0
Your cart

Your cart is empty

Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Advertising industry

Buy Now

Plunkett's Advertising & Branding Industry Almanac 2022 - Advertising & Branding Industry Market Research, Statistics, Trends and Leading Companies (Paperback) Loot Price: R10,583
Discovery Miles 105 830
Plunkett's Advertising & Branding Industry Almanac 2022 - Advertising & Branding Industry Market Research, Statistics,...

Plunkett's Advertising & Branding Industry Almanac 2022 - Advertising & Branding Industry Market Research, Statistics, Trends and Leading Companies (Paperback)

Jack W Plunkett

 (sign in to rate)
Loot Price R10,583 Discovery Miles 105 830 | Repayment Terms: R992 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and television to direct mail, from online advertising to branding, public relations and paid search inclusion. Analysis includes trends, globalization, technologies, finances, Internet and online strategies, wireless advertising, social networks, branding, public relations, agencies, developments in India and China, paid product placement, TV advertising trends and more. This carefully-researched book covers such areas as advertising agencies, marketing consultants, online advertising, branding strategies and global markets. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. We include statistical tables, a glossary and indexes. The corporate section includes our proprietary, in-depth profiles of the 400 leading companies in all facets of the advertising, branding and marketing industry. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in the business. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.

General

Imprint: Plunkett Research, Ltd
Country of origin: United States
Release date: May 2022
Authors: Jack W Plunkett
Format: Paperback
Pages: 492
ISBN-13: 978-1-62831-619-3
Categories: Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Advertising industry
Promotions
LSN: 1-62831-619-5
Barcode: 9781628316193

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Advanced Introduction to Advertising
Patrick De Pelsmacker Paperback R684 Discovery Miles 6 840
Advanced Introduction to Advertising
Patrick De Pelsmacker Hardcover R2,864 Discovery Miles 28 640
Advertising and the Marketplace - An…
Lynne Pepall, Dan Richards Hardcover R3,336 Discovery Miles 33 360
The Impact of Advertising Law on…
Ross D. Petty Hardcover R2,765 Discovery Miles 27 650
The Media Handbook - A Complete Guide to…
Helen Katz Hardcover R4,499 Discovery Miles 44 990
Narrative Advertising Models and…
Recep Y Lmaz Hardcover R5,633 Discovery Miles 56 330
Advertising and the Marketplace - An…
Lynne Pepall, Dan Richards Paperback R1,143 Discovery Miles 11 430
Foreign Languages in Advertising…
Jos Hornikx, Frank Van Meurs Hardcover R2,634 Discovery Miles 26 340
A Century of American Icons - 100…
Mary Cross Hardcover R2,257 Discovery Miles 22 570
The New Ad Media Reality - Electronic…
Barton C. White Hardcover R2,800 Discovery Miles 28 000
Advertising, Alcohol Consumption, and…
Peter A. Cook, Joseph C. Fisher Hardcover R2,213 Discovery Miles 22 130
Social Media Measurement and Management…
Jeremy Harris Lipschultz Hardcover R4,496 Discovery Miles 44 960

See more

Partners