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Books > Computing & IT > Internet > General

Examining the Concepts, Issues, and Implications of Internet Trolling (Hardcover, New): Jonathan Bishop Examining the Concepts, Issues, and Implications of Internet Trolling (Hardcover, New)
Jonathan Bishop
R4,470 Discovery Miles 44 700 Ships in 18 - 22 working days

Internet trolling is a major feature of internet culture and jargon. As such it holds many different connotations that are often negative. Therefore, it is important to observe the implications and issues on multiple levels to gain a better understanding of this behavior. Examining the Concepts, Issues, and Implications of Internet Trolling provides current research on the technical approaches as well as more social and behavioural involvements for gaining a better understanding of internet trolling. This book is useful to researchers, students and practitioners interested in building a share meaning for online community users.

Industry 4.0 - Challenges, Trends, and Solutions in Management and Engineering (Paperback): Carolina Machado, J. Paulo Davim Industry 4.0 - Challenges, Trends, and Solutions in Management and Engineering (Paperback)
Carolina Machado, J. Paulo Davim
R4,212 Discovery Miles 42 120 Ships in 10 - 15 working days

Industry 4.0 is a challenge for today's businesses. It's a concept that encompasses the technological innovations of automation, control, and information technology, as it's applied to manufacturing processes. It's a new topic that recently emerged in academia and industry, with few books that target both management and engineering. This book will cover the new advances and the way to manage competitive organizations. The chapters will include terms of theory, evidence, and/or methodology, and significantly advance social scientific research. This book: Focuses on the latest and most recent research findings occurring on the topic of Industry 4.0 Presents the ways companies around the world are facing today's technological challenges Assists researchers and practitioners in selecting the correct options and strategies to manage competitive organizations Provides recent advances in international studies Encompasses the main technological innovations in the fields of automation, control, and information technology applied to the manufacturing processes Industry 4.0: Challenges, Trends, and Solutions in Manangment and Engineering is designed to increase the knowledge and effectiveness of all managers and engineers in all organizations and activity sectors Carolina Machado has been teaching in the Human Resources Management subjects since 1989 at University of Minho, Portugal. She has been an associate professor since 2004, with experience and research interest areas in the field of Human Resource Management, International Human Resource Management, Human Resource Management in SMEs, Training and Development, Emotional Intelligence, Management Change, Knowledge Management, and Management/HRM in the Digital Age. She is head of the Department of Management and head of the Human Resources Management Work Group at University of Minho, as well as chief editor of the International Journal of Applied Management Sciences and Engineering (IJAMSE). J. Paulo Davim is a professor at the Department of Mechanical Engineering of the University of Aveiro, Portugal. He has more than 30 years of teaching and research experience in Manufacturing, Materials, Mechanical, and Industrial Engineering, with special emphasis in Machining & Tribology. He has also interest in Management, Engineering Education, and Higher Education for Sustainability. He has worked as evaluator of projects for ERC (European Research Council) and other international research agencies.

Semantic Web and Web Science (Hardcover, 2013 ed.): Juanzi Li, Guilin Qi, Dongyan Zhao, Wolfgang Nejdl, Hai-Tao Zheng Semantic Web and Web Science (Hardcover, 2013 ed.)
Juanzi Li, Guilin Qi, Dongyan Zhao, Wolfgang Nejdl, Hai-Tao Zheng
R5,204 Discovery Miles 52 040 Ships in 18 - 22 working days

The book will focus on exploiting state of the art research in semantic web and web science. The rapidly evolving world-wide-web has led to revolutionary changes in the whole of society. The research and development of the semantic web covers a number of global standards of the web and cutting edge technologies, such as: linked data, social semantic web, semantic web search, smart data integration, semantic web mining and web scale computing. These proceedings are from the 6th Chinese Semantics Web Symposium.

Social Engineering Penetration Testing - Executing Social Engineering Pen Tests, Assessments and Defense (Paperback): Gavin... Social Engineering Penetration Testing - Executing Social Engineering Pen Tests, Assessments and Defense (Paperback)
Gavin Watson, Andrew Mason, Richard Ackroyd
R1,045 Discovery Miles 10 450 Ships in 10 - 15 working days

Social engineering attacks target the weakest link in an organization's security human beings. Everyone knows these attacks are effective, and everyone knows they are on the rise. Now, "Social Engineering Penetration Testing" gives you the practical methodology and everything you need to plan and execute a social engineering penetration test and assessment. You will gain fascinating insights into how social engineering techniques including email phishing, telephone pretexting, and physical vectors can be used to elicit information or manipulate individuals into performing actions that may aid in an attack. Using the book's easy-to-understand models and examples, you will have a much better understanding of how best to defend against these attacks.

The authors of "Social Engineering Penetration Testing "show you hands-on techniques they have used at RandomStorm to provide clients with valuable results that make a real difference to the security of their businesses. You will learn about the differences between social engineering pen tests lasting anywhere from a few days to several months. The book shows you how to use widely available open-source tools to conduct your pen tests, then walks you through the practical steps to improve defense measures in response to test results.
Understand how to plan and execute an effective social engineering assessment Learn how to configure and use the open-source tools available for the social engineer Identify parts of an assessment that will most benefit time-critical engagements Learn how to design target scenarios, create plausible attack situations, and support various attack vectors with technology Create an assessment report, then improve defense measures in response to test results"

e-Services - Toward a New Model of (Inter)active Community (Hardcover, 1st ed. 2019): Alfredo M. Ronchi e-Services - Toward a New Model of (Inter)active Community (Hardcover, 1st ed. 2019)
Alfredo M. Ronchi
R1,773 Discovery Miles 17 730 Ships in 18 - 22 working days

This book explores various e-Services related to health, learning, culture, media and the news, and the influences the Web and related technologies have had and continue to have in each of these areas, both on service providers and service users. It provides insights into the main technological and human issues regarding healthcare, aging population, recent challenges in the educational environment, the impact of digital technologies on culture and heritage, cultural diversity, freedom of expression, intellectual property, fake news and, last but not least, public opinion manipulation and ethical issues. Its main aim is to bridge the gap between technological solutions, their successful implementation, and the fruitful utilization of the main set of e-Services mostly delivered by private or public companies. Today, various parameters actively influence e-Services' success or failure: cultural aspects, organisational and privacy issues, bureaucracy and workflows, infrastructure and technology in general, user habits, literacy, capacity or merely interaction design. This includes having a significant population of citizens who are willing and able to adopt and use online services; as well as developing the managerial and technical capability to implement applications that meet citizens' needs. This book helps readers understand the mutual dependencies involved; further, a selection of success stories and failures, duly commented on, enables readers to identify the right approach to innovation in areas that offer the opportunity to reach a wide audience with minimal effort. With its balanced humanistic and technological approach, the book mainly targets public authorities, decision-makers, stakeholders, solution developers, and graduate students.

Digitising Enterprise in an Information Age - In an Information Age (Hardcover): David L. Olson, Subodh Kesharwani Digitising Enterprise in an Information Age - In an Information Age (Hardcover)
David L. Olson, Subodh Kesharwani
R3,223 Discovery Miles 32 230 Ships in 10 - 15 working days

Digitising Enterprise in an Information Age is an effort that focuses on a very vast cluster of Enterprises and their digitising technology involvement and take us through the road map of the implementation process in them, some of them being ICT, Banking, Stock Markets, Textile Industry & ICT, Social Media, Software Quality Assurance, Information Systems Security and Risk Management, Employee Resource Planning etc. It delves on increased instances of cyber spamming and the threat that poses to e-Commerce and Banking and tools that help and Enterprise toward of such threats. To quote Confucius, "As the water shapes itself to the vessel that contains it, so does a wise man adapts himself to circumstances." And the journey of evolution and progression will continue and institutions and enterprises will continue to become smarter and more and more technology savvy. Enterprises and businesses across all genre and spectrum are trying their level best to adopt to change and move on with the changing requirements of technology and as enterprises and companies upgrade and speed up their digital transformations and move their outdate heirloom systems to the cloud, archaic partners that don't keep up will be left behind. Note: T&F does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka.

Internet Strategy - The Road to Web Services Solutions (Hardcover): Matthew W. Guah, Wendy Currie Internet Strategy - The Road to Web Services Solutions (Hardcover)
Matthew W. Guah, Wendy Currie
R2,380 Discovery Miles 23 800 Ships in 18 - 22 working days

Internet Strategy: The Road to Web Services Solutions reminds readers that several attempts have been made to convince the world that DOT.COM was developed to take over businesses, and the traditional way of creating businesses and running organizations would be condemned to the past. One of those attempts led to the Application Service Provision model, from which the current Web Services business model takes its origins. As organizations start to carefully invest again, ""Internet Strategy: The Road to Web Services Solutions"" shows that the focus is on delivering value and enabling growth. The book concentrates on how to create, execute and evolve a customer-centric strategy of any Internet-based management strategy in order to provide valuable customer experiences. ""Internet Strategy: The Road to Web Services Solutions"" presents how enabling technologies are as important as ever. It points out that there's a need to move to new levels in thinking and execution, to help organizations maintain cost efficiencies and enable growth in revenues and profitability.

Instagram Marketing - A Comprehensive Guide to Growing Your Brand on Instagram (Hardcover): Jason Lazar Instagram Marketing - A Comprehensive Guide to Growing Your Brand on Instagram (Hardcover)
Jason Lazar
R554 R509 Discovery Miles 5 090 Save R45 (8%) Ships in 18 - 22 working days
Publics in Africa in a Digital Age (Hardcover): Sharath Srinivasan, Stephanie Diepeveen, George Hamandishe Karekwaivanane Publics in Africa in a Digital Age (Hardcover)
Sharath Srinivasan, Stephanie Diepeveen, George Hamandishe Karekwaivanane
R4,215 Discovery Miles 42 150 Ships in 10 - 15 working days

Across Africa, digital media are providing scholars with a reason and opportunity for revisiting the question, and the analytical lens, of publics with new vigour and less normative baggage. This book brings together a rich set of empirically grounded analyses of the diverse digital spaces and networks of communication springing up across the Eastern African region. The contributions offer a plural set of reflections on whether and how we can usefully think about these spaces and networks as convening publics, where citizens come together to discuss matters of common interest. The authors make clear the need to unshackle such studies from slavish acceptance of outsiders' prescriptions on what constitutes desirable publics. They highlight the importance of being attentive to rapidly changing everyday realities across Africa in which people are coming together around the circulation of ideas in ways that include digital means of communications. In so doing, the contributions bring forward new ways of thinking about, through and with publics, alongside other heritages in Africanist scholarship that have continued salience. Looking outwards from the region, such different perspectives on our digitally mediated world offer theoretical novelty that advances how we think about the notion of publics and their political significance. This book was originally published as a special issue of the Journal of Eastern African Studies.

What Every Engineer Should Know About the Internet of Things (Paperback): Joanna F Defranco, Mohamad Kassab What Every Engineer Should Know About the Internet of Things (Paperback)
Joanna F Defranco, Mohamad Kassab
R1,626 Discovery Miles 16 260 Ships in 10 - 15 working days

Offers research-based examples and case studies to facilitate the understanding of each IoT primitive Highlights IoT's connection to blockchain Provides an understanding of benefits and challenges of IoT and its importance to a variety of engineering disciplines

Global Technology and Legal Theory - Transnational Constitutionalism, Google and the European Union (Paperback): Guilherme... Global Technology and Legal Theory - Transnational Constitutionalism, Google and the European Union (Paperback)
Guilherme Cintra Guimaraes
R1,296 Discovery Miles 12 960 Ships in 10 - 15 working days

Very topical. The first book to analyse these conflicts in detail, from a multi-disciplinary perspective

The System - Who Owns the Internet, and How It Owns Us (Paperback): James Ball The System - Who Owns the Internet, and How It Owns Us (Paperback)
James Ball
R290 R163 Discovery Miles 1 630 Save R127 (44%) Ships in 5 - 7 working days

'A fascinating expose of the world behind your screen. Timely, often disturbing, and so important' Caroline Criado Perez, author of Invisible Women 'Takes us beyond Zuckerberg, Bezos et al to a murkier world where we discover how everything online works and who benefits from it. Fascinating, engaging and important' Observer 'Could not be more timely' Spectator The internet is a network of physical cables and connections, a web of wires enmeshing the world, linking huge data centres to one another and eventually to us. All are owned by someone, financed by someone, regulated by someone. We refer to the internet as abstract from reality. By doing so, we obscure where the real power lies. In this powerful and necessary book, James Ball sets out on a global journey into the inner workings of the system. From the computer scientists to the cable guys, the billionaire investors to the ad men, the intelligence agencies to the regulators, these are the real-life figures powering the internet and pulling the strings of our society. Ball brilliantly shows how an invention once hailed as a democratising force has concentrated power in places it already existed - that the system, in other words, remains the same as it did before.

Art as Social Practice - Technologies for Change (Paperback): Xtine Burrough, Judy Walgren Art as Social Practice - Technologies for Change (Paperback)
Xtine Burrough, Judy Walgren
R1,203 Discovery Miles 12 030 Ships in 10 - 15 working days

- Provides both students and artists with a practice-orientated guide to socially engaged art practices in the twenty-first century. - Features first-hand insight into the individual processes and methodologies of twenty-eight established artists including: Kim Abeles, Christopher Blay, Joseph DeLappe, Mary Beth Heffernan, Chris Johnson, Rebekah Modrak, Praba Pilar, Tabita Rezaire, Sylvain Souklaye, and collaborators Victoria Vesna and Siddharth Ramakrishnan. - Demonstrates a range of creative projects that engage different forms of technologies for readers interested in making the social turn in their artistic practice, and offers creative prompts that readers can respond to in their own practices.

The Complete Guide to Using Google in Libraries - Instruction, Administration, and Staff Productivity (Hardcover): Carol... The Complete Guide to Using Google in Libraries - Instruction, Administration, and Staff Productivity (Hardcover)
Carol Smallwood
R3,088 Discovery Miles 30 880 Ships in 10 - 15 working days

Carol Smallwood's The Complete Guide to Using Google in Libraries, Volume 1: Instruction, Administration, and Staff Productivity explores how Google's suite of tools, from Google Docs (now Google Drive), Google Scholar, Hangout, Forms, and others made freely available to the Internet Community can be used by libraries to expand the role of digital operations in the management of library materials, to communicate with their patrons and collaborators, to exploit the resources on the Web, and many others. The book has 29 chapters organized into sections that focus on ways that Google's suite of tools can be applied to address problems in a specific area of library concern. The section headings are: Library Instruction for Users; Collaboration within and among libraries; Library Administration; Collection Management; and Library Productivity. In each topical area, the chapters show how librarians are taking advantage of these tools to change the way that their library works. All of this without the burden of an additional bill to pay. Through these carefully selected case studies from real libraries, you will be able to learn about the surprising and powerful potential that exists through Google tools to improve library operations.

Industrial Internet of Things - Cybermanufacturing Systems (Hardcover, 1st ed. 2017): Sabina Jeschke, Christian Brecher,... Industrial Internet of Things - Cybermanufacturing Systems (Hardcover, 1st ed. 2017)
Sabina Jeschke, Christian Brecher, Houbing Song, Danda B. Rawat
R7,267 Discovery Miles 72 670 Ships in 10 - 15 working days

This book develops the core system science needed to enable the development of a complex industrial internet of things/manufacturing cyber-physical systems (IIoT/M-CPS). Gathering contributions from leading experts in the field with years of experience in advancing manufacturing, it fosters a research community committed to advancing research and education in IIoT/M-CPS and to translating applicable science and technology into engineering practice. Presenting the current state of IIoT and the concept of cybermanufacturing, this book is at the nexus of research advances from the engineering and computer and information science domains. Readers will acquire the core system science needed to transform to cybermanufacturing that spans the full spectrum from ideation to physical realization.

Autonomous and Integrated Parking and Transportation Services (Paperback): Amalendu Chatterjee Autonomous and Integrated Parking and Transportation Services (Paperback)
Amalendu Chatterjee
R1,388 Discovery Miles 13 880 Ships in 10 - 15 working days

In this book, the author outlines a Robust Web Parking, Truck and Transportation Portal (RWPTTP) for integrating parking and transportation services - a revolutionary approach in contrast to incremental change for managing traffic congestion. Autonomous vehicle technology, artificial intelligence, internet of things (IOT), and other interconnected hardware and software tools will assist autonomous parking and transportation services and provide next-century infrastructure for consolidated transportation customer services. The book highlights currently available autonomous parking and transportation technologies, and the development of an integrated and intelligent transportation service/system (IITS) platform, with specific use of technologies to reconfigure the transportation industry. The author also suggests many regulatory and policy changes to simplify data collection, traffic operation, introduction of a duplicate transportation system using light rail (LRs) and high speed rail (SPRs), and redistribution of parking spaces along such routes, using renewable energy.

Corporate Brand Design - Developing and Managing Brand Identity (Paperback): Mohammad Mahdi Foroudi, Pantea Foroudi Corporate Brand Design - Developing and Managing Brand Identity (Paperback)
Mohammad Mahdi Foroudi, Pantea Foroudi
R1,389 Discovery Miles 13 890 Ships in 10 - 15 working days

* Fills a gap in the current Business and Management literature by addressing the relationship between a brand's visual identity and their stakeholders. * Combines a literature-based and theoretical approach with real life case studies from a broad range of industries. * Covers the full process of corporate brand design management, making the book suitable recommended reading for a broad range of modules and disciplines.

The Handbook on Socially Interactive Agents - 20 years of Research on Embodied Conversational Agents, Intelligent Virtual... The Handbook on Socially Interactive Agents - 20 years of Research on Embodied Conversational Agents, Intelligent Virtual Agents, and Social Robotics Volume 1: Methods, Behavior, Cognition (Paperback)
Birgit Lugrin, Catherine Pelachaud, David Traum
R1,604 Discovery Miles 16 040 Ships in 18 - 22 working days

The Handbook on Socially Interactive Agents provides a comprehensive overview of the research fields of Embodied Conversational Agents, Intelligent Virtual Agents, and Social Robotics. Socially Interactive Agents (SIAs), whether virtually or physically embodied, are autonomous agents that are able to perceive an environment including people or other agents, reason, decide how to interact, and express attitudes such as emotions, engagement, or empathy. They are capable of interacting with people and one another in a socially intelligent manner using multimodal communicative behaviors, with the goal to support humans in various domains. Written by international experts in their respective fields, the book summarizes research in the many important research communities pertinent for SIAs, while discussing current challenges and future directions. The handbook provides easy access to modeling and studying SIAs for researchers and students, and aims at further bridging the gap between the research communities involved. In two volumes, the book clearly structures the vast body of research. The first volume starts by introducing what is involved in SIAs research, in particular research methodologies and ethical implications of developing SIAs. It further examines research on appearance and behavior, focusing on multimodality. Finally, social cognition for SIAs is investigated using different theoretical models and phenomena such as theory of mind or pro-sociality. The second volume starts with perspectives on interaction, examined from different angles such as interaction in social space, group interaction, or long-term interaction. It also includes an extensive overview summarizing research and systems of human-agent platforms and of some of the major application areas of SIAs such as education, aging support, autism, and games.

Social Media Marketing - Breakthroughs in Research and Practice, VOL 1 (Hardcover): Information Reso Management Association Social Media Marketing - Breakthroughs in Research and Practice, VOL 1 (Hardcover)
Information Reso Management Association
R10,439 Discovery Miles 104 390 Ships in 18 - 22 working days
Cybernetic-Existentialism - Freedom, Systems, and Being-for-Others in Contemporary Arts and Performance (Paperback): Steve Dixon Cybernetic-Existentialism - Freedom, Systems, and Being-for-Others in Contemporary Arts and Performance (Paperback)
Steve Dixon
R1,301 Discovery Miles 13 010 Ships in 10 - 15 working days

Cybernetic-Existentialism: Freedom, Systems, and Being-for-Others in Contemporary Arts and Performance offers a unique discourse and an original aesthetic theory. It argues that fusing perspectives from the philosophy of Existentialism with insights from the 'universal science' of cybernetics provides a new analytical lens and deconstructive methodology to critique art. In this study, Steve Dixon examines how a range of artists' works reveal the ideas of Existentialist philosophers including Kierkegaard, Camus, de Beauvoir, and Sartre on freedom, being and nothingness, eternal recurrence, the absurd, and being-for-others. Simultaneously, these artworks are shown to engage in complex explorations of concepts proposed by cyberneticians including Wiener, Shannon, and Bateson on information theory and 'noise', feedback loops, circularity, adaptive ecosystems, autopoiesis, and emergence. Dixon's groundbreaking book demonstrates how fusing insights and knowledge from these two fields can throw new light on pressing issues within contemporary arts and culture, including authenticity, angst and alienation, homeostasis, radical politics, and the human as system.

Virtual Reality in Education - Breakthroughs in Research and Practice, VOL 2 (Hardcover): Information Reso Management... Virtual Reality in Education - Breakthroughs in Research and Practice, VOL 2 (Hardcover)
Information Reso Management Association
R5,991 Discovery Miles 59 910 Ships in 18 - 22 working days
Wireless Sensor Networks and the Internet of Things - Future Directions and Applications (Hardcover): Bhagirathi Nayak,... Wireless Sensor Networks and the Internet of Things - Future Directions and Applications (Hardcover)
Bhagirathi Nayak, Subhendu Kumar Pani, Tanupriya Choudhury, Suneeta Satpathy, Sachi Nandan Mohanty
R4,066 Discovery Miles 40 660 Ships in 10 - 15 working days

Wireless Sensor Networks and the Internet of Things: Future Directions and Applications explores a wide range of important and real-time issues and applications in this ever-advancing field. Different types of WSN and IoT technologies are discussed in order to provide a strong framework of reference, and the volume places an emphasis on solutions to the challenges of protection, conservation, evaluation, and implementation of WSN and IoT that lead to low-cost products, energy savings, low carbon usage, higher quality, and global competitiveness. The volume is divided into four sections that cover: Wireless sensor networks and their relevant applications Smart monitoring and control systems with the Internet of Things Attacks, threats, vulnerabilities, and defensive measures for smart systems Research challenges and opportunities This collection of chapters on an important and diverse range of issues presents case studies and applications of cutting-edge technologies of WSN and IoT that will be valuable for academic communities in computer science, information technology, and electronics, including cyber security, monitoring, and data collection. The informative material presented here can be applied to many sectors, including agriculture, energy and power, resource management, biomedical and health care, business management, and others.

Experience Is Everything - Winning Customers' Hearts, Minds & Wallets in the Era of NOW CX (Hardcover): Eng Tan, Daniel... Experience Is Everything - Winning Customers' Hearts, Minds & Wallets in the Era of NOW CX (Hardcover)
Eng Tan, Daniel Rodriguez
R622 R566 Discovery Miles 5 660 Save R56 (9%) Ships in 18 - 22 working days
Technical Blogging - Amplify Your Influence (Paperback, 2nd New edition): Antonio Cangiano Technical Blogging - Amplify Your Influence (Paperback, 2nd New edition)
Antonio Cangiano
R1,235 R950 Discovery Miles 9 500 Save R285 (23%) Ships in 10 - 15 working days

Successful technical blogging is not easy but it's also not magic. Use these techniques to attract and keep an audience of loyal, regular readers. Leverage this popularity to reach your goals and amplify your influence in your field. Get more more users for your startup or open source project, or simply find an outlet to share your expertise. This book is your blueprint, with step-by-step instructions that leave no stone unturned. Plan, create, maintain, and promote a successful blog that will have remarkable effects on your career or business. Successful people often get recognition by teaching what they know. Blogging is a reliable path to do that, while gaining influence in the process. The problem is getting it right. Far too often professionals start a blog with big hopes, only to quickly give up because they don't get speedy results. This book will spare you that fate, by outlining a careful plan of action. A plan that will bring amazing benefits to your career, new job possibilities, as well as publishing, speaking, and consulting opportunities. And if you are blogging for business, you'll attract new customers, partners, and outstanding employees. Understand what blogging is and how it can improve your professional (and personal) life. Devise a plan for your new or existing blog. Create remarkable content that ranks well in Google and is shared by readers. Beat procrastination by employing proven time-management techniques that make you an efficient and effective blogger. Promote your blog by mastering on-page and off-page SEO, as well as social media promotion, without compromising your ethics. Analyze your traffic to understand your audience and measure growth. Build a community around your blog and make the best of your newfound popularity, by maximizing its benefits for your career, business, or simply for extra income. Create and maintain a successful technical blog that will amplify your impact, influence, and reach by following Antonio's step-by-step plan.

Social Media in the Digital Age - History, Ethics, and Professional Uses (Paperback, 2nd Revised edition): Rebecca Coates Nee Social Media in the Digital Age - History, Ethics, and Professional Uses (Paperback, 2nd Revised edition)
Rebecca Coates Nee
R2,432 R1,703 Discovery Miles 17 030 Save R729 (30%) Ships in 10 - 15 working days

Social Media in the Digital Age: History, Ethics, and Professional Uses details how the growth and development of social media has influenced how people interact with one another, receive news, and form social bonds. Part I of the book focuses on the history and study of social media, addressing the rise of social media, theories used to study social media, the widespread impacts of user-generated content, and more. Part II examines the legal and ethical implications of social media with chapters covering the legalities of social and digital media use, user policies, and image and brand management. Part III addresses the professional uses of social media within the disciplines of public relations, advertising, marketing, journalism, mass media, nonprofit work, and U.S. politics, as well as the role of social media in national and global movements. The second edition features new content on fake news, disinformation, conspiracy theories, bots and trolls, social media influencers, the growth of Instagram and TikTok, the Communications Decency Act, podcasts, and the confluence of social media and the 2020 United States presidential election. Social Media in the Digital Age is ideal for undergraduate courses in mass communication, broadcasting, history, and popular culture. It is also a valuable resource for communication professionals.

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