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Books > Promotion > JB Academic
This eighth edition of Joseph Turow’s pathbreaking media textbook uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. It teaches students to think critically about the role of media, and what these changes mean for their lives.
The book’s media systems approach helps students to look carefully at how media content is created, distributed, and exhibited in the new world that the digital revolution has created. From news media to video games and social networking to mobile platforms, it provides students with the tools they need to understand and critique the media they encounter and consume. The first part examines the media world as a whole, while the second delves deep into key media industries, such as the movie, television, and video game industries. This new edition includes critical expanded coverage of social media, new forms of both audio and audiovisual media and international case studies, as well as updated figures, tables, and pedagogy, including key terms and further activities.
Media Today is an excellent introduction to the world of media in the digital age, perfect for students seeking a solid grounding in media studies. Extensive pedagogical materials also make this a highly teachable book, well suited to the classroom.
The accompanying website has also been updated with new student and instructor resources, including chapter recaps, recommended readings, and instructor’s manual.
For more information on the changes in this latest edition, please click here.
Table of Contents
Part I: The Nature and Business of Media; 1. Understanding Mass Media, Convergence, and the Importance of Media Literacy; 2. Making Sense of Research on Media Effects and Media Culture; 3. The Business of Media; 4. Financing and Shaping the Media: Advertising, Public Relations, and Marketing Communications; 5. Controls on Media Content: Government Regulation, Self-Regulation, and Ethics; Part II: The Media Industries; 6. The Internet Industry; 7. The Book Industry; 8. The News Industry; 9. The Magazine Industry; 10. The Recording Industry; 11. The Audio Industry; 12. The Movie Industry; 13. The Television and Video Streaming Industry; 14. The Video Game Industry.
The new edition of Gene Control, for the first time, provides extensive coverage on prokaryotic gene regulation, which makes it the only textbook offering a complete and detailed account of gene control for both prokaryotic and eukaryotic organisms. The core objective of this edition is to educate students about the fundamental principles and mechanisms governing gene expression, regulation, and function. To reinforce these ideas, each chapter now includes discussion questions to promote critical thinking. There are also multiple choice questions and animations for students, and a large question bank and figure slides for instructors. The textbook also emphasizes the vital role of scientific experiments and evidence in shaping our current understanding of gene control and provides comprehensive coverage of essential gene expression techniques and methodologies throughout the book.
This extensively updated edition of the renowned textbook Gene Control will remain a valuable resource for students, instructors, researchers, and medical professionals exploring various aspects of gene control, ranging from the regulation of genes in infectious diseases to embryonic development across different organisms, from bacteria to humans.
Table of Contents
1. Level of Gene Control
2. Transcription in Bacteria
3. Gene Regulation in Bacteria
4. Structure of Chromatin
5. The Epigenome: Role of Chromatin Structure in Gene Control
6. Transcription in Eukaryotes
7. Transcription Factors and Transcriptional Control
8. Post-transcriptional Processes
9. Post-transcriptional Regulation
10. Gene Control and Cellular Signaling Pathways
11. Gene Control in Embryonic Development
12. Control of Cell Type-specific Gene Expression
13. Gene Regulation and Cancer
14. Gene Regulation and Human Disease
15. Conclusions
Glossary
Index
Contemporary Abstract Algebra, Eleventh Edition is intended for a course whose main purpose is to enable students to do computations and write proofs. This text stresses the importance of obtaining a solid introduction to the traditional topics, while at the same time presenting abstract algebra as a contemporary and very much active subject, which is currently being used by working physicists, chemists, and computer scientists.
For nearly four decades, this classic text has been widely appreciated by instructors and students alike. The book offers an enjoyable read and conveys and develops enthusiasm for the beauty of the topics presented. It is comprehensive, lively, and engaging.
Students will learn how to do computations and write proofs. A unique feature of the book are exercises that build the skill of generalizing, a skill that students should develop, but rarely do.
Examples elucidate the definitions, theorems, and proof techniques; exercises facilitate understanding, provide insight, and develop the ability to do proofs. The hallmark features of previous editions of the book are enhanced in this edition. These include:
A good mixture of approximately 1900 computational and theoretical exercises appearing in each chapter that synthesizes concepts from multiple chapters
Back-of-the-book skeleton solutions and hints to odd-numbered exercises
Over 300 worked-out examples ranging from routine computations to the more challenging
Links to interactive True/False questions with comments
Links to computer exercises that utilize interactive software available on the author's website, stressing guessing and making conjectures
Many applications from scientific and computing fields, as well as some from everyday life
Numerous historical notes and biographies that spotlight the people and events behind the mathematics
Motivational and humorous quotations
Hundreds of figures, photographs, and tables
Changes to the eleventh edition include new exercises, examples, biographies, and quotes, and an enrichment of the discussion portions. These changes accentuate and enhance the hallmark features that have made previous editions of the book a comprehensive, lively, and engaging introduction to the subject.
While many partial solutions and sketches for the odd-numbered exercises appear in the book, an Instructor’s Solutions Manual offers solutions for all the exercises. A Student's Solution Manual has comprehensive solutions for all odd-numbered exercises, many even-numbered exercises, and numerous alternative solutions as well.
Table of Contents
1 Introduction to Groups
2 Groups
3 Finite Groups; Subgroups
4 Cyclic Groups
5 Permutation Groups
6 Ismorphisms
7 Cosets and Lagrange's Theorem
8 External Direct Products
9 Normal Subgroups and Factor Groups
10 Group Homomorphisms
11 Fundamental Theorem of Finite Abelian Groups
12 Introduction to Rings
13 Integral Domains
14 Ideals and Factor Rings
15 Ring Homomorphisms
16 Polynomial Rings
17 Factorization of Polynomials
18 Divisibilty in Integral Domains
19 Extension Fields
20 Algebraic Extensions
21 Finite Fields
22 Geometric Constructions
23 Sylow Theorems
24 Finite Simple Groups
25 Generators and Relations
26 Symmetry Groups
27 Symmetry and Counting
28 Cayley Digraphs of Groups
29 Introduction to Algebraic Coding Theory
30 An Introduction to Galois Theory
31 Cyclotomic Extensions
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Disaster Risk
(Paperback, 3rd Edition)
Dewald van Niekerk, Irasema Alcantara-Ayala, J.C. Gaillard, Ksenia Chmutina, Christopher Gomez, …
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R892
Discovery Miles 8 920
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Ships with 15 working days
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The text offers a comprehensive and unique perspective on disaster risk associated with natural hazards. It covers a wide range of topics, reflecting the most recent debates but also older and pioneering discussions in the academic field of disaster studies as well as in the policy and practical areas of disaster risk reduction (DRR). This book will be of particular interest to undergraduate students studying geography and environmental studies/science. It will also be of relevance to students/professionals from a wide range of social and physical science disciplines, including public health and public policy, sociology, anthropology, political science and geology.
Table of Contents
Part I: The nature and impact of disasters. 1.What’s disaster risk? 2.Where and when do disasters occur? 3.The impact of disasters. Part II: Vulnerabilities and capacities. 4.Why do disasters occur? 5.People’s vulnerability. 6.People’s capacities. Part III: Natural and socio-natural hazards. 7.Endogenous processes: Earthquake, Volcanoes and Tsunamis. 8.Gravity-Driven ‘Natural’ Exogenous Processes. 9.Climatological and hydro-meteorological hazards. 10.Socio-natural hazards. Part IV: People’s response to and resilience during and after disasters. 11.People’s behaviour in time of disaster. 12.People’s resilience. 13.Moving Towards Disaster Recovery. Part V: Disaster risk reduction and management. 14.Disaster risk reduction. 15.Disaster management. 16.Fostering disaster recovery. 17.Conclusions
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Fully updated throughout, this fifth edition is essential reading
for master's-level CIPD and non-CIPD students alike. Balancing
theoretical frameworks and practical guidance, Research Methods in
Human Resource Management explains everything from the first stages
of a HR research project from defining a hypothesis and planning
the research process through to reviewing literature and documents,
collecting and analysing both qualitative and quantitative data.
There is also guidance on how to write up the research project with
best practice sample literature reviews and write-ups included.
Fully updated throughout, this edition now includes expert
discussion of how secondary data can be used in a research project
as well as new material on data collection in a hybrid world,
ethics and sustainability. International examples and discussion of
collecting data from different geographies. Mapped to the CIPD
Advanced module, Business Research in People Practice, this is an
invaluable textbook for all postgraduate HR students needing to
complete a dissertation or research project. 'Review and Reflect'
sections at the end of each chapter, case illustrations and
activities help to consolidate learning. Online resources include
an Instructor's manual, PowerPoint slides and annotated weblinks.
A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the principles and practices of planning, managing and staging events.
The book offers a systematic guide to organising successful events, examining areas such as event design, logistics, marketing, human resource management, financial planning, risk management, impacts, evaluation and reporting. The fourth edition has been fully updated and revised to include content covering technology, including virtual and hybrid events, concepts such as social capital, soft power and events, social inclusion, equality, accessibility and diversity, and the latest industry reports, research and legal frameworks. The book is logically structured and features new case studies, showing real-life applications and highlighting issues with planning events of all types and scales in a range of geographical locations.
This book has been dubbed ‘the events management bible’ and fosters an interactive learning experience amongst scholars of events management, tourism and hospitality.
Table of Contents
Section 1: Event Context
1. An Overview of the Event Field
2. Perspectives on Events
3. The Event Planning Context
4. Event Tourism Planning
5. Sustainable Event Management
Section 2: Planning
6. Strategic Event Planning
7. Conceptualising the Event
8. Event Project Management
9. Event Financial Planning
10. Human Resource Management and Events
11. Marketing Planning for Events
12. Promotion: Integrated Marketing Communication for Events
13. Sponsorship of Events
Section 3: Event Operations and Evaluation
14. Event Design and Production
15. Event Logistics
16. Legal Considerations in Event Planning and Management
17. Risk Management
18. Evaluation and Research
Fully updated and revised, this seminal book explains and illustrates what photographs are, how they were made and used in the past and, more particularly, what their place is in the creative arts and visual communications world of today.
Paul Hill looks at photographs as modes of expression and explores the diversity of approaches taken when creating photographs and what these mean for a photographer’s practice and purpose. It emphasises the importance of contextualisation to the understanding of the medium, diving into the ideas behind the images and how the camera transforms and influences how we see the world. With an impressive collection of 200 full colour images from professional practitioners and artists, it invites us to consider the foundations of photography’s past and the digital revolution’s impact on the creation and dissemination of photographs today.
Essential reading for all students of photography, it is an invaluable guide for those who want to make a career in photography, covering most areas of photographic practice from photojournalism to fine art to personal essay.
Table of Contents
Foreword by Roger Taylor
Preface
Acknowledgements
Introduction
Chapter One: SEEING AND THINKING PHOTOGRAPHICALLY
Reading Photographs
Lenses and Angles
‘Flattening’ the 3-D World
Tones and Hues
The Focal Point
Juxtaposition
Metaphors and Symbols
Chapter Two: AFTER THE SHUTTER IS PRESSED
Understanding Images
Selection
Ambiguity
Making Prints
A Theme
Sequence and Series
Chapter Three: ART AND COMMUNICATION
Influence of Photography on Art
Influence of Art on Photography
Links with Literature
Narrative Flow
The Moving Image
Mixed Media
Visual Impact
Chapter Four: HOW PHOTOGRAPHY IS USED
Captions and Titles
Galleries
Publishing and Reproduction
Commissions
Magazines
Newspapers
Photojournalism
Posters and Photomurals
Chapter Five: THE PHOTOGRAPHER AS WITNESS
Making a Record
Snapshots
Portraits
Content and Form
Documentary
Events
Chapter Six: EXPERIENCING BEAUTY
Landscape and Nature
Natural Landscape
Manmade Landscape
Home Environment
The ‘Fine’ Print
Chapter Seven: IN SEARCH OF SELF AND THE METAPHOR
Self-expression
Reflecting the Human Condition
Spirit of Place
Sequencing
Chapter Eight: FROM PRINTED PAGE TO GALLERY WALL
New Outlets
New Documentary
Surrealism
Topographies
Chapter Nine: RADICAL CHANGES AND THE IMAGING FUTURE
Conceptual Art
Democratic Dissemination
Signs and Symbols
Photography and Politics
Postmodernism and Beyond
Electronic Imaging
Conclusion
Fitting and Pattern Alteration: A Multi-Method Approach to the Art
of Style Selection, Fitting, and Alteration, Fourth Edition, shows
readers how to recognize, evaluate, and correct fit for a variety
of body types, sizes, for women, men, and children. This
comprehensive guide presents proven methods of style selection,
fitting, and alteration. The authors use a multi-level approach
that is both logical and easy to follow, and each procedure is
clearly identified and fully illustrated with a second color added
to clarify the procedure and show directional measuring. Each
figure is drawn to scale ensuring consistency and accuracy. The
cause for the fitting problem is clearly identified and
explained--giving readers the why behind each fitting procedure.
Highlights of this edition include discussions of sustainable
practices, body diversity, and now includes examples for menswear
and childrenswear. New to this Edition -Discusses sustainable
practices, in accordance with industry standards -Now includes
diverse body sizes, body types, and discussions around body
positivity -Newly added examples for menswear and childrenswear
-New step-by-step videos available via STUDIO STUDIO Features
Include -Study smarter with self-quizzes featuring scored results
and personalized study tips -Review concepts with flashcards of
terms and definitions -Watch step-by-step videos depicting key
techniques Instructor Resources -Instructor’s Guide to help
integrate the text into your classroom -PowerPoint Slides for every
chapter
Featuring easy-to-follow instructions on all the main basic and
intermediate skills required to sew garments from a pattern,
Fashion Sewing: Introductory Techniques is an excellent resource
for fashion design students who want to improve their sewing
skills. The book includes advice on setting up the home sewing
studio, an introduction to fabrics, a fitting guide and a wide
range of basic and intermediate techniques on stitches, seams, hems
and fastenings.Featuring comprehensive instructions, accompanied by
large, clear illustrations, this book enables readers to visualize
each action and apply key sewing techniques to their own projects.
Written by the award-winning storyteller Miri Rodriguez at
Microsoft, this bestselling book gets back to the heart of brand
loyalty, consumer behavior and engagement as a business strategy by
using storytelling to trigger the emotions that humans are driven
by. Despite understanding essential storytelling techniques, brands
continue to explain how their product or service can help the
customer, rather than showcasing how the customer's life has
changed as a result of them. This second edition of Brand
Storytelling contains new trends in storytelling, as well as
expanding on story experience and employee experience. This book
will explore the future of brand storytelling in a post pandemic
era. New to this edition will also be a 'How to Guide' taking
readers through each step of the design thinking process in order
to prototype their stories. Brand Storytelling provides a
step-by-step guide to assess, dismantle and rebuild a brand story,
shifting the brand from a 'hero' to 'sidekick' mentality and
positioning the customer as a key influencer to motivate the
audience. Clarifying why machine-learning, AI and automation only
tell one side of the story, this book will inspire you with cutting
edge interviews and case studies from leading brands like Expedia,
Coca Cola, McDonalds, Adobe and Google to tap into authentic brand
loyalty and human connection.
Creativity directly impacts results and productivity, yet few of us
understand how it happens or how to put it into practice. This book
shows you not only how to get things done, but how to do them
better and more creatively. The Creative Thinking Handbook provides
the correct application for creative thinking and action, by
offering clear, practical tools and strategies so that you can
develop creative thinking skills and help find brilliant solutions
for any professional challenge. Based on research and
proven-to-work creative thinking models, Chris Griffiths and Melina
Costi present a clear introduction to what creative thinking is,
explain why we all need to do it and will help you generate ideas
and make better decisions. The Creative Thinking Handbook gets you
to think differently by thinking creatively.
Offering a modern, process-oriented approach emphasizing process control scheme development instead of extended coverage of LaPlace space descriptions of process dynamics, Designing Controls for the Process Industries focuses on aspects that are most important for contemporary practical process engineering and reflects the industry’s use of digital distributed control-based systems. The second edition now features 60 tutorial videos demonstrating solutions to most of the example problems.
Instead of starting with the controller, the book starts with the process and moves on to how basic regulatory control schemes can be designed to achieve the process objectives while maintaining stable operations. In addition to continuous control concepts, process and control system dynamics are embedded into the text with each new concept presented. The book alsoincludes sections on batch and semi-batch processes and safety automation within each concept area. It discusses the four most common control techniques: control loop feedback, feedforward, ratio, and cascade, and discusses application of these techniques for process control schemes for the most common types of unit operations. It also discusses more advanced andless commonly used regulatory control options such as override, allocation, and split range controllers; includes an introduction to higher-level automation functions; and provides guidance for ways to increase the overall safety, stability, and efficiency for many process applications. It introduces the theory behind the most common types of controllers used in the process industries and provides various additional plant automation-related subjects. The new edition also includes new homework problems and examples, including multiple choice questions for flipped classes, information about statistical process control, and a new case study that documents the development of regulatory control schemes for an entire process area.
Aimed at chemical engineering students in process control courses, as well as practicing process and control engineers, this textbook offers an alternative to traditional texts and offers a practical, hands-on approach to design of process controls.
PowerPoint lecture slides, multiple-choice quiz questions for each chapter, and a solutions manual are available to qualifying instructors. Tutorial-style videos for most of the text examples are available for all readers to download.
Table of Contents
1. Processing System Fundamentals. 2. Control System Fundamentals. 3. Motive Force Unit Operations Control. 4. Heat Transfer Unit Operations Control. 5. Separation Unit Operations Controls. 6. Reaction Unit Operations Controls. 7. Other Control Paradigms. 8. Controller Theory. 9. Higher- Level Automation Techniques. 10. Instrumentation (Types and Capabilities). 11. Automation and Control System Projects. 12. Process Dynamics Analysis. Appendix A: Transform Functions and the “s” Domain. Appendix B: PID Controller Tuning. Appendix C: Controller Script. Appendix D: A Case Study of the Regulatory Controls of an Entire Process Area.
Marketing Strategy offers a unique and dynamic approach based on
four underlying principles that underpin marketing today: All
customers differ; All customers change; All competitors react; and
All resources are limited. The structured framework of this
acclaimed textbook allows marketers to develop effective and
flexible strategies to deal with diverse marketing problems under
varying circumstances. Uniquely integrating marketing analytics and
data driven techniques with fundamental strategic pillars the book
exemplifies a contemporary, evidence-based approach. This base
toolkit will support students' decision-making processes and equip
them for a world driven by big data. The second edition builds on
the first's successful core foundation, with additional pedagogy
and key updates. Research-based, action-oriented, and authored by
world-leading experts, Marketing Strategy is the ideal resource for
advanced undergraduate, MBA, and EMBA students of marketing, and
executives looking to bring a more systematic approach to corporate
marketing strategies. New to this Edition: - Revised and updated
throughout to reflect new research and industry developments,
including expanded coverage of digital marketing, influencer
marketing and social media strategies - Enhanced pedagogy including
new Worked Examples of Data Analytics Techniques and unsolved
Analytics Driven Case Exercises, to offer students hands-on
practice of data manipulation as well as classroom activities to
stimulate peer-to-peer discussion - Expanded range of examples to
cover over 250 diverse companies from 25 countries and most
industry segments - Vibrant visual presentation with a new full
colour design Accompanying online resources for this title can be
found at bloomsburyonlineresources.com/marketing-strategy-2e. These
resources are designed to support teaching and learning when using
this textbook and are available at no extra cost.
The term 'natural disaster' is often used to refer to natural events such as earthquakes, hurricanes or floods. However, the phrase 'natural disaster' suggests an uncritical acceptance of a deeply engrained ideological and cultural myth.
At Risk questions this myth and argues that extreme natural events are not disasters until a vulnerable group of people is exposed. It also focuses on what makes people vulnerable. Often this means analyzing the links between poverty and vulnerability. But it is also important to take account of different social groups that suffer more in extreme events, including women, children, the frail and elderly, ethnic minorities, illegal immigrants, refugees and people with disabilities.
Vulnerability has also been increased by global environmental change and economic globalization - it is an irony of the 'risk society' that efforts to provide 'security' often create new risks. Fifty years of deforestation in Honduras and Nicaragua opened up the land for the export of beef, coffee, bananas, and cotton. It enriched the few, but endangered the many when hurricane Mitch struck these areas in 1998. Rainfall sent denuded hillsides sliding down on villages and towns.
This new edition of At Risk confronts a further ten years of ever more expensive and deadly disasters since it was first published and discusses disaster not as an aberration, but as a signal failure of mainstream 'development'. Two analytical models are provided as tools for understanding vulnerability. One links remote and distant 'root causes' to 'unsafe conditions' in a 'progression of vulnerability'. The other uses the concepts of 'access' and 'livelihood' to understand why some households are more vulnerable than others.
The book then concludes with strategies to create a safer world..
Water and Wastewater Engineering Technology presents the basic concepts and applications of water and wastewater engineering technology. It is primarily designed for students pursuing programs in civil, water resources, and environmental engineering, and presents the fundamentals of water and wastewater technology, hydraulics, chemistry, and biology. The book examines the urban water cycle in two main categories, water treatment and distribution, and wastewater collection and treatment. The material lays the foundation for typical one-semester courses in water engineering and also serves as a valuable resource to professionals operating and managing water and wastewater treatment plants. The chapters in this book are standalone, offering the flexibility to choose combinations of topics to suit the requirements of a given course or professional application.
Features:
Contains example problems and diagrams throughout to illustrate and clarify important topics
Problems both in SI and USC system of units
The procedure of unit cancellation followed in all solutions to the problems
Design applications and operation of water and wastewater system emphasized
Includes numerous practice problems with answers, and discussion questions in each chapter cover a range of engineering interventions to help conserve water resources and preserve water quality
Table of Contents
Section I: Basic Sciences 1. Introduction. 2. Standards of Measurement. 3. Basic Hydraulics. 4. Basic Chemistry. 5. Microbial Water Quality. Section II: Water Treatment 6. Sources of Water Supply. 7. Water Demand and Water Quality. 8. Coagulation and Flocculation. 9. Sedimentation. 10. Filtration. 11. Disinfection. 12. Water Softening. 13. Miscellaneous Methods I. 14. Miscellaneous Methods II. Section III: Water Distribution 15. Water Distribution. 16. Pipeline Systems. 17. Pumps and Pumping. 18. Water Distribution Operation. Section IV: Wastewater Collection 19. Wastewater Collection System. 20. Design of Sewers. 21. Construction of Sewers. Section V: Wastewater Treatment 22. Natural Purification. 23. Characteristics of Wastewater. 24. Primary Treatment. 25. Activated Sludge Process. 26. Stabilization Ponds. 27. Attached Growth Systems. 28. Anaerobic Systems. 29. Bio-Solids. 30. Advanced Wastewater Treatment.
This trusted textbook returns in its 4th edition with even more
exercises to help consolidate understanding - and a companion
website featuring additional materials, including a solutions
manual for instructors. Offering a unique blend of theory and
practical application, it provides ideal preparation for doing
applied econometric work as it takes students from a basic level up
to an advanced understanding in an intuitive, step-by-step fashion.
Clear presentation of economic tests and methods of estimation is
paired with practical guidance on using several types of software
packages. Using real world data throughout, the authors place
emphasis upon the interpretation of results, and the conclusions to
be drawn from them in econometric work. This book will be essential
reading for economics undergraduate and master's students taking a
course in applied econometrics. Its practical nature makes it ideal
for modules requiring a research project. New to this Edition: -
Additional practical exercises throughout to help consolidate
understanding - A freshly-updated companion website featuring a new
solutions manual for instructors
This guidebook, now thorougly updated and revised in its second edition, gives comprehensive advice on the designing and setting up of monitoring programmes for the purpose of providing valid data for water quality assessments in all types of freshwater bodies. It is clearly and concisely written in order to provide the essential information for all agencies and individuals responsible for water quality.
Now in full color, the sixth edition of this leading text features new chapters on remote sensing platforms (including the latest satellite and unmanned aerial systems), agriculture (including agricultural analysis via satellite imagery), and forestry (including fuel type mapping and fire monitoring). The book has introduced tens of thousands of students to the fundamentals of collecting, analyzing, and interpreting remotely sensed images. It presents cutting-edge tools and practical applications to land and water use analysis, natural resource management, climate change adaptation, and more. Each concise chapter is designed as an independent unit that instructors can use in any sequence. Pedagogical features include over 400 figures, chapter-opening lists of topics, case studies, end-of-chapter review questions, and links to recommended online videos and tutorials.
New to This Edition
*Discussions of Landsat 8 and Sentinel-2; the growth of unmanned aerial systems; mobile data collection; current directions in climate change detection, fire monitoring, and disaster response; and other timely topics.
*Additional cases, such as river erosion; the impact of Hurricane Sandy on Mantoloking, New Jersey; and Miami Beach as an exemplar of challenges in coastal communities.
*Revised throughout with 60% new material, including hundreds of new full-color figures.
*New chapters on remote sensing platforms, agriculture, and forestry.
Table of Contents
I. Foundations
1. Introducing Remote Sensing Basics
2. Electromagnetic Radiation
3. Remote Sensing Platforms
II. Image Acquisition
4. Digital Mapping Cameras
5. Digital Imagery
6. Image Interpretation
7. Land Observation Satellites
8. Active Microwave
9. Lidar
10. Thermal Imagery
III. Analysis
11. Statistics and Preprocessing
12. Image Classification
13. Accuracy Assessment
14. Hyperspectral Remote Sensing
15. Change Detection
IV. Applications
16. Plant Science Fundamentals
17. Agricultural Remote Sensing
18. Forestry
19. Earth Sciences
20. Coastal Processes and Landforms
21. Land Use and Land Cover
Index
Air Transport Management: An International Perspective provides in-depth instruction in the diverse and dynamic area of commercial air transport management. The 2nd edition has been extensively revised and updated to reflect the latest developments in the sector.
The textbook includes both introductory reference material and more advanced content so as to provide a solid foundation in the core principles and practices of air transport management. This 2nd edition includes a new chapter on airline regulation and deregulation and new dedicated chapters focusing on aviation safety and aviation security. Four new contributors bring additional insights and expertise to the book.
The 2nd edition retains many of the key features of the 1st edition, including:
• A clearly structured topic-based approach that provides information on key air transport management issues including: aviation law, economics; airport and airline management; finance; environmental impacts, human resource management; and marketing;
• Chapters authored by leading air transport academics and practitioners worldwide which provide an international perspective;
• Learning objectives and key points which provide a framework for learning;
• Boxed case studies and examples in each chapter;
• Keyword definitions and stop and think boxes to prompt reflection and aid understanding of key terms and concepts.
Designed for undergraduate and postgraduate students studying aviation and business management degree programmes and industry practitioners seeking to expand their knowledge base, the book provides a single point of reference to the key legal, regulatory, strategic and operational concepts and processes that shape the form and function of the world’s commercial air transport industry.
Table of Contents
1 Aviation law and regulation 2 Aviation economics and forecasting 3 Airline regulation and deregulation 4 Airfield design, configuration and management 5 Airport systems planning, design, and management 6 Airport management and performance 7 The airport–airline relationship 8 Airline business models 9 Airline pricing strategies 10 Airline passengers 11 Airline scheduling and disruption management 12 Airline finance and financial management 13 Aviation safety 14 Aviation security 15 Airspace and air traffic management 16 Aircraft manufacturing and technology 17 Air cargo and logistics 18 Environmental impacts and mitigation 19 Human resource management and industrial relations 20 Air transport marketing communications 21 Air transport in regional, rural and remote regions
Introducing Translation Studies remains the definitive guide to the theories and concepts that make up the field of translation studies. Providing an accessible and up-to-date overview, it has long been the essential textbook on courses worldwide.
This fifth edition has been fully revised, and continues to provide a balanced and detailed guide to the theoretical landscape. Each theory is applied to a wide range of languages, including Bengali, Chinese, English, French, German, Italian, Punjabi, Portuguese and Spanish. A broad spectrum of texts is analysed, including the Bible, Buddhist sutras, Beowulf, the fiction of Proust and the theatre of Shakespeare, European Union and UNESCO documents, a range of contemporary films, a travel brochure, a children's cookery book and the translations of Harry Potter. Each chapter comprises an introduction outlining the translation theory or theories, illustrative texts with translations, case studies, a chapter summary, and discussion points and exercises.
New features in this fifth edition include:
New material to keep up with developments in research and practice; this includes the sociology of translation chapter, where a new case study employs a Bourdieusian approach; there is also newly structured discussion on translation in the digital age, and audiovisual and machine translation;
Revised discussion points and updated figures and tables;
New in-chapter activities with links in the enhanced ebook to online materials and articles to encourage independent research;
An extensive updated companion website with video introductions and journal articles to accompany each chapter, online exercises, an interactive timeline, weblinks, and PowerPoint slides for teacher support.
This is a practical, user-friendly textbook ideal for students and researchers on courses in translation and translation studies.
Table of Contents
A visual tour of Introducing Translation Studies
List of figures and tables
Acknowledgements
List of abbreviations
Introduction
1 Main issues of translation studies
2 The basic concepts of early translation theory
3 Equivalence and equivalent effect
4 Studying translation product and process
5 Functional theories of translation
6 Discourse and Register analysis approaches
7 Systems theories
8 Cultural and ideological turns
9 The role of the translator: visibility, ethics and sociology
10 Philosophical approaches to translation
11 New directions from audiovisual translation and digital technology
12 Research and commentary projects
Bibliography
Index
Structured around the author's tried-and-tested New Venture
Creation framework, this textbook encourages practical learning,
enabling you to launch and develop your business. Broken down into
three phases - Research, Business model development, Launch - the
book provides a systematic approach which tells you everything you
need to know and, most importantly, everything you need to do, to
start a new venture. You will learn how organisations and
entrepreneurs address issues via real life case insights and
quotes, while fictional case studies are presented to explore how
you might choose ways forward in your entrepreneurial journey. The
popular and effective Workbook, which enables you to work through
your thoughts and ideas on business development and construct a
profile of your new venture, is now presented in a digital format.
A new Digital links booklet directs to company websites and
interviews with entrepreneurs, and these resources are designed so
that they can be used concurrently with the book. This edition
includes new material on the importance of anticipating new
challenges and the need for re-strategizing and building
resilience, while sustainability and diversity have been
foregrounded in a re-examination of the case studies. New Venture
Creation is the essential textbook for preparing for real-life
entrepreneurial experience: accessible, practical and grounded in
academic insight.
Health and Safety: Risk Management is the clearest and most comprehensive book on risk management available today. This newly revised sixth edition takes into account new developments in legislation, standards and good practice. ISO 45001, the international health and safety management system standard, is given comprehensive treatment together with the guidance in ISO 45002. The latest ISO 10013 has also been addressed, however, ISO 45003 on psychosocial risk has been dealt with in a companion volume, Well-being and Wellness: Psychosocial Risk Management also by Boyle and Charlton.
The book is divided into four main parts. Part 1.1 begins with a basic introduction to the techniques of health and safety risk management and continues with a description of ISO 45001. Part 1.2 covers basic human factors including how the sense organs work and the psychology of the individual. Part 2.1 deals with more advanced techniques of risk management including advanced incident investigation, audit and risk assessment, and Part 2.2 covers a range of advanced human factors topics including human error and decision making.
This authoritative treatment of health and safety risk management is essential reading for both students working towards degrees, diplomas and postgraduate or vocational qualifications, and experienced health and safety professionals, who will find it invaluable as a reference.
Table of Contents
1 Preliminaries Part 1.1: Risk management – introduction 2 Part 1.1 – overview 3 Risk management – setting the scene 4 Key elements of risk management 5 Risk assessment 6 Risk control 7 Safe systems of work 8 Monitoring and measuring losses 9 Identifying causes and patterns 10 Monitoring and measuring conformity 11 Other elements of occupational health and safety management systems 12 Communication and training Part 1.2: Human factors – introduction 13 Part 1.2 – Common themes and overview 14 The individual – sensory and perceptual processes 15 The individual – psychology 16 The human factors environment Part 2.1: Risk management – advanced 17 Part 2.1 – overview 18 Management systems 19 Measuring performance 20 Advanced accident investigation and risk assessment 21 Advanced risk control techniques 22 Emergency planning 23 Advanced audit and review 24 Financial issues Part 2.2: Human factors – advanced 25 Part 2.2 – overview 26 Individual differences 27 Human error 28 Perception and decision making 29 External influences on human error 30 Improving human reliability Index
Philosophy of Social Science: A Contemporary Introduction examines perennial questions of philosophy through engaging the empirical study of society. Questions of normativity concern the place of values in social scientific inquiry. Questions of naturalism concern the relationship between the natural and the social sciences. And questions of reductionism ask how social institutions relate to the people who constitute them.
This accessible text offers a comprehensive overview of debates in the field, with special attention to new research programs. Topics include the relationship of social policy to social science, interpretive research, cognitive and evolutionary explanations, intentional action explanation, rational choice theory, conventions and social norms, joint intentionality, causal inference, and experimentation.
Detailed examples of social scientific research motivate the philosophical questions and illustrate the important concepts. Treating philosophical commitments as implicit in social science, students of the social sciences will benefit from its application of philosophical argument to methodological and theoretical problems. The text argues that social science transforms philosophical questions, and students of philosophy will benefit from its direct engagement with contemporary debates.
The Second Edition provides updates with the most recent literature and adds two new chapters: one on modeling and one on the role of race and gender in the social sciences.
Key Updates to the Second Edition:
A new chapter on "Modeling and Explaining," which explores how models represent social systems and whether highly idealized models explain
A new chapter on "Race and Other Social Constructions," capturing much of the recent empirical research and philosophical interest in the social construction of categories like race and gender
Revised and updated chapters throughout, clarifying earlier presentations and bringing discussions from the First Edition into line with new research
Updated annotated Further Reading lists, which now include relevant publications from 2013 to 2022.
Table of Contents
1. Introduction
1.1. What is the Philosophy of Social Science?
1.2. A Tour of the Philosophical Neighborhood
2. Objectivity, Values, and the Possibility of a Social Science
2.1. The Ideal of Value-Freedom
2.2. Impartiality and Theory Choice
2.3. Essentially Contested Ideas
2.4. Wrap Up
3. Theories, Interpretations, and Concepts
3.1. Aggression, Violence, and Video Games
3.2. Defining Theoretical concepts
3.3. Interpretivism
3.4. Wrap Up
4. Interpretive Methodology
4.1. Evidence for Interpretation
4.2. Rationality, Explanation, and Interpretive Charity
4.3. Cognition, Evolution, and Interpretation
4.4. Wrap Up
5. Action and Agency
5.1. Explaining Action
5.2. The Games People Play
5.3. Agency
5.4. Wrap Up
6. Modeling and Explaining
6.1. Modeling Segregation
6.2. Learning From Models
6.3. The Explanation Paradox
6.4. Wrap Up
7. Reductionism: Structures, Agents, and Evolution
7.1. Explaining Revolutions
7.2. Social Theory and Social Ontology
7.3. Agents and Social Explanations
7.4. Evolutionary Explanations
7.5. Wrap Up
8. Race and Other Social Constructions
8.1. Race in the Social Sciences: A Brief History
8.2. Reductionism and the Social Construction of Race
8.3. Is Race Real? From Social Construction to Social Kinds
8.4. Wrap Up
9. Social Norms
9.1. Disenchanting the Social World
9.2. Norms and Rational Choices
9.3. Normativity and Practice
9.4. Is Unification Possible?
9.5. Wrap Up
10. Intentions, Institutions, and Collective Action
10.1. Agency and Collective Intentionality
10.2. Joint Intentionality
10.3. Intentions and Institutions
10.4. Wrap Up
11. Causality and Law in the Social World
11.1. The Democratic Peace Hypothesis
11.2. Are There Social Scientific Laws?
11.3. Causation and Law
11.4. Interventions, Capacities, and Mechanisms
11.5. Wrap Up
12. Methodologies of Causal Inference
12.1. Bayesian Networks and Causal Modeling
12.2. Case Studies and Causal Structure
12.3. Experimentation
12.4. Extrapolation and Social Engineering
12.5. Wrap Up
The Map is a practical guidebook introducing the basics of research in translation studies for students doing their first major research project in the field. Depending on where they are studying, this may be at advanced undergraduate (BA) or at postgraduate (MA/PHD) level.
The book consists of ten chapters. Chapter 1 offers an overview of 12 research areas in translation studies in order to help students identify a topic and establish some of the current research questions relating to it. Chapter 2 is designed to assist students in planning their research project and covers topics such as refining the initial idea, determining the scope of the project, checking out resources, reading critically, keeping complete bibliographic records, and working with a supervisor. Chapters 3 to 7 provide some of the conceptual and methodological tools needed in this area of research, with detailed discussion of such topics as theoretical models of translation, types of research, asking questions, making claims, formulating hypotheses, establishing relations between variables, and selecting and analyzing data. Chapters 8 and 9 are about presenting one's research, in writing as well as orally. Finally, chapter 10 deals with some of the criteria commonly used in research assessment, especially in the assessment of theses. The authors provide detailed guidance on further reading throughout.
This is an essential reference work for research students and lecturers involved in supervising research projects and degrees.
Table of Contents
Chapter 1: Areas in Translation Research Areas in Translation Research
Chapter 2: From the Initial Idea to the Plan
Chapter 3:Theoretical Models of Translation
Chapter 4: Kinds of Research
Chapter 5: Questions, Claims, Hypotheses
Chapter 6: Relations between Variables
Chapter 7: Selecting and Analyzing Data
Chapter 8: Writing Your Research Report
Chapter 9: Presenting Your Research Orally
Chapter 10: Assessing Your Research
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