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Books > Food & Drink > Beverages > Alcoholic beverages > General
-Pulls aside the curtain of puffery to show . . . the business of
liquor to be every bit as fascinating as the fictions in which the
distillers love to swaddle themselves.- --Wayne Curtis, The Wall
Street Journal Walk into a well-stocked liquor store and you'll see
countless whiskey brands, each boasting an inspiring story of
independence and heritage. And yet, more than 95% of the nation's
whiskey comes from a small handful of giant companies with links to
organized crime, political controversy, and a colorful history that
is far different than what appears on modern labels. In Bourbon
Empire, Reid Mitenbuler shows how bourbon, America's most iconic
style of whiskey, and the industry surrounding it, really came to
be--a saga of shrewd capitalism as well as dedicated craftsmanship.
Mitenbuler traces the big names--Jim Beam, Maker's Mark, Evan
Williams, and more--back to their origins, exploring bourbon's
founding myths and great successes against the backdrop of
America's economic history. Illusion is separated from reality in a
tale reaching back to the Whiskey Rebellion of 1794, when the
ideologies of Thomas Jefferson and Alexander Hamilton battled to
define the soul of American business. That debate continues today,
punctuated along the way by Prohibition-era bootleggers, the
liquor-fueled origins of NASCAR, intense consolidation driven by
savvy lobbying, and a Madison Avenue plot to release five thousand
parrots--trained to screech the name of a popular brand--into the
nation's bars. Today, the whiskey business takes a new turn as a
nascent craft distilling movement offers the potential to
revolutionize the industry once again. But, as Mitenbuler shows,
many take advantage of this excitement while employing questionable
business practices, either by masquerading whiskey made elsewhere
as their own or by shortcutting the proven production standards
that made many historic brands great to begin with. A tale of
innovation, success, downfall, and resurrection, Bourbon Empire is
an exploration of the spirit in all its unique forms, creating an
indelible portrait of both American whiskey and the people who make
it.
Have you tried mixing a Mojito? What about a Rusty Nail? Or a
Cosmopolitan? With "See Mix Drink, " the first-ever cocktail book
to offer instruction through info-graphics, making the drinks you
love at home is as easy as, well, See, Mix, Drink.""
This unique, illustrated guide graphically demonstrates how to
make 100 of today's most popular cocktails. For each drink,
color-coded ingredients are displayed in a line drawing of the
appropriate glassware, alongside a pie chart that spells out the
drink's composition by volume for intuitive mixing. No other
cocktail book is this easy or fun. Instantly understandable 1-2-3
steps show exactly how each drink is prepared, and anecdotes,
pronunciation guides, and photographs of the finished drinks will
turn newbie bartenders into instant mixologists.
There are many interesting drinks that have been lost to time, but
some, such as cider, mead (which has been around since about
7000BC) and perry are reinventing themselves. This book explains
where and when to find your raw materials and what sort of
equipment you'll need. It includes delicious recipes that use
common and less common fruits. It will also show you how to cut
(expensive) corners without cutting corners on quality. Contents:
About the author; Introduction; 1. The History of Brewing; 2. Apple
Varieties; 3. Types of Honey; 4. Making Cider - Hawky's Way; 5.
Making Scrumpy; 6. Making Your Own Infusions; 7. A Taste of the
Middle East; 8. Making Perry; 9. Making Mead; 10. Making Beer; 11.
Ireland on my Mind, and my Liver; 12. Making Country Wines; Index.
The marines on the First Fleet refused to sail without it. Convicts
risked their necks to get hold of it. Rum built a hospital and
sparked a revolution, made fortunes and ruined lives. In a society
with few luxuries, liquor was power. It played a crucial role, not
just in the lives of individuals like James Squire - the London
chicken thief who became Australia's first brewer - but in the
transformation of a starving penal outpost into a prosperous
trading port. Drawing on a wealth of contemporary sources, Grog
offers an intoxicating look at the first decades of European
settlement and explores the origins of Australia's fraught love
affair with the hard stuff.
An indispensable book for every wine lover, from some of the
world's leading wine experts.
Where do wine grapes come from and how are grape varieties
related to one another? What is the historical background of each
one? Where are they grown? What sort of wines do they make?
Using cutting-edge DNA analysis and detailing almost 1,400
distinct grape varieties, as well as myriad correct (and incorrect)
synonyms, this book examines grapes and wine as never before. Here
is a complete, alphabetically presented profile of all grape
varieties of relevance to the wine lover, charting the
relationships between them and including unique and astounding
family trees, their characteristics in the vineyard, and--most
important--what the wines made from them taste like.
Presented in a stunning design with eight-page gatefolds that
reveal the family trees, and a rich variety of full-color
illustrations from Viala and Vermorel's century-old classic
ampelography, the text will deepen readers' understanding of grapes
and wine with every page. Combining Jancis Robinson's worldview and
nose for good writing and good wines with Julia Harding's research,
expertise, and attention to detail plus Dr. Vouillamoz's unique
level of scholarship, Wine Grapes offers essential and original
information in greater depth and breadth than has ever been
available before. This is a book for wine students, wine experts,
and wine lovers everywhere.
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