Harnessing Social Media as a Knowledge Management Tool (Hardcover)

Knowledge is a valuable resource that must be managed well for any organization to thrive. Proper knowledge management can improve business processes by creating value, yet the available tools meant to aid in the creation, collection, and storage of information have drastically changed since the emergence of social media. By using this collaborative online application for engaging with information, organizations are able to precisely decimate knowledge to the correct audience. Harnessing Social Media as a Knowledge Management Tool addresses the challenges and rewards of the proper use of social media, as well as the key enablers and barriers of its application. This publication endeavors to provide thorough insight into the role of social media in knowledge management from both an organizational and individual perspective. This book elucidates emerging strategies perfect for policy makers, managers, advertisers, academics, students, and organizations who wish to optimize performance.

General

Imprint:	IGI Global
Country of origin:	United States
Series:	Advances in Knowledge Acquisition, Transfer, and Management
Release date:	July 2016
First published:	2017
Editors:	Ritesh Chugh
Dimensions:	229 x 152 x 24mm (L x W x T)
Format:	Hardcover
Pages:	327
ISBN-13:	978-1-5225-0495-5
Categories:	Books > Computing & IT > Internet > General Books > Computing & IT > Social & legal aspects of computing > General Books > Business & Economics > Business & management > Management of specific areas > General Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	1-5225-0495-8
Barcode:	9781522504955

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