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Books > Business & Economics > Business & management > Sales & marketing > Public relations

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PR- A Persuasive Industry? - Spin, Public Relations and the Shaping of the Modern Media (Paperback, 1st ed. 2008) Loot Price: R999
Discovery Miles 9 990
Repayment Terms: R94 pm x 12*
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PR- A Persuasive Industry? - Spin, Public Relations and the Shaping of the Modern Media (Paperback, 1st ed. 2008): T. Morris, S...

PR- A Persuasive Industry? - Spin, Public Relations and the Shaping of the Modern Media (Paperback, 1st ed. 2008)

T. Morris, S Goldsworthy

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List price R1,084 Loot Price R999 Discovery Miles 9 990 | Repayment Terms: R94 pm x 12* You Save R85 (8%)

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Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: October 2008
First published: 2008
Authors: T. Morris • S Goldsworthy
Dimensions: 235 x 155mm (L x W)
Format: Paperback
Pages: 204
Edition: 1st ed. 2008
ISBN-13: 978-1-349-30220-8
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Sales & marketing > Public relations
LSN: 1-349-30220-1
Barcode: 9781349302208

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