How do you know how well or how poorly your online business is
doing? There are obvious indicators such as positive cash flows or
increasing traffic trends, but exactly how well is it doing? Online
ventures are unique in their difficulty in evaluating them
objectively since there are usually no directly comparable
competitors that can be used as a benchmark for evaluating your
online success. That is where this book comes in. Throughout this
book, we take a look at various equations and their meanings in
order to help the non-mathematician make sense of what is being
calculated and how to use that information to make business
decisions. We explain the equation, the variables that go into
formulating the equation, where to get them, and what to do with
the end result. By quantitatively measuring your business, you will
develop an objective framework on which to base your progress that
will be removed from the emotional highs and lows we all experience
in running an online business.
General
Imprint: |
Createspace Independent Publishing Platform
|
Country of origin: |
United States |
Release date: |
September 2009 |
First published: |
September 2009 |
Authors: |
Shannon Sofield
|
Dimensions: |
216 x 140 x 8mm (L x W x T) |
Format: |
Paperback - Trade
|
Pages: |
152 |
ISBN-13: |
978-1-4495-2214-8 |
Categories: |
Books >
Business & Economics >
Business & management >
E-commerce
|
LSN: |
1-4495-2214-9 |
Barcode: |
9781449522148 |
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