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Service Excellence for Sustainability - Lessons from Malaysia, Japan, and Taiwan (Hardcover, 1st ed. 2021)
Loot Price: R4,460
Discovery Miles 44 600
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Service Excellence for Sustainability - Lessons from Malaysia, Japan, and Taiwan (Hardcover, 1st ed. 2021)
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This book provides significant conceptual and empirical
contributions to the understanding of service science and the
practices of service sectors in the wake of the fourth industrial
revolution bringing together a collection of articles written by
keynote and invited speakers at the 2nd Service Science Symposium
held on 24 November 2019. The symposium was organised by the
Serviceology Society Malaysia (SESMA), which aims to bring service
researchers and practitioners under one roof to redefine service
concepts and ideas and explore their application in real industrial
and community settings. In their contributions, authors present
multiple real-world cases of service systems to demonstrate how
organisations can incorporate service science to achieve
sustainable development. By re-examining the existing service
science models and the value creation process using valuable
insights obtained from industries and communities in Malaysia,
Japan and Taiwan, the authors present a new way forward for
organisations.
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