|
|
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries
The career of a Fleet Street photographer can be made or stalled in
an instant...the millisecond it takes for the camera shutter to
capture an iconic image that speaks a thousand words or just yet
another frame destined to be discarded on the darkroom floor.
Stephen allows the photographs to speak for themselves but
brilliantly lets us in on some of the circumstances, opportunities
and fortune that framed the story behind the story. Charles Wilson
Editor of The Times 1985-1990 Stephen Markeson is, undoubtedly, one
of the legendary photojournalists of the golden era of Fleet Street
and his lens a witness to the making of history. Ron Morgans
Picture editor Daily Express 1967-73, Today 1985-93, Daily Mirror
1993-2000.
Theatre of the Book explores the impact of printing on the European theatre, 1480-1880. Far from being marginal to Renaissance dramatists, the printing press played an essential role in the birth of the modern theatre. Looking at playtexts, engravings, actor portraits, notation systems, and theatrical ephemera as part of the broader history of theatrical ideas, this illustrated book offers both a history of European dramatic publication and an examination of the European theatre's continual refashioning of itself in the world of print.
Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences, business and
law, expertly written by the world's leading scholars. Designed to
be accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. As the world faces extreme economic, environmental and
political crises, this bold and accessible Advanced Introduction
argues for a future-facing approach to the creative economy and
creative innovation. The book analyses contemporary and historical
arts and culture whilst assessing historical shifts from national
to global cultures; analogue to digital technologies; and
individualist to systems thinking. Key features include: A new
approach to the creative industries based on complex systems and
evolutionary dynamics Combining humanities-based analysis with
economics of innovation A critique of important theorists and
intellectual traditions involved in the study of modern mediated
creativity Reconceptualizing arts, copyright, cities, time, global
media and social agency A thought-provoking reassessment of
modernity to pivot creative enterprise for the challenges of the
Anthropocene era. Scholars and students of media and communications
studies, political economy and economics will benefit from the new
approach to creative media and culture, and its proposals to
rethink the economics of creativity and innovation. This book will
be a helpful guide for policy-makers, consultants and freelancers
who work across the borderlines of art, media, technology, business
and regulation.
This cutting-edge book presents a detailed overview of digital
marketing strategy, which has evolved following rapid
digitalization that occurred during the COVID-19 pandemic.
Providing detailed examinations of different digital marketing
techniques, it demonstrates how organizations’ digital marketing
strategies can be developed and implemented. Digital Marketing
Strategy features a thorough analysis of how digital marketing can
be utilized to increase sales through new customer acquisition and
through increasing the life cycle value of its existing customers.
Chapters explore how buyer personas can be used to frame marketing
as an advantageous service. Ultimately, this instructive book
highlights that the core of digital marketing is based on market
analysis, the value proposition built on it, and observed
competitive advantage. With fresh insights into the developing
areas of content and influencer marketing, this book will be of
immense worth to students and scholars studying digital marketing
strategy. It will also be highly applicable to those working in the
field of digital marketing who promote products and services that
require buyer judgement.
This pocket guide is perfect as a quick reference for PCI
professionals, or as a handy introduction for new staff. It
explains the fundamental concepts of the latest iteration of the
PCI DSS, v3.2.1, making it an ideal training resource. It will
teach you how to protect your customers' cardholder data with best
practice from the Standard.
 |
The Bewick Collector
- a Descriptive Catalogue of the Works of Thomas and John Bewick; Including Cuts, in Various States, for Books and Pamphlets, Private Gentlemen, Public Companies, Exhibitions, Races, Newspapers, Shop Cards, Invoice Heads, Bar Bills, Co
(Paperback)
Thomas Hugo
|
R790
Discovery Miles 7 900
|
Ships in 10 - 15 working days
|
|
|
Nu Metal: Resurgence documents the groundbreaking movement from its
original inception, right up to the present day. Featuring fully
detailed band biographies that includes major players such as Korn,
Limp Bizkit, Linkin Park, Papa Roach, Rammstein and Slipknot, a
guide to 'The Nu Breed' of bands coming up like Cane Hill, DED,
Frontstreet and Lethal Injektion, and exclusive interviews with
members of classic Nu Metal bands that includes Alien Ant Farm,
Coal Chamber, Kittie, Nonpoint, Orgy, Spineshank and Taproot; as
well as record producer extraordinaire Ross Robinson- Nu Metal:
Resurgence confirms once and for all that Nu Metal is indeed here
to stay.
Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences and law,
expertly written by the world's leading scholars. Designed to be
accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. This cutting edge book introduces the origins and
consequences of digital platforms, examining how artificial
intelligence-enabled digital platforms collect and process data
from and about users by providing social media and e-commerce
services. Robin Mansell and W. Edward Steinmueller compare and
contrast neoclassical, institutional and critical political economy
approaches. They show how uneven power relationships between
platform operators and their users are analysed in different
economic traditions. Key features include: analysis of economic and
public values provides a foundation for platform regulation
examines the impacts of platforms on the media industry challenges
claims of the inevitability of platform dominance discusses key
challenges, including: artificial intelligence, data sharing and
competition in the digital economy. This concise book will be
indispensable for advanced undergraduate and postgraduate students
of media and communication studies, innovation studies and
economics, particularly those focusing on platform economics.
|
|