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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries
The Finance module provides a significant underpinning to the
Chartered Fintech Professional (CFtP) qualification. While the
topics are familiar to professionals who are traditionally trained
in Finance, these topics are required to appreciate the financial
problems that technology can help solve. Without a clear
appreciation of finance concepts and practice, any professional
will have difficulties solving such problems the traditional way,
let alone incorporating recent technological breakthroughs. In this
module, we provide the basic concepts and knowledge that a fintech
professional needs.This book covers the main concepts and theories
in finance which include economics, financial statement analysis,
financial management, and investment management. Finance for
Fintech Professionals is a companion volume to the book on
technology that covers fundamental concepts on data, artificial
intelligence, and network. Together, these two books form the
foundation for a good understanding of finance and fintech
applications which will be covered in subsequent volumes.Bundle
set: Global Fintech Institute-Chartered Fintech Professional Set I
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A Legend in Letters
(Hardcover)
Sikharam Prasanna Kumara Gupta; Contributions by Ella Campbell; Edited by Susan M. Hudson
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R810
Discovery Miles 8 100
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Ships in 12 - 19 working days
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We are at a defining point in the history of news. Following a
surge of fake news, clickbait and conspiracy theories, the 2020s
have ushered in a welter of existential threats for public service
broadcasting. So, where do we go from here? Former Today editor and
head of BBC television news Roger Mosey thinks public service
broadcasters must buck the trends and in this incisive book he
offers twenty core ways in which the news can save itself by
getting smarter, sharper, more diverse, more nuanced and less
exposed to pummelling by politicians. Mosey sees two possible
futures: one in which the incitements of populist demagogues and
the passions of social media are ever dominant - or one where we
fight hard to retain media that has an interest in the public good
and preserves truth, fairness and evidence-based judgements. From
one of British broadcasting's most experienced voices comes the
definitive exploration of Britain's news output and what must
change if we are to avoid a future of uninspiring news, uninformed
decision-making and accountability-dodging politicians.
In a globalized world full of noise, brands are constantly
launching messages through different channels. For the last two
decades, brands, marketers, and creatives have faced the difficult
task of reaching those individuals who do not want to watch or
listen to what they are trying to tell them. By producing fewer ads
or making them louder or more striking, more brands and
communications professionals are not going to get those people to
pay more attention to their messages; they will only want to avoid
advertising in all media. Examining the Future of Advertising and
Brands in the New Entertainment Landscape provides a theoretical,
reflective, and empirical perspective on branded content and
branded entertainment in relation to audience engagement. It
reviews different cases about branded content to address the
dramatic change that brands and conventional advertising are facing
short term. Covering topics such as branded content measurement
tools, digital entertainment culture, and government storytelling,
this premier reference source is an excellent resource for
marketers, advertising agencies, brand managers, business leaders
and managers, communications professionals, government officials,
non-profit organizations, students and educators of higher
education, academic libraries, researchers, and academicians.
Thoroughly updated throughout, this classic, practical text on how
to write and publish a scientific paper takes its own advice to be
"as clear and simple as possible." "The purpose of scientific
writing," according to Barbara Gastel and Robert A. Day, "is to
communicate new scientific findings. Science is simply too
important to be communicated in anything other than words of
certain meaning." This clear, beautifully written, and often funny
text is a must-have for anyone who needs to communicate scientific
information, whether they're writing for a professor, other
scientists, or the general public. The thoughtfully revised ninth
edition retains the most important material-including preparing
text and graphics, publishing papers and other types of writing,
and plenty of information on writing style-while adding up-to-date
advice on copyright, presenting online, identifying authors,
creating visual abstracts, and writing in English as a non-native
language. A set of valuable appendixes provide ready reference,
including words and expressions to avoid, SI prefixes, a list of
helpful websites, and a glossary. Students and working scientists
will want to keep How to Write and Publish a Scientific Paper at
their desks and refer to it at every stage of writing and
publication. Provides practical, easy-to-read, and immediately
applicable guidance on preparing each part of a scientific paper,
from the title and abstract to each section of the main text to
acknowledgments and references Explains step-by-step how to decide
to which journal to submit a paper, what happens to a paper after
submission, and how to work effectively with a journal throughout
the publication process Includes key advice on other communication
important to success in scientific careers, such as giving
presentations, writing proposals, and writing for a general
audience Presents updated information throughout and new material
on timely topics like copyright and presenting online
An absorbing, original, and ambitious work of reportage from the
acclaimed New Yorker correspondent
During the past decade, Peter Hessler has persistently
illuminated worlds both foreign and familiar--ranging from China,
where he served as The New Yorker's correspondent from 2000 to
2007, to southwestern Colorado, where he lived for four years.
Strange Stones is an engaging, thought-provoking collection of
Hessler's best pieces, showcasing his range as a storyteller and
his gift for writing as both native and knowledgeable outsider.
From a taste test between two rat restaurants in South China to a
profile of Yao Ming to the moving story of a small-town pharmacist,
these pieces are bound by subtle but meaningful ideas: the strength
of local traditions, the surprising overlap between cultures, and
the powerful lessons drawn from individuals who straddle different
worlds.
Full of unforgettable figures and an unrelenting spirit of
adventure, Strange Stones is a dazzling display of the powerful
storytelling, shrewd cultural insight, and warm sense of humor that
are the trademarks of Peter Hessler's work.
Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences and law,
expertly written by the world's leading scholars. Designed to be
accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. This cutting edge book introduces the origins and
consequences of digital platforms, examining how artificial
intelligence-enabled digital platforms collect and process data
from and about users by providing social media and e-commerce
services. Robin Mansell and W. Edward Steinmueller compare and
contrast neoclassical, institutional and critical political economy
approaches. They show how uneven power relationships between
platform operators and their users are analysed in different
economic traditions. Key features include: analysis of economic and
public values provides a foundation for platform regulation
examines the impacts of platforms on the media industry challenges
claims of the inevitability of platform dominance discusses key
challenges, including: artificial intelligence, data sharing and
competition in the digital economy. This concise book will be
indispensable for advanced undergraduate and postgraduate students
of media and communication studies, innovation studies and
economics, particularly those focusing on platform economics.
Every industry will be positively affected by blockchain and AI
technology at some point. However, blockchain is a misunderstood
technology within the publishing realm. The scholarly publishing
industry can significantly improve the flow of research, drive down
costs, and introduce new efficiencies in the publishing industry
with these new technologies. The scholarly publishing industry is
in its early days of the digital transformation, and blockchain and
AI technology could play a major role in this. However, the
industry has been resistant to change. These reasons include but
are not limited to staying with legacy systems, cost of new
platforms, changing cultures, and understanding and adopting new
technologies. With proper research and information provided, the
publishing industry can adopt these technologies for beneficial
advancements and the generation of a bright future. Transforming
Scholarly Publishing With Blockchain Technologies and AI explores
the changing landscape of scholarly publishing and how blockchain
technologies and AI are slowly being integrated and used within the
industry. This book covers both the benefits and challenges of
implementing technology and provides both cases and new
developments. Topics highlighted include business model
developments, new efficiencies in scholarly publishing, blockchain
in research libraries, knowledge discovery, and blockchain in
academic publishing. This book is a valuable reference tool for
publishers, IT specialists, technologists, publishing vendors,
researchers, academicians, and students who are interested in how
blockchain technologies and AI are transforming and developing a
modern scholarly publishing industry.
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