the Trump administration. It also includes new chapters on great power rivalry, emerging technologies, and economic threats. Divided into four parts, the text provides students with a detailed, accessible overview of the major theoretical approaches, key themes, and most significant issues within security studies. Part 1 explores the main theoretical approaches from both traditional and critical standpoints Part 2 explains the central concepts underpinning contemporary debates Part 3 presents an overview of the institutional security architecture Part 4 examines some of the key contemporary challenges to global security Collecting these related strands into a single textbook creates a valuable teaching tool and a comprehensive, accessible learning resource for undergraduates and MA students.

Pragmatics - A Resource Book for Students (Paperback, 3rd Edition): Joan Cutting, Kenneth Fordyce Pragmatics - A Resource Book for Students (Paperback, 3rd Edition)
Joan Cutting, Kenneth Fordyce
R914 Discovery Miles 9 140 Ships with 15 working days

Routledge English Language Introductions cover core areas of language study and are one-stop resources for students.

Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries, and key readings – all in the same volume. The innovative and flexible ‘two-dimensional’ structure is built around four sections – introduction, development, exploration, and extension – that offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to gradually build on the knowledge gained.

Now in its fourth edition, this best-selling textbook:

Covers the core areas of the subject: speech acts, the cooperative principle, relevance theory, corpus pragmatics, politeness theory, and critical discourse analysis

Has updated and new sections on intercultural and cross-cultural pragmatics, critical discourse analysis and the pragmatics of power, second language pragmatic competence development, impoliteness, post-truth discourse, vague language, pragmatic markers, formulaic sequences, and online corpus tools

Draws on a wealth of texts in a variety of languages, including political TV interviews, newspaper articles, extracts from classic novels and plays, recent international films, humorous narratives, and exchanges on email, messaging, Facebook, Twitter, and WhatsApp

Provides recent readings from leading scholars in the discipline, including Jonathan Culpeper, Lynne Flowerdew, and César Félix-Brasdefer

Is accompanied by eResources featuring extra material and activities.

Written by two experienced teachers and researchers, this accessible textbook is an essential resource for all students of English language and linguistics.

Table of Contents

Contents cross-referenced

List of illustrations

Acknowledgements

A Introduction: concepts in pragmatics

1 Context and structure

2 Speech act theory

3 Cooperative principle

4 Politeness and impoliteness

5 Corpora and communities

6 Critical discourse analysis

7 Intercultural pragmatics

8 Pragmatics and language learning

B Development: studies in pragmatics

1 Analysing context

2 Using speech acts

3 Understanding implicature

4 Analysing politeness and impoliteness

5 Analysing markers

6 Detecting hidden values

7 Studying intercultural pragmatics

8 Teaching pragmatics

C Exploration: data for investigation

1 Contexts in writing

2 Culture and indirectness

3 Flouting and violating

4 Politeness and impoliteness

5 Variation and multimodal corpora

6 Language and power

7 Understanding each other

8 Pragmatics online and learning

D Extension: readings

1 Conversation analysis and ELF (Anita Santner-Wolfartsberger)

2 Speech acts and conversation analysis (J. César Félix-Brasdefer)

3 Relevance and emotion (Baiyao Zuo and Wen Yuana, Francis Y. Lin, and Richard P. Cooper)

4 Impoliteness and rudeness (Jonathan Culpeper)

5 Corpora and language teaching (Lynne Flowerdew)

6 Multimodal critical discourse analysis (Steve Buckledee and David Machin)

7 African face needs (Karen Grainger, Sara Mills, and Mandla Sibanda)

8 Pragmatic development, ELF, and TBLT (Neil Murray and Marta González-Lloret)

References

Index

Strategic Sports Event Management (Paperback, 3rd Edition): Guy Masterman Strategic Sports Event Management (Paperback, 3rd Edition)
Guy Masterman
R1,445 R1,348 Discovery Miles 13 480 Save R97 (7%) Ships with 15 working days

This book provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to community sport. Introducing key theory and best practice, it offers a practical, step-by-step guide to planning, organizing, managing and evaluating events.

Now in a fully revised and updated fourth edition, the book explains the importance of adopting a strategic approach, showing how to implement strategies that lead to successful outcomes over the short and the long term. It uses international case studies in every chapter, from the NBA and NFL to Formula 1 and the English Premier League, offering real-world insight into both larger and smaller events. In addition, woven throughout the book are a series of in-depth studies of several Olympic Games, the ultimate sporting event and an important point of reference for all practising and aspiring event managers. The book covers every key aspect of the sports event management process, including:

sports organizations, such as the IOC, FIFA and World Athletics, and their interactions with event partners, the media and promoters

short-term and long-term benefits of the planning process

event impact and legacy

operational functions, including finance, ticketing, transport, venues, IT, human resources and security

marketing and communications, including social networking and new media

the bidding process

research and evaluation

This new edition includes expanded coverage of digital and social media, the social impact of events, sustainability, security, entrepreneurship, employability and much more. It is an essential text for any sports event course and invaluable reading for any student or practitioner working in sport business, sport management, sport development or event management.

The textbook is supported by useful online resources, including additional case studies and exam questions for each chapter.

Table of Contents

Introduction

1 The Sports Event Industry

2 Event Organizations

3 The Sports Event Planning Process

4 Impacts and Legacies

5 Financial Planning and Control

6 Event Revenue Maximization

7 The Bidding Process

8 Event Implementation

9 Marketing Planning and Implementation

10 Innovative Communications

11 Sports Event Sponsorship

12 Research and Evaluation

Politics (Paperback): Politics (Paperback)
R611 Discovery Miles 6 110 Ships with 15 working days
Media Today - Mass Communication in a Converging World (Paperback, 3rd Edition): Joseph Turow Media Today - Mass Communication in a Converging World (Paperback, 3rd Edition)
Joseph Turow
R1,495 R1,392 Discovery Miles 13 920 Save R103 (7%) Ships with 15 working days

This eighth edition of Joseph Turow’s pathbreaking media textbook uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. It teaches students to think critically about the role of media, and what these changes mean for their lives.

The book’s media systems approach helps students to look carefully at how media content is created, distributed, and exhibited in the new world that the digital revolution has created. From news media to video games and social networking to mobile platforms, it provides students with the tools they need to understand and critique the media they encounter and consume. The first part examines the media world as a whole, while the second delves deep into key media industries, such as the movie, television, and video game industries. This new edition includes critical expanded coverage of social media, new forms of both audio and audiovisual media and international case studies, as well as updated figures, tables, and pedagogy, including key terms and further activities.

Media Today is an excellent introduction to the world of media in the digital age, perfect for students seeking a solid grounding in media studies. Extensive pedagogical materials also make this a highly teachable book, well suited to the classroom.

The accompanying website has also been updated with new student and instructor resources, including chapter recaps, recommended readings, and instructor’s manual.

For more information on the changes in this latest edition, please click here.

Table of Contents

Part I: The Nature and Business of Media; 1. Understanding Mass Media, Convergence, and the Importance of Media Literacy; 2. Making Sense of Research on Media Effects and Media Culture; 3. The Business of Media; 4. Financing and Shaping the Media: Advertising, Public Relations, and Marketing Communications; 5. Controls on Media Content: Government Regulation, Self-Regulation, and Ethics; Part II: The Media Industries; 6. The Internet Industry; 7. The Book Industry; 8. The News Industry; 9. The Magazine Industry; 10. The Recording Industry; 11. The Audio Industry; 12. The Movie Industry; 13. The Television and Video Streaming Industry; 14. The Video Game Industry.

Gene Control (Paperback, 3rd Edition): David S. Latchman, Venugopalan Cheriyath Gene Control (Paperback, 3rd Edition)
David S. Latchman, Venugopalan Cheriyath
R2,950 R2,669 Discovery Miles 26 690 Save R281 (10%) Ships in 5 - 10 working days

The new edition of Gene Control, for the first time, provides extensive coverage on prokaryotic gene regulation, which makes it the only textbook offering a complete and detailed account of gene control for both prokaryotic and eukaryotic organisms. The core objective of this edition is to educate students about the fundamental principles and mechanisms governing gene expression, regulation, and function. To reinforce these ideas, each chapter now includes discussion questions to promote critical thinking. There are also multiple choice questions and animations for students, and a large question bank and figure slides for instructors. The textbook also emphasizes the vital role of scientific experiments and evidence in shaping our current understanding of gene control and provides comprehensive coverage of essential gene expression techniques and methodologies throughout the book.

This extensively updated edition of the renowned textbook Gene Control will remain a valuable resource for students, instructors, researchers, and medical professionals exploring various aspects of gene control, ranging from the regulation of genes in infectious diseases to embryonic development across different organisms, from bacteria to humans.

Table of Contents

1. Level of Gene Control

2. Transcription in Bacteria

3. Gene Regulation in Bacteria

4. Structure of Chromatin

5. The Epigenome: Role of Chromatin Structure in Gene Control

6. Transcription in Eukaryotes

7. Transcription Factors and Transcriptional Control

8. Post-transcriptional Processes

9. Post-transcriptional Regulation

10. Gene Control and Cellular Signaling Pathways

11. Gene Control in Embryonic Development

12. Control of Cell Type-specific Gene Expression

13. Gene Regulation and Cancer

14. Gene Regulation and Human Disease

15. Conclusions

Glossary

Index

Digital Marketing Excellence - Planning, Optimizing and Integrating Online Marketing (Paperback, 2nd Edition): Dave Chaffey,... Digital Marketing Excellence - Planning, Optimizing and Integrating Online Marketing (Paperback, 2nd Edition)
Dave Chaffey, P.R. Smith
R971 Discovery Miles 9 710 Ships with 15 working days

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. 

Written by two highly experienced digital marketing consultants, the book shows you how to:

Draw up an outline integrated digital marketing plan

Evaluate and apply digital marketing principles and models

Integrate online and offline communications

Implement customer-driven digital marketing as part of digital transformation

Reduce costly trial and error

Measure and enhance your digital marketing

Learn best practices for reaching and engaging your audiences using the key digital marketing platforms.

This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage.

Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition,provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation.

Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.

Table of Contents

1. Introduction to Digital Marketing

2. Digital Customers

3. Digital Models

4. Content Marketing

5. Create Integrated Campaigns

6. Social Media Marketing

7. Digital Communications

8. Designing Digital Experiences

9. Digital Innovation

10. Digital Marketing Plan

Strategic Management for Tourism, Hospitality and Events (Paperback, 3rd Edition): Nigel G. Evans Strategic Management for Tourism, Hospitality and Events (Paperback, 3rd Edition)
Nigel G. Evans
R1,470 R1,370 Discovery Miles 13 700 Save R100 (7%) Ships with 15 working days

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.

This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the most significant global crisis ever, as well as significant technology advances and issues related to sustainability.

New features and topics in this fourth edition include:

New international tourism, hospitality and events case studies from both SMEs and large-scale businesses are integrated throughout to show applications of strategic management theory. New Technology Focus short cases are included, as well as longer combined sector case studies on topics such as COVID-19 impacts

A new chapter on sustainability and corporate social responsibility explores how the principles of sustainability can be incorporated into the strategy of tourism, hospitality and events organizations

Technology is integrated into all chapters, looking at big data, artificial intelligence, the external political environment, social media and e-marketing, absorptive capacity and innovation

Impacts and implications of COVID-19 are discussed, considering industry responses, financial implications and future emergent strategies

A contemporary view incorporates the broad range of academic literature and industry developments that have emerged in recent years and provides a particular focus on smaller organizations, recognizing their key role

Web support for tutors and students provides explanations and guidelines for instructors on how to use the textbook and case studies, additional exercises and video links for students

This book is written in an accessible and engaging style and structured logically, with useful features throughout to aid students’ learning and understanding. It is an essential resource for tourism, hospitality and events students.

Table of Contents

Part 1: Strategy and the Tourism, Hospitality and Events Contexts

1. Strategy and Strategic Objectives for Tourism, Hospitality and Event Organizations

2. Introduction to Strategy for Tourism, Hospitality and Events

Part 2: Analysing the Internal Environment

3. Tourism, Hospitality and Event Organizations – The Operational Context: Sources of Competitive Advantage

4. Tourism, Hospitality and Event Organizations – The Human Resources Context

5. Tourism, Hospitality and Event Organizations – The Financial Context

6. Tourism, Hospitality and Event Organizations – The Products and Markets Context

Part 3: Analysing the External Environment and SWOT

7. The External Environment for Tourism, Hospitality and Event Organizations – The Macro Context

8. The External Environment for Tourism, Hospitality and Event Organizations – The Competitive Context

9. SWOT Analysis for Tourism, Hospitality and Event Organizations

Part 4: Strategic Options

10. Competitive Strategy for Tourism, Hospitality and Event Organizations

11. Strategic Directions for Tourism, Hospitality and Event Organizations

12. Strategic Methods of Development for Tourism, Hospitality and Event Organizations

13. Strategic Evaluation and Selection for Tourism, Hospitality and Event Organizations

Part 5: Strategy in Action

14. Strategic Implementation for Tourism, Hospitality and Event Organizations

15. International and Global Strategies for Tourism, Hospitality and Event Organizations

16. Sustainability Strategy for Tourism, Hospitality and Event Organizations

17. Strategic Management for Tourism, Hospitality and Event Organizations – Strategy in Practice

Part 6: Case Analysis for Tourism, Hospitality and Events

Case Study Summary

Case/Chapter Correlation

Case 1 Competing or Cooperating in the Airline Industry: Strategic Alliances or Going it Alone?

Case 2 Thomas Cook vs TUI: Survival of the Fittest

Case 3 Queensland Australia: Tourism and Events Strategic Positioning and Promotion

Case 4 IHG – Competing on the World Stage

Case 5 RX – Strategic Issues for a Leading Events Management Company

Case 6 Airbnb: Back to the Future – a ‘Disruptor’ for Global Hospitality

How To Improve Your Communication Skills (Paperback, 7th Edition): Alan Barker How To Improve Your Communication Skills (Paperback, 7th Edition)
Alan Barker
R280 R250 Discovery Miles 2 500 Save R30 (11%) Ships in 5 - 10 working days

Better communication skills will have a direct impact on your career development. Improve Your Communication Skills is your practical guide to effective communication in business.

This fully updated 7th edition now features a handy self-assessment tool to help you profile your own preferred communication style, even more practical exercises, useful checklists and top tips, as well as content on influencing others and managing difficult conversations. This book provides vital guidance on improving your conversations, building rapport, giving effective presentations, writing excellent reports and networking successfully.

With the help of Improve Your Communication Skills, you will be able to get your message across - every time.

Free Delivery
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