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Books > Business & Economics > Business & management > Business mathematics & systems > General

Design Thinking Research - Making Design Thinking Foundational (Hardcover, 1st ed. 2016): Hasso Plattner, Christoph Meinel,... Design Thinking Research - Making Design Thinking Foundational (Hardcover, 1st ed. 2016)
Hasso Plattner, Christoph Meinel, Larry Leifer
R5,014 Discovery Miles 50 140 Ships in 10 - 15 working days

This book summarizes the results of Design Thinking Research carried out at Stanford University in Palo Alto, California, USA and Hasso Plattner Institute in Potsdam, Germany. The authors offer readers a closer look at Design Thinking with its processes of innovations and methods. The contents of the articles range from how to design ideas, methods and technologies via creativity experiments and wicked problem solutions, to creative collaboration in the real world and the connectivity of designers and engineers. But the topics go beyond this in their detailed exploration of design thinking and its use in IT systems engineering fields and even from a management perspective. The authors show how these methods and strategies work in companies, introduce new technologies and their functions and demonstrate how Design Thinking can influence as diverse a topic area as marriage. Furthermore, we see how special design thinking use functions in solving wicked problems in complex fields. Thinking and creating innovations are basically and inherently human - so is Design Thinking. Due to this, Design Thinking is not only a factual matter or a result of special courses nor of being gifted or trained: it's a way of dealing with our environment and improving techniques, technologies and life.

e-Research Collaboration - Theory, Techniques and Challenges (Hardcover, 2010 ed.): Murugan Anandarajan e-Research Collaboration - Theory, Techniques and Challenges (Hardcover, 2010 ed.)
Murugan Anandarajan
R2,835 Discovery Miles 28 350 Ships in 18 - 22 working days

Researchinbothacademicandnon-academiccircleshasremainedvirtuallyiden- calinitsconductandorganizationoverthelastfewdecades. Disparategroupsof researchershaveworkedontheirideas,projectsandinventionsinisolatedclusters, withlittlesharingofinformationandsynergiesfromcollaboration. Theadventof social networks and Web technologies has led to the creation of new research networksthathavedramaticallyreducedthebarriersandobstaclestocollaboration forresearcherswhoaregeographicallyandorganizationallydistant. Webtechnologiesusebroadbandconnections,improvedbrowsers,and"rich" multimediainconcertwithanewgenerationofwebsitesthatencouragedusersto contribute to content. Blogs, forums, wikis, and other forms of user-generated contentare,inmanycases,themajorsourceofcontentforthesewebsites. Theevolutionofsocialnetworksbeganwiththetrulysocialnetworksoffriends pavingthewayforbusinessnetworks,whichinturnledtothecurrentresearch networksthatconnectacademicandnon-academicresearchersacrosstheworld. Beingmuchmorerobustthantheoriginalsocialnetworksandthebusinessn- worksthatfollowed,collaborativeresearchnetworkshavethepotentialtoeven- ate in technological advances, innovation, and economic contributions to both industryandnations. Currently,tensofthousandsofresearchersareusingresearchnetworks,ushering in a new paradigm for research. In this paradigm, collaboration is made much easier,andsharingofresearchknowledgeisinstant. Synergiesfromroutinecoll- oration will yield huge advances in research productivity and innovation. The challengeforadministratorsinbothindustryandacademiaistounderstandhow researchnetworksarechangingthepracticeofresearchandtodecidehowbestto embracesuchtechnologiesandusethemtotheirbestadvantage. v . Contents PartI e-ResearchCollaboration:Theory AnOverviewofe-ResearchCollaboration ...3 1 Introduction...3 2 SocialNetworksandResearchCollaboration ...6 3 WebTechnologies,SocialNetworksande-ResearchCollaboration...6 4 AnOverviewofThisBook...7 5 PartOne:e-ResearchCollaboration:Theory...8 6 PartTwo:e-ResearchCollaboration:Technologies...9 7 PartThree:e-ResearchCollaboration:Challenges...10 8 Conclusions...12 References...1 2 AnAnatomyofCollaborationWithintheOnlineEnvironment ...15 1 IntroductiontoCollaborationTheory...15 2 De?ningCollaboration...16 2. 1 Cooperation...16 2. 2 Coordination...17 2. 3 Collaboration...18 3 EssentialElementsofCollaboration...19 3. 1 Communication...19 3. 2 TrustandRespect ...20 3. 3 EqualityandPower...21 3. 4 StrategicAlliances...22 3. 5 IncentiveandValue...23 3. 6 Negotiation...23 3. 7 Inter-organisationalKnowledgeSharing...24 vii viii Contents 4 ComparisonofCooperation,CoordinationandCollaboration...25 5 PracticalImplicationsforCollaborationTheory...30 References...32 Time,PlaceandCyberspace:FoundationsforSuccessful e-ResearchCollaboration ...35 1 Introduction...35 2 Context:RoleofCommunicationinCollaborations ...36 3 Methodology:CaseStudyofDigitalHumanitiesCommunity...39 4 Findings:e-ResearchCommunicationTools,UsesandDrawbacks...40 5 ImplicationsofResearchResults:FindingtheBalance Betweene-ResearchToolsandIn-personCommunications...43 6 ConclusionsandRecommendationsforGlobalResearchTeams...46 References...47 GapsandBridgesinInterdisciplinaryKnowledgeIntegration ...49 1 Introduction...49 2 KnowledgeIntegrationWithinandBeyondEpistemicCultures...5 1 3 ThePuzzleofInterdisciplinaryKnowledgeIntegration...51 4 ResearchApproach...54 5 COMDEV ...54 6 CollaborationGapsandBridges...55 6. 1 CollaborationBridges...56 7 EntrepreneurialGaps ...57 8 EntrepreneurialBridges...59 9 Conclusion...60 References...63 BuildingaConceptualFrameworkforCreatingNewKnowledge ThroughaVirtualInterdisciplinaryEnvironmentProcess ...

Applied Asset and Risk Management - A Guide to Modern Portfolio Management and Behavior-Driven Markets (Hardcover, 2014):... Applied Asset and Risk Management - A Guide to Modern Portfolio Management and Behavior-Driven Markets (Hardcover, 2014)
Marcus Schulmerich, Yves-Michel Leporcher, Ching-Hwa Eu
R3,613 Discovery Miles 36 130 Ships in 10 - 15 working days

This book is a guide to asset and risk management from a practical point of view. It is centered around two questions triggered by the global events on the stock markets since the middle of the last decade:

- Why do crashes happen when in theory they should not?

- How do investors deal with such crises in terms of their risk measurement and management and as a consequence, what are the implications for the chosen investment strategies?

The book presents and discusses two different approaches to finance and investing, i.e., modern portfolio theory and behavioral finance, and provides an overview of stock market anomalies and historical crashes. It is intended to serve as a comprehensive introduction to asset and risk management for bachelor s and master s students in this field as well as for young professionals in the asset management industry. A key part of this bookis the exercises to further demonstrate the concepts presented with examples and a step-by-step business case. AnExcel file with the calculations and solutions for all 17 examples as well as all business case calculations can be downloaded at extras.springer.com."

Digital Creativity - Individuals, Groups, and Organizations (Hardcover, 2013 ed.): Kun Chang Lee Digital Creativity - Individuals, Groups, and Organizations (Hardcover, 2013 ed.)
Kun Chang Lee
R2,647 Discovery Miles 26 470 Ships in 18 - 22 working days

As the use of digital technology has grown, so necessarily has the body of research into its effects at the personal, group and organizational levels, but there is no one book that looks at how digital technology has specifically influenced creativity. Digital Creativity: Individuals, Groups, and Organizations discusses all spectrums of influence that digital technologies have on creativity from the individual, team, and organization level. This book offers a new kind of creativity model encompassing all three levels of creativity. It combines each level into a unified creativity framework in which organizations regardless of their industry types could benefit in reengineering their business processes as well as strategies. For this purpose, the book considers various factors that would affect creativity- individuals' digital efficacy, heterogeneity among members (i.e., age, gender, races, tenure, education, and culture, etc), CMC (Computer-Mediated Communication), task complexity, exploitation, exploration, culture, organizational learning capability, and knowledge networks among members. This book introduces a theorized and systematic glimpse into the exciting realm of digital creativity. It is organized with contents starting from individuals to teams and ultimately to organizations, each with various techniques and cases. Each chapter shows how individuals, teams, and organizations can become more creative through use of digital technologies.

Social Media Communication Data for Recovery - Detecting Socio-Economic Activities Following a Disaster (Hardcover, 1st ed.... Social Media Communication Data for Recovery - Detecting Socio-Economic Activities Following a Disaster (Hardcover, 1st ed. 2020)
Yuya Shibuya
R3,347 Discovery Miles 33 470 Ships in 18 - 22 working days

This book explores the possibility of using social media data for detecting socio-economic recovery activities. In the last decade, there have been intensive research activities focusing on social media during and after disasters. This approach, which views people's communication on social media as a sensor for real-time situations, has been widely adopted as the "people as sensor" approach. Furthermore, to improve recovery efforts after large-scale disasters, detecting communities' real-time recovery situations is essential, since conventional socio-economic recovery indicators, such as governmental statistics, are not published in real time. Thanks to its timeliness, using social media data can fill the gap. Motivated by this possibility, this book especially focuses on the relationships between people's communication on Twitter and Facebook pages, and socio-economic recovery activities as reflected in the used-car market data and the housing market data in the case of two major disasters: the Great East Japan Earthquake and Tsunami of 2011 and Hurricane Sandy in 2012. The book pursues an interdisciplinary approach, combining e.g. disaster recovery studies, crisis informatics, and economics. In terms of its contributions, firstly, the book sheds light on the "people as sensors" approach for detecting socio-economic recovery activities, which has not been thoroughly studied to date but has the potential to improve situation awareness during the recovery phase. Secondly, the book proposes new socio-economic recovery indicators: used-car market data and housing market data. Thirdly, in the context of using social media during the recovery phase, the results demonstrate the importance of distinguishing between social media data posted both by people who are at or near disaster-stricken areas and by those who are farther away.

Methodology for Digital Transformation - Implementation Path and Data Platform (Hardcover, 1st ed. 2023): Xiaodong Ma Methodology for Digital Transformation - Implementation Path and Data Platform (Hardcover, 1st ed. 2023)
Xiaodong Ma
R2,473 Discovery Miles 24 730 Ships in 18 - 22 working days

This book focuses on why and how to achieve digital transformation for enterprises and organizations by introducing cases in China. Its purpose is to highlight the importance and improve the understanding for digital transformation and related issues, like human resource allocation, and how to improve the efficiency and success rate in a low-cost and low-risk way. In this way, the cases in the book avoid the most common traps during the digital transformation process, enabling R&D and business personnel, and data practitioners in the organization to figure out the implementation and processes involved, and hence better understand how to work with senior management team when implementing the transition plan. The middle and senior level managers such as company executives, presidents in banks and universities,  and officials in government, are also the target audience.

Digital Transformation and Industry 4.0 for Sustainable Supply Chain Performance (Hardcover, 1st ed. 2023): Sachin S. Kamble,... Digital Transformation and Industry 4.0 for Sustainable Supply Chain Performance (Hardcover, 1st ed. 2023)
Sachin S. Kamble, Rahul S. Mor, Amine Belhadi
R3,017 Discovery Miles 30 170 Ships in 10 - 15 working days

This book provides the interplay between digital transformation, industry 4.0 technologies, and sustainable supply chain performance. The book mainly focuses on presenting case studies and empirical studies demonstrating how the industry 4.0 technologies interact with the conventional manufacturing practices such as lean manufacturing, circular economy practices, total quality management, and maintenance management, while achieving enhanced sustainable supply chain performance. The book guides the practitioners to consider the status of conventional supply chains in their organisations while designing industry 4.0 systems. This book is a useful resource for researchers and academicians to understand the interplay between existing technologies, industry 4.0 technologies, and sustainable performance in the digital transformation journey.

Managing Creativity - A Systems Thinking Journey (Hardcover): Jose-Rodrigo Cordoba-Pachon Managing Creativity - A Systems Thinking Journey (Hardcover)
Jose-Rodrigo Cordoba-Pachon
R4,197 Discovery Miles 41 970 Ships in 10 - 15 working days

For over a century, creativity has unfolded as a valuable field of knowledge. Emerging from disciplines like psychology, management and education, the field of creativity is making strides in others including the arts and engineering. Research and education in this field helped it establish an identity as evidenced by a growing number of courses and specialised journals. However, this progress has come with a price. In a domain like management, institutionalisation of creativity in learning, research and practice has left creativity subordinated to concerns with standardisation, employability and economic growth. Values like personal fulfilment, uncertainty, improvement and connectedness which could characterise systemic views on creativity need to be rescued to promote more and inclusive dialogue between creativity stakeholders. The author aims to recover the importance of creativity as a systemic phenomenon and explores how applied systems thinking, or AST, can further support creativity. This demonstrates how creative efforts could be directed to improve quality of life for individuals as well as their environments. The book uses the systems idea as an enquiring device to bring together different actors to promote refl ection and action about creative possibilities. The chapters offer conceptualisations, applications and refl ections of systems ideas to help readers make sense of the field of creativity in academia and elsewhere. Complemented by the author's own personal, conceptual and practical journey, the insights of the book will act as a vital toolkit for management researchers, career-driven students, practitioners and all creators to define and pursue creative ideas and thrive through their journeys to benefit themselves, other people and organisations.

Managing Cyber Risk (Hardcover): Ariel Evans Managing Cyber Risk (Hardcover)
Ariel Evans
R4,197 Discovery Miles 41 970 Ships in 10 - 15 working days

Cyber risk is the second highest perceived business risk according to U.S. risk managers and corporate insurance experts. Digital assets now represent over 85% of an organization's value. In a survey of Fortune 1000 organizations, 83% surveyed described cyber risk as an organizationally complex topic, with most using only qualitative metrics that provide little, if any insight into an effective cyber strategy. Written by one of the foremost cyber risk experts in the world and with contributions from other senior professionals in the field, Managing Cyber Risk provides corporate cyber stakeholders - managers, executives, and directors - with context and tools to accomplish several strategic objectives. These include enabling managers to understand and have proper governance oversight of this crucial area and ensuring improved cyber resilience. Managing Cyber Risk helps businesses to understand cyber risk quantification in business terms that lead risk owners to determine how much cyber insurance they should buy based on the size and the scope of policy, the cyber budget required, and how to prioritize risk remediation based on reputational, operational, legal, and financial impacts. Directors are held to standards of fiduciary duty, loyalty, and care. These insights provide the ability to demonstrate that directors have appropriately discharged their duties, which often dictates the ability to successfully rebut claims made against such individuals. Cyber is a strategic business issue that requires quantitative metrics to ensure cyber resiliency. This handbook acts as a roadmap for executives to understand how to increase cyber resiliency and is unique since it quantifies exposures at the digital asset level.

Risk Management in Small and Medium Enterprises (Hardcover): Chiara Crovini Risk Management in Small and Medium Enterprises (Hardcover)
Chiara Crovini
R4,194 Discovery Miles 41 940 Ships in 10 - 15 working days

This book offers a fresh method of assessing and managing risks in SMEs, by adopting a multidisciplinary approach. In small and medium companies, the risk management process cannot be often formalised and procedures are usually integrated unconsciously into the decision-making process. Therefore, to enhance the flexibility of these companies, increase their market share and allow them to grow and manage risks more effectively, the first step is to improve the way decisions are made. Consequently, it is fundamental for those companies to improve the awareness about the way reasonable decisions are made, which can be achieved only through a proper knowledge and the definition of the Risk Appetite Framework. Therefore, by improving knowledge, the risk appetite and awareness in the decision making, companies will implicitly start developing a risk consciousness, which can be translated into a sound risk approach. SMEs need to understand the importance of an effective internal control system. Hence, the central point is the necessity to start reconsidering the company as a unique entity, by adopting a holistic approach. The book explores whether small and medium companies should adopt a formalised risk management process and, more importantly, the role that the development of an appropriate risk mindfulness and approach to expand existing functions plays in these entities. It suggests an appropriate way of thinking about risk, starting with the amalgamation of both past and present theories, and enabling SMEs to find a solution to improve the effectiveness of their risk management strategies.

Barriers to Growth in Small Firms (Paperback): John Barber, Stan Metcalfe, Mike Porteous Barriers to Growth in Small Firms (Paperback)
John Barber, Stan Metcalfe, Mike Porteous
R815 Discovery Miles 8 150 Ships in 10 - 15 working days

This book, originally published in 1989, studies both the growth and the barriers to growth of small firms. It examines market and industrial structures, also the role of investment institutions and their handling of small business accounts. There are chapters on management attitudes and ability considered as a potential barrier to development, and other problems such as lack of finance and of a suitably qualified workforce. The book stresses the importance of communicating the latest advances in technology to small firms, and urges the need to re-think government tax and procurement policies.

Managing Cyber Risk (Paperback): Ariel Evans Managing Cyber Risk (Paperback)
Ariel Evans
R889 Discovery Miles 8 890 Ships in 10 - 15 working days

Cyber risk is the second highest perceived business risk according to U.S. risk managers and corporate insurance experts. Digital assets now represent over 85% of an organization's value. In a survey of Fortune 1000 organizations, 83% surveyed described cyber risk as an organizationally complex topic, with most using only qualitative metrics that provide little, if any insight into an effective cyber strategy. Written by one of the foremost cyber risk experts in the world and with contributions from other senior professionals in the field, Managing Cyber Risk provides corporate cyber stakeholders - managers, executives, and directors - with context and tools to accomplish several strategic objectives. These include enabling managers to understand and have proper governance oversight of this crucial area and ensuring improved cyber resilience. Managing Cyber Risk helps businesses to understand cyber risk quantification in business terms that lead risk owners to determine how much cyber insurance they should buy based on the size and the scope of policy, the cyber budget required, and how to prioritize risk remediation based on reputational, operational, legal, and financial impacts. Directors are held to standards of fiduciary duty, loyalty, and care. These insights provide the ability to demonstrate that directors have appropriately discharged their duties, which often dictates the ability to successfully rebut claims made against such individuals. Cyber is a strategic business issue that requires quantitative metrics to ensure cyber resiliency. This handbook acts as a roadmap for executives to understand how to increase cyber resiliency and is unique since it quantifies exposures at the digital asset level.

Practice Theory in Action - Empirical Studies of Interaction in Innovation and Entrepreneurship (Hardcover): Betsy Campbell Practice Theory in Action - Empirical Studies of Interaction in Innovation and Entrepreneurship (Hardcover)
Betsy Campbell
R4,201 Discovery Miles 42 010 Ships in 10 - 15 working days

This book explores intra-team interaction in workplace settings devoted to technological breakthroughs and innovative entrepreneurship. The first set of studies to investigate these economically important institutions through the lens of talk-at-work, this book begins by discussing the ethnomethodological traditions of Conversation Analysis and institutional interaction and linking them to innovation and entrepreneurship. The book offers rich and detailed empirical accounts of teams talking new technologies and new ventures into being. By focusing on the observable language of teams in action, the book reveals the situated practices that teams use to enact their work, including the means by which team members verbally grapple with the uncertainties inherent in doing work in uncharted domains. The book presents important findings about the conversational accomplishment of work and demonstrates the value of examining the practices of teams in action. A valuable contribution to studies of talk-in-interaction, as well as entrepreneurship-as-practice, this book can help to bridge the gap between scholarly investigations and the practical experiences of entrepreneurs. The author closes by considering the ways that practice-based studies of entrepreneurial work can improve issues of diversity and inclusion within the entrepreneurial ecosystem. This book is intended to serve as an invaluable sourcebook for scholars and students interested in innovation, entrepreneurship, and organizations as well as those focused on applied Conversation Analysis. The book's insights are presented in a richly detailed manner while remaining accessible to readers who are new to the methodologies and activity contexts.

The Nature of Public Enterprise (Hardcover): V. V Ramanadham The Nature of Public Enterprise (Hardcover)
V. V Ramanadham
R3,361 Discovery Miles 33 610 Ships in 10 - 15 working days

In both the developed world and the third world public enterprise has come to assume considerable importance in the structure and development of national economies. Originally published in 1984, this book, by an acknowledged international authority on public enterprise, explores this concept in both the major and the developing economies. He analyses how public enterprise functions and demonstrates how it may be integrated into both traditional Western mixed economies and third world economies with a much high level of state control.

Enterprise Architecture at Work - Modelling, Communication and Analysis (Hardcover, 4th ed. 2017): Marc Lankhorst Enterprise Architecture at Work - Modelling, Communication and Analysis (Hardcover, 4th ed. 2017)
Marc Lankhorst
R1,946 R1,263 Discovery Miles 12 630 Save R683 (35%) Ships in 10 - 15 working days

Lankhorst and his co-authors present ArchiMate (R) 3.0, enterprise modelling language that captures the complexity of architectural domains and their relations and allows the construction of integrated enterprise architecture models. They provide architects with concrete instruments that improve their architectural practice. As this is not enough, they additionally present techniques and heuristics for communicating with all relevant stakeholders about these architectures. Since an architecture model is useful not only for providing insight into the current or future situation but can also be used to evaluate the transition from 'as-is' to 'to-be', the authors also describe analysis methods for assessing both the qualitative impact of changes to an architecture and the quantitative aspects of architectures, such as performance and cost issues. The modelling language presented has been proven in practice in many real-life case studies and has been adopted by The Open Group as an international standard. So this book is an ideal companion for enterprise IT or business architects in industry as well as for computer or management science students studying the field of enterprise architecture. This fourth edition of the book has been completely reworked to be compatible with ArchiMate (R) 3.0, and it includes a new chapter relating this new version to other standards. New sections on capability analysis, risk analysis, and business architecture in general have also been introduced.

Public Enterprise and the Developing World (Hardcover): V. V Ramanadham Public Enterprise and the Developing World (Hardcover)
V. V Ramanadham
R3,230 Discovery Miles 32 300 Ships in 10 - 15 working days

Originally published in 1984, this book grew out of the papers (and discussions) presented at the Seminar conducted at London Business School during March-June 1983, with a focus on the problems of public enterprise in the context of the developing world. Essentially, three facts of thought emerged: first, on the working of public enterprises in developing countries; second, on joint ventures and consultancies involving public enterprises in the two groups of countries; and third, on the value and relevance of experience of public enterprises in developed countries, particularly in the UK, for the developing countries. Broadly, the Chapter 1 belongs to the first category, Chapters 6 and 7 to the second and Chapters 8 to 13 to the third. The concluding review seeks to highlight some of the major issues that deserve notice in the light of the views expressed in the papers and the discussions that took place on them.

Family Firms in Latin America (Hardcover): Ram Subramanian, Claudio Muller, Isabel Botero, Allan Discua Cruz Family Firms in Latin America (Hardcover)
Ram Subramanian, Claudio Muller, Isabel Botero, Allan Discua Cruz
R4,216 Discovery Miles 42 160 Ships in 10 - 15 working days

This is one of the first books of its kind to highlight family firms in a Latin American context, helping students to understand the distinctive nature and challenges of Latin American family businesses and how these issues compare to family businesses around the world. Building on their experience in teaching, research, speaking, and consulting on the subject of family firms in Latin America, the editors explain the need to implement and adapt traditional frameworks in the changing Latin American reality. Each section provides background on the most important topics in the management of family firms, including strategy, entrepreneurship, and performance, followed by illustrative cases and a discussion of how this knowledge is similar to or different from other parts of the world. The book's clear writing and in-depth approach will appeal to undergraduate and graduate students of international business, business in Latin America, and family business.

Law and Technology in a Global Digital Society - Autonomous Systems, Big Data, IT Security and Legal Tech (Hardcover, 1st ed.... Law and Technology in a Global Digital Society - Autonomous Systems, Big Data, IT Security and Legal Tech (Hardcover, 1st ed. 2022)
Georg Borges, Christoph Sorge
R4,005 Discovery Miles 40 050 Ships in 10 - 15 working days

This book examines central aspects of the new technologies and the legal questions raised by them from both an international and an inter-disciplinary perspective. The technology revolution and the global networking of IT systems pose enormous challenges for the law. Current areas of discussion relate to autonomous systems, big data and issues surrounding legal tech. Ensuring data protection and IT security as well as the creation of a legal framework for the new technology as a whole can only be achieved through international and inter-disciplinary co-operation. The team of authors is made up of experienced, internationally renowned experts as well as young researchers and professionals who give valuable insights from numerous different jurisdictions. This book is written for jurists and those responsible for technology in public authorities and companies as well as practising lawyers and researchers.

Emerging Issues in Global Marketing - A Shifting Paradigm (Hardcover, 1st ed. 2018): James Agarwal, Terry Wu Emerging Issues in Global Marketing - A Shifting Paradigm (Hardcover, 1st ed. 2018)
James Agarwal, Terry Wu
R5,201 Discovery Miles 52 010 Ships in 18 - 22 working days

This book examines emerging theories, frameworks, and applications of global marketing for the 21st century. It highlights how global marketing is changing in a globalized and digital economy that is fast increasing in complexity and uncertainty. The traditional approach to global marketing is no longer sufficient to address the emerging issues in global markets. Global companies need to challenge traditional assumptions in global marketing in an era of shifting political, cultural, economic, and technological changes. They need to take a fresh look at the contemporary threats and opportunities in markets, institutions, and technology and how they affect entry and expansion strategies through careful re-calibration of the marketing-mix. This book offers new insights for global marketing that addresses these issues. This book should be an ideal resource to both academic scholars and reflective practitioners globally such as CEOs and chief marketing officers as well as government officials and policy makers interested in formulating strategies/policies for global marketing activities in the face of a globalized and digitized economy. This well-crafted research volume is an excellent addition to the growing literature on new trends in international marketing. The authors present the latest insight on the impact of phenomena such as cross-border e-commerce and digital markets, and they discuss new tools for political risk assessment, international branding and more broadly the reconfiguring of marketing-mix strategies - A powerful reminder that the new global market remains a rugged landscape. - Alain Verbeke, McCaig Research Chair in Management and Editor-in-Chief Journal of International Business Studies, University of Calgary, Canada. Emerging trends in institutions, markets, and societies, along with new technological advances, are redefining the scope and strategy in global marketing. Professors Agarwal and Wu have assembled a remarkable collection of cutting-edge topics and issues that capture the shifting paradigm and contemporary developments in the global marketing field. This is an informative and timely resource that makes a valuable contribution, useful for both scholars and business practitioners of global marketing. - Constantine S. Katsikeas, Arnold Ziff Endowed Research Chair in Marketing & International Management, Editor-in-Chief Journal of International Marketing, University of Leeds, UK. This book presents new and cutting-edge thinking at a time when the traditional views of international marketing need to be scrapped. Convergence forces are creating new opportunities as well as threats on a daily basis, and marketing practitioners as well as scholars must be forewarned as well as forearmed on how to deal with these changes. The real growth is coming from the emerging nations, and the theories that provided sufficient insights ten years ago have been completely outmoded by the ever-accelerating rate of innovation and technological change as well as the pressures to address the needs of all of the firm's relevant stakeholders. The strategic insights provided here are absolutely invaluable. Don't miss an opportunity to read this book!! - John B. Ford, Professor of Marketing & International Business, Eminent Scholar & Haislip-Rohrer Fellow, Editor-in-Chief, Journal of Advertising Research, Old Dominion University, USA.

Social Entrepreneurship and Business Ethics - Understanding the Contribution and Normative Ambivalence of Purpose-driven... Social Entrepreneurship and Business Ethics - Understanding the Contribution and Normative Ambivalence of Purpose-driven Venturing (Hardcover)
Anica Zeyen, Markus Beckmann
R4,209 Discovery Miles 42 090 Ships in 10 - 15 working days

Social entrepreneurs are change makers that aim to solve society's unsolved problems. Not surprisingly, social entrepreneurship has thus created high expectations. To better understand the potential as well as the limitations of social entrepreneurship, however, a more nuanced approach is needed in two ways. First, social entrepreneurship is a multi-level phenomenon. It spans macro-level questions as well as meso-level questions and, finally, micro-level questions. If we really want to understand social entrepreneurship, we need to bring together all three levels of analysis and see how they are connected. Second, while social entrepreneurship can certainly produce socially desirable outcomes, we also need a critical perspective to capture potential undesirable effects that social entrepreneurship can cause, often unintendedly, in society, in markets, in organizations, and for individuals. To this end, an ethical perspective can help complement the positive analysis of social entrepreneurship with a discussion of the normative implications of its potential "dark side". Looking at social entrepreneurship from both a multi-level analysis and an ethical perspective, Social Entrepreneurship and Business Ethics takes the reader on a journey through the "bright side" as well as the potential "dark side" of social entrepreneurship for societies, organizations, and individuals. Highlighting both, this book not only seeks to provoke researchers and students to advance their understanding of social entrepreneurship. It also hopes to help practitioners to better realize the positive contributions of social entrepreneurship for society.

Chinese Entrepreneurship - An Austrian economics perspective (Paperback): Fu-Lai Tony Yu, Diana Kwan Chinese Entrepreneurship - An Austrian economics perspective (Paperback)
Fu-Lai Tony Yu, Diana Kwan
R1,347 Discovery Miles 13 470 Ships in 10 - 15 working days

After more than 30 years of reformations in agriculture, manufacturing and trade and industry, China's economy has grown to become the second largest in the world. This book examines the contributions of dynamic entrepreneurs to the economic development of mainland China and Hong Kong - an analysis that is largely lacking in existing studies China's economic stronghold. This book adopts theories of entrepreneurship and market processes as major analytical frameworks to conclude that entrepreneurship is the true engine of growth in mainland China and Hong Kong. Chinese Entrepreneurship focuses on the knowledge drivers and systemic challenges of these businesses to examine how entrepreneurs under uncertainty identify and pursue profit opportunities, and how their efforts have enhanced China's economic dynamics. This book offers vital insight to students, teachers and researchers of Chinese business and economics, along with Chinese culture and expanding economies.

Attribute-based Credentials for Trust - Identity in the Information Society (Hardcover): Kai Rannenberg, Jan Camenisch, Ahmad... Attribute-based Credentials for Trust - Identity in the Information Society (Hardcover)
Kai Rannenberg, Jan Camenisch, Ahmad Sabouri
R3,518 Discovery Miles 35 180 Ships in 10 - 15 working days

The need for information privacy and security continues to grow and gets increasingly recognized. In this regard, Privacy-preserving Attribute-based Credentials (Privacy-ABCs) are elegant techniques to provide secure yet privacy-respecting access control. This book addresses the federation and interchangeability of Privacy-ABC technologies. It defines a common, unified architecture for Privacy-ABC systems that allows their respective features to be compared and combined Further, this book presents open reference implementations of selected Privacy-ABC systems and explains how to deploy them in actual production pilots, allowing provably accredited members of restricted communities to provide anonymous feedback on their community or its members. To date, credentials such as digitally signed pieces of personal information or other information used to authenticate or identify a user have not been designed to respect the users' privacy. They inevitably reveal the identity of the holder even though the application at hand often needs much less information, e.g. only the confirmation that the holder is a teenager or is eligible for social benefits. In contrast, Privacy-ABCs allow their holders to reveal only their minimal information required by the applications, without giving away their full identity information. Privacy-ABCs thus facilitate the implementation of a trustworthy and at the same time privacy-respecting digital society. The ABC4Trust project as a multidisciplinary and European project, gives a technological response to questions linked to data protection. Viviane Reding (Former Vice-president of the European Commission, Member of European Parliament)

Green Computing - Tools and Techniques for Saving Energy, Money, and Resources (Paperback): Bud E. Smith Green Computing - Tools and Techniques for Saving Energy, Money, and Resources (Paperback)
Bud E. Smith
R1,724 Discovery Miles 17 240 Ships in 10 - 15 working days

Explaining how going green can pay for itself, Green Computing: Tools and Techniques for Saving Energy, Money, and Resources ties the green agenda in IT to the broader corporate agenda in risk management, brand management, and reputation management. Written by a leading author in the IT field, this authoritative reference provides easy access to quotable budget justifications that readers can use to place IT stakeholders on the same page for this new agenda that can save valuable resources and the planet. Bringing together everything IT professionals need to know about green computing, the book embodies a new philosophy on how to deploy IT devices, software, and services in a way that makes people more effective with fewer resources. It presents helpful tips on how to maximize energy savings as well as how to present information gradually to allow peers and stakeholders to absorb it. The book's comprehensive coverage includes various types of hardware and software, including the changes currently happening, underlying trends, products currently on the market, and what to expect-or, in some cases, what organizations should ask for-from suppliers in the future. On the hardware side, the book considers tablet computers-examining the iPad (R) and Android (R)-based tablets. On the software side, it examines the general trend toward cloud computing. It provides important examples of this rapidly emerging trend as well as guidance on how to use the cloud to make software available and to store large amounts of data. Demonstrating the savings and increased business resiliency that can result from green computing, this book offers C-suite executives, senior IT management, project managers, suppliers, and market analysts with the tools required to understand why you need to act, how to act, what to buy, when to do it, and who should act.

Social Innovation - Comparative Perspectives (Hardcover): Helmut Anheier, Gorgi Krlev, Georg Mildenberger Social Innovation - Comparative Perspectives (Hardcover)
Helmut Anheier, Gorgi Krlev, Georg Mildenberger
R4,215 Discovery Miles 42 150 Ships in 10 - 15 working days

Social Innovation: Comparative Perspectives investigates socio-economic impact. Since it is hard to establish causality and to measure social properties when investigating impact, especially at the level of society, the book narrows down impact to one priority aspect: social innovation - understood as organizations' capacity to generate novel ideas, ways and means of doing things, of addressing public and social problems of many kinds. This volume's primary assertion is that the Third Sector, specifically through stimulating civic involvement, is best placed to produce social innovation, outperforming business firms and state agencies in this regard. By investigating actor contributions to social innovation across seven fields of activity, Social innovation: Comparative Perspectives develops our understanding of why and how the Third Sector is central to functioning, cohesive and viable societies. This volume is based on contributions of the project "ITSSOIN - Impact of the Third Sector as Social Innovation" funded by the European Commission under the 7th framework programme. It will be of insight across disciplines, in particular to the growing social innovation community, innovation researchers more generally and to non-profit scholars. The practical relevance of the book will be of interest to European and national policy makers and practitioners across different sectors.

Intelligent Management in the Knowledge Economy (Hardcover, illustrated edition): Sven Junghagen, Henrik C.J. Linderoth Intelligent Management in the Knowledge Economy (Hardcover, illustrated edition)
Sven Junghagen, Henrik C.J. Linderoth
R3,930 Discovery Miles 39 300 Ships in 10 - 15 working days

The knowledge economy is a notion that has been used, since the end of the last decade, to describe a new economic order perceived by scholars and practitioners. The authors argue that this order, triggered by new information and communication technologies, has resulted in a different set of challenges for effective management of the contemporary firm. Knowledge will play an important role in managing these challenges, with the onus being on new hardware and software as much as how businesses can be organised with regard to relationships with customers and suppliers. This book shows how 'intelligent management will be key to how internal operations can be organised in order to take advantage of opportunities brought about by new technologies. This change in management is discussed throughout the book from a wide array of perspectives ranging from contextual and philosophical aspects, through tools and methods to case studies concerning the organization of business, its management and application in the knowledge economy. Intelligent Management in the Knowledge Economy will be of great interest to academics and researchers of management - knowledge management in particular - ICT and organisational studies. Business practitioners will also find much to engage them within this book.

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