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Books > Promotion > JB Academic
Browse's Introduction to the Symptoms & Signs of Surgical Disease is essential reading for all medical students learning the fundamentals of history taking and patient examination, when undertaking a surgical rotation, when preparing for their surgical exams and as they transition to postgraduate studies. Maintaining the engaging and readable style so central to Sir Norman Browse's early editions, the sixth edition of this classic text retains all the features beloved by generations of students while being fully revised and updated throughout in line with current surgical practice.
Key Features:
Current – fully revised and updated
Accessible – highly structured and consistent layout, supplemented by tables and revision panels for rapid reference in the pressured run up to qualifying exams
Beautifully illustrated – packed with an unrivalled collection of colour photographs and explanatory line diagrams, refreshed for this new edition
Expert editors – with a wealth of clinical and teaching experience, supported by contributors new to this edition bringing a fresh approach
Companion website – visit www.routledge.com/cw/gossage for digital resources to supplement this textbook including self-assessment material, video animations and an image library
Now supplemented by online resources for the complete learning and revision package, this sixth edition remains indispensable for the clinical years of undergraduate study to postgraduate surgical training and beyond.
Table of Contents
History Taking and Examination. The Heart, Lungs and Pleura. The Brain, CNS and Peripheral Nerves. The Skin and Subcutaneous Tissue. The Symptoms, Signs and Emergency Management of Major Injuries. Musculoskeletal Conditions. Bones and Joints of the Upper Limbs (Including Hands). Bones and Joints of the Lower Limbs (Including Feet). The Spine and Pelvis. The Arteries, Veins and Lymphatics. The Mouth, Tongue and Lips. The Neck and Salivary Glands. The Breast. The Abdominal Wall, Herniae and the Umbilicus. The Abdomen. The Rectum and Anal Canal. The Kidneys, Urinary Tract and Prostate. The External Genitalia.
The Online Journalism Handbook offers a comprehensive guide to the ever-evolving world of digital journalism, showcasing the multiple possibilities in researching, writing, and storytelling provided by new technologies.
In this new edition, Paul Bradshaw presents an engaging mix of technological expertise with real-world practical guidance to illustrate how those training and working as journalists can improve the development, presentation, and global reach of their stories through webbased technologies.
Thoroughly revised and updated, this third edition features:
A new chapter dedicated to writing for email and chat, with updated case studies
New sections covering online abuse, news avoidance, and trust
Updated coverage of accessibility, inclusivity, and diversity in sourcing, writing for social media, and audio and video
New formats, including social audio, audiograms, Twitter threads, the “Stories” format, charticles, and “scrollytelling”
Expanded international examples throughout
The Online Journalism Handbook is an essential guide for all journalism students and professional journalists and will also be of interest to digital media practitioners.
The companion website for this book further enhances student knowledge through regularly updated case studies, real-time development reports, and in-depth discussion pieces from cutting-edge sources.
Table of Contents
List of Figures
List of Tables
Acknowledgements
Introduction
Histories, futures, and the changing business and technologies of journalism
Finding leads and sources online
Writing for the web
Writing for social media
Email newsletters, chat and curation
Live and mobile journalism — and verification
Online audio
Video for the web and social media
Data Journalism
Interactivity, code and analytics
Community, social media management and UGC
Index/
This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors – fast food and casual dining, hotels and quality restaurants and event, industrial and welfare catering. It also looks at some of the important trends affecting the food and beverage industry, covering consumers, the environment and ethical concerns as well as developments in technology.
New to this edition:
New chapter: Classifying food and drink service operations.
New international case studies throughout covering the latest industry developments within a wide range of businesses.
Enhanced coverage of financial aspects, including forecasting and menu pricing with respective examples of costings.
New coverage of contemporary trends, including events management, use of technology, use of social media in marketing, customer management and environmental concerns, such as sourcing, sustainability and waste management.
Updated companion website, including new case studies, PowerPoint slides, multiple choice questions, revision notes, true or false questions, short answer questions and new video and web links per chapter.
It is illustrated in full colour and contains in-chapter activities as well as end-of-chapter summaries and revision questions to test the readers' knowledge as they progress. Written by a team of authors with many years of industry practice and teaching experience, this book is the ideal guide to the subject for hospitality students and industry practitioners alike.
Table of Contents
Chapter 1: Introducing food and beverage management
Chapter 2: Classifying food and drink service operations
Chapter 3: Restaurants and events – the direct market
Chapter 4: Contract foodservice, travel and public sector catering - the indirect market
Chapter 5: Developing the concept
Chapter 6: The Menu
Chapter 7: Purchasing and storage
Chapter 8 Production and Service
Chapter 9: Controlling the Operation
Chapter 10: Staffing Issues
Chapter 11 Food and beverage marketing
Chapter 12: Managing quality in food and drink service operations
Chapter 13 Trends and Developments
Introducing Applied Linguistics provides in-depth coverage of key
areas in the subject, as well as introducing the essential study
skills needed for academic success in the field. Introducing
Applied Linguistics: * is organised into two Sections: the first
introducing Key Concepts in Applied Linguistics; and the second
devoted to the Study Skills students need to succeed. * features
specially commissioned chapters from key authorities who address
core areas of Applied Linguistics, including both traditional and
more cutting edge topics, such as: grammar, vocabulary, language in
the media, forensic linguistics, and much more. * contains a study
skills section offering guidance on a range of skills, such as: how
to structure and organise an essay, the conventions of referencing,
how to design research projects, plus many more. * is supported by
a lively Companion Website, which includes interactive exercises,
information about the contributors and why they've written the
book, and annotated weblinks to help facilitate further independent
learning. Ideal for advanced undergraduate and postgraduate
students of Applied Linguistics and TEFL/TESOL, Introducing Applied
Linguistics not only presents selected key concepts in depth, but
also initiates the student into the discourse of Applied
Linguistics. Susan Hunston is Professor of English Language and
Head of the School of English, Drama, and American & Canadian
Studies, at the University of Birmingham, UK. David Oakey is an
Assistant Professor in the Applied Linguistics Program at Iowa
State University, USA. Contributing authors: Svenja Adolphs, Aileen
Bloomer, Zoltan Doernyei, Adrian Holliday, Alison Johnson, Chris
Kennedy, Almut Koester, Ruby Macksoud, Kirsten Malmkjaer, Kieran
O'Halloran, David Oakey. Juup Stelma, Joan Swann, Geoff Thompson,
Dave Willis, Jane Willis and David Woolls.
This is an exciting and innovative core textbook that focuses on
the micro-level analysis of TM as a dynamic capability. Now in its
second edition and fully updated throughout, it systematically
addresses the major tools and techniques needed for businesses to
successfully conduct TM activities. Arguing that there is no single
best way to manage technology in a company and there is no
mechanistic route to success, this accessible handbook provides a
wealth of resources designed to increase the dynamic capability of
an organisation. Written by a highly experienced team of authors
from the Universities of Sabanci and Cambridge, Technology
Management is the perfect companion for undergraduate and
postgraduate students on a variety of business, management and
engineering degree courses. It is also suitable for practitioners
seeking to progress their professional development and industry
knowledge. Accompanying online resources for this title can be
found at bloomsburyonlineresources.com/technology-management-2e.
These resources are designed to support teaching and learning when
using this textbook and are available at no extra cost.
In the third edition of this comprehensive guide to the what and
how of literary study, attention is paid to the details of literary
language and a wide variety of examples is included. More emphasis
has been placed on contextualizing literature and this updated
version takes these changes into account by incorporating more
material on historical and cultural contexts as well as in-depth
discussions on novels, drama, and poetry.
Nowadays, genetics focuses on DNA. Just like the first edition, the theme of this new edition, Introduction to Genetics: A Molecular Approach, is therefore the progression from molecules (DNA and genes) to processes (gene expression and DNA replication) to systems (cells, organisms and populations). This progression reflects both the basic logic of life and the way in which modern biological research is structured. The molecular approach is particularly suitable for students for whom genetics is part of a broader program in biology, biochemistry, the biomedical sciences or biotechnology. This book presents the basic facts and concepts with enough depth of knowledge to stimulate students to move on to more advanced aspects of the subject.
This second edition has been thoroughly updated to cover new discoveries and developments in genetics from the last ten years. There are new chapters that introduce important techniques such as DNA sequencing and gene editing, and the applications of genetics in our modern world are covered in chapters describing topics as diverse as gene therapy and the use of ancient DNA to study prehistoric ecosystems.
Key Features:
This book provides a molecular approach to the study of genetics.
It is a highly accessible and well-structured book with chapters organized into four parts to aid navigation.
It presents high-quality illustrations to elucidate the various concepts and mechanisms.
Each chapter ends with a Key Concepts section, which serves to summarize the most essential points.
Self-study questions enable the reader to assess their comprehension of chapter content, and discussion topics facilitate a deeper understanding of the material by encouraging conversation and critical evaluation.
Key terms are emboldened throughout the text and are listed at the end of each chapter, and definitions can be found in the Glossary.
For instructors who adopt the book, an affiliated question bank is free to download.
Table of Contents
1. What is Genetics and Why is it So Important?
PART 1. GENES AS UNITS OF BIOLOGICAL INFORMATION
2. DNA
3. Genes
4. Transcription of DNA to RNA
5. Types of RNA Molecule: Messenger RNA
6. Types of RNA Molecule: Ribosomal and Transfer RNA
7. The Genetic Code
8. Protein Synthesis
9. Control of Gene Expression
10. DNA Replication
11. Mutation and DNA Repair
PART 2. GENES AS UNITS OF INHERITANCE
12. Inheritance of Genes during Virus Infection Cycles
13. Inheritance of Genes in Bacteria
14. Inheritance of Genes during Eukaryotic Cell Division
15. Inheritance of Genes during Eukaryotic Sexual Reproduction
16. Inheritance of Genes in Populations
PART 3. HOW GENES ARE STUDIED
17 Mapping the Positions of Genes in Chromosomes
18 Sequencing Genes and Genomes
PART 4. GENETICS IN OUR MODERN WORLD
19. Genes in Differentiation and Development
20. The Human Genome
21. Genes and Medicine
22. DNA in Forensic Genetics and Technology
23. Genes in Industry and Agriculture
24. The Ethical Issues Raised by Modern Genetics
This best-selling textbook provides a straightforward and practical
introduction to the principles and methods used in the design of
reinforced and prestressed concrete structures, and has been used
and trusted by generations of students. The book contains many
worked examples to illustrate the various aspects of design that
are presented in the text. Design charts, tables and formulae are
included as design aids and, for ease of reference, an appendix
contains a summary of important design information. This text is
aimed at undergraduates and postgraduates as well as practitioners,
both in the UK and elsewhere in the world where Eurocode 2 has been
adopted, as a concise guide both to the basic theory and to
appropriate design procedures. New to this Edition: - Completely
revised to reflect recent experience of the usage of Euro code 2
since its introduction in 2004 and its adoption in the UK as a
design standard in 2010 - Further examples of the theory put into
practice - A new chapter on water retaining structures in
accordance with Euro code 2, Part 3 - New sections on, for example,
design processes including conceptual design, deep beams and an
expanded treatment of designing for fire resistance Accompanying
online resources for this title can be found at
bloomsburyonlineresources.com/reinforced-concrete-design-7e. These
resources are designed to support teaching and learning when using
this textbook and are available at no extra cost.
Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained. An ‘umbrella approach’ to cultural tourism represents a unique feature of the book, proposing solutions to achieve an optimal outcome for all sectors.
Reflecting the many important developments in the field this new edition has been completely revised and updated in the following ways:
New content on increasingly relevant topics including sustainability, climate change, the threat of de-globalization, overtourism and social media.
New sections on experience creation, accessibility and inclusivity, as well as expanded material on creative industries and new management challenges.
New international case studies and tried-and-tested assignment exercises have been added to every chapter.
Written by experts in both tourism and cultural heritage management, this book will enable professionals and students to gain a better understanding of their own and each other’s roles in achieving sustainable cultural tourism. It provides a blueprint for producing top-quality, long-term cultural tourism products.
Table of Contents
Contents
List of plates
List of figures
List of tables & boxes
Acknowledgements
Abbreviations
Part A Setting the context –
1 Introduction: defining cultural tourism
What is cultural tourism?
2 Challenges in achieving sustainable cultural tourism
Introduction
The challenge of triple/quadruple bottom line sustainability
The challenge of climate change
Parallel evolution of tourism and cultural management
Collaborators or competitors?
Relationships between tourism and cultural management
The consequences
3 Issues, benefits, risks and costs
Introduction
Community
Cultural tourism and enhanced quality of life
Costs associated with cultural tourism
Optimizing benefits and minimizing impacts?
Part B Cultural Assets
4 Cultural heritage management principles and practice (with special reference to World Heritage)
Introduction
Cultural heritage management
Management challenges
World Heritage
Conclusion
5 Tangible cultural heritage
Introduction
Conventions, codes, charters and declarations
A four stage planning process
6 Intangible cultural heritage and creative arts
Introduction
Conventions, codes, charters and declarations
A three stage approach to safeguarding intangible cultural heritage
Contemporary culture and the advent of creative tourism
Part C Tourism, the tourist and stakeholders
7 How tourism works
Introduction
The nature of tourism
Conclusion
8 The cultural tourism market: a cultural tourism typology
Introduction
Cultural tourists
Segmenting the cultural tourism market
A cultural tourist typology – centrality of motive and depth of experience
Implications for cultural tourism
A few words of caution about numbers that appear too good to be true
9 Tourism attraction system, markers and gatekeepers
Introduction
Tourist attraction systems
Markers
Gatekeepers and knowledge brokers
Effect of multiple gatekeepers on the message passed to the tourist
Part D Products
10 Cultural tourism products
Introduction
Cultural assets as tourism products
Products as attractions
Strangeness vs. familiarity, the environmental bubble and the necessity of standardizing and commodifying products
Conclusions
11 Assessing product potential
Introduction
Considering the wider context
Understanding the asset in its setting
Asset specific considerations: place and cultural spaces
Stakeholder and consultation issues
People, skills and financial resources
Conclusion
12 Market Appeal/Robusticity Matrix: a site specific auditing tool
Introduction
The Market Appeal
Robusticity a site specific auditing tool
Introduction
The market appeal/robusticity matrix
Operationalization – a two step process
Conclusion – a precursor to site and experience management
Part E Operationalization
13 Framework for understanding what is necessary for a successful attraction
Introduction
Success factors
Development options
Building
Packaging and bundling
Clustering and precincts
Linear or circular routes and networks
Rebranding/creating a specific cultural tourism product area or network
Festivals and events
Creating memorable experiences
Tell a story
Make the asset come alive
Make it participatory
Focus on quality
Make it relevant to the tourist
14 Applying planning and management frameworks
Introduction
Planning
Situation analysis
Establishment of an overall mission of vision and goal getting
Creation of action plans
Marketing
Planning for greater access
A world on demarketing
Evaluation and feedback mechanisms
15 Experience creation
Introduction
What is interpretation and what are the benefits of good interpretation?
The ICOMOS interpretation charter
Goal of interpretation and success factors
The interpretation process
Tactics to create peak experiences
The medium is the message
ICT
Epilogue
Improvements needed
Challenges still remain
Some general observations
A few possible research areas
Glossary
References
Index/
Visualizing Research guides postgraduate students in art and design through the development and implementation of a research project, using the metaphor of a 'journey of exploration'. For use with a formal programme of study, from masters to doctoral level, the book derives from the creative relationship between research, practice and teaching in art and design. It extends generic research processes into practice-based approaches more relevant to artists and designers, introducing wherever possible visual, interactive and collaborative methods. The Introduction and Chapter 1 'Planning the Journey' define the concept and value of 'practice-based' formal research, tracking the debate around its development and explaining key concepts and terminology. ’Mapping the Terrain’ then describes methods of contextualizing research in art and design (the contextual review, using reference material); ’Locating Your Position’ and ’Crossing the Terrain’ guide the reader through the stages of identifying an appropriate research question and methodological approach, writing the proposal and managing research information. Methods of evaluation and analysis are explored, and of strategies for reporting and communicating research findings are suggested. Appendices and a glossary are also included. Visualizing Research draws on the experience of researchers in different contexts and includes case studies of real projects. Although written primarily for postgraduate students, research supervisors, managers and academic staff in art and design and related areas, such as architecture and media studies, will find this a valuable research reference. An accompanying website www.visualizingresearch.info includes multimedia and other resources that complement the book.
Table of Contents
Introduction; Chapter 1 Planning the journey: introduction to research in Art and Design; Chapter 2 Mapping the terrain: methods of contextualizing research; Chapter 3 Locating your position: orienting and situating research; Chapter 4 Crossing the terrain: establishing appropriate research methodologies; Chapter 5 Interpreting the map: methods of evaluation and analysis; Chapter 6 Recounting the journey: recognizing new knowledge and communicating research findings;
This dynamic and beautifully written textbook takes a modern and
innovative approach to strategy by placing technology at its heart,
bridging the gap between general strategy texts and specialist
technology and innovation literature. It addresses the challenges
and opportunities presented to organisations by disruptive
technological change and takes into account the navigation of
uncertain business environments. In addition to examining more
established concepts and theories, the text also explores new
disruptive business models and non-traditional approaches to
strategy development such as effectuation, the Business Model
Canvas and prediction logic. This comprehensive and critical
approach is supported by a rich assortment of practical examples
and cases drawn from different sectors and a range of exciting
companies from all over the world, helping students and
practitioners to apply theory to practice. This will be an
essential core text for modules on technology strategy and
innovation at upper undergraduate, postgraduate and MBA levels, and
invaluable reading for senior executives and aspiring managers who
seek to understand how to implement strategy in a volatile
disruptive environment.
This expanded and revised sixth edition of The Geography of Transport Systems provides a comprehensive and accessible introduction to the field with a broad overview of its concepts, methods, and areas of application. It explores the spatial aspects of transportation and focuses on how the mobility of passengers and freight is linked with geography.
The book is divided into ten chapters, each covering a specific conceptual dimension, including networks, modes, terminals, freight transportation, urban transportation, and environmental impacts, and updated with the latest information available. The sixth edition offers new and updated material on information technologies and mobility, e-commerce, transport and the economy, mobility and society, supply chains, security, pandemics, energy and the environment, and climate change. With over 140 updated figures and maps, The Geography of Transport Systems presents transportation systems at different scales ranging from global to local.
This volume is an essential resource for undergraduates studying transportation, as well as those interested in economic and urban geography, transport planning and engineering. A companion website, which contains additional material such as photographs, maps, figures, and PowerPoint presentations, has been developed for the book and can be found here: https://transportgeography.org/
Table of Contents
Chapter 1 – Transportation and Geography
CONCEPTS
1. What is Transport Geography?
2. Transportation and Space
3. Historical Geography of Transportation
4. Transportation and Commercial Geography
CASE STUDY: Transportation and its Bottlenecks
Chapter 2 – Transportation and the Spatial Structure
CONCEPTS
1. The Geography of Transportation Networks
2. Transport and Spatial Organization
3. Transport and Location
4. Information Technologies and Mobility
CASE STUDY: The Digitalization of Mobility
Chapter 3 – Transportation, Economy and Society
CONCEPTS
1. Transport and Economic Development
2. Transportation and Society
3. Transport Costs
4. The Provision and Demand of Transportation Services
CASE STUDY: Tourism and Transport in a Post-Covid Era
Chapter 4 – Transport, Energy and Environment
CONCEPTS
1. Transport and Energy
2. Transportation and the Environment
3. The Environmental Footprint of Transportation
4. Transportation, Sustainability and Decarbonization
CASE STUDY: Climate Change and Transport Infrastructure
Chapter 5 – Transportation Modes
CONCEPTS
1. Land Transportation
2. Maritime Transportation
3. Air Transportation
4. Intermodal Transportation
CASE STUDY: High Speed Rail Systems
Chapter 6 – Transportation Terminals
CONCEPTS
1. The Function of Transport Terminals
2. Transport Terminals and Hinterlands
3. Port and Rail Terminals
4. Airports
CASE STUDY: Mega-Airport Projects.
Chapter 7 – Trade, Logistics and Freight Distribution
CONCEPTS
1. Globalization and International Trade
2. Freight Transportation and Value Chains
3. Logistics and Freight Distribution
CASE STUDY: Inland Ports and Logistics Zones
Chapter 8 – Urban Transportation
CONCEPTS
1. Transportation and Urban Form
2. Urban Land Use and Transportation
3. Urban Mobility
4. Urban Transport Challenges
CASE STUDY: E-commerce and Home Deliveries
Chapter 9 – Transport Planning and Policy
CONCEPTS
1. The Nature of Transport Policy
2. Transport Planning and Governance
3. Transport Safety and Security
4. Transportation, Disruptions and Resilience
CASE STUDY: The Challenge of the Covid-19 Pandemic on Transport Systems
Chapter 10 – Challenges for Transport Geography
CHALLENGES
1. Improving Transport Infrastructure
2. Governance and Management
3. Social and Environmental Responsibility
4. Future Transportation Systems
Appendix – Methods in Transport Geography
METHODS
1. Methods in Transport Geography
2. Definition and Properties of Graph Theory
3. Measures and Indices of Graph Theory
4. Geographic Information Systems for Transportation (GIS-T)
5. Transportation and Accessibility
6. Network Data Models
7. Technical and Economic Performance Indicators
8. The Gini Coefficient
9. Spatial Interactions and the Gravity Model
10. Market Area Analysis
Research Skills for Journalists is a comprehensive, engaging and highly practical guide to developing the varied skillset needed for producing well researched, quality journalism across a range of platforms.
Illustrated with original interviews and case studies, the book guides readers through a clear understanding of sources of news, as well as illustrating the skills needed to undertake successful digital and non-digital research and to conduct interviews for a variety of media. It examines the skills needed for basic data journalism and presents an in-depth exploration of the different research skills specific to producing print and online text, as well as those for broadcast and multimedia journalism.
Key research skills explored in the book include:
Developing digital research skills, including researching through search engines, messages boards, discussion groups and web forums, social media, apps, and using user generated content
Working with data, including sourcing, auditing and analysing data, data visualisation and understanding the importance of accuracy and context
Essential non-digital research skills, including telephone technique, using libraries and working with librarians, understanding copyright, working with picture libraries and research services, and producing freedom of information requests
Working directly with people to research stories, including the power of persuasion, tracking down great contributors, managing and protecting sources, planning and managing interviews, and interviewing vulnerable people
Researching for multimedia production of stories, including researching a radio story, podcast or video story, and planning for outside broadcasts.
Research Skills for Journalists also explores specialist research skills needed for working overseas and investigates new areas, which could be used for journalism research in the future.
The book is illustrated with original contributions by journalists from a variety of backgrounds; including veteran investigative journalist John Pilger, pioneering data journalist Simon Rogers and The Bureau of Investigative Journalism’s award-winning reporter Abigail Fielding-Smith. It is an invaluable guide for students and practitioners of journalism to the skills needed for finding and developing original news stories today.
Table of Contents
1. Introduction 2. Sources of News 3. Digital Research 4. Data Journalism 5. Non-Digital Research 6. People 7. Interviews 8. Research for Print and Text 9. Research for Broadcast and Multimedia 10. Working Overseas 11. The Future
Safety Management Systems: Applications for the Aviation Industry
provides an in-depth review of specific applications of an
aviation-related Safety Management System (SMS) by following it
from design through application. Readers will gain an understanding
on SMS and how it related to their daily activities. Also, specific
information will be provided on the rotocraft industry, due to
variations in the challenges it faces.
From question development and research design to data collection
and statistical analysis, this text guides the reader through every
aspect of social research. Encouraging a critical approach in each
chapter, this 4th edition includes enhanced coverage of internet
sampling, mixed methods, conversation analysis and feminist
research. Accompanying online resources for this title can be found
at bloomsburyonlineresources.com/social-research-4e. These
resources are designed to support teaching and learning when using
this textbook and are available at no extra cost.
Construction for Interior Designers is a highly readable, comprehensive and informative text proving all the technical information required. The second edition has been fully updated to reflect the 1991 amendments if the 1985 Building Regulations and includes a new chapter on environmental issues affecting construction. Important concepts are explained from first principles with three-dimensional diagrams and informative tables. No previous knowledge of the subject is assumed.
Table of Contents
Preface 1. Structural Principles 2. External Structure : Foundations and Walls 3. Roofs and Floors 4. Work to Existing Buildings 5. Internal Structure 6. Internal Furnishings and Fittings 7. Structural Materials: Timber, Metals, Concrete and Plastics 8. Internal Finishes and Materials 9. Environmental Issues Bibliography Index
Casino Management in Integrated Resorts introduces students to the changing nature of casino businesses within the framework of an integrated resort or hospitality organisation.
In the new integrated casino model, casinos play an important role not only in revenue generation but in supporting the other amenities in the resort, including bars, restaurants, hotels and theme parks. This book brings readers up to speed with the challenges of managing a casino within this rapidly expanding gaming–leisure–tourism industry. It covers a range of essential topics, such as the basic psychology of casino gaming, the role and history of casinos within an integrated resort, staffing, floor design, table and slot game management, control and security, marketing and social impact.
Written in an accessible style, this book is suitable for readers with no prior knowledge of, or experience in, casino operations. It will be an essential introductory yet comprehensive resource for all those undertaking casino management courses.
Table of Contents
1 Introduction
2 History of Gambling, Casinos and Modern Integrated Resorts
3 The Role of Casino in an Integrated Resort
4 Psychology of Gambling and Casino Gaming
5 Casino Floor Design, Servicescape and Service Quality
6 Basic Casino Operation Concepts
7 Marketing Casino Gaming
8 Social Impact of Integrated Resorts
Additional Article I
Additional Article II
Most of us find ourselves listening to other people's problems at
some time or another - either our friends' or, in the course of our
work, patients, pupils, clients, colleagues. This book, written
clearly in user friendly language, takes the reader step by step
through a range of skills to help them become a better listener,
communicator and helper in their everyday lives, progressing from
inviting the person to talk to ending a helping conversation. Using
plenty of examples, tips, exercises and sample conversations, the
authors show how the skills described can be easily learned and can
fit comfortably into everyday life. This book is essential reading
for everyone interested in improving their communication and
helping skills as well as those students taking introductory
courses in counselling and counselling skills. KATHERYN GELDARD is
a Child and Family Therapist and a visiting lecturer at the
Queensland University of Technology, Australia. DAVID GELDARD is a
Counselling Psychologist. Together they are the authors of several
books on counselling. They jointly manage a counselling practice
where they specialise in working with children, adolescents, and
their families. They also run training programmes for helping
professionals who wish to enhance their counselling skills.
Origins and Traditions of Organizational Communication provides a sophisticated overview of the fundamentals of organizational communication as a field of study, examining the field’s foundations and providing an assessment of the field to date, explaining and demonstrating a communicational approach to the study of organization.
It provides a set of literature reviews on focused topics written by experts in each area, and links organizational communication theory and research to practice. In reviewing foundational management theory, the book analyzes how early to mid-20th-century management theories shaped contemporary organizations, providing students both with background knowledge of these foundational theories and an understanding of their influence on our thinking and our organizational world.
Written at an accessible level for early graduate students, yet still sophisticated enough for doctoral students, the book is ideal for students and teachers of organizational communication and communication history.
Downloadable ancillary materials include chapter PowerPoints and a set of instructors' materials containing chapter abstracts, glossaries, discussion questions, annotated supplementary readings lists, and practitioners' corners. Please visit www.routledge.com/9781138570313.
Table of Contents
Part I: Organizational Communication History
1. Organizing the Study of Organizational Communication
Anne M. Nicotera
2. Developments in the 20th Century
Anne M. Nicotera
3. Developments in the 21st Century
Anne M. Nicotera
4. Paradigms: Ways of Knowing in Organizational Communication
Anne M. Nicotera
Part II: Foundational Organizational Theory
5. Classical Management Theory
Anne M. Nicotera
6. Human Relations Theory
Anne M. Nicotera
7. Human Resource Management Theory
Anne M. Nicotera
Part III: Topics in Theory and Research
8. Socialization
Patricia M. Sias and Yejin Shin
9. Communication Networks
Lisa V. Chewning
10. Workplace Relationships
Patricia M. Sias and Yejin Shin
11. Identity and Identification
Craig R. Scott
12. Power and Resistance
Heather M. Zoller and Zhuo Ban
13. Gender and Feminist Theory
Patrice Buzzanell
14. Difference and Intersectionality
Jamie McDonald
15. Groups, Teams, and Decision Making
Dawna I. Ballard and Dron M. Mandhana
16. Conflict
Jessica Katz Jameson
17. A Communicative Approach to Leadership
J. Kevin Barge
18. The Structuration of Emotion
Sarah J. Tracy and Shawna Malvini Redden
19. Technology and Organizational Communication
Keri Stephens and Kerk F. Kee
20. Globalization and Organizational Communication
Jennifer L. Gibbs and Shiv Ganesh
21. Organizational Change
Laurie Lewis/
This authoritative, reader-friendly text presents core principles of good map design that apply regardless of production methods or technical approach. The book addresses the crucial questions that arise at each step of making a map: Who is the audience? What is the purpose of the map? Where and how will it be used? Students get the knowledge needed to make sound decisions about data, typography, color, projections, scale, symbols, and nontraditional mapping and advanced visualization techniques.
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Pedagogical Features:
*Over 200 illustrations (also available at the companion website as PowerPoint slides), including 23 color plates
*Suggested readings at the end of each chapter.
*Recommended Web resources.
*Instructive glossary
Table of Contents
I. Map Design
1. Introduction
2. Planning and Composition
3. Text Material and Typography
4. Color in Cartographic Design
II. Geographic and Cartographic Framework
5. Scale, Compilation, and Generalization
6. The Earth's Graticule and Projections
III. Symbolization
7. Basics of Symbolization
8. Symbolizing Geographic Data
9. Multivariate Mapping
IV. Nontraditional Mapping
10. Cartograms and Diagrams
11. Continuity and Change in the Computer Era
V. Critique of Maps
12. Putting It All Together
Appendix A. Commonly Used Projections
Appendix B. Resources
Appendix C. Glossary
The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry. Covering design, marketing, sourcing, negotiation, range planning, supply chain and stock management, it clearly integrates current operational practice with theory. This, combined with a thorough explanation of careers, makes it a key text as it provides an important reference source for existing practitioners, as well as being vital for students, new entrants and those seeking a career change into buying and merchandising.
Kenwood and Lougheed’s classic book has been the benchmark introduction to the development of the global economy for decades. For this fifth edition, Michael Graff has brought the story up to date to include events from the early part of the twenty first century – continued globalization, the emergence of Asia as an economic power and the greater role played by business on the international scene.
Beginning with the industrial revolution, the book charts the long nineteenth century, the impact of colonialism, the fast pace of technology growth and the impact of global wars. New features to this edition include:
a prologue explaining the initial conditions faced by the world economy in 1820, detailing the beginnings of international trade and the influence of slavery
greater coverage of developing countries
increased coverage of World Wars I and II and of the twentieth century
a number of appendices outlining the economic concepts and theories underlying the text
This new edition of Growth of the International Economy provides the reader with a clear understanding of the factors which have been instrumental in creating the economic environment we face two hundred years after the industrial revolution.
Table of Contents
1. A Short Outline of Economic History from Beginnings to 1820 2. Causes of Growth in the Nineteenth Century 3. Long-term Capital Movements, 1820-1913 4. International Migration, 1820-1913 5. Commercial Policy in the Nineteenth Century 6. Foreign Trade in the Nineteenth Century 7. Growth in the Multilateral Payments Network 8. The Gold Standard before 1913 9. The Spread of Industrialization 10. Export Economies 11. Trends and Fluctuations Before 1913 12. The War and the Economy, 1914-1918 13. The International Economy during the Interwar Years 14. The Restoration of the Gold Standard and Economic Recovery in the 1920s 15. The Collapse of the Gold Standard and Disintegration 16. International Trade during the Interwar Period 17. The Great Depression 18. The War Economy, 1939-1945 19. Planning the Future Economy 1944-1950 20. The International Economy since 1950 21. International Monetary Relations, 1945-2010 21. GATT, WTO and International Commercial Policy, 1945-2010 22. Trade and Growth, 1945-2010: The Developed Countries 23. Trade and Growth, 1945-2010: The Periphery 24. The EU, NAFTA, ASEAN, Mercosur 25. Transition Economies, 1989-2010 26. Summary, 1820-2010 and Ahead
Song lyrics fly across the screen in time to music. A globe spins
and zooms into a war-torn country. Money rises from a screen to
explain an economic situation. Now, more than ever, we are
surrounded by these motion graphics on our TV and cinema screens,
on our smartphones, computers, and tablets, on Main Street and in
our galleries. Motion Graphics: Principles and Processes from the
Ground Up is your introduction to the core principles of the
discipline, whether your background or ambitions lie in animation,
graphic design, film production, or visual effects. Ian Crook and
Peter Beare provide you with a wide understanding of the key
concepts and techniques that will help you plan, develop and
produce your own creative projects.
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