The Story of Harley-Davidson is a compact and dynamic exploration of the legendary motorcycle manufacturer.

There are few silhouettes on the world's roads as instantly recognizable as that of the Harley-Davidson. The iconic motorcycle brand is synonymous with myth, adventure and excitement, and its story is no different. From a small Milwaukee machine shop at the start of the 20th century to global renown, The Story of Harley-Davidson charts the turbulent history of the most famous and infamous of the motorbike-making heavyweights.

From the Touring to the Softail, the Chopper to their first electric motorbike the LiveWire, Harley-Davidson's relentless innovation and creativity has ensured its place at the pinnacle of the motorcycle industry for more than a century. Though its ascent has never been plain-sailing, Harley has balanced mechanical reliability and power, with delicate developments and restructurings, protecting the idiosyncrasies that have made the brand as popular worldwide as it is today.

Combining stunning imagery and astute commentary, The Story of Harley-Davidson follows the illustrious brand through its peaks and troughs, across more than 100 years of revving and stylish cruising.

Automotive Air-conditioning and Climate Control Systems is a complete text and reference on the theoretical, practical and legislative aspects of vehicle climate control systems for automotive engineering students and service professionals. It provides the reader with a thorough up-to-date knowledge of current A/C systems, refrigerants and the new possible replacement systems like CO2, and includes unrivalled coverage of electronic and electrical control.
Filling the gap in the automotive engineering and servicing market for students and those training on the job, this book will help both newcomers and those with more experience of air-conditioning systems maintenance engineering to keep up with the latest developments and legislation.
-Detailed coverage of European and US vehicle HVAC systems
-Thorough explanation of current and future systems including CO2
-Meets relevant C&G, IMI, and HND vocational and professional qualifications
-IMI recommended reading material
-Includes practical cases studies and examples from design and manufacturing companies including Ford, Vauxhall, Toyota, VW, Visteon, Sanden and others, accompanied by over 300 detailed illustrations and photographs

Hydropneumatic suspensions systems combine the excellent properties of gas springs with the favourable damping properties of hydraulic fluids. The advantages of these systems are particularly appropriate for automotive applications, such as passenger cars, trucks and agricultural equipment. In this book, Dr. Bauer provides an extensive overview of hydropneumatic suspension systems. Starting with a comparison of different types of suspension systems, the author subsequently describes the theoretical background associated with spring and damping characteristics of hydropneumatic systems and furthermore explains the design of the most important system components. Additionally he gives an overview of level control systems and various special functions. Finally the technology is illustrated by design examples and the outlook for future hydropneumatic suspensions is discussed.

Diagnostics: Test don't guess. Learn all the skills you need to pass Level 3 and 4 Vehicle Diagnostics courses from IMI, City & Guilds, and BTEC, as well as ASE, AUR, and other higher-level qualifications. Along with 25 new real-life case studies, this fifth edition of Advanced Automotive Fault Diagnosis includes new content on diagnostic tools and equipment: VCDS, decade boxes, scanners, pass through, sensor simulators, break out boxes, multimeter updates for HV use, and more . It explains the fundamentals of vehicle systems and components, and it examines diagnostic principles and the latest techniques employed in effective vehicle maintenance and repair. Diagnostics, or faultfinding, is an essential part of an automotive technician's work, and as automotive systems become increasingly complex there is a greater need for good diagnostic skills. Ideal for students, included throughout the text are useful definitions, key facts, and 'safety first' notes. This text will also assist experienced technicians to further improve their performance and keep up with recent industry developments.

The automobile is going through the biggest transformation in its history. Automation and electrification of vehicles are expected to enable safer and cleaner mobility. The prospects and requirements of the future automobile affect innovations in major technology fields like driver assistance systems, vehicle networking and drivetrain development. Smart systems such as adaptive ICT components and MEMS devices, novel network architectures, integrated sensor systems, intelligent interfaces and functional materials form the basis of these features and permit their successful and synergetic integration. It has been the mission of the International Forum on Advanced Microsystems for Automotive Applications (AMAA) for more than fifteen years to detect novel trends and to discuss the technological implications from early on. Therefore, the topic of the AMAA 2014 will be Smart Systems for Safe, Clean and Automated Vehicles . This book contains peer-reviewed papers written by leading engineers and researchers which all address the ongoing research and novel developments in the field."

Initially, the only electric loads encountered in an automobile were for lighting and the starter motor. Today, demands on performance, safety, emissions, comfort, convenience, entertainment, and communications have seen the working-in of seemingly innumerable advanced electronic devices. Consequently, vehicle electric systems require larger capacities and more complex configurations to deal with these demands. Covering applications in conventional, hybrid-electric, and electric vehicles, the Handbook of Automotive Power Electronics and Motor Drives provides a comprehensive reference for automotive electrical systems. This authoritative handbook features contributions from an outstanding international panel of experts from industry and academia, highlighting existing and emerging technologies. Divided into five parts, the Handbook of Automotive Power Electronics and Motor Drives offers an overview of automotive power systems, discusses semiconductor devices, sensors, and other components, explains different power electronic converters, examines electric machines and associated drives, and details various advanced electrical loads as well as battery technology for automobile applications. As we seek to answer the call for safer, more efficient, and lower-emission vehicles from regulators and consumer insistence on better performance, comfort, and entertainment, the technologies outlined in this book are vital for engineering advanced vehicles that will satisfy these criteria.

The 18th Symposium of the International Association for Vehicle System Dynamics was held at Kanagawa Institute of Technology, Atsugi, Kanagawa, Japan. The symposium was hosted by KAIT as one of the memorial events of the 40th anniversary of KAIT. Though overwhelming numbers of high quality papers were applied in response to the call for papers for the presentation at the symposium, the Scientific Committee accepted 89 papers for the oral presentation and 38 for the poster presentation. Finally, 82 papers were presented at the oral sessions and 29 papers at the poster sessions in the symposium. There were five States-of-the-Arts papers presented at the plenary sessions in the symposium.

1 Einfuhrung.- 1.1 Ausgangslage.- 1.2 Zielsetzung.- 1.3 Aufbau der Arbeit.- 2 Mobilitat.- 2.1 Vorbemerkungen zum Verstandnis von Mobilitat.- 2.2 Mikro- oder Individualebene.- 2.3 Systemansatze.- 2.4 Telekommunikationsgestutzte Mobilitat.- 3 Delphi.- 3.1 Mobilitat der Zukunft: Welchen Weg weist das Orakel?.- 3.2 Zum Stellenwert IuK-basierter Innovationen fur die Mobilitat der Zukunft.- 3.3 Typisierung unterschiedlicher Mobilitatsfelder.- 3.4 Mobilitatseffekte IuK-basierter Anwendungen.- 3.5 Realisierungszeitraume mobilitasbezogenener Innovationen.- 3.6 Resumee fur den weiteren Gang der Untersuchung.- 4 Online-Reisen.- 4.1 Nutzermerkmale.- 4.1.1 Demographie.- 4.1.1.1 Geschlecht.- 4.1.1.2 Alter.- 4.1.1.3 Haushalte mit Kindern unter 14 Jahren.- 4.1.1.4 Bildung.- 4.1.1.5 Berufstatigkeit.- 4.1.1.6 Tatigkeit nichtberufstatiger Personen.- 4.1.1.7 Berufsstellung berufstatiger Personen.- 4.1.1.8 Nettohaushaltseinkommen.- 4.1.1.9 Zwischenresumee.- 4.1.2 Internetnutzungsmerkmale.- 4.1.2.1 Nutzung eines privaten Internetanschlusses.- 4.1.2.2 Erfahrung mit dem Internet (Nutzungszeitraum).- 4.1.2.3 Internetnutzung in Tagen pro Woche (beruflich und privat).- 4.1.2.4 Private Internetnutzung unter der Woche (Mo-Fr) und am Wochenende (Sa-So).- 4.1.2.5 Zwischenresumee.- 4.1.3 Reisemerkmale.- 4.1.3.1 Anzahl der Reisen in den letzten 3 Jahren mit Dauer von mindestens 13 Tagen.- 4.1.3.2 Anzahl der privaten Reisen in den letzten 12 Monaten.- 4.1.3.3 Dauer der langsten privaten Reise in den letzen 12 Monaten (Tage).- 4.1.3.4 Ziele der langsten Reise innerhalb der letzten 12 Monate.- 4.1.3.5 Benutzte Verkehrsmittel bei der langsten privaten Reise innerhalb der letzten 12 Monate.- 4.1.4 Bindung an Stammreiseburo.- 4.1.4.1 Anzahl der Besuche eines Reiseburos.- 4.1.4.2 Reisebuchungen.- 4.1.4.3 Zwischenresumee.- 4.2 Nutzungsmotivation.- 4.2.1 Anlasse der Nutzung.- 4.2.2 Wahrnehmung moeglicher Vorteile von Online-Reiseangeboten.- 4.2.3 Wahrnehmung moeglicher Nachteile von Online-Reiseangeboten.- 4.2.4 Zwischenresumee.- 4.3 Hinweise auf zukunftige Nutzung.- 4.3.1 Nutzung von Online-Reiseangeboten unter Idealbedingungen.- 4.3.1.1 Nutzungspotenziale und gegenwartiger Auslastungsgrad.- 4.3.1.2 Veranderung der Nutzungshaufigkeit.- 4.3.2 Zwischenresumee.- 4.4 Mobilitatseffekte.- 4.4.1 Motivationssteigerung.- 4.4.2 Gunstige Reisen gefunden/Geld gespart.- 4.4.3 Anregung zur AEnderung des Reisemittels.- 4.4.4 Reduzierung der Besuche im Reiseburo.- 4.4.5 AEnderung des ursprunglichen Reiseziels.- 4.4.6 Induzierung von Reiseverkehr (spontane Kurzreisen).- 4.4.7 Induzierung von Reiseverkehr (mehr Reisen unternommen).- 4.4.8 Haufiger unternommene Reisetypen bei idealem Angebot.- 4.4.9 Zwischenresumee.- 5 Online-Banking.- 5.1 Nutzermerkmale.- 5.1.1 Demographie.- 5.1.1.1 Geschlecht.- 5.1.1.2 Alter.- 5.1.1.3 Haushalte mit Kindern unter 14 Jahren.- 5.1.1.4 Bildung.- 5.1.1.5 Berufstatigkeit.- 5.1.1.6 Tatigkeit nicht-berufstatiger Personen.- 5.1.1.7 Berufsstellung berufstatiger Personen.- 5.1.1.8 Nettohaushaltseinkommen.- 5.1.1.9 Zwischenresumee.- 5.1.2 Internetnutzungsmerkmale.- 5.1.2.1 Nutzung eines privaten Internetanschlusses.- 5.1.2.1 Erfahrung mit dem Internet (Nutzungszeitraum).- 5.1.2.2 Internetnutzung pro Woche (beruflichund privat).- 5.1.2.3 Private Internetnutzung unter der Woche (Mo-Fr) und am Wochenende (Sa-So).- 5.1.2.4 Hinweise auf Nutzungsmuster von Online-Bankkunden.- 5.1.2.5 Zwischenresumee.- 5.2 Nutzungsmotivation.- 5.2.1 Bewertung der Bankservices.- 5.2.2 Bedeutung der Vorteile von Online-Banking fur die Befragten.- 5.2.2.1 Raumliche Nahe zur Bank.- 5.2.3 Motivationshemmende Faktoren: Einschatzung der Probleme von Online-Banking.- 5.2.4 Nutzungsbarrieren.- 5.2.5 Zwischenresumee.- 5.3 Hinweise auf zukunftige Nutzung.- 5.3.1 Online-Banking unter "ldealbedingungen".- 5.3.1.1 Nutzungspotenziale und gegenwartiger Auslastungsgrad.- 5.3.1.2 Veranderung der Nutzungshaufigkeit.- 5.3.1.3 Internet-Nutzung in Jah

This comprehensive manual provides professional but easy-to-follow know-how on how to restore, improve and maintain your classic car's suspension, steering and wheels. This book will familiarise you with the components of your car's suspension and steering systems and their construction, it also takes a detailed look at refurbishing wheels and the choice of tyres. The relevant restoration techniques are fully explained and illustrated with detailed step-by-step photography. The book is a new title in Veloce's Enthusiast's Restoration Manual series, and is based on articles from Europe's leading classic car magazine OLDTIMER MARKT.

There are continuous efforts focussed on improving road traffic safety worldwide. Numerous vehicle safety features have been invented and standardized over the past decades. Particularly interesting are the driver assistance systems, since these can considerably reduce the number of accidents by supporting drivers' perception of their surroundings. Many driver assistance features rely on radar-based sensors. Nowadays the commercially available automotive front-end sensors are comprised of discrete components, thus making the radar modules highly-priced and suitable for integration only in premium class vehicles. Realization of low-cost radar fro- end circuits would enable their implementation in inexpensive economy cars, c- siderably contributing to traffic safety. Cost reduction requires high-level integration of the microwave front-end c- cuitry, specifically analog and digital circuit blocks co-located on a single chip. - cent developments of silicon-based technologies, e.g. CMOS and SiGe:C bipolar, make them suitable for realization of microwave sensors. Additionally, these te- nologies offer the necessary integration capability. However, the required output power and temperature stability, necessary for automotive radar sensor products, have not yet been achieved in standard digital CMOS technologies. On the other hand, SiGe bipolar technology offers excellent high-frequency characteristics and necessary output power for automotive applications, but has lower potential for - alization of digital blocks than CMOS.

The focus of this book is to present the latest aspects in the area of human behavior and its relation to planning of an optimal traffic safety. The contributions from authors in various disciplines such as scientists, medical practitioners, administrators and practitioners from the car industry examine how road-user behavior can cause accidents and how decision-makers from various sectors of society may influence road users' behavior. The development of modern vehicles and new traffic systems requires more sophisticated behavior and technology. New medical technologies such as improved neuropsychologic methods and descriptive mapping of behavior with imaging techniques facilitate the understanding of the anatomy and physiology of human behavior. The increased knowledge of normal and pathologic behavior contributes to strenghten primary prevention with the goal of reducing traffic accidents.

This title was first published in 2003. Research on driver behaviour over the past two decades has demonstrated that driver characteristics, goals and motivations are important determinants of driving behaviour. We are now in a position to apply this knowledge to driver training programs and evaluate their effectiveness in improving safety. The main objective for the First International Conference on Driver Behaviour and Training and this book, is to describe and discuss recent advances in this field. The book bridges the gap between practitioners in road safety, and theoreticians investigating driving behaviour from a number of different perspectives and related disciplines. It will encourage research in driver training to combat erroneous or deviant driving behaviour and/or reduce the effects of human error at source. This book will be of interest to road safety researchers and road safety practitioners in the private and public sector.

Magnesium and Its Alloys: Technology and Applications covers a wide scope of topics related to magnesium science and engineering, from manufacturing and production to finishing and applications. This handbook contains thirteen chapters, each contributed by experts in their respective fields, and presents a broad spectrum of new information on pure magnesium, magnesium alloys, and magnesium matrix MgMCs composites. It covers such topics as computational thermodynamics, modern Mg-alloys with enhanced creep or fatigue properties, cutting-edge approaches to melt treating (grain refinement, micro-alloying, and the resulting solidification and growth), coatings, surface engineering, environmental protection (recycling and green energy storage and production), as well as biomedical applications. Aimed at researchers, professionals, and graduate students, the book conveys comprehensive and cutting-edge knowledge on magnesium alloys. It is especially useful to those in the fields of materials engineering, mechanical engineering, manufacturing engineering, and metallurgy.

This book considers the concepts of organisational learning and the learning organisation, and critically examines their take up within the context of four contemporary work organisations in the European automotive sector. Within this dynamic environment, the pursuit and implementation of approaches that encourage individuals to learn and challenge existing orthodoxy are now dominant on the management agenda. Changes to processes, structures, cultures and the employment relationship per se.

The need to understand and follow applicable government regulations is critical to providing safety for everyone affected by the transportation industry. Motor Carrier Safety simplifies the many complexities of legal compliance for the transportation of goods by highway. It provides you with the tools and focus required to achieve full regulatory compliance.

The author examines current regulations to determine what issues and requirements pertain to such issues as hazardous materials, drugs and alcohol, employee safety and health. Bulleted lists present the regulations in a clear, easy-to-use format. You will understand the issues and be able to determine the specific regulations that affect your place of business.

In addition to regulations and standards, this book covers points of training, record keeping, and suggestions for annual audits. Case studies relating to various regulations help you realize how either violating or complying will impact your business. These features combine to make Motor Carrier Safety the perfect vehicle for launching your in-house training program.
The laws governing the transportation of goods by truck vary from agency to agency. Motor Carrier Safety makes clear the regulations and provides the you with a practical source for complying with them. This book helps you to understand your regulatory exposure for non-compliance and guides you through the steps to becoming compliant.

This book offers the first comprehensive and concise overview of the subject of two-stroke cycle engines, and provides the fundamentals of the two-stroke cycle internal combustion engine and its operation. Using the most up-to-date knowledge, the theory and practice of this important engine field is explained. This resource goes further to examine the various types of models that have been developed to predict aspects of two-stroke engine operation, the experimental methods that are used in two-stroke engine development and testing, and the major issues involved in the engine's design. Each chapter is extensively illustrated and referenced.

"The Automotive Body" consists of two volumes.

The first volume produced the needful cultural background on the body; it described the body and its components in use on most kinds of cars and industrial vehicles: the quantity of drawings that are presented allows the reader to familiarize with the design features and to understand functions, design motivations and fabrication feasibility, in view of the existing production processes.

The purpose of this second volume is to explain the links which exist between satisfying the needs of the customer (either driver or passenger) and the specifications for vehicle design, and between the specifications for vehicle system and components. For this study a complete vehicle system must be considered, including, according to the nature of functions that will be discussed, more component classes than considered in Volume I, and, sometimes, also part of the chassis and the powertrain.

These two books about the vehicle body may be added to those about the chassis and are part of a series sponsored by ATA (the Italian automotive engineers association) on the subject of automotive engineering; they follow the first book, published in 2005 in Italian only, about automotive transmission.

They cover automotive engineering from every aspect and are the result of a five-year collaboration between the Polytechnical University of Turin and the University of Naples on automotive engineering."

Embedded systems have long become essential in application areas in which human control is impossible or infeasible. The development of modern embedded systems is becoming increasingly difficult and challenging because of their overall system complexity, their tighter and cross-functional integration, the increasing requirements concerning safety and real-time behavior, and the need to reduce development and operation costs. This book provides a comprehensive overview of the Software Platform Embedded Systems (SPES) modeling framework and demonstrates its applicability in embedded system development in various industry domains such as automation, automotive, avionics, energy, and healthcare. In SPES 2020, twenty-one partners from academia and industry have joined forces in order to develop and evaluate in different industrial domains a modeling framework that reflects the current state of the art in embedded systems engineering. The content of this book is structured in four parts. Part I "Starting Point" discusses the status quo of embedded systems development and model-based engineering, and summarizes the key requirements faced when developing embedded systems in different application domains. Part II "The SPES Modeling Framework" describes the SPES modeling framework. Part III "Application and Evaluation of the SPES Modeling Framework" reports on the validation steps taken to ensure that the framework met the requirements discussed in Part I. Finally, Part IV "Impact of the SPES Modeling Framework" summarizes the results achieved and provides an outlook on future work. The book is mainly aimed at professionals and practitioners who deal with the development of embedded systems on a daily basis. Researchers in academia and industry may use it as a compendium for the requirements and state-of-the-art solution concepts for embedded systems development.

A comprehensive and dedicated guide to automotive production lines, The Automotive Body Manufacturing Systems and Processes addresses automotive body processes from the stamping operations through the final assembly activities. To begin, it discusses current metal forming practices, including stamping engineering, die development, and dimensional validation, and new innovations in metal forming, such as folding based forming, super-plastic, and hydro forming technologies. The first section also explains details of automotive spot welding (welding lobes), arc welding, and adhesive bonding, in addition to flexible fixturing systems and welding robotic cells. Guiding readers through each stage in the process of automotive painting, including the calculations needed to compute the number of applicators and paint consumption based on vehicle dimensions and demand, along with the final assembly and automotive mechanical fastening strategies, the book's systematic coverage is unique. The second module of the book focuses on the layout strategies of the automotive production line. A discussion of automotive aggregate planning and master production scheduling ensures that the reader is familiar with operational aspects. The book also reviews the energy emissions and expenditures of automotive production processes and proposes new technical solutions to reduce environmental impact. * Provides extensive technical coverage of automotive production processes, discussing flexible stamping, welding and painting lines * Gives complete information on automotive production costing as well as the supplier selection process * Covers systems from the operational perspective, describing the aggregate and master production planning * Details technical aspects of flexible automotive manufacturing lines * Methodically discusses the layout and location strategies of automotive manufacturing systems to encompass the structural elements * Features topic-related questions with answers on a companion website

"Proceedings of the FISITA 2012 World Automotive Congress" are selected from nearly 2,000 papers submitted to the 34th FISITA World Automotive Congress, which is held by Society of Automotive Engineers of China (SAE-China ) and the International Federation of Automotive Engineering Societies (FISITA). This proceedings focus on solutions for sustainable mobility in all areas of passenger car, truck and bus transportation. Volume 3: Future Automotive Powertrains (I) focuses on:
Alternative Fuel and New Engine
Advanced Hybrid Electric Vehicle
Plug-in Electric Vehicle
Above all researchers, professional engineers and graduates in fields of automotive engineering, mechanical engineering and electronic engineering will benefit from this book.
SAE-China is a national academic organization composed of enterprises and professionals who focus on research, design and education in the fields of automotive and related industries. FISITA is the umbrella organization for the national automotive societies in 37 countries around the world. It was founded in Paris in 1948 with the purpose of bringing engineers from around the world together in a spirit of cooperation to share ideas and advance the technological development of the automobile.
"

The book starts with an historical overview of road vehicles. The first part deals with the forces exchanged between the vehicle and the road and the vehicle and the air with the aim of supplying the physical facts and the relevant mathematical models about the forces which dominate the dynamics of the vehicle.The second part deals with the dynamic behaviour of the vehicle in normal driving conditions with some extensions towards conditions encountered in high-speed racing driving.

This book is one of the first critical analyses of the automobile industry in India. It studies the sector in general and the passenger car industry in particular, and provides valuable insights into the operation of Foreign Direct Investment (FDI) companies in a technology-intensive industry under changing economic regimes. The volume underlines the influence of the changing nature of foreign investment, the impact of economic reforms, technology regimes and industrial policy on growth, structural changes and development. It offers a detailed account of the trade performance of manufacturers in India's passenger car industry. It also looks at successful cases to draw policy lessons towards encouraging quality FDI and developing India as a base for world production. A useful addition to industry studies in India, this book with its wide coverage and contemporary analyses will interest scholars and researchers of economics, Indian economy and industrial policy, industrial economics, automobile industry and manufacturing sector, development economics and international economics. It will also appeal to policymakers, practitioners and industrial associations.

This text provides an introduction to the mathematical modeling and subsequent optimization of vehicle propulsion systems and their supervisory control algorithms. Automobiles are responsible for a substantial part of the world's consumption of primary energy, mostly fossil liquid hydrocarbons and the reduction of the fuel consumption of these vehicles has become a top priority. Increasing concerns over fossil fuel consumption and the associated environmental impacts have motivated many groups in industry and academia to propose new propulsion systems and to explore new optimization methodologies. This third edition has been prepared to include many of these developments. In the third edition, exercises are included at the end of each chapter and the solutions are available on the web.

GPS Tracking with Java EE Components: Challenges of Connected Cars highlights how the self-driving car is actually changing the automotive industry, from programing embedded software to hosting services and data crunching, in real time, with really big data. The book analyzes how the challenges of the Self Driving Car (SDC) exceed the limits of a classical GPS Tracking System (GTS.) It provides a guidebook on setting up a tracking system by customizing its components. It also provides an overview of the prototyping and modeling process, and how the reader can modify this process for his or her own software. Every component is introduced in detail and includes a number of design decisions for development. The book introduces Java EE (JEE) Modules, and shows how they can be combined to a customizable GTS, and used as seed components to enrich existing systems with live tracking. The book also explores how to merge tracking and mapping to guide SDCs, and focuses on client server programming to provide useful information. It also discusses the challenges involved with the live coordination of moving cars. This book is designed to aid GTS developers and engineers in the automotive industry. It can also help Java Developers, not only interested in GPS Tracking, but in modern software design from many individual modules. Source code and sample applications will be available on the book's website.

The automobile continues to be the privileged product of the culture of mass consumption, yet there has been little scholarly attention to what concerns consumers most-- the appearance of cars. "Auto-Opium" is the first comprehensive history of the profession and aesthetics of American automobile design. David Gartman reveals how the appearance of vehicles became an integral part of the system of mass production and mass consumption forged in the struggles of American society.
The book traces the development of automobile design, from the first utilitarian cars around the turn of the century to the most modern of symbol-laden cultural icons. The author shows that the aesthetic qualities of vehicles were shaped by the social conflicts generated by the process of mass production. These conflicts became channeled into the realm of mass consumption, where working Americans demanded beautiful, stylish, and constantly improving cars to compensate them for the deprivations of mass production. Combining a unique blend of business, social, and cultural history, "Auto-Opium" connects the social struggles of designers within firms and the marketplace struggles between auto firms.