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Books > Reference & Interdisciplinary > Communication studies
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The Power of Narrative - Climate Skepticism and the Deconstruction of Science (Hardcover)
Loot Price: R1,967
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The Power of Narrative - Climate Skepticism and the Deconstruction of Science (Hardcover)
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There is an ideological war of words waging in America, one that
speaks to a new fundamentalism rising not just within the American
public, but across other ideologically-torn nations around the
globe as well. At its heart is climate skepticism, an ideological
watershed that has become a core belief for millions of people
despite a large scientific consensus supporting the science of
anthropogenic climate change. While many scholars have examined the
role of lobbyists and conservative think tanks in fueling the
climate skepticism movement, there has not yet been a systematic
analysis of why the narrative itself has resonated so powerfully
with the public. Pulling from science and technology studies,
narrative and discourse theory, and public policy, The Power of
Narrative examines the strength of climate skepticism as a story,
offering a thoughtful analysis and comparison of anti-climate
science narratives over time and across geographic boundaries. This
book provides fresh insight into the rhetorical and semantic
properties on both sides of the climate change debate that preclude
dialogue around climate science, and proposes a means for moving
beyond ideological entrenchment through language mediation, further
ethnographic study, and research-informed teaching. The Power of
Narrative culminates in the revelation of a parallel between
narratives about climate skepticism and those in other issue areas
(e.g., gun rights, immigration, health crises), exposing a genetic
meta-narrative of public distrust and isolation. Ultimately, The
Power of Narrative is not a book about climate change in itself: it
is, instead, a book about how our society understands and interacts
with science, how a social narrative becomes ideology, and how we
can move beyond personal and political dogma to arrive at a sense
of collective rapprochement.
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