The abrupt shift to online learning brought on by the COVID-19 pandemic revealed the need for the adoption and application of new media, virtual training, and online skill development for the modern workforce. However, organizations are grappling with unanticipated complexities, and many have recognized the gaps between online and in-person competencies and capabilities with unaddressed needs. There is an urgent need to bridge this gap and organically grow engagement and connectedness in the digital online space with new media tools and resources. New Media, Training, and Skill Development for the Modern Workforce exhibits how both business and educational organizations may utilize the new media computer technology to best engage in workforce training. It provides the best practices to aid the transition to successful learning environments for organizational skill development and prepare and support new media educational engagement as the new norm in all its forms and finer nuances. Covering topics such as occupational performance assessment, personal response systems, and situationally-aware human-computer interaction, this premier reference source is an essential tool for workforce development organizations, business executives, managers, communications specialists, students, teachers, government officials, pre-service teachers, researchers, and academicians.

Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas. As the world faces extreme economic, environmental and political crises, this bold and accessible Advanced Introduction argues for a future-facing approach to the creative economy and creative innovation. The book analyses contemporary and historical arts and culture whilst assessing historical shifts from national to global cultures; analogue to digital technologies; and individualist to systems thinking. Key features include: A new approach to the creative industries based on complex systems and evolutionary dynamics Combining humanities-based analysis with economics of innovation A critique of important theorists and intellectual traditions involved in the study of modern mediated creativity Reconceptualizing arts, copyright, cities, time, global media and social agency A thought-provoking reassessment of modernity to pivot creative enterprise for the challenges of the Anthropocene era. Scholars and students of media and communications studies, political economy and economics will benefit from the new approach to creative media and culture, and its proposals to rethink the economics of creativity and innovation. This book will be a helpful guide for policy-makers, consultants and freelancers who work across the borderlines of art, media, technology, business and regulation.

This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms' advertising strategies are informative, persuasive or add value to the product advertised. The book explains in detail empirical methodologies used to identify the impact of advertising on consumer demand and on market structure, and reviews some recent empirical findings. It concludes with an in-depth exploration of digital advertising and auctions along with a framework for current antitrust investigations into two-sided platforms (Google, Facebook) that are funded by advertising revenues. How advertising works in the marketplace, and whether it works well, is a complex question to address because there are three sets of players involved-the firms that advertise their products, the potential consumers who view the ads and the platform or medium that intermediates between them. Understanding how these three sets of players interact is the key to understanding the role of advertising in a market economy. The book begins by looking at the rise of advertising in market economies, a phenomenon not accounted for in standard textbook microeconomic models and carefully explains why. This is followed by an examination, both theoretical and empirical, of how firms strategically use advertising to reach consumers and expand the demand for their products. There are also chapters focused on the challenges of deceptive advertising and regulation. The final chapters investigate how two-sided platforms, such as Google and Facebook, are sustained by advertising revenues, and include a review of auction theory and the structure of advertising auction exchanges. These chapters also provide a detailed analysis of public policy issues, including media bias and antitrust concerns. While designed for use by students in any course that covers the economics of advertising, this book is also an excellent resource for any reader interested in a deeper understanding of this important topic.

This incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Expert contributors discuss and evaluate the roles and outcomes of media and communication for social mobilization, media mobilization, community mobilization, advocacy, participation, empowerment, capacity-building, resistance, networking, and action for progressive social change. Chapters explore communicative actions involved in social, economic, political, and cultural integration and the transformation of individuals, communities, places, and societies in the processes of development and social change. Outlining the genealogy and history of the field, the Handbook investigates the possible new directions and objectives in the area. Key conclusions include an enhanced role for development communication in participatory development, active agency of stakeholders of development programs, and the operationalization of social justice in development. Comprehensive yet accessible, this Handbook will be a key resource for students and scholars of media and communication, political science, development studies, social work, critical education, community organization, and anthropology. It will also be of value to professionals working in associations and organizations dealing with development and social change.

Two-time Peabody Award-winning writer and producer Ira Rosen reveals the intimate, untold stories of his decades at America's most iconic news show. It's a 60 Minutesstory on 60 Minutes itself. When producer Ira Rosen walked into the 60 Minutes offices in June 1980, he knew he was about to enter television history. His career catapulted him to the heights of TV journalism, breaking some of the most important stories in TV news. But behind the scenes was a war room of clashing producers, anchors, and the most formidable 60 Minutes figure: legendary correspondent Mike Wallace. Based on decades of access and experience, Ira Rosen takes readers behind closed doors to offer an incisive look at the show that invented TV investigative journalism. With surprising humor, charm, and an eye for colorful detail, Rosen delivers an authoritative account of the unforgettable personalities that battled for prestige, credit, and the desire to scoop everyone else in the game. As one of Mike Wallace's top producers, Rosen reveals the interview secrets that made Wallace's work legendary, and the flaring temper that made him infamous. Later, as senior producer of ABC News Primetime Live and 20/20, Rosen exposes the competitive environment among famous colleagues like Diane Sawyer and Barbara Walters, and the power plays between correspondents Chris Wallace, Anderson Cooper, and Chris Cuomo. A master class in how TV news is made, Rosen shows readers how 60 Minutes puts together a story when sources are explosive, unreliable, and even dangerous. From unearthing shocking revelations from inside the Trump White House, to an outrageous proposition from Ghislaine Maxwell, to interviewing gangsters Joe Bonanno and John Gotti, Jr., Ira Rosen was behind the scenes of some of 60 Minutes' most sensational stories. Highly entertaining, dishy, and unforgettable, Ticking Clock is a never-before-told account of the most successful news show in American history.

Winner of the Anne M. Sperber Prize

A spirited and revealing memoir by the most celebrated editor of his time

After editing The Columbia Review, staging plays at Cambridge, and a stint in the greeting-card department of Macy's, Robert Gottlieb stumbled into a job at Simon and Schuster. By the time he left to run Alfred A. Knopf a dozen years later, he was the editor in chief, having discovered and edited Catch-22 and The American Way of Death, among other bestsellers. At Knopf, Gottlieb edited an astonishing list of authors, including Toni Morrison, John Cheever, Doris Lessing, John le Carre, Michael Crichton, Lauren Bacall, Katharine Graham, Robert Caro, Nora Ephron, and Bill Clinton--not to mention Bruno Bettelheim and Miss Piggy. In Avid Reader, Gottlieb writes with wit and candor about succeeding William Shawn as the editor of The New Yorker, and the challenges and satisfactions of running America's preeminent magazine. Sixty years after joining Simon and Schuster, Gottlieb is still at it--editing, anthologizing, and, to his surprise, writing.

But this account of a life founded upon reading is about more than the arc of a singular career--one that also includes a lifelong involvement with the world of dance. It's about transcendent friendships and collaborations, "elective affinities" and family, psychoanalysis and Bakelite purses, the alchemical relationship between writer and editor, the glory days of publishing, and--always--the sheer exhilaration of work.

Along with its interrelated companion volume, The Content, Impact, and Regulation of Streaming Video, this book covers the next generation of TV-streaming online video, with details about its present and a broad perspective on the future. It reviews the new technical elements that are emerging, both in hardware and software, their long-term trend, and the implications, and discusses the emerging ''media cloud'' of video and infrastructure platforms, and the organizational form of such TV. What kind of companies? What kind of business models? What kind of industries? What kind of impact on existing media? And what kind of market power in media industries, around the world? The author addresses these questions with facts and figures, ranging across technology, economics, communications studies, business, policy, and law. Media professionals in academia, management, technology, policy and creative production will appreciate the non-jargony yet thorough exploration of streaming online video in The Technology, Business, and Economics of Streaming Video.

What caused the Covid-19 pandemic? Were the mitigation measures imposed by many governments - such as lockdowns and mask-wearing mandates - based on scientific evidence, or rather aimed at curtailing civil liberties and disrupting economic activities, under the secret maneuvering of a global cabal of politicians and financiers? And were Covid-19 vaccines effective in curbing the spread of the disease, or were they just a profitable scheme by big pharmaceutical companies? These questions and speculations, some legitimate, some dubious, have been swirling around the globe through social media, alternative information outlets, instant messaging apps, and mainstream media since the beginning of the pandemic, feeding the 'infodemic' - an overwhelming surge of information, misinformation, rumours and conspiracy theories which continue to linger in public and private discourse. With an original take on concepts and theories drawn from post-truth and disinformation studies, the book analyses the 'infodemic' through a series of global case studies. Framing the infodemic as a complex, multi-layered phenomenon with vast geopolitical implications, Gabriele Cosentino reveals the global competition for control in twenty-first century geopolitics between Western liberal democracies and non-Western autocracies, and above all between the United States and China.

In 1914, the Associated Newspapers sent correspondent Herbert Corey to Europe on the day Great Britain declared war on Germany. During the Great War that followed, Corey reported from France, Britain, and Germany, visiting the German lines on both the western and eastern fronts. He also reported from Greece, Italy, Switzerland, Holland, Belgium, and Serbia. When the Armistice was signed in November 1918, Corey defied the rules of the American Expeditionary Forces and crossed into Germany. He covered the Paris Peace Conference the following year. No other foreign correspondent matched the longevity of his reporting during World War I. Until recently, however, his unpublished memoir lay largely unnoticed among his papers in the Library of Congress. With publication of Herbert Corey's Great War, coeditors Peter Finn and John Maxwell Hamilton reestablish Corey's name in the annals of American war reporting. As a correspondent, he defies easy comparison. He approximates Ernie Pyle in his sympathetic interest in the American foot soldier, but he also told stories about troops on the other side and about noncombatants. He is especially illuminating on the obstacles reporters faced in conveying the story of the Great War to Americans. As his memoir makes clear, Corey didn't believe he was in Europe to serve the Allies. He viewed himself as an outsider, one who was deeply ambivalent about the entry of the United States into the war. His idiosyncratic, opinionated, and very American voice makes for compelling reading.

This book examines the role of artists in Egypt during the 2011 revolution, when street art from graffiti to political murals became ubiquitous facets of revolutionary spaces. Through interviews, personal testimonies, and accounts of the lived experience of 25 street artists, the book explores the meaning of art in revolutionary political contexts, specifically by focusing on artistic production during 'liminal' moments as the events of the Egyptian revolution unfolded. The author privileges the perspective of the actors themselves to examine the ways that artists reacted to events and conceived of their art as means to further the goals of the revolution. Based on fieldwork conducted in the years since 2011, the book provides a narrative of Egyptian artists' participation in and representations of the revolution, from hopeful beginnings to the subsequent crackdown and election of al-Sisi.

In a globalized world full of noise, brands are constantly launching messages through different channels. For the last two decades, brands, marketers, and creatives have faced the difficult task of reaching those individuals who do not want to watch or listen to what they are trying to tell them. By producing fewer ads or making them louder or more striking, more brands and communications professionals are not going to get those people to pay more attention to their messages; they will only want to avoid advertising in all media. Examining the Future of Advertising and Brands in the New Entertainment Landscape provides a theoretical, reflective, and empirical perspective on branded content and branded entertainment in relation to audience engagement. It reviews different cases about branded content to address the dramatic change that brands and conventional advertising are facing short term. Covering topics such as branded content measurement tools, digital entertainment culture, and government storytelling, this premier reference source is an excellent resource for marketers, advertising agencies, brand managers, business leaders and managers, communications professionals, government officials, non-profit organizations, students and educators of higher education, academic libraries, researchers, and academicians.

Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Over the past 20 years, the concept of creative industries has become a widely recognised policy paradigm adopted in numerous countries, agencies and educational institutions around the world. A Research Agenda for Creative Industries probes the key issues that will help to advance research into creative industries as a productive and innovative intervention in public policy. Issues addressed include how much should a research agenda for creative industries be policy-oriented? How workable is the so-called triple bottom line rationale for creative industries? What innovative theories, research approaches and methods are called for in advancing a creative industries agenda? With contributions from leading scholars, policy and industry specialists, this interdisciplinary Research Agenda will be a vital resource for students and academics working in the fields of communication, culture, film and media, geography, business and policy studies, and Internet and social media studies.

Antimicrobial Food Packaging, Second Edition continues to be an essential resource covering all aspects in the development and application of novel antimicrobial films to all types of packaged foods. The book is organized in six parts to include the main backgrounds and frameworks of the topic, types of packaging materials and packaging systems and the migration of packaging elements into food, the most relevant established and emerging technologies for microbial detection in food systems, the development and application of antimicrobial packaging strategies to specific food sectors, and the most promising combinational approaches, also including combinational edible antimicrobial coatings. Useful to a wide audience of researchers, scientists and students, the new edition brings six new chapters that include the latest information on smart packaging, algae biofilms for antimicrobial packaging applications, polylactic acid-tea polyphenol nanofibers, use in antimicrobial packaging, chitosan and proanthocyanidins, chitosan and e-polylysine bionanocomposite films, citrus essential oils, and also includes dairy products.

Sometimes you have to die in order to live.

Big Brother Night. A fraternity pledge. Hazing. Alcohol overindulgence. Blacking out. A traumatic head injury.

These are all the things that led up to Bryan Dulaney being dropped off on the sidewalk at the emergency room, and left for dead by strangers from the fraternity house when he was a minor.

At .40 you are dead. Bryan's blood alcohol level that night was .39.

The doctors knew Bryan should have been dead, but God had much bigger plans and a purpose for Bryan Dulaney.

When you're in the darkness, keep walking and you will get to the light.

The author went through the darkest period of his life and transformed it into a brand new life filled with more meaning and a bigger purpose than even he could see at the time.

When Bryan Dulaney left the hospital that miraculous day in 2003, he serendipitously saw a sign on the road that read: "God has a plan and purpose for your life."

That was the sign he needed to completely change his life and start his joinery of total transformation, starting with his mind, body, and spirit.

Not only did Bryan's physical body die that night, but many areas of his life as he knew it had to die in order for him to be reborn and become what he was created to be and reach his full potential.

What had to die?

• His relationships
• His community
• His geography
• The unforgiveness he was holding against his father and himself
• His business
• His school
• His lifestyle

As everything was dying, Bryan Dulaney was learning how to live anew.

Bryan Dulaney changed the direction of his life and began to share his personal story with others as well as help others share their own stories. He did that through his business, The Perfect Funnel System(TM), and became "the Top 1% of all marketers and funnels experts in the world" according to Tony Robbins, the world's #1 motivational coach on helping people unlock their full potential in seconds instead of years.

Bryan didn't do it alone. He turned to God every step of the way so he could stay focused and on purpose. Since then he's been on a mission to help people share their own stories and wisdom so they can increase their impact, influence, and income through is proprietary systems.

If you're ready to die to the old and transform your life, to stop living in the safe zone, to let go of what isn't serving you so you can live your God-given purpose instead of one of regret and fear, then click the BUY NOW button and let's take this journey together.

In this book, Richardson’s research spans a decade and two cities - Sydney, Australia and Montreal, Canada - focusing on three metro-style rail infrastructure case study projects: one ongoing, one failed and one upgraded after reaching fifty years of age – to build an irrefutable case that the news media is highly influential to policy, and that these influences are complex, messy and changing. News Media Influence on Rail Infrastructure Policy offers scholars and industry practitioners in the arenas of policy analysis, politics and media communications a method for astutely guiding large-scale projects through the complex and changing landscape of 24/7 news media. It is underpinned by empirical research that identifies and endeavors to close a considerable gap in current understanding and practice. This gap represents a failure to recognise and respect mediatization – the many powerful influences impacting a policy arena that has drawn the ire of the news media. The result of this failure is ineffective communication that does little to advance the policy piece and, in the worst instances, leads to policy immobilisation or poor policy decision-making. Drawing significantly on Actor­–Network Theory, Richardson identifies the influential actors and alliances at play when policy is subjected to media discourse, and he proposes a framework for tracing and managing them. In doing so, he demonstrates that such a framework is not only vital for the successful negotiation of policy and projects in the media, but also to an (r)evolutionary recasting of public, expert and media actors in the development and decision-making process.