This edited collection brings together academics and practitioners to explore the uses of Digital Storytelling, which places the greatest possible emphasis on the voice of the storyteller. Case studies are used as a platform to investigate questions of concept, theory and practice, and to shine an interrogative light on this emergent form of participatory media. The collection examines the creative and academic roots of Digital Storytelling before drawing on a range of international examples to consider the way in which the practice has established itself and evolved in different settings across the world.

Despite 80% of business leaders thinking it important to make the most of social media, 70% admitted that their efforts are currently ineffective - CMI SURVEY.

This business book is great for leaders, middle managers and entrepreneurs interested in the following categories:

• SOCIAL MEDIA
• MARKETING
• LEADERSHIP
• BRANDING
• NETWORKING

This book stems from the CyberBRICS project, which is the first major attempt to produce a comparative analysis of Internet regulations in the BRICS countries - namely, Brazil, Russia, India, China, and South Africa. The project has three main objectives: 1) to map existing regulations; 2) to identify best practices; and 3) to develop policy recommendations in the various areas that compose cybersecurity governance, with a particular focus on the strategies adopted by the BRICS countries to date. Each study covers five essential dimensions of cybersecurity: data protection, consumer protection, cybercrime, the preservation of public order, and cyberdefense. The BRICS countries were selected not only for their size and growing economic and geopolitical relevance but also because, over the next decade, projected Internet growth is expected to occur predominantly in these countries. Consequently, the technology, policy and governance arrangements defined by the BRICS countries are likely to impact not only the 3.2 billion people living in them, but also the individuals and businesses that choose to utilize increasingly popular applications and services developed in BRICS countries according to BRICS standards. Researchers, regulators, start-up innovators and other Internet stakeholders will find this book a valuable guide to the inner workings of key cyber policies in this rapidly growing region.

Multimedia, which may be defined as interactive digital media, is a synthesis of traditional forms of art and communication with the rapidly-evolving fields of computing and networking. A variety of technical and social/cultural disciplines are involved: audio, graphic, hardware, human factors, networking, software, telecommunications, and video. A large and often incomprehensible vocabulary has resulted from the convergence of these diverse disciplines.

Comprehensive, concise and clearly written, The Dictionary of Multimedia presents and defines the "language" that has resulted from this convergence -- from A: B: C notation to z-sorting. Industry-standard acronyms are also spelled out and defined. Extended definitions of important concepts such as MIDI Fire Wire, and MPEG are included.

Features of the new Second Edition include: more than 4,000 terms (50% more than in the 1998 edition); additional illustrations and graphic examples; in-depth treatment of Internet technologies: XML, HTML 4.0, JavaScript; new standards: MPEG-2 and other video codecs, DVD, VRML, Dolby Audio; new bus architectures and operating systems; updated treatment of the latest hardware; JAVA programming references; etc.

Examining computer security from the hacker's perspective, Practical Hacking Techniques and Countermeasures employs virtual computers to illustrate how an attack is executed, including the script, compilation, and results. It provides detailed screen shots in each lab for the reader to follow along in a step-by-step process in order to duplicate and understand how the attack works. It enables experimenting with hacking techniques without fear of corrupting computers or violating any laws. Written in a lab manual style, the book begins with the installation of the VMware Workstation product and guides the users through detailed hacking labs enabling them to experience what a hacker actually does during an attack. It covers social engineering techniques, footprinting techniques, and scanning tools. Later chapters examine spoofing techniques, sniffing techniques, password cracking, and attack tools. Identifying wireless attacks, the book also explores Trojans, Man-in-the-Middle (MTM) attacks, and Denial of Service (DoS) attacks. Learn how to secure your computers with this comprehensive guide on hacking techniques and countermeasures By understanding how an attack occurs the reader can better understand how to defend against it. This book shows how an attack is conceptualized, formulated, and performed. It offers valuable information for constructing a system to defend against attacks and provides a better understanding of securing your own computer or corporate network.

Social media pervades people's awareness and everyday lives while also influencing societal and cultural patterns. In response to the social media age, advertising agents are creating new strategies that best suit changing consumer relationships. The Handbook of Research on Effective Advertising Strategies in the Social Media Age focuses on the radically evolving field of advertising within the new media environment. Covering new strategies, structural transformation of media, and changing advertising ethics, this book is a timely publication for policymakers, government officials, academicians, researchers, and school practitioners interested in furthering their research exposure and analyzing the rapidly evolving advertising sector and its reflection on social media.

When it's all said and done, penetration testing remains the most effective way to identify security vulnerabilities in computer networks. Conducting Network Penetration and Espionage in a Global Environment provides detailed guidance on how to perform effective penetration testing of computer networks-using free, open source, and commercially available tools, including Backtrack, Metasploit, Wireshark, Nmap, Netcat, and Nessus. It also considers exploits and other programs using Python, PERL, BASH, PHP, Ruby, and Windows PowerShell. The book taps into Bruce Middleton's decades of experience with computer security, including penetration testing of military networks, the White House, utilities, manufacturing facilities, CIA headquarters, the Defense Information Systems Agency, and NASA. Mr. Middleton begins with a chapter on defensive measures/privacy issues and then moves on to describe a cyber-attack on one of his labs and how he responded to the attack. Next, the book explains how to research a target without directly "touching" that target. Once you've learned all you can, the text describes how to gather even more information using a more direct approach. From there, it covers mathematical analysis, considers target exploitation, and discusses Chinese and Syrian cyber-attacks. Providing authoritative guidance on cyberforensics, reverse engineering, and penetration testing, the book categorizes testing tools according to their use within the standard penetration testing framework. For each of the above-mentioned categories, you will find basic and advanced tools and procedures to help you identify security vulnerabilities in today's networks. After reading this book, you will understand how to perform an organized and efficient penetration test. You will also learn techniques used to bypass anti-virus software and capture keystrokes of remote systems. Explaining how to put together your own penetration testing lab, the text concludes by describing how to utilize various iPhone apps to perform reconnaissance activities on wireless networks.

The book is relevant for various regions including the US, UK, Australia, Western European nations and New Zealand. Key informants offer insights for policy and practice. Rich theoretical analysis further contextualizes findings and provides analysis to advance the field.

3D printing poses many challenges to the traditional law of intellectual property (IP). This book develops a technical method to help overcome some of these legal challenges and difficulties. This is a collection of materials from empirical interviews, workshops and publications that have been carried out in one of the world's leading research projects into the legal impact of 3D printing. The project was designed to establish what legal challenges 3D printing companies thought they faced, and having done that, to establish a technical framework for a solution.

Recent years have seen digital advertising grow to the point where it will soon overtake television as the no. 1 advertising medium. In the online environment, consumers interact and share their thoughts on brands and their experiences using them. These electronic word-of-mouth (eWOM) communications have become a very important to the success of products. In today's cluttered environment, it is especially important to study how the practice of eWOM advertising operates, and how marketers can influence eWOM in social media and other online sites. This volume starts with a chapter on the current state of knowledge on eWOM and then turns its attention to current research articles on a variety of eWOM formats. These include the posting of selfies on social media, the influence of review types on consumer perception and purchase intention, the effects of preannouncement messages, and how user-generated content can be used to induce effectiveness of eWOM on social media. The relationship of eWOM to brand building is emphasized in several of the chapters. This book was originally published as a special issue of the International Journal of Advertising.

Digital Existence: Ontology, Ethics and Transcendence in Digital Culture advances debates on digital culture and digital religion in two complementary ways. First, by focalizing the themes 'ontology,' 'ethics' and 'transcendence,' it builds on insights from research on digital religion in order to reframe the field and pursue an existential media analysis that further pushes beyond the mandatory focus in mainstream media studies on the social, cultural, political and economic dimensions of digitalization. Second, the collection also implies a broadening of the scope of the debate in the field of media, religion and culture - and digital religion in particular - beyond 'religion,' to include the wider existential dimensions of digital media. It is the first volume on our digital existence in the budding field of existential media studies.

Evolutionary Psychology and Digital Games: Digital Hunter-Gatherers is the first edited volume that systematically applies evolutionary psychology to the study of the use and effects of digital games. The book is divided into four parts: Theories and Methods Emotion and Morality Social Interaction Learning and Motivation These topics reflect the main areas of digital games research as well as some of the basic categories of psychological research. The book is meant as a resource for researchers and graduate students in psychology, anthropology, media studies and communication as well as video game designers who are interested in learning more about the evolutionary roots of player behaviors and experiences.

Windows Networking Tools: The Complete Guide to Management, Troubleshooting, and Security explains how to use built-in Windows networking tools and third-party networking products to diagnose network problems, address performance issues, and enhance the overall security of your system and network. It starts with a review of the major components of the TCP/IP protocol suite, as well as IP and MAC addressing, to provide a clear understanding of the various networking tools and how they are used in a LAN and a TCP/IP networking environment. Although the book focuses on built-in Windows networking tools, it also investigates a number of third-party products that can enhance the performance of your computer. It identifies tools to help you to understand the traffic flow and operational status of your network , illustrates the use of numerous tools, and shows you several methods to protect your computers from malicious software. It also examines one of the best programs for examining the flow of data on a network Wireshark and explains how to use this program to scan for open ports and discover vulnerability issues. In addition to helping you gain insight into existing problems, the text highlights built-in Windows networking tools that can help to determine if you can expect future bandwidth bottlenecks or other problems to occur under different growth scenarios. Placing the proven methods of an industry veteran at your fingertips, the book includes a chapter devoted to software programs that can enhance the security of your network. It explains how to negate the operation of unwanted advertisement trackers as well as how to minimize and alleviate the various types of hacking from keyboard loggers to network viruses. In the event your computational device is lost or stolen a cryptographic program is described that results in data becoming meaningless to the person or persons attempting to read your

This book provides a comprehensive guide to procuring, utilizing and monetizing intellectual property rights, tailored for readers in the high-tech consumer electronics and software industries, as well as technology startups. Numerous, real examples, case studies and scenarios are incorporated throughout the book to illustrate the topics discussed. Readers will learn what to consider throughout the various creative phases of a product's lifespan from initial research and development initiatives through post-production. Readers will gain an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness.

The instant access that hackers have to the latest tools and techniques demands that companies become more aggressive in defending the security of their networks. Conducting a network vulnerability assessment, a self-induced hack attack, identifies the network components and faults in policies, and procedures that expose a company to the damage caused by malicious network intruders. Managing a Network Vulnerability Assessment provides a formal framework for finding and eliminating network security threats, ensuring that no vulnerabilities are overlooked. This thorough overview focuses on the steps necessary to successfully manage an assessment, including the development of a scope statement, the understanding and proper use of assessment methodology, the creation of an expert assessment team, and the production of a valuable response report. The book also details what commercial, freeware, and shareware tools are available, how they work, and how to use them. By following the procedures outlined in this guide, a company can pinpoint what individual parts of their network need to be hardened, and avoid expensive and unnecessary purchases.

In late 2013, approximately 40 million customer debit and credit cards were leaked in a data breach at Target. This catastrophic event, deemed one of the biggest data breaches ever, clearly showed that many companies need to significantly improve their information security strategies. Web Security: A White Hat Perspective presents a comprehensive guide to web security technology and explains how companies can build a highly effective and sustainable security system. In this book, web security expert Wu Hanqing reveals how hackers work and explains why companies of different scale require different security methodologies. With in-depth analysis of the reasons behind the choices, the book covers client script security, server applications security, and Internet company security operations. It also includes coverage of browser security, cross sites script attacks, click jacking, HTML5/PHP security, injection attacks, authentication, session management, access control, web frame security, DDOS, leaks, Internet transactions security, and the security development lifecycle.

Addressing the diminished understanding of the value of security on the executive side and a lack of good business processes on the security side, Security Strategy: From Requirements to Reality explains how to select, develop, and deploy the security strategy best suited to your organization. It clarifies the purpose and place of strategy in an information security program and arms security managers and practitioners with a set of security tactics to support the implementation of strategic planning initiatives, goals, and objectives. The book focuses on security strategy planning and execution to provide a clear and comprehensive look at the structures and tools needed to build a security program that enables and enhances business processes. Divided into two parts, the first part considers business strategy and the second part details specific tactics. The information in both sections will help security practitioners and mangers develop a viable synergy that will allow security to take its place as a valued partner and contributor to the success and profitability of the enterprise. Confusing strategies and tactics all too often keep organizations from properly implementing an effective information protection strategy. This versatile reference presents information in a way that makes it accessible and applicable to organizations of all sizes. Complete with checklists of the physical security requirements that organizations should consider when evaluating or designing facilities, it provides the tools and understanding to enable your company to achieve the operational efficiencies, cost reductions, and brand enhancements that are possible when an effective security strategy is put into action.

Some have estimated that healthcare fraud in the United States results in losses of approximately $80 billion a year. Although there are many books available that describe how to "detect" healthcare fraud, few address what must be done after the fraud is detected. Filling this need, Charles Piper's Healthcare Fraud Investigation Guidebook details not only how to detect healthcare fraud, but also how to "investigate" and prove the wrongdoing to increase the likelihood of successful prosecution in court.The book starts by covering the history of healthcare insurance and the various types of fraud schemes. It presents Charles Piper's unique approach to investigating (The Piper Method) which allows readers to conduct as many as 10 simultaneous investigations for each case. It emphasizes the importance of simultaneously searching for waste and abuse as well as systemic weaknesses and deficiencies that caused or contributed to the problem or wrongdoing under investigation and then make recommendations for improvement. It also provides: Questions to ask whistleblowers, complainants, employers, employees, and healthcare providers who are suspects Tips on investigative case planning, goals, and strategies Sample visual aids for use when briefing others about your investigative findings Guidance on presenting information obtained from healthcare investigations and on how to testify in court Techniques for uncovering previously undetected fraud The book includes a sample case study that walks readers through a mock case from the time the case is received through the end. The case study demonstrates how to initiate, plan, and conduct a thorough and complete healthcare fraud investigation while incorporating Piper's proven methodology.Sharing insights gained through Charles Piper's decades of experience as a federal special agent and certified fraud examiner, th

As social networking continues to evolve and expand, the opportunities for deviant and criminal behavior have multiplied. Social Networking as a Criminal Enterprise explores how new avenues for social networking criminality have affected our criminal justice system. With insight from field experts, this book examines: The history of social networking and the process of developing an online identity Schools of criminological theory and how they relate to criminality on social networking websites Forms of criminal behavior that can be performed utilizing social networking websites Criminality via texting, identity theft, and hacking Adolescents as offenders and victims in cyberbullying and digital piracy Online sexual victimization, including child pornography and sexual solicitation of youth The book concludes by discussing law enforcement's response, including new techniques and training, type of evidence, and use of experts. It also discusses how the corrections system has been affected by these types of offenders. Discussion questions at the end of each chapter encourage critical thinking and case studies help place the material in context. Ideal for students and scholars, the book offers a comprehensive examination of how the emergence of social networking has affected criminality online, and how it has impacted the criminal justice system.

How-To Guide Written By Practicing Professionals Physical Security and Safety: A Field Guide for the Practitioner introduces the basic principles of safety in the workplace, and effectively addresses the needs of the responsible security practitioner. This book provides essential knowledge on the procedures and processes needed for loss reduction, protection of organizational assets, and security and safety management. Presents Vital Information on Recognizing and Understanding Security Needs The book is divided into two parts. The first half of the text, Security and Safety Planning, explores the theory and concepts of security and covers: threat decomposition, identifying security threats and vulnerabilities, protection, and risk assessment. The second half, Infrastructure Protection, examines the overall physical protection program and covers: access and perimeter control, alarm systems, response force models, and practical considerations for protecting information technology (IT). Addresses general safety concerns and specific issues covered by Occupational Safety and Health Administration (OSHA) and fire protection regulations Discusses security policies and procedures required for implementing a system and developing an attitude of effective physical security Acts as a handbook for security applications and as a reference of security considerations Physical Security and Safety: A Field Guide for the Practitioner offers relevant discourse on physical security in the workplace, and provides a guide for security, risk management, and safety professionals.

The Information Security Management Handbook continues its tradition of consistently communicating the fundamental concepts of security needed to be a true CISSP. In response to new developments, Volume 4 supplements the previous volumes with new information covering topics such as wireless, HIPAA, the latest hacker attacks and defenses, intrusion detection, and provides expanded coverage on security management issues and applications security. Even those that don't plan on sitting for the CISSP exam will find that this handbook is a great information security reference. The changes in the technology of information security and the increasing threats to security make a complete and up-to-date understanding of this material essential. Volume 4 supplements the information in the earlier volumes of this handbook, updating it and keeping it current. Organized by the ten domains of the Common Body of Knowledge (CBK) on which the CISSP exam is based, this volume gives you the information you need to understand what makes information secure and how to secure it. Because the knowledge required to master information security - the CBK - is growing so quickly, there is little duplication of material among the four volumes. As a study guide or resource that you can use on the job, the Information Security Management Handbook, Fourth Edition, Volume 4 is the book you will refer to over and over again.

This book helps auditors understand the reality of performing the internal audit role and the importance of properly managing ethical standards. It provides many examples of ethical conflicts and proposes alternative actions for the internal auditor. Internal auditors are well-schooled on the IIA Standards, but the reality is that the pressure placed on internal auditors related to execution of work and upholding ethical standards can be very difficult. Regardless of best practice or theory, auditors must be personally prepared to manage through issues they run across.

Risk-based operational audits and performance audits require a broad array of competencies. This book provides auditors and risk professionals with the understanding required to improve results during risk-based audits.Mastering the Five Tiers of Audit Competency: The Essence of Effective Auditing is an anthology of powerful risk-based auditing practices. Filled with practical do and don't techniques, it encompasses the interpersonal aspects of risk-based auditing, not just the technical content.This book details the behaviors you need to demonstrate and the habitual actions you need to take at each phase in an audit to manage the people relationships as well as the work itself. Each section of this book is devoted to a component of the audit: planning, detailed risk and control assessment, testing, audit report writing, project management, audit team management, and client relationship management.The book leverages The Whole Person Project, Inc.'s 30 years of hands-on organizational development experience and custom-designed internal audit training programs to aid those just starting out in audit as well as more experienced auditors. It also contains templates you can use to set performance goals and assess your progress towards achieving those goals.This book will spark ideas that can enhance performance, improve working relationships, and make it easier to complete audits that improve your organization's risk management culture and practices. Explaining how to make positive and sustained changes to the way you approach your work, the book includes a summary of the key points and a brief quiz to help you remember salient ideas in each chapter.Presenting proven methods and advice that can help you immediately save time, reduce stress, and produce reliable, quality results, this book is an ideal resource for anyone looking to make positive changes and adopt more productive work habits

Going beyond current books on privacy and security, Unauthorized Access: The Crisis in Online Privacy and Security proposes specific solutions to public policy issues pertaining to online privacy and security. Requiring no technical or legal expertise, the book explains complicated concepts in clear, straightforward language. The authors two renowned experts on computer security and law explore the well-established connection between social norms, privacy, security, and technological structure. This approach is the key to understanding information security and informational privacy, providing a practical framework to address ethical and legal issues. The authors also discuss how rapid technological developments have created novel situations that lack relevant norms and present ways to develop these norms for protecting informational privacy and ensuring sufficient information security. Bridging the gap among computer scientists, economists, lawyers, and public policy makers, this book provides technically and legally sound public policy guidance about online privacy and security. It emphasizes the need to make trade-offs among the complex concerns that arise in the context of online privacy and security.