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An Introduction to Communication (Hardcover) Loot Price: R2,197
Discovery Miles 21 970
You Save: R123 (5%)
An Introduction to Communication (Hardcover): Lynn H. Turner, Richard West

An Introduction to Communication (Hardcover)

Lynn H. Turner, Richard West

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List price R2,320 Loot Price R2,197 Discovery Miles 21 970 | Repayment Terms: R206 pm x 12* You Save R123 (5%)

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Prioritizing brevity and clarity, this textbook introduces the study of communication through examples and applications of communication in a variety of contexts. With a unique focus on diversity and the impact of culture, each chapter opens with a case study that identifies a communication challenge, which the chapter addresses throughout, and concludes with questions that respond to that challenge. A consistent, organized structure with numerous features including fundamental issues, questions for understanding and analysis, theoretical insight (examining a particular relevant theory), and a skill set section, easily guides you through the foundations of the study of communication. Cross-referencing between chapters demonstrates the multidimensional nature of communication and the everyday talk sections demonstrate how each topic relates to technology, the workplace, or health issues. Offering a wealth of diverse examples from students' personal, professional, and online lives, this book teaches skills allowing students from all academic backgrounds to understand communication.

General

Imprint: Cambridge UniversityPress
Country of origin: United Kingdom
Release date: October 2018
Authors: Lynn H. Turner • Richard West
Dimensions: 254 x 195 x 19mm (L x W x T)
Format: Hardcover
Pages: 322
ISBN-13: 978-1-107-15104-8
Categories: Books > Reference & Interdisciplinary > Communication studies > General
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
LSN: 1-107-15104-X
Barcode: 9781107151048

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