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Books > Promotion > JB Academic

Introduction to Genetics - A Molecular Approach (Paperback, 3rd Edition): Terry A. Brown Introduction to Genetics - A Molecular Approach (Paperback, 3rd Edition)
Terry A. Brown
R1,355 R1,270 Discovery Miles 12 700 Save R85 (6%) Ships with 27 working days

Nowadays, genetics focuses on DNA. Just like the first edition, the theme of this new edition, Introduction to Genetics: A Molecular Approach, is therefore the progression from molecules (DNA and genes) to processes (gene expression and DNA replication) to systems (cells, organisms and populations). This progression reflects both the basic logic of life and the way in which modern biological research is structured. The molecular approach is particularly suitable for students for whom genetics is part of a broader program in biology, biochemistry, the biomedical sciences or biotechnology. This book presents the basic facts and concepts with enough depth of knowledge to stimulate students to move on to more advanced aspects of the subject.

This second edition has been thoroughly updated to cover new discoveries and developments in genetics from the last ten years. There are new chapters that introduce important techniques such as DNA sequencing and gene editing, and the applications of genetics in our modern world are covered in chapters describing topics as diverse as gene therapy and the use of ancient DNA to study prehistoric ecosystems.

Key Features:

This book provides a molecular approach to the study of genetics.

It is a highly accessible and well-structured book with chapters organized into four parts to aid navigation.

It presents high-quality illustrations to elucidate the various concepts and mechanisms.

Each chapter ends with a Key Concepts section, which serves to summarize the most essential points.

Self-study questions enable the reader to assess their comprehension of chapter content, and discussion topics facilitate a deeper understanding of the material by encouraging conversation and critical evaluation.

Key terms are emboldened throughout the text and are listed at the end of each chapter, and definitions can be found in the Glossary.

For instructors who adopt the book, an affiliated question bank is free to download.

Table of Contents

1. What is Genetics and Why is it So Important?

PART 1. GENES AS UNITS OF BIOLOGICAL INFORMATION

2. DNA

3. Genes

4. Transcription of DNA to RNA

5. Types of RNA Molecule: Messenger RNA

6. Types of RNA Molecule: Ribosomal and Transfer RNA

7. The Genetic Code

8. Protein Synthesis

9. Control of Gene Expression

10. DNA Replication

11. Mutation and DNA Repair

PART 2. GENES AS UNITS OF INHERITANCE

12. Inheritance of Genes during Virus Infection Cycles

13. Inheritance of Genes in Bacteria

14. Inheritance of Genes during Eukaryotic Cell Division

15. Inheritance of Genes during Eukaryotic Sexual Reproduction

16. Inheritance of Genes in Populations

PART 3. HOW GENES ARE STUDIED

17 Mapping the Positions of Genes in Chromosomes

18 Sequencing Genes and Genomes

PART 4. GENETICS IN OUR MODERN WORLD

19. Genes in Differentiation and Development

20. The Human Genome

21. Genes and Medicine

22. DNA in Forensic Genetics and Technology

23. Genes in Industry and Agriculture

24. The Ethical Issues Raised by Modern Genetics

Student Learning Abroad - What Our Students Are Learning, What They?re Not, and What We Can Do About It (Paperback, 3rd... Student Learning Abroad - What Our Students Are Learning, What They’re Not, and What We Can Do About It (Paperback, 3rd Edition)
Michael Vande Berg; Edited by Michael Vande Berg; R. Michael Paige, Kris Hemming Lou; Edited by R. Michael Paige, …
R581 Discovery Miles 5 810 Ships with 27 working days

A central purpose of this book is to question the claims commonly made about the educational benefits of study abroad. Traditional metrics of enrollment increases and student self-report, and practices of structural immersion, are being questioned as educators voice growing uncertainty about what students are or are not in fact learning abroad. This book looks into whether these criticisms are justified—and what can be done if they are.The contributors to this book offer a counter-narrative to common views that learning takes place simply through students studying elsewhere, or through their enrolling in programs that take steps structurally to “immerse” them in the experience abroad.Student Learning Abroad reviews the dominant paradigms of study abroad; marshals rigorous research findings, with emphasis on recent studies that offer convincing evidence about what undergraduates are or are not learning; brings to bear the latest knowledge about human learning and development that raises questions about the very foundations of current theory and practice; and presents six examples of study abroad courses or programs whose interventions apply this knowledge. This book provokes readers to reconsider long-held assumptions, beliefs and practices about teaching and learning in study abroad and to reexamine the design and delivery of their programs. In doing so, it provides a new foundation for responding to the question that may faculty and staff are now asking: What do I need to know, and what do I need to be able to do, to help my students learn and develop more effectively abroad? Contributors:Laura BathurstMilton BennettGabriele Weber BosleyJohn EngleLilli Engle Tara HarveyMitchell HammerDavid KolbBruce La Brack Kris Hemming LouKate McClearyCatherine MenyhartR. Michael PaigeAngela PassarelliAdriana Medina-López PortilloMeghan QuinnJennifer Meta RobinsonRiikka SalonenVictor SavickiDouglas StuartMichael Vande BergJames ZullWhile the authors who have contributed to Student Learning Abroad are all known for their work in advancing the field of education abroad, a number have recently been honored by leading international education associations. Bruce La Brack received NAFSA’s 2012 Teaching, Learning and Scholarship Award for Innovative Research and Scholarship. Michael Paige (2007) and Michael Vande Berg (2012) are recipients of the Forum on Education Abroad’s Peter A. Wollitzer Award.

Table of Contents

PREFACE PART ONE. SETTING THE SCENE 1. Student Learning Abroad. Paradigms and Assumptions—Michael Vande Berg, R. Michael Paige, and Kris Hemming Lou 2. Why Students Are and Are Not Learning Abroad. A Review of Recent Research—R. Michael Paige and Michael Vande Berg PART TWO. FOUNDATIONS OF TEACHING AND LEARNING 3. Taking Stage Development Theory Seriously. Implications for Study Abroad—Douglas K. Stuart 4. Paradigmatic Assumptions of Intercultural Learning—Milton J. Bennett 5. The Intercultural Development Inventory (IDI). A New Frontier in Assessment and Development of Intercultural Competence—Mitchell R. Hammer 6. Using Experiential Learning Theory to Promote Student Learning and Development in Programs of Education Abroad—Angela M. Passarelli and David A. Kolb 7. The Brain, Learning, and Study Abroad—James E. Zull 8. Anthropology, Intercultural Communication, and Study Abroad—Bruce La Brack and Laura Bathurst 9. The Psychology of Student Learning Abroad—Victor Savicki 10. Scholarship of Teaching and Learning in Support of Student-Centered Learning Abroad—Jennifer Meta Robinson PART THREE. PROGRAM APPLICATIONS. INTERVENING IN STUDENT LEARNING 11. Shifting the Locus of Intercultural Learning. Intervening Prior to and After Student Learning Abroad—Laura Bathurst and Bruce La Brack 12. Beyond Immersion. The American University Center of Provence Experiment in Holistic Intervention—Lilli Engle and John Engle 13. The Maximizing Study Abroad Project—R. Michael Paige, Tara A. Harvey, and Kate S. McCleary 14. Facilitating Intercultural Learning Abroad. The Intentional, Targeted Intervention Model—Kris Hemming Lou and Gabriele Weber Bosley 15. Developing a Global Learning and Living Community. A Case Study of Intercultural Experiences on The Scholar Ship—Adriana Medina-López-Portillo and Riikka Salonen 16. An Experiment in Developing Teaching and Learning. The Council on International Educational Exchange's Seminar on Living and Learning Abroad—Michael Vande Berg, Meghan Quinn, and Catherine Menyhart CONCLUSION 17. Intervening in Student Learning Abroad. Closing Insights—Kris Hemming Lou, Michael Vande Berg, and R. Michael Paige

Producing Great Sound for Film and Video - Expert Tips from Preproduction to Final Mix (Paperback, 3rd Edition): Jay Rose Producing Great Sound for Film and Video - Expert Tips from Preproduction to Final Mix (Paperback, 3rd Edition)
Jay Rose
R1,720 R1,590 Discovery Miles 15 900 Save R130 (8%) Ships with 27 working days

In Producing Great Sound for Film and Video, Fourth Edition audio guru Jay Rose revises his popular text for a new generation of filmmakers. You’ll learn practical, time-saving ways to get better recordings, solve problems with existing audio, create compelling tracks, and boost your filmmaking to the next level!

Here you’ll find real-world advice and practical guidelines for every aspect of your soundtrack: planning and budgeting, field and studio recording, editing, sound effects and music, audio repair, processing, and mixing. Rose’s combination of solid technical information and a clear, step-by-step approach has made this the go-to book for producers and film students for over a decade.

New in this edition:

Insights and from-the-trenches tips from top professionals

Instructions for getting the best results from new DSLRs and digital recorders

What you need to know about new regulations for wireless mics and broadcast loudness

An expanded "How Do I Fix This?" section to help you solve problems quickly

Whether you’re an aspiring filmmaker who wants better tracks, or an experienced professional looking for a reference, Producing Great Sound for Film and Video, Fourth Edition has the information you need.

Table of Contents

Chapter 1: Audio Basics

Chapter 2: How Digital Audio Works

Chapter 3: Audio on a Wire

Chapter 4: Planning and Pre-Pro

Chapter 5: Budgeting, Scheduling, and Pre-production

Chapter 6: Production Sound

Chapter 7: Production Mic Technique

Chapter 8: Production Recording

Chapter 9: Recording, Voice-overs, ADR, and Effects (available as an online supplement)

Chapter 10: Postproduction

Chapter 11: Postproduction Hardware

Chapter 12: Levels and Digitizing

Chapter 13: Editing Voices

Chapter 14: Working with Music

Chapter 15: Sound Effects

Chapter 16: Processing

Chapter 17: The Mix

Chapter 18: "Help! It Doesn’t Sound Right!"

Appendix A: Glossary

Appendix B: Resources

Secrets of Screen Acting (Paperback, 3rd Edition): Patrick Tucker Secrets of Screen Acting (Paperback, 3rd Edition)
Patrick Tucker
R708 Discovery Miles 7 080 Ships with 27 working days

Secrets of Screen Acting, Fourth Edition, is a step-by-step guide to the elements of successful screen acting.

When it was first published in 1993, Secrets of Screen Acting broke new ground in explaining how acting for the camera is different from acting on stage. Reaction time is altered, physical timing and placement are reconceived, and the proportions of the digital frame itself become the measure of all things, so the director must conceptualize each image in terms of this new rectangle and actors must 'fit' into the frame. Based on a revolutionary non-Method approach to acting, this book shows what actually works: how an actor, an announcer, or anyone working in front of the cameras can maximise the effectiveness of their performances on screen. This fourth edition is completely updated to cover new techniques, film references, and insights, including:

Updated information on vocal work outside acting, such as audiobooks and voice-overs

Guidance on the technique of "whisper acting"

New information about working with video games, Facebook, TikTok, Twitter, and other non-traditional forms of screen work

Updated guidance on self-taping auditions

Coverage of working with CGI and invisible acting partners on green screen

Information on typecasting and stereotyping

A quick history of theatre and film in 10 pictures

A new emphasis on illustrations depicting acting techniques

Information on and best practices for presenting oneself to the industry

Many new illustrations, all specifically drawn for this edition

This book is perfectly suited for Acting for the Screen university courses, actors training on their own, and actors involved in all forms of screen work, including Zoom, Skype, Vox Pops, and more.

Table of Contents

1. Introduction 2. Screen versus Stage 3. The Frame 4. The Camera 5. Sound and Vocal Levels 6. Reactions and Business 7. Screen Acting 8. Casting 9. Auditions and Interviews 10. Rehearsals and technicals 11. The Shoot and 12. Post-Production 13. Presenting 14. Career Thoughts and Epilogue

A Textbook of Clinical Pharmacology and Therapeutics, 5Ed (Paperback, 3rd Edition): James Ritter, Albert Ferro, Lionel Lewis,... A Textbook of Clinical Pharmacology and Therapeutics, 5Ed (Paperback, 3rd Edition)
James Ritter, Albert Ferro, Lionel Lewis, Timothy Mant
R1,545 R1,436 Discovery Miles 14 360 Save R109 (7%) Ships with 27 working days

If you understand how drugs work (pharmacodynamics), how they are handled by the body (pharmacokinetics), how they interact with each other, and how drug treatments are assessed, then you will become a better prescriber. A Textbook of Clinical Pharmacology and Therapeutics gives you that understanding.

Fully revised throughout and extensively illustrated, the fifth edition of this well-established textbook has been streamlined to focus on what medical students and junior doctors really need to know in order to understand the implications of prescribing one drug over, or in combination with, another. The text provides current information on all areas of drug prescribing with updated discussion and guidance on such topics as adverse drug reactions, 'personalized medicine', gene and cell-based therapy, advances in cancer therapy, and mechanisms of drug action and treatment guidelines in HIV and mycobacterial infections therapy. A new chapter on alternative medicines and nutraceuticals has been introduced and Further Reading lists have been updated to include key medical websites.

All medical students and junior doctors who read this book will learn not only how to use drugs safely and effectively, but, importantly, the rationale behind effective prescribing decisions.

Table of Contents

Part 1 General principles

Part 2 The nervous system

Part 3 The musculoskeletal system

Part 4 The cardiovascular system

Part 5 The respiratory system

Part 6 The alimentary system

Part 7 Fluids and electrolytes

Part 8 The endocrine system

Part 9 Selective toxicity

Part 10 Haematology

Part 11 Immunopharmacology

Part 12 The skin

Part 13 The eye

Part 14 Clinical toxicology

Aviation Leadership - The Accountable Manager (Paperback, 1st Edition): Mark J. Pierotti Aviation Leadership - The Accountable Manager (Paperback, 1st Edition)
Mark J. Pierotti
R826 Discovery Miles 8 260 Ships with 27 working days

This book identifies the responsibilities of management in the regulatory territories of the FAA (USA), the EASA (European Union) and the GCAA (UAE), identifying the daily challenges of leadership in ensuring their company is meeting the regulatory obligations of compliance, safety and security that will satisfy the regulator while also meeting the fiducial responsibilities of running an economically viable and efficient lean company that will satisfy the shareholders.

Detailing each responsibility of the Accountable Manager, the author breaks them down to understandable and achievable elements where methods, systems and techniques can be applied to ensure the role holder is knowledgeable of accountabilities and is confident that they are not only compliant with the civil aviation regulations but also running an efficient and effective operation. This includes the defining of an Accountable Manager "tool kit" as well as possible software "dashboards" that focus the Accountable Manager on the important analytics, such as the information and data available, as well as making the maximum use of their expert post holder team.

This book will be of interest to leadership of all aviation- related companies, such as airlines, charter operators, private and executive operators, flying schools, aircraft and component maintenance facilities, aircraft manufacturers, engine manufacturers, component manufacturers, regulators, legal companies, leasing companies, banks and finance houses, departments of transport, etc; any relevant organisation regulated and licensed by civil aviation authority. It can also be used by students within a wide range of aviation courses at colleges, universities and training academies.

Design Thinking For Visual Communication (Paperback): Gavin Ambrose Design Thinking For Visual Communication (Paperback)
Gavin Ambrose
R677 Discovery Miles 6 770 Ships with 27 working days

How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.

Public Policy Analysis - An Integrated Approach (Paperback, 3rd Edition): William N. Dunn Public Policy Analysis - An Integrated Approach (Paperback, 3rd Edition)
William N. Dunn
R1,425 R1,331 Discovery Miles 13 310 Save R94 (7%) Ships with 27 working days

Public Policy Analysis, the most widely cited book on the subject, provides students with a comprehensive methodology of policy analysis. It starts from the premise that policy analysis is an applied social science discipline designed for solving practical problems facing public and nonprofit organizations. This thoroughly revised sixth edition contains a number of important updates:

Each chapter includes an all-new "big ideas" case study in policy analysis to stimulate student interest in timely and important problems.

The dedicated chapter on evidence-based policy and the role of field experiments has been thoroughly rewritten and expanded.

New sections on important developments in the field have been added, including using scientific evidence in public policymaking, systematic reviews, meta-analyses, and "big data."

Data sets to apply analytical techniques are included online as IBM SPSS 23.0 files and are convertible to Excel, Stata, and R statistical software programs to suit a variety of course needs and teaching styles.

All-new PowerPoint slides are included to make instructor preparation easier than ever before.

Designed to prepare students from a variety of academic backgrounds to conduct policy analysis on their own, without requiring a background in microeconomics, Public Policy Analysis, Sixth Edition helps students develop the practical skills needed to communicate findings through memos, position papers, and other forms of structured analytical writing. The text engages students by challenging them to critically analyze the arguments of policy practitioners as well as political scientists, economists, and political philosophers.

Table of Contents

Preface.

Part 1. Methodology of Policy Analysis

1. The Process of Policy Analysis

2. Policy Analysis in the Policy-Making Process

Part 2. Methods of Policy Analysis

3. Structuring Policy Problems

4. Forecasting Expected Policy Outcomes

5. Prescribing Preferred Policies

6. Monitoring Observed Policy Outcomes

7. Evaluating Policy Performance

Part 3. Methods of Policy Communication

8. Developing Policy Arguments

9. Communicating Policy Analysis

Appendix 1. Policy Issue Papers

Appendix 2. Executive Summaries

Appendix 3. Policy Memoranda

Appendix 4. Oral Briefings

The Makeup Artist Handbook - Techniques for Film, Television, Photography, and Theatre (Paperback, 3rd Edition): Gretchen... The Makeup Artist Handbook - Techniques for Film, Television, Photography, and Theatre (Paperback, 3rd Edition)
Gretchen Davis, Mindy Hall
R1,175 R1,112 Discovery Miles 11 120 Save R63 (5%) Ships with 27 working days

Learn first-rate techniques and tips from some of the best makeup artists in the business in the new edition of The Makeup Artist Handbook. Renown makeup pros Gretchen Davis and Mindy Hall bring an impressive set of experience in all areas to the book, including work on Teenage Mutant Ninja Turtles, Steve Jobs, The Wolf of Wall Street, Blue Jasmine, Star Trek, Pearl Harbor, HBO’s Looking and many other films and TV shows. This full-color, comprehensive new edition offers brand new photographs and on-the-job examples to demonstrate makeup techniques and fundamentals on topics such as beauty, time periods, black and white photography and up-to-date information on cutting-edge techniques like computer-generated characters, makeup effects, mold-making, air brushing, and plenty of information on how to work effectively on set.

Table of Contents

CONTENTS

Preface

Acknowledgments/Dedications

Chapter 1 Shapes

Chapter 2 The Body

Chapter 3 Color

Chapter 4 Lighting

Chapter 5 Technology

Chapter 6 Foundations

Chapter 7 Basics

Chapter 8 Beauty

Chapter 9 Design

Chapter 10 Hair

Chapter 11 Airbrush

Chapter 12 Effects

Chapter 13 How to Be a Pro

Cosmetics, Tools, Labs, and Effects

The Crew

Glossary

Professional Library

The Pros

Unions

Index

Writing and Editing for Digital Media (Paperback, 3rd Edition): Brian Carroll Writing and Editing for Digital Media (Paperback, 3rd Edition)
Brian Carroll
R1,345 R1,261 Discovery Miles 12 610 Save R84 (6%) Ships with 27 working days

In this fifth edition, Brian Carroll explores writing and editing for digital media with essential information about voice, style, media formats, ideation, story planning, and storytelling.

Carroll explains and demonstrates how to effectively write for digital spaces and combines hands-on, practical exercises with new material on podcasting, multi-modal storytelling, misinformation and disinformation, and writing specifically for social media. Each chapter features lessons and exercises through which students can build a solid understanding of the ways that digital communication provides opportunities for dynamic storytelling and multi-directional communication. Broadened in scope, this new edition also speaks to writers, editors, public relations practitioners, social media managers, marketers, as well as to students aspiring to these roles. Updated with contemporary examples and new pedagogy throughout, this is the ideal handbook for students seeking careers in digital media, particularly in content development and digital storytelling.

It is an essential text for students of media, communication, public relations, marketing, and journalism who are looking to develop their writing and editing skills for these ever-evolving fields and professions.

This book also has an accompanying eResource that provides additional weekly activities, exercises, and assignments that give students more opportunity to put theory into practice.

Table of Contents

1. Writing for Digital Media: Laying the Foundation 2. Editing for Digital Media: Storytelling Strategies 3. Writing for Digital Media II: Tools & Techniques 4. Editing for Digital Media II: Creating the User Experience 5. Digital Storytelling: Generating Ideas & Publishing the Story 6. Doing Journalism 7. Responsible Advocacy: Public Relations and Social Media Management 8. Multimodal Storytelling: The Medium is the Message 9. Misinformation & Disinformation: Credibility in a "Post-truth" Age 10. Knowing the Law: Intellectual Property, Libel & Privacy

Learning to Teach History in the Secondary School - A Companion to School Experience (Paperback, 3rd Edition): Terry Haydn,... Learning to Teach History in the Secondary School - A Companion to School Experience (Paperback, 3rd Edition)
Terry Haydn, Alison Stephen
R782 Discovery Miles 7 820 Ships with 27 working days

In some hands, history can be an inspirational and rewarding subject, yet in others it can seem dry and of little relevance. Learning to Teach History in the Secondary School, now in its fifth edition and established as one of the leading texts for all history student teachers, enables you to learn to teach history in a way that pupils will find interesting, enjoyable and purposeful. It incorporates a wide range of ideas about the teaching of history with practical suggestions for classroom practice.

The fifth edition has been thoroughly updated in the light of recent developments in the field of history education. The book contains chapters on:

• Purposes and benefits of school history

• Planning strategies

• Teaching approaches and methods

• Developing pupils’ historical understanding

• Ensuring inclusion

• New technologies in the history classroom

• Assessment and examinations

• Your own continuing professional development

Each chapter includes suggestions for further reading, weblinks to useful resources and a range of tasks enabling you to put learning into practice in the classroom. Written by experts in the field, Learning to Teach History in the Secondary School offers all training and newly qualified teachers comprehensive and accessible guidance to support the journey towards becoming an inspirational and engaging history teacher.

Table of Contents

List of figures

List of tasks

Website linked to the book

Acknowledgements

1. Introduction

2. The purposes and benefits of school history

3. Subject knowledge: what do history teachers need to know?

4. Planning for learning

5. Teaching approaches and methods: what can you do in a history lesson?

6. Developing pupils’ historical understanding (1) time, cause, change, similarity and difference, empathy, significance

7. Developing pupils’ historical understanding (2): interpretation, accounts, evidence, enquiry, substantive concepts

8. Ensuring inclusion in the history classroom

9. The use of new technology in the history classroom

10. Assessment in the history classroom

11. Teaching for external examinations

12. Continuing professional development

Modern Labor Economics - Theory and Public Policy - International Student Edition (Paperback, 3rd Edition): Robert Smith,... Modern Labor Economics - Theory and Public Policy - International Student Edition (Paperback, 3rd Edition)
Robert Smith, Ronald G. Ehrenberg, Ronald Ehrenberg, Kevin Hallock, Robert S. Smith
R1,395 R1,305 Discovery Miles 13 050 Save R90 (6%) Ships with 27 working days

Modern Labor Economics: Theory and Public Policy, now in its fourteenth edition, continues to be the leading text for one-semester courses in labor economics at the undergraduate and graduate levels.

It offers a thorough overview of the modern theory of labor market behaviour and reveals how this theory is used to analyze public policy. Designed for students who may not have extensive backgrounds in economics, the text balances theoretical coverage with examples of practical applications that allow students to see concepts in action.

The authors believe that showing students the social implications of the concepts discussed in the course will enhance their motivation to learn. As such, this text presents numerous examples of policy decisions that have been affected by the ever-shifting labor market.

This new edition continues to offer:

a balance of relevant, contemporary examples;

coverage of the current economic climate;

introduction to basic methodological techniques and problems;

tools for review and further study.

This fourteenth edition presents updated data throughout and a wealth of new examples, such as the impact of COVID-19 lockdowns, gig work, nudges, monopsony power in the technology industry, and the effect of machine learning on inequality.

Supplementary materials for students and instructors are available on the book’s companion website.

Table of Contents

1. Introduction

2. Overview of the Labor Market

3. The Demand for Labor

4. Labor Demand Elasticities

5. Frictions in the Labor Market

6. Supply of Labor to the Economy: The Decision to Work

7. Labor Supply: Household Production, the Family, and the Life Cycle

8. Compensating Wage Differentials and Labor Markets

9. Investments in Human Capital: Education and Training

10. Worker Mobility: Migration, Immigration, and Turnover

11. Pay and Productivity: Wage Determination within the Firm

12. Gender, Race, and Ethnicity in the Labor Market

13. Unions and the Labor Market

14. Unemployment

15. Inequality in Earnings

16. The Labor-Market Effects of International Trade and Production Sharing

1. Introduction

2. Overview of the Labor Market

3. The Demand for Labor

4. Labor Demand Elasticities

5. Frictions in the Labor Market

6. Supply of Labor to the Economy: The Decision to Work

7. Labor Supply: Household Production, the Family, and the Life Cycle

8. Compensating Wage Differentials and Labor Markets

9. Investments in Human Capital: Education and Training

10. Worker Mobility: Migration, Immigration, and Turnover

11. Pay and Productivity: Wage Determination within the Firm

12. Gender, Race, and Ethnicity in the Labor Market

13. Unions and the Labor Market

14. Unemployment

15. Inequality in Earnings

16. The Labor-Market Effects of International Trade and Production Sharing

Business Ethics - A Contemporary Introduction (Paperback, 3rd Edition): Jeffrey Moriarty Business Ethics - A Contemporary Introduction (Paperback, 3rd Edition)
Jeffrey Moriarty
R519 Discovery Miles 5 190 Ships with 27 working days

Packed with examples, this book offers a clear and engaging overview of ethical issues in business.

It begins with a discussion of foundational issues, including the objectivity of ethics, the content of ethical theories, and the debate between capitalism and socialism, making it suitable for the beginning student. It then examines ethical issues in business in three broad areas. The first is the market. Issues explored are what can be sold (the limits of markets) and how it can be sold (ethics in marketing). The second is work. Topics in this area are health and safety, meaningful work, compensation, hiring and firing, privacy, and whistleblowing. The third area is the firm in society. Here readers explore corporate social responsibility, corporate political activity, and the set of ethical challenges that attend international business.

Issues are introduced through real-world examples that underscore their importance and make them come alive. Arguments for opposing positions are given fair hearings and students are encouraged to develop and defend their own views.

Key Features

Introduces each topic with a real-world example, which is referenced regularly in the subsequent argument.

Contains a critical evaluation of capitalism and socialism, with a focus on private property, the market system, and the welfare state.

Explores the limits of markets and encourages students to ask what should and should not be for sale.

Explores the phenomena of corporate political activity and ethical consumerism.

Includes initial chapter overviews and – at the end of each chapter – study questions and suggested additional readings.

Table of Contents

1. Business, Ethics, and Business Ethics

1.1 What is Business?

1.2 What is Ethics?

1.3 Business Ethics and Business Law

1.4 Why Study Business Ethics?

1.5 What Is This Book Meant to Do and Not Do?

1.6 Plan of This Book

1.7 Chapter Summary

1.8 Study Questions

2. Skepticism about Ethics

2.1 Facts Versus Opinions

2.2 Truth

2.3 Proof

2.4 Chapter Summary

2.5 Study Questions

3. Ethics: Theory and Method

3.1 The Relevance of Ethical Theory

3.2 Ethical Theories

3.3 Searching for Common Ground

3.4 A Set of Principles

3.5 How to Make Progress

3.6 Chapter Summary

3.7 Study Questions

4. Political and Economic Systems

4.1 Capitalism Versus Socialism

4.2 The Welfare State

4.3 Private Versus Social Ownership of the Means of Production

4.4 Markets Versus Planning

4.5 Chapter Summary

4.6 Study Questions

5. What Can Be Sold?

5.1 Does It Work?

5.2 Is It Safe?

5.3 Is It Fit for Sale?

5.4 Chapter Summary

5.5 Study Questions

6. How Can It Be Sold?

6.1 What’s Good About Advertising?

6.2 Deception

6.3 Persuasion

6.4 Vulnerable Populations

6.5 Pricing

6.6 Chapter Summary

7.7 Study Questions

7. Ethics at Work, Part 1

7.1 Working at Amazon

7.2 Health and Safety

7.3 Meaningful Work

7.4 Control and Participation

7.5 Pay

7.6 Chapter Summary

7.7 Study Questions

8. Ethics at Work, Part 2

8.1 Who Is Hired? Who Can Be Fired?

8.2 Privacy at Work

8.3 Whistleblowing

8.4 Chapter Summary

8.5 Study Questions

9. Corporate Social Responsibility

9.1 Understanding the Issue

9.2 The Kind of Corporate Responsibility We Are Interested In

9.3 Merck and River Blindness

9.4 Milton Friedman and Shareholder Theory

9.5 R. Edward Freeman and Stakeholder Theory

9.6 CSR, the Shareholder/Stakeholder Debate, and Beneficence

9.7 Relying on Corporations

9.8 Chapter Summary

9.9 Study Questions

10. Business and Politics

10.1 Varieties of Corporate Political Activity

10.2 Corporate Political Activity that Makes the World a Better Place?

10.3 Corporate Political Activity and Private Interests: Against and For

10.4 Freedom of Expression

10.5 Corporate Political Activity and Democracy: Power and Equality

10.6 Corporate Political Activity and Democracy: Representation

10.7 Ethical Consumerism

10.8 Chapter Summary

10.9 Study Questions

11. Business Ethics Across Borders

11.1 The Garment Industry in Bangladesh

11.2 Cultural Relativism

11.3 Labor Conditions

11.4 Corruption and Bribery

11.5 Divestment

11.6 Chapter Summary

11.7 Study Questions

Fundamentals of Geomorphology (Paperback, 3rd Edition): Richard Huggett, Emma Shuttleworth Fundamentals of Geomorphology (Paperback, 3rd Edition)
Richard Huggett, Emma Shuttleworth
R1,002 Discovery Miles 10 020 Ships with 27 working days

This revised and updated edition continues to provide a comprehensive introduction to the subject, exploring the world’s landforms from a broad systems perspective. It covers the basics of Earth surface forms and processes, while reflecting on the latest developments in the field. Fundamentals of Geomorphology begins with a consideration of the nature of geomorphology, including its relation to society, process and form, history, and geomorphic systems, and moves on to discuss:

• Structure: structural landforms associated with plate tectonics and those associated with volcanoes, and folds, faults, and joints.

• Process and form: landforms resulting from, or influenced by, the exogenic agencies of weathering, running water, flowing ice and meltwater, ground ice and frost, the wind, and the sea; landforms developed on limestone; extraterrestrial landforms; and landscape evolution, a discussion of ancient landforms.

Fundamentals of Geomorphology provides a stimulating and innovative perspective on the key topics and debates within the field of geomorphology. Written in an accessible and lively manner, it includes guides to further reading, chapter summaries, and an extensive glossary of key terms. The book is also illustrated throughout with over 200 informative diagrams and attractive photographs, all in colour. It is supported by online resources for students and instructors.

Table of Contents

Part I Introducing Landforms and Landscapes

1 What Is Geomorphology?

2 Introducing Process and Form

3 Introducing History

4 Geomorphology and The Earth System

5 Life and Humans As Geomorphic Agents

Part II Endogenic Processes

6 Plate Tectonics And Associated Structural Landforms

7 Volcanoes, Folds, And Faults

Part III Exogenic Processes

8 Weathering And Associated Landforms

9 Weathering Products: Regolith And Soils

10 Hillslopes

11 Fluvial Landscapes

12 Glacial And Glaciofluvial Landscapes

13 Periglacial Landscapes

14 Aeolian Landscapes

15 Coastal Landscapes

16 Karst Landscapes

17 Planetary Landscapes

Part IV Deep-Time Perspectives

18 Long-Term Geomorphology

Appendix One: The Geological Timescale/

Doctor Faustus (Paperback, 4th edition): Christopher Marlowe Doctor Faustus (Paperback, 4th edition)
Christopher Marlowe; Edited by Paul Menzer 1
R227 Discovery Miles 2 270 Ships with 27 working days

This fully re-edited, modernised play text is accompanied by commentary notes and an introduction written by Paul Menzer, guiding you through the fume of fact and legend that have accompanied the play across the centuries. As well as the complete text of the play, this re-edited New Mermaids edition includes: * A detailed plot summary and annotations throughout the text * An annotated bibliography and suggestions for further reading * A comprehensive introduction exploring the historical and literary context, and performance history, including Orson Welles's 1937 role as Doctor Faustus as well as recent productions at The Globe and the RSC One of the most spectacular and popular plays of the Elizabethan stage, Christopher Marlowe's Doctor Faustus, with its fantastical mix of high-minded theology and low-brow slapstick, has allured generations of readers and playgoers in the ensuing centuries.

Academic Writing for University Students (Paperback, 3rd Edition): Stephen Bailey Academic Writing for University Students (Paperback, 3rd Edition)
Stephen Bailey
R646 Discovery Miles 6 460 Ships with 27 working days

Academic Writing for University Students is designed to help all students succeed in writing essays, reports and other papers for coursework and exams effectively. Academic writing is often the biggest challenge facing college and university students, but this book provides all the tools needed to master the necessary skills.

The book is divided into four parts, to help teachers and students easily find the help they need, both in the classroom and for self-study:

The Writing Process: From finding suitable sources, through to editing and proofreading

Writing Types: Practice with common assignments such as reports and cause-effect essays

Writing Tools: Skills such as making comparisons, definitions, punctuation and style

Lexis: Academic vocabulary, using synonyms, nouns, adjectives, verbs and adverbs

This key handbook breaks down and practises every stage of essay writing. All units are fully cross-referenced, and a complete set of answers to the practice exercises is included. In addition, the companion website hosts comprehensive teaching notes as well as more challenging exercises, revision material and links to other sources.

Designed for self-study as well as classroom use, this book uses authentic academic texts from a range of sources and provides models for common writing tasks such as case studies, while progress checks are included for each part to enable students to assess their learning. Academic Writing for University Students is an invaluable guide to all aspects of academic writing in English.

Table of Contents

Academic Writing for University Students – Contents

Acknowledgements

Introduction for Tutors and Lecturers

Introduction for Students

Academic Writing Quiz

Part 1

The Writing Process

1.1 Writing Basics

1.2 Understanding Essay Questions and the Planning Process

1.3 Reading: Finding Suitable Sources

1.4 Reading: Developing Critical Approaches

1.5 Finding Key Points and Note-making

1.6 Avoiding Plagiarism

Progress Check A

1.7 References and Quotations

1.8 Summarising and Paraphrasing

1.9 Contrasting Sources

1.10 Organising Paragraphs

1.11 Introductions and Conclusions

1.12 Editing and Proofreading

Progress Check B 

Part 2

Writing Types

2.1 Argument and Discussion

2.2 Cause and Effect

2.3 Problems and Solutions

2.4 Case Studies

2.5 Literature reviews

2.6 Writing Longer Papers

2.7 Reports

2.8 Reflective Writing

Progress Check C

Part 3

Writing Tools

3.1 Cohesion

3.2 Comparison

3.3 Definitions

3.4 Examples

3.5 Generalisations

3.6 Numbers and Visual Information

3.7 Punctuation

3.8 Style

Progress Check D

Part 4

Lexis

4.1 Approaches to Vocabulary

4.2 Academic Vocabulary: Nouns and Adjectives

4.3 Academic Vocabulary: Verbs and Adverbs

4.4 Prefixes and Suffixes

4.5 Synonyms

Progress Check E

Answers

Written British and American English: A short guide

Glossary

Index/

Learning to Teach Geography in the Secondary School - A Companion to School Experience (Paperback, 3rd Edition): David Lambert,... Learning to Teach Geography in the Secondary School - A Companion to School Experience (Paperback, 3rd Edition)
David Lambert, David Balderstone, Mary Biddulph
R782 Discovery Miles 7 820 Ships with 27 working days

Learning to Teach Geography in the Secondary School has become the widely recommended textbook for student and new teachers of geography. It helps you acquire a deeper understanding of the role, purpose and potential of geography within the secondary curriculum, and provides the practical skills needed to design, teach and evaluate stimulating and challenging lessons.

It is grounded in the notion of social justice and the idea that all students are entitled to a high-quality geography education. The very practical dimension provides you with support structures through which you can begin to develop your own philosophy of teaching and debate key questions about the nature and purpose of the subject in school.

Thoroughly updated to take account of the latest research, evidence and policy, this new edition reflects new developments in technology as well as current thinking on curriculum, pedagogy and assessment. Exploring the fundamentals of teaching and learning geography in school, chapters cover:

Why we teach geography – its purposes and intent

Understanding and planning the curriculum – what to teach

Effective pedagogy – how to teach

Inclusion

Assessment

Developing and using resources

Fieldwork and outdoor learning

Values and school geography’s contribution to ‘citizenship’

Professional development

Intended as a core textbook and written with both university and school-based initial teacher education in mind, Learning to Teach Geography is essential reading for all those who aspire to become able, effective and above all, thoughtful and reflective teachers.

Table of Contents

Introduction

Chapter 1: Why teach geography

Chapter 2: The geography curriculum

Chapter 3: Pedagogy

Chapter 4: Pupils’ Learning

Chapter 5: Inclusion

Chapter 6: Resources

Chapter 7: Fieldwork

Chapter 8: Assessment

Chapter 9: For citizenship

Chapter 10: Professional development

Design for Behaviour Change - Theories and practices of designing for change (Paperback, 2nd Edition): Kristina Niedderer Design for Behaviour Change - Theories and practices of designing for change (Paperback, 2nd Edition)
Kristina Niedderer; Edited by Kristina Niedderer; Stephen Clune, Geke Ludden; Edited by Stephen Clune, …
R826 Discovery Miles 8 260 Ships with 27 working days

Design impacts every part of our lives. The design of products and services influences the way we go about our daily activities and it is hard to imagine any activity in our daily lives that is not dependent on design in some capacity. Clothing, mobile phones, computers, cars, tools and kitchenware all enable and hold in place everyday practices. Despite design’s omnipresence, the understanding of how design may facilitate desirable behaviours is still fragmented, with limited frameworks and examples of how design can effect change in professional and public contexts.

This text presents an overview of current approaches dedicated to understanding how design may be used intentionally to make changes to improve a range of problematic social and environmental issues. It offers a cross-disciplinary and cross-sectoral overview of different academic theories adopted and applied to design for behaviour change.

The aim of the volume is twofold: firstly, to provide an overview of existing design models that integrate theories of change from differing scientific backgrounds; secondly, to offer an overview of application of key design for behaviour change approaches as used across case studies in different sectors, such as design for health and wellbeing, sustainability, safety, design against crime and social design. Design for Behaviour Change will appeal to designers, design students and practitioners of behavioural change.

Table of Contents

Part I Design for Behaviour Change: its Background and Significance, Chapter 1 Introduction: Designing for Behavioural Change, Chapter 2 Design’s Intrinsic Relationship with Change and its Challenges for the 21st Century, Part II Models, Methods and Tools for Design for Behaviour Change, Chapter 3 Introducing Models, Methods and Tools for Design for Behaviour Change, Chapter 4 The Product Impact Tool: The Case of the Dutch Public Transport Chip Card, Chapter 5 Design Interventions for Sustainable Behaviour, Chapter 6 Design, Behaviour change, and the Design with Intent Toolkit, Chapter 7 Tweaking Interaction through Understanding the User, Chapter 8 Design for Healthy Behaviour, Chapter 9 Facilitating Behaviour Change through Mindful Design, Chapter 10 Practices-Oriented Design, Chapter 11 Futuring and Ontological Designing, Chapter 12 The Hidden Influence of Design, Chapter 13 Summary of Design for Behavioural Change Approaches, Part III Applying Design for Behaviour Change, Chapter 14 Design for Behaviour Change: Introducing Five Areas of Application and Related Case Studies, Chapter 15 Design for Behaviour Change and Sustainability, Chapter 16 Design for Behaviour Change for Health and Wellbeing, Chapter 17 Design for Behavioural Safety, Chapter 18 Is ‘Nudge’ as Good as ‘We Think’ in Designing against Crime?Contrasting Paternalistic and Fraternalistic Approaches to Design for Behaviour Change, Chapter 19 Design for Social Behaviour Change, Chapter 20 Reflecting on Current Applications of Design for Behaviour Change, Part IV The Current State and Future of Design for Behaviour Change, Chapter 21 Conclusion, Chapter 22 Future Prospects

Supply Chain Management and Logistics in the Global Fashion Sector - The Sustainability Challenge (Paperback, 3rd Edition):... Supply Chain Management and Logistics in the Global Fashion Sector - The Sustainability Challenge (Paperback, 3rd Edition)
Rajkishore Nayak
R958 Discovery Miles 9 580 Ships with 27 working days

The ways in which we design, make, transport and then discard clothes has a huge social and environmental impact. This book covers responsible business practices and sustainability in the fashion industry from the raw fibre stage, through production, to the point of customer consumption. The concepts of responsibility and sustainability are fast becoming essential factors in business decisions and Supply Chain Management and Logistics in the Global Fashion Sector leads the reader through the multiple stages in the supply chain that can impact on business strategy.

A perfect resource for students studying fashion and for those working in the sector who wish to identify the latest thinking as they plan sustainability strategies, the book is divided into four clear sections. Part I of the book examines sustainability in the supply chain by identifying the three pillars of sustainability (social, economic and environmental) and considers how fashion brands are innovating in this area. Part II looks at fashion logistics and supply chain operations by assessing fibre, yarn and fabric considerations, logistical issues for both garment production, and service delivery, stock control, transportation, barriers and risks. Part III develops the logistics theme further by identifying recent trends and case studies that highlight agility and lean management structures, and the application of transparency enhancing radio frequency identification (RFID). This section further applies modelling and simulation techniques from the automotive and pharmaceutical industries to the fashion sector. Part IV considers how sustainability can be embedded into the multi-tiered fashion supply chain and its selling environment.

Table of Contents

Chapter 1: Sustainable supply chain management: Challenges from a fashion perspective

Dr. Rajkishore Nayak, Dr. Long TV Nguyen, Dr. Tarun Panwar, Dr. Majo George and Irfan Ulhaq

Chapter 2: Examining globalization, climate change and the fashion industry

Prof. Matthew Hibberd

Chapter 3: Sustainable approaches in fashion logistics: A step forward to sustainability

Dr. Karan Khurana

Chapter 4: Role of logistics service providers in sustainable fashion supply chain

Dr. Mohammadreza Akbari, Dr. Nghiep Ha and Dr. George Majo

Chapter 5: Sustainable fashion material procurement

Dr. Yamini Jhanji Dhir

Chapter 6: Sustainable approaches in warehousing and inventory management in fashion industry

Dr. Rajkishore Nayak, Irfan Ulhaq and Dr. Majo George

Chapter 7: Transportation and logistics for a sustainable fashion sector

Dr. Scott Douglas McDonald, Dr. Nguyen Manh Hung and Dr. Mohammadreza Akbari

Chapter 8: Standards, organizations and lean concept in managing sustainable fashion supply chain

Dr. Rajkishore Nayak, Dr. Long TV Nguyen, Dr. Tarun Panwar, Irfan Ulhaq and Dr. Majo George

Chapter 9: Reverse logistics in sustainable fashion supply chain

Prof. Manoj Kumar Paras and Dr. Rudrajeet Pal

Chapter 10: Risks involved in sustainable fashion supply chain

Dr. Amandeep Grover

Chapter 11: Case studies on sustainability for various fashion brands

Gizem Aras-Beger, Bayram Bilge Sağlam and Narin Bekki

Chapter 12: Fashion retail sustainability, practices for integrating sustainability in the apparel retail supply chain

Rita de Cássia Lopes Moro, Sônia Regina Paulino and Francisca Dantas Mendes

Sustainability in the Hospitality Industry - Principles of Sustainable Operations (Paperback, 3rd Edition): Joseph S. Chen,... Sustainability in the Hospitality Industry - Principles of Sustainable Operations (Paperback, 3rd Edition)
Joseph S. Chen, Willy Legrand, Gabriel C. M. Laeis
R1,645 R1,524 Discovery Miles 15 240 Save R121 (7%) Ships with 27 working days

This foundational textbook investigates the economic, environmental and social sustainability issues facing the hospitality industry today, and explores ideas, solutions and strategies of how to manage operations in a sustainable way.

This updated fourth edition features new content including:

Research on nature-based solutions and zero-carbon approaches in facilities, technologies for energy, water and waste management, changes in consumer behaviour, and environmental and social impacts of food production

A new chapter on employees, diversity, inclusion and well-being in the industry

A new chapter on the challenges of operating in the Global South

More than 100 international industry case studies and focused info boxes

New practical exercises, discussion questions and research project ideas based on real-life sustainability scenarios

Accessible and comprehensive, this book is essential reading for all students as well as current and future managers in the hospitality industry.

Table of Contents

1. The rationale for sustainable development 2. Sustainable development and the hospitality industry 3. Energy 4. Waste 5. Water 6. Facilities 7. Accessibility 8. Employees 9. Food 10. Food and Beverage Management 11. Certification and Ecolabels 12. Marketing and Consumer Behaviour 13. Environmental Management Systems and Key Performance Indicators 14. ESG, Environmental Accounting and Externalities 15. Investing and Financing 16. Reporting and Communicating 17. Stakeholder Relationships and Partnerships 18. Social Entrepreneurship 19. Challenges of Operating in the Global South

Sport Consumer Behaviour - Marketing Strategies (Paperback, 3rd Edition): Daniel C. Funk, Kostas Alexandris, Heath McDonald Sport Consumer Behaviour - Marketing Strategies (Paperback, 3rd Edition)
Daniel C. Funk, Kostas Alexandris, Heath McDonald
R1,225 R1,155 Discovery Miles 11 550 Save R70 (6%) Ships with 27 working days

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Combining theory and cutting-edge research with practical guidance and advice, it helps students and industry professionals become more effective practitioners.

Written by three of the world’s leading sports marketing academics, the book covers all the key topics in consumer behaviour, including:

• user experience and service design

• segmenting consumer markets, building profiles, and branding

• decision-making and psychological consequences

• consumer motivation, constraints, and personalities

• service quality and customer satisfaction

• sociocultural and technological advancements influencing consumption

This updated edition includes expanded coverage of key emerging topics such as technology (from streaming apps to wearables), e-sports and gamification, consumer research, brand architecture, consumer decision making, and fan attitudes. Including international examples throughout, it helps the reader to understand customer motivation and how that drives consumption and how design-relevant factors influence user experiences and can be used to develop more effective marketing solutions.

This book is an invaluable resource for anyone involved in the sport, recreation, and events industries, from students and academics to professional managers.

An accompanying eResource provides quizzes exclusively for instructors to assist student learning.

Table of Contents

Part 1: The Sport Consumer Marketplace

1. Introduction to Sport Consumer Behaviour

2. The Sport Product and Empirical Generalizations

3. Sport Consumer Research and Segmentation

4. Sport Consumer Brand Management

Part 2: Sport Consumers as Decision-Makers

5. Sport Consumer Decision-Making

6. A Psychological Model of Sport Consumption and Decisions

Part 3: Sport Consumers as Individuals

7. Sport Consumer Motivation

8. Sport Consumer Involvement

9. Constraints in Sport Engagement

10. Sport Consumer Attitudes

11. Sport Team Identification

12. Perceptions of Service Quality and Customer Satisfaction

13. Personality and Sport Consumers

Part 4: Sport Consumers in their Social World

14. Influence of the Socio-Cultural Environment

15. Technology and Sport Consumer Experiences by Heather Kennedy

Writing and Reporting News You Can Use (Paperback, 3rd Edition): Tammy Trujillo Writing and Reporting News You Can Use (Paperback, 3rd Edition)
Tammy Trujillo
R1,570 R1,458 Discovery Miles 14 580 Save R112 (7%) Ships with 27 working days

Writing and Reporting News You Can Use instructs students on how to produce news that is informative, interesting, educational, and most importantly, compelling. It addresses roadblocks to student interest in writing news, using illustrative examples and exercises to help them understand how to write news that is interesting and accurate. Trujillo’s hands-on approach is based on real-world strategies that deal with audience and market characteristics. Students are writing from the very beginning while also getting the ethical and legal grounding necessary to understand the field. This textbook is a complete resource for students learning broadcast news, including how to get a job after leaving the classroom.

Table of Contents

Part One – Introduction

Part Two - The Basics

1. What is News and Where Does It Come From?

2. What do People Want from a Newscast?

3. The Rules and Regulations - Avoiding Legal Problems

4. Ethical and Moral Newswriting

Part Three - Write

5. Writing the News to Make It More Readable

6. News Judgment - How to Pick the Right Stories

7. Re-write and Then Re-write it Again

8. Types of Stories

9. Teases and Headlines

10. Enterprising Stories

11. Public Affairs News

12. Creating Series and Multi-Part Stories

Part Four - Working with Audio and Video

13. Types of Audio and Video

14. Effective Interviewing

15. Selecting and Writing with Interview Clips

16. Adding Creative Elements to News Stories

Part Five - Social and Multi-Media News

17. Writing for Internet Usage

18. Packaging for Multi- Media

19. Social Media as a News Source

Part Six - Reporting and Presenting the News

20. The Right Attitude and Approach

21. Sounding Like the Expert

22. Looking like a Pro

Part Seven - Becoming a Pro

23. The Life of a News Professional

24. Creating and Marketing Your Demo

25. News Tests and Interviews

26. Making Your First Career Move

Part Eight –Conclusion/

Broadcast Journalism - Techniques of Radio and Television News (Paperback, 3rd Edition): Peter Stewart, Ray Alexander Broadcast Journalism - Techniques of Radio and Television News (Paperback, 3rd Edition)
Peter Stewart, Ray Alexander
R1,445 R1,348 Discovery Miles 13 480 Save R97 (7%) Ships with 27 working days

Now in its 8th edition, Broadcast Journalism continues to be an essential text on the production of news broadcasting and the practical skills needed.

It includes not only basic techniques and classic examples for the production of radio and TV news, but also new technology and the latest case studies. The fundamental skills of interviewing, news writing and production now have to cope with the prevalence of Fake News and Deep Fakes and verifying content in an endless flow of social media. This edition also includes newsgathering with mobile devices, live reporting and using data and graphics. There are dozens of new images and links for downloads and further reading, plus end-of-chapter exercises and tutor notes.

This continues to be an indispensable textbook for broadcast journalism and communications students looking for an in-depth guide to the industry.

Table of Contents

Preface. What this book is about

ACKNOWLEDGEMENTS

1 Do You Want The Job?

2 Ethics. Law. Fakes & Fabrications (biggest now – 35 pages)

3 Story types for broadcast journalism.

4 News channels, programmes and streams

5 Where News Comes From

6 Choosing and Chasing the Story

7 Setting up the Interview

8 The Interview

9 Writing Basics

10 Writing for News

11 Broadcast News Style Book

12 Putting the Show Together

13 News Anchors and Presenters

14 On Air

15 Newsreading

16 Story Treatment

17 Recording

18 Editing

19 The Studio

20 Television newsroom production

21 Writing Television News

22 Gathering television news.

23 Getting the shots

24 Editing the pictures and sound

25 Live TV reporting

26 Data, graphics and visuals

27 The television news studio and presentation

Appendix - GLOSSARY OF TERMS

Index

Economics of Maritime Business (Paperback, 2nd Edition): Shuo Ma Economics of Maritime Business (Paperback, 2nd Edition)
Shuo Ma
R1,495 R1,392 Discovery Miles 13 920 Save R103 (7%) Ships with 27 working days

This book provides a comprehensive introduction to the economics of the business of maritime transport. It provides an economic explanation of four aspects of maritime transport, namely, the demand, the supply, the market and the strategy.

The book first explains why seaborne trade happens and what its development trends are; it then analyses the main features of shipping supply and how various shipping markets function; the book finally addresses the critical strategic issues of the shipping business. The full range of different types of shipping are covered throughout the chapters and cases. The book combines the basic principles of maritime transport with the modern shipping business and the latest technological developments, particularly in the area of digital disruption.

The ideas and explanations are supported and evidenced by practical examples and more than 160 tables and figures. The questions posed by the book are similar to those that would be asked by the students in their learning process or the professionals in the business environment, with the answers concentrating on the reasons for what has happened and will happen in the future rather than merely fact-telling or any specific forecast.

The book is most suited for students of shipping-related disciplines, and is also a valuable reference for maritime professionals.

Understanding Land Warfare (Paperback, 3rd Edition): Christopher Tuck Understanding Land Warfare (Paperback, 3rd Edition)
Christopher Tuck
R914 Discovery Miles 9 140 Ships with 27 working days

This textbook provides a thorough grounding in the vocabulary, concepts, issues and debates associated with modern land warfare. The second edition has been updated and revised, and includes new chapters on non-western perspectives and hybrid warfare.

Drawing on a range of case studies spanning the First World War through to contemporary conflicts in Syria, Ukraine, and Nagorno-Karabakh, the book explores what is unique about the land domain and how this has shaped the theory and practice of military operations conducted upon it. It also looks at land warfare across the spectrum of its conduct, including conventional campaigning, counterinsurgency, and peace support and stabilisation operations.

Key themes and debates identified and analysed include:

the tensions between change and continuity;

the role of technology in land warfare;

the relevance of culture and context;

the difficulties in translating theory into effective military practice;

in-depth discussions on issues of immediate contemporary significance, including hybrid warfare, emerging military technologies, and the military reform processes of the US, Russian, and Chinese land forces.

This book will be essential reading for military practitioners and for students of land warfare, military history, war studies and strategic studies.

Table of Contents

Introduction

Part 1: The development of land warfare

1. Land warfare in theory

2. The development of modern land warfare

3. Modern tactics

4. Modern operational art and the operational level of war

5. Land warfare: context and variation

Part 2: What is victory?

6. Counterinsurgency operations

7. Peace and stability operations

8. Hybrid warfare

Part 3: The future

9. Future land warfare

10. The paradigm army

11. Russia and China

Conclusion

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