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Materializing Difference - Consumer Culture, Politics, and Ethnicity among Romanian Roma (Paperback)
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Materializing Difference - Consumer Culture, Politics, and Ethnicity among Romanian Roma (Paperback)
Series: Anthropological Horizons
Expected to ship within 12 - 17 working days
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How do objects mediate human relationships, and possess their own
social and political agency? What role does material culture - such
as prestige consumption as well as commodity aesthetics,
biographies, and ownership histories - play in the production of
social and political identities, differences, and hierarchies? How
do (informal) consumer subcultures of collectors organize and
manage themselves? Drawing on theories from anthropology and
sociology, specifically material culture, consumption, museum,
ethnicity, and post-socialist studies, Materializing Difference
addresses these questions via analysis of the practices and
ideologies connected to Gabor Roma beakers and roofed tankards made
of antique silver. The consumer subculture organized around these
objects - defined as ethnicized and gendered prestige goods by the
Gabor Roma living in Romania - is a contemporary, second-hand
culture based on patina-oriented consumption. Materializing
Difference reveals the inner dynamics of the complex relationships
and interactions between objects (silver beakers and roofed
tankards) and subjects (Romanian Roma) and investigates how these
relationships and interactions contribute to the construction,
materialization, and reformulation of social, economic, and
political identities, boundaries, and differences. It also
discusses how, after 1989, the political transformation in Romania
led to the emergence of a new, post-socialist consumer sensitivity
among the Gabor Roma, and how this sensitivity reshaped the
pre-regime-change patterns, meanings, and value preferences of
prestige consumption.
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