0
Your cart

Your cart is empty

Browse All Departments
Price
  • R100 - R250 (25)
  • R250 - R500 (100)
  • R500+ (5,505)
  • -
Status
Format
Author / Contributor
Publisher

Books > Business & Economics > Business & management > Business mathematics & systems

Together with Technology - Writing Review, Enculturation, and Technological Mediation (Paperback): Jason Swarts Together with Technology - Writing Review, Enculturation, and Technological Mediation (Paperback)
Jason Swarts
R1,607 Discovery Miles 16 070 Ships in 12 - 17 working days

This book examines the complex roles that texts serve as parts of an organizational cognitive infrastructure. Texts make knowledge and experience tangible and durable. They help shape interactions between people. As professions have become more writing-centered in recent decades, many organizations have instituted writing review practices to help newcomers produce better writing and thus become more effective organizational citizens.Dr. Swarts examines those writing review practices and questions whether available supportive technologies adequately prepare professional writers and professionals who write to appreciate the complex functions their texts serve. He reports on a study of the impact of two technologies (paper text and textual replay) on writing review. Unlike paper, which presents texts in a static form, textual replay presents texts as the products of writing practices. Textual replay records onscreen writing activity and creates a video that writers and reviewers use to supplement their discussion of revisions.

Organizational Change in Practice - The Eight Deadly Sins Preventing Effective Change (Hardcover): Annamaria Garden Organizational Change in Practice - The Eight Deadly Sins Preventing Effective Change (Hardcover)
Annamaria Garden
R1,766 Discovery Miles 17 660 Ships in 12 - 17 working days

This book challenges the practice or organizational change programmes. It uses two case studies in depth to illustrate that consulting companies can often get it wrong. Senior managers often do not know enough about managing change. The text is arranged around eight deadly sins to avoid in the practice of change: self-deception of the change agents rather than self-awareness; destruction of the identity of the organization caused by arrogance; especially of the large consulting companies; destruction of cohesion; gobbledygook language; concentrating on structural change, not behavioural change; making the organization worse, not better; the intelligence in resistance; and the deep trauma of redundancy. The author's main objective is to get academics and practitioners to stop and think about what they are doing when they work with organizations. Organizational Change in Practice will be of interest to business professionals seeking to understand how change can impact their organization as well as organizational consultants.

Statistics for Business (Paperback, 2nd edition): Derek L. Waller Statistics for Business (Paperback, 2nd edition)
Derek L. Waller
R2,206 Discovery Miles 22 060 Ships in 12 - 17 working days

Statistics for Business explains the fundamentals of statistical analysis in a lucid, pragmatic way. A thorough knowledge of statistics is essential for decision making in all corners of business and management. By collecting, organizing and analyzing statistical data you can express what you know, benchmark your current situation, and estimate future outcomes. Based entirely on Microsoft Excel, this book covers a spectrum of statistic fundamentals from basic principles, to probability, sampling, hypothesis testing, forecasting, statistical process control and six-sigma management. This second edition is packed with features to aid understanding and help ensure that every aspect of your knowledge of statistics is applicable to practice, including: Icebreakers introducing each chapter that relate statistics to the real world, drawn from management and hospitality situations Detailed worked examples in each chapter Over 140 case-exercises complete with objective, situation, requirements, and answers A complete glossary of key terminology and formulas, mathematical relationships, and Excel relationships and functions A brand new companion website containing slides, worked-out-solutions to the case-exercises, and a test bank [coming soon] With a clear and accessible style this book makes statistics easier to understand. It is ideal for business, management, tourism and hospitality students who want to learn how to apply statistics to the real world.

Meta-Regression Analysis in Economics and Business (Paperback): T.D. Stanley, Hristos Doucouliagos Meta-Regression Analysis in Economics and Business (Paperback)
T.D. Stanley, Hristos Doucouliagos
R1,614 Discovery Miles 16 140 Ships in 12 - 17 working days

The purpose of this book is to introduce novice researchers to the tools of meta-analysis and meta-regression analysis and to summarize the state of the art for existing practitioners. Meta-regression analysis addresses the rising "Tower of Babel" that current economics and business research has become. Meta-analysis is the statistical analysis of previously published, or reported, research findings on a given hypothesis, empirical effect, phenomenon, or policy intervention. It is a systematic review of all the relevant scientific knowledge on a specific subject and is an essential part of the evidence-based practice movement in medicine, education and the social sciences. However, research in economics and business is often fundamentally different from what is found in the sciences and thereby requires different methods for its synthesis-meta-regression analysis. This book develops, summarizes, and applies these meta-analytic methods.

Creating a Business (Hardcover): Jenny Van Sten-Van't Hoff Creating a Business (Hardcover)
Jenny Van Sten-Van't Hoff
R4,786 Discovery Miles 47 860 Ships in 12 - 17 working days

There is more to setting up a successful business than just a good idea. Creating a Business examines concisely all the relevant aspects: the excitement and satisfaction that business entails, the challenges that face the entrepreneur, the risks that lie in wait. The textbook is organized around a practical example: a company setting out to launch a new line of clothing. Aspects of setting up a business, including management, marketing, legislation, and financial management are examined. Including pedagogical features, such as end-of-chapter questions and illustrations, Creating a Business will interest students of small business and entrepreneurship.

The New European Rurality - Strategies for Small Firms (Paperback): Teresa de Noronha Vaz The New European Rurality - Strategies for Small Firms (Paperback)
Teresa de Noronha Vaz; Eleanor Morgan
R1,532 Discovery Miles 15 320 Ships in 12 - 17 working days

Public concern over issues such as urban sprawl, the conversion of agricultural land and the management of public lands has never been greater. Presenting a novel synopsis of the economics of land-use this book examines the critical issues involved, such as transportation and technological change, and the economic principles behind them. Chapters are specifically designed to demonstrate the types of land-use questions economic analysis can answer; the types of methods that might be employed to answer the questions; and the potential uses of economic analysis in policy-making. The book is a key contribution to contemporary land-use studies, highlighting the main methodological and public policy issues that will be central to research on the economics of land-use change in the future.

From Great to Gone - Why FMCG Companies are Losing the Race for Customers (Paperback): Peter Lorange, Jimmi Rembiszewski From Great to Gone - Why FMCG Companies are Losing the Race for Customers (Paperback)
Peter Lorange, Jimmi Rembiszewski
R1,611 Discovery Miles 16 110 Ships in 12 - 17 working days

The modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashioned FMCG communication strategies based on television, radio and print with constant repetition have become outdated. From Great to Gone shows that what's needed are 'Lego' strategies, whereby the marketing and communication strategies are built up by many key facets (like building blocks) and delivered to the consumer through a mix of various touch points. Most importantly, you need to leave consumers to put all of that together themselves. There are major internal and external hurdles to transforming FMCGs successfully into FICGs - Fast Innovating Consumer Goods. It requires new brand strategies and flatter, more top-down than bottom-up, decision-making organisations and a 21st-century model for advertising agencies. Externally these companies need a new route to market through transformation of their old retail dependencies. Changes are also required in all communication delivery, reflecting modern consumers' connectivity and unlimited access to information. In the book the authors showcase what the winners of the 21st century have in common that has enabled them to become FICGs. New, unimagined models continue emerge, to which, with the authors' guidance producers and retailers may develop their own sustainable responses.

Sustainability and Small and Medium-sized Enterprises - Lessons from Mixed Methods Research (Hardcover): Aharon Factor, John... Sustainability and Small and Medium-sized Enterprises - Lessons from Mixed Methods Research (Hardcover)
Aharon Factor, John Parm Ulhoi
R3,925 Discovery Miles 39 250 Ships in 12 - 17 working days

Industrialisation has brought great benefits to humankind but now, after 200 years of fossil fuel use, land clearance and pollution, the planet's boundaries are being stretched to their limits. Going beyond these confines would have severe consequences for humankind. To prevent this from happening, government, corporate and community initiatives must focus on reducing the environmental impact of approximately 400 million small and medium-sized enterprises (SMEs), given that they produce approximately 70% of the world's pollution, 60% of carbon emissions and have a significant impact on land. To date, research shows that SMEs have been environmental laggards and more needs to be understood to improve sustainability in the SME sector. Broadening the researcher's methodological focus, beyond traditional singular approaches, improves knowledge generation and better informs policy and practice. This book paves the way by showing the reader that a mixed method research design is able to provide a deep, diverse and holistic understanding of sustainability and SMEs. Importantly, the book also provides an in-depth mapping of mixed method sustainability and SME research at a regional level. As this book is about environmental sustainability framed in a business context, it will be of interest to researchers, academics, students and those in industry who are enquiring about the environmental sustainability of SMEs.

Understanding Creative Business - Values, Networks and Innovation (Paperback): Jim Shorthose, Neil Maycroft Understanding Creative Business - Values, Networks and Innovation (Paperback)
Jim Shorthose, Neil Maycroft
R1,532 Discovery Miles 15 320 Ships in 12 - 17 working days

From authors used to operating between the commercial, public and independent sectors of the mixed cultural economy, Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management. Using stories, case studies and exercises it discusses the positioning of creative practice within professional and business development, cultural policy-making and the wider cultural economy, and suggests what the broader field of business and management studies can learn from the informal structure and working practices of creative industries networks. Consideration is given to how ethical and moral value orientations animate creative practice and how they play into the wider debate about social responsibilities within business and public policy. The authors also explore the way creative business practices often coalesce around emergent and self-organized networks and how this signals alternative approaches to management, entrepreneurship, business organisation and collaboration. Above all else this book is about relationships; the practical examples expose the ways creative business can professionalise research, develop and sustain routes to growth through 'open' collaborative innovation and the lessons this holds for more general business innovation and policy engagements with the public domain. Written in accessible language, this book will be useful to researchers, students, educators and practitioners within the creative industries; to those working within cultural policy, arts and cultural management; and to all with an interest in management and leadership.

Territorial Development and Action Research - Innovation Through Dialogue (Paperback): James Karlsen, Miren Larrea Territorial Development and Action Research - Innovation Through Dialogue (Paperback)
James Karlsen, Miren Larrea
R1,529 Discovery Miles 15 290 Ships in 12 - 17 working days

Territorial Development and Action Research examines the role of action research within fields such as territorial development and innovation. Most researchers analyse these fields from the outside, developing a theoretical understanding of what should be done, but not of how to do it. Based on their own experience of territorial development processes from the inside out, James Karlsen and Miren Larrea argue that filling the gap regarding social relations in the innovation process makes it possible for researchers to engage in the processes taking place in the territory, thereby revealing how to make things work. This book will help researchers face the pressure to engage and play a useful role in the development of their host regions. It will help policy makers to continuously learn and redefine policy approaches and bring about collaboration through networks, programs and projects where researchers and practitioners in regional, local and urban development work together to construct territorial development. Readers will acquire a better understanding of micro-territorial development processes and the roles played by individuals and coalitions in endogenous development processes.

Business Analytics (Paperback): Dinabandhu Bag Business Analytics (Paperback)
Dinabandhu Bag
R1,533 Discovery Miles 15 330 Ships in 12 - 17 working days

This book provides a first-hand account of business analytics and its implementation, and an account of the brief theoretical framework underpinning each component of business analytics. The themes of the book include (1) learning the contours and boundaries of business analytics which are in scope; (2) understanding the organization design aspects of an analytical organization; (3) providing knowledge on the domain focus of developing business activities for financial impact in functional analysis; and (4) deriving a whole gamut of business use cases in a variety of situations to apply the techniques. The book gives a complete, insightful understanding of developing and implementing analytical solution.

Smart Computing Applications in Crowdfunding (Paperback): Boxing, Tshilidzi Marwala Smart Computing Applications in Crowdfunding (Paperback)
Boxing, Tshilidzi Marwala
R1,469 Discovery Miles 14 690 Ships in 12 - 17 working days

The book focuses on smart computing for crowdfunding usage, looking at the crowdfunding landscape, e.g., reward-, donation-, equity-, P2P-based and the crowdfunding ecosystem, e.g., regulator, asker, backer, investor, and operator. The increased complexity of fund raising scenario, driven by the broad economic environment as well as the need for using alternative funding sources, has sparked research in smart computing techniques. Covering a wide range of detailed topics, the authors of this book offer an outstanding overview of the current state of the art; providing deep insights into smart computing methods, tools, and their applications in crowdfunding; exploring the importance of smart analysis, prediction, and decision-making within the fintech industry. This book is intended to be an authoritative and valuable resource for professional practitioners and researchers alike, as well as finance engineering, and computer science students who are interested in crowdfunding and other emerging fintech topics.

Understanding the Born Global Firm (Hardcover): Neri Karra Understanding the Born Global Firm (Hardcover)
Neri Karra
R1,760 Discovery Miles 17 600 Ships in 12 - 17 working days

The challenges and opportunities that are presented to both small and medium-sized enterprises have changed dramatically in recent decades as the world's economy becomes more globalised. The policies of open borders, a decrease in protectionism and the demise of the nation-state, have enabled small and large firms to engage in international activity from the outset. Understanding the Born Global Firm, combines the many different theoretical perspectives on born globals that have been previously researched, providing a unified framework to connect the antecedents, types and outcomes of entrepreneurial activities pursued by such new ventures. A central case study of an international fashion firm which operates in over nine countries, runs through the text, highlighting the formation and success of born globals and the importance of cultural competence. This book will be invaluable to post-graduate students in the field of international business; entrepreneurship; ethnic entrepreneurs; global entrepreneurship, and international networks.

CHANGE! A Student Guide to Social Action (Paperback, 2nd edition): Scott Myers-lipton CHANGE! A Student Guide to Social Action (Paperback, 2nd edition)
Scott Myers-lipton
R1,056 Discovery Miles 10 560 Ships in 9 - 15 working days

CHANGE! A Student Guide to Social Action guides students, faculty, and staff with the goal of helping students bring about the change they believe will improve their community. What distinguishes an experiential social action class from other social change courses is that students are actively involved in enacting a policy change of their choice, providing first-hand experience of democracy and power. Students can choose to start a new campaign, keep a campaign going from a previous semester, or join a community campaign. This valuable new edition includes updates to the Student Victories section, reordering and updating of chapters for better student learning, and updates to all of the portfolio assignments.

Managing Information - IT for Business Processes (Hardcover, 3rd edition): David A. Wilson Managing Information - IT for Business Processes (Hardcover, 3rd edition)
David A. Wilson
R4,810 Discovery Miles 48 100 Ships in 12 - 17 working days

'Managing Information' describes how successful organizations make best use of information and knowledge - the key resources in business. It explains why information technology is essential for the management of business processes, and should be central to any business strategy. This updated edition provides a compelling rationale for organizations to use appropriate systems, and for individuals to acquire the skills to manage and use the systems. It describes how computer systems continue to evolve to meet business needs, and provides examples and exercises to help readers develop their skills. There is a new emphasis on the Internet - how to use it to keep up to date with the latest business issues, and how teams can communicate and collaborate with intranets. All of the most common sub-systems are described and explained, including Enterprise Resource Planning (ERP), Business-to-Business (B2B), Business-to-Consumer (B2C), Supply Chain Management (SCM), Customer Relationship Management (CRM) and Enterprise Application Integration (EAI). The latest developments are described, including services available through the Internet from Application Service Providers (ASP), collaborative commerce and Business Process Management (BPM). There are introductory and more advanced computer exercises to consolidate learning and demonstrate how to acquire, store, organize and present information, using Word, Excel, PowerPoint and Explorer.

Management and Information Technology - Challenges for the Modern Organization (Paperback): Peter Ekman, Peter Dahlin Management and Information Technology - Challenges for the Modern Organization (Paperback)
Peter Ekman, Peter Dahlin
R1,621 Discovery Miles 16 210 Ships in 12 - 17 working days

Information technology has come to play an important role in organizations over the last few decades. Though it began as an entity dealt with by specialists, IT has evolved to become an everyday tool with both operational and strategic impacts. Most modern organizations have adopted different forms of IT, and become dependent on their computer-based information systems and their peripherals for everyday operations. Information technology offers opportunities to increase efficiency, customer value, and competitiveness. Given the financial investment in IT required by organizations to remain competitive, IT has become a resource that needs to be managed. Management and Information Technology evaluates organizations' utilization of IT including knowledge management and e-learning, accounting, and business relationships. Presenting theories to help the reader understand the varying roles IT can occupy in different organizations, this volume illustrates the ways in which IT has become a key strategic tool.

Introductory Mathematics and Statistics, Revised (Paperback, 6th edition): John Croucher Introductory Mathematics and Statistics, Revised (Paperback, 6th edition)
John Croucher
R2,678 R1,964 Discovery Miles 19 640 Save R714 (27%) Ships in 12 - 17 working days

Introductory Mathematics and Statistics sixth revised edition is the only Australian text that covers the basics of mathematics with full statistical coverage. Croucher demonstrates the relevance of mathematics and statistics in making decisions in day-to-day commercial situations. Numerous contemporary examples and pictorial presentations of data are provided to illustrate real world application of statistics. The content has been thoroughly revised and updated in 2016 to provide modern data and a detailed description of difficult concepts. Introductory Mathematics and Statistics 6e revised provides an effective grounding of mathematical and statistical methods.

Small Businesses and Effective ICT - Stories and Practical Insights (Hardcover): Carmine Sellitto, David Banks, Scott Bingley,... Small Businesses and Effective ICT - Stories and Practical Insights (Hardcover)
Carmine Sellitto, David Banks, Scott Bingley, Stephen Burgess
R3,485 R3,027 Discovery Miles 30 270 Save R458 (13%) Ships in 12 - 17 working days

Small businesses make up some 90-95 percent of all global firms. Many undervalue the importance of information and communication technology (ICT). Within the small business segment there can be significant differences amongst the avid early adopters of ICT and the laggards. Research on early adopters tends be more prevalent as they are perceived to have a more interesting and positive story. However, late adopters and 'laggards' also have their own interesting stories that are under-reported. Small Business and Effective ICT draws on research undertaken over several years and documents the adoption/use of ICT across 'better' users of ICT (Leaders), typical ICT users (Operationals) and late adopters (Laggards). The findings are presented using a re-formulation of the LIASE framework which addresses a number of areas that include ICT literacy (L), information content/communication (I), Access (A), Infrastructure (I), Support (S) and Evaluation (E). Some 60 businesses were investigated in Australia and the UK, with each business presented as a concise vignette. The vignettes serve to show that small businesses are not as conservative in their use of ICT as the literature suggests, with examples of innovative uses of ICT in small businesses provided. Lessons for the effective use of ICT by small businesses are presented. The research design, methods adopted, presentation of findings through the vignettes, and 'take away' lessons have been written in manner to appeal to a broad range of readers including academics, researchers, students and policy makers in the discipline.

Profiles in Small Business - A Competitive Strategy Approach (Paperback): Margo Anderson, Lowell R. Jacobsen, Gavin Reid Profiles in Small Business - A Competitive Strategy Approach (Paperback)
Margo Anderson, Lowell R. Jacobsen, Gavin Reid
R917 Discovery Miles 9 170 Ships in 12 - 17 working days

A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: GBP45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.

Information Technology Outsourcing (Paperback): Suzanne Rivard, Benoit A Aubert Information Technology Outsourcing (Paperback)
Suzanne Rivard, Benoit A Aubert
R1,635 Discovery Miles 16 350 Ships in 12 - 17 working days

This new volume in the "Advances in Management Information Systems" series presents the latest cutting-edge knowledge in IT outsourcing. As part of the growing business trend to outsourcing various operations, IT outsourcing both determines the governance of a vital organizational function and influences the processes of exploitation and exploration in all other functions of an enterprise. In keeping with the mission of the "AMIS" series, the editors of this volume have framed the domain of research and practice broadly. "Information Technology Outsourcing" provides leading edge research on both the variety of decisions regarding the outsourcing of IS services and the management of the relationship with service suppliers.

Rethinking Innovation - Global Perspectives (Paperback): Ram Subramanian, Martin Rahe, Vishnu Prasad Nagadevara, C. Jayachandran Rethinking Innovation - Global Perspectives (Paperback)
Ram Subramanian, Martin Rahe, Vishnu Prasad Nagadevara, C. Jayachandran
R1,483 Discovery Miles 14 830 Ships in 12 - 17 working days

Innovation manifests itself as a key driver of improved productivity and sustainable growth in today's global economic landscape. This book * brings together perspectives and case studies from across the world; * discusses frameworks and actual conditions required for innovation; and * examines a variety of themes, such as technology innovation, research & development, team and human resource management, product and process creativity and entrepreneurship development to augment strategic and competitive advantage. It will prove essential to those in business and management, entrepreneurship, economics and development studies, particularly those interested in innovation, strategic planning and business leadership.

Information Quality (Paperback): Richard Wang, Elizabeth M. Pierce, Stuart Madnick, Craig Fisher Information Quality (Paperback)
Richard Wang, Elizabeth M. Pierce, Stuart Madnick, Craig Fisher; Series edited by Vladimir Zwass
R1,626 Discovery Miles 16 260 Ships in 12 - 17 working days

Organizations today have access to vast stores of data that come in a wide variety of forms and may be stored in places ranging from file cabinets to databases, and from library shelves to the Internet. The enormous growth in the quantity of data, however, has brought with it growing problems with the quality of information, further complicated by the struggles many organizations are experiencing as they try to improve their systems for knowledge management and organizational memory. Failure to manage information properly, or inaccurate data, costs businesses billions of dollars each year. This volume presents cutting-edge research on information quality. Part I seeks to understand how data can be measured and evaluated for quality. Part II deals with the problem of ensuring quality while processing data into information a company can use. Part III presents case studies, while Part IV explores organizational issues related to information quality. Part V addresses issues in information quality education.

The Influence of Internal Barriers on Open Innovation (Hardcover): Pedro de Faria, Florian Noseleit, Bart Los The Influence of Internal Barriers on Open Innovation (Hardcover)
Pedro de Faria, Florian Noseleit, Bart Los
R3,902 Discovery Miles 39 020 Ships in 12 - 17 working days

Despite providing us with a good understanding of how firms use certain mechanisms to benefit from open innovation strategies, current research provides only limited insights into how barriers internal to the firm may hamper knowledge transfer and limit effective utilization of external knowledge sources. The Influence of Internal Barriers on Open Innovation proposes a dynamic perspective that addresses this gap and aims at stimulating this discussion in two ways. First, by looking at how the way firms structure their internal (innovation) activities may (unintentionally) create barriers to the incorporation of external knowledge. Second, by reflecting on how internal barriers might be coupled to firm decisions aimed at the optimization of innovation processes, like the balance between exploration and exploitation strategies. The chapters of this book provide detailed conceptualization and investigation of organizational characteristics and practices that influence internal barriers to open innovation. The diverse set of studies described in the chapters of this book will help open innovation scholars to better understand the challenges that firms face when dealing with internal barriers that affect their external knowledge search and knowledge sourcing. The chapters in this book were originally published as a special issue of the journal Industry and Innovation.

Business Analytics for Decision Making (Hardcover): Steven Orla Kimbrough, Hoong Chuin Lau Business Analytics for Decision Making (Hardcover)
Steven Orla Kimbrough, Hoong Chuin Lau
R2,904 Discovery Miles 29 040 Ships in 12 - 17 working days

Business Analytics for Decision Making, the first complete text suitable for use in introductory Business Analytics courses, establishes a national syllabus for an emerging first course at an MBA or upper undergraduate level. This timely text is mainly about model analytics, particularly analytics for constrained optimization. It uses implementations that allow students to explore models and data for the sake of discovery, understanding, and decision making. Business analytics is about using data and models to solve various kinds of decision problems. There are three aspects for those who want to make the most of their analytics: encoding, solution design, and post-solution analysis. This textbook addresses all three. Emphasizing the use of constrained optimization models for decision making, the book concentrates on post-solution analysis of models. The text focuses on computationally challenging problems that commonly arise in business environments. Unique among business analytics texts, it emphasizes using heuristics for solving difficult optimization problems important in business practice by making best use of methods from Computer Science and Operations Research. Furthermore, case studies and examples illustrate the real-world applications of these methods. The authors supply examples in Excel (R), GAMS, MATLAB (R), and OPL. The metaheuristics code is also made available at the book's website in a documented library of Python modules, along with data and material for homework exercises. From the beginning, the authors emphasize analytics and de-emphasize representation and encoding so students will have plenty to sink their teeth into regardless of their computer programming experience.

Principled Persuasion in Employee Communication (Paperback, New edition): Mike Churchman Principled Persuasion in Employee Communication (Paperback, New edition)
Mike Churchman
R1,261 Discovery Miles 12 610 Ships in 12 - 17 working days

Principled Persuasion in Employee Communication highlights a new but significant dilemma for organisational leaders. Will they continue on the same track that, since the nineteenth century, has led them to exert increasing control over their employees? Or will they take another path, one that leads towards a new type of working environment where the culture encourages freedom of communication and movement? This book argues for an approach to employee communication that sets out to liberate employees from the stifling constraints that organisations continue to impose on them. Principled Persuasion is so-called because it uses persuasive techniques, based on clear principles, to create new, forward-looking organisational cultures. It sets out to increase employee happiness and minimise the harms done to employees at work. It grounds itself on a strong ethical base composed of fundamental, universal principles. It introduces a new approach to the use of language, not only calling for more clarity and meaning in organisational communication, but also for a more conscious use of rhetorical techniques to change vocabulary, metaphors and internal dialogue for the better. Make no mistake, most organisations have totally underrated the strategic importance of employee communication. Principled Persuaders understand that the key to dealing with the unpredictable events about to unfold in the twenty-first century will be a new way of communicating with the workforce. The flexibility, adaptability and innovation that will be needed to survive and prosper in coming decades can only be achieved by liberating employees, not imprisoning them further in established systems and processes.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
The Business Analyst - Information…
Vernon Zwiers Paperback R608 R536 Discovery Miles 5 360
Applied Business Statistics - Methods…
Trevor Wegner Paperback R702 R618 Discovery Miles 6 180
Masters Of Money - Strategies For…
KC Rottok Chesaina Paperback R310 R248 Discovery Miles 2 480
Statistics For Business And Economics
David Anderson, James Cochran, … Paperback  (1)
R1,177 R825 Discovery Miles 8 250
Human Resource Information Systems…
Michael J Kavanagh, Richard D. Johnson Paperback R1,864 R1,624 Discovery Miles 16 240
Business Statistics Using Excel
Glyn Davis, Branko Pecar, … Paperback R712 R658 Discovery Miles 6 580
Deliver What You Promise - The…
Bali Padda Paperback R425 R332 Discovery Miles 3 320
Strategic Information Systems Management
Kevin Grant, Ray Hackney, … Paperback R985 R299 Discovery Miles 2 990
Essential Mathematics for Economics and…
T. Bradley Paperback R1,711 Discovery Miles 17 110
ISE Practical Business Math Procedures
Jeffrey Slater, Sharon Wittry Paperback R2,835 Discovery Miles 28 350

 

Partners