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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Music industry
The Master Key is a book for the indie artist/record company in this digital age, who's trying to become successful and who would like to maximize there dollars of there efforts.This book also has some inspirational words for the mind and soul through biblical scripters.
For years, up-and-coming musicians have wondered the secret to "making it." Finally, there is a book that provides answers to those questions, straight from the source: successful artists themselves. In Making It, successful artists are asked the same question: How did you go from wanting a career as a musician to having one? Featured artists are Jerry DePizzo (O.A.R.), Joe Pisapia (Guster), Dave Barnes, Gabe Dixon, Five Times August, Chris Trapper (The Push Stars), Derek Webb (Caedmon's Call), Marti Dodson (Saving Jane), Griffin House, Johnny Lee, and Erin McCarley. Reading this book will allow you to take control of your career by getting good advice from people who have been there.
Read the story of how successful music entrepreneur Kristin K. Yost set herself up for financial success her first year out of graduate school, as a piano teacher.
In The Beat Game, Grammy Nominated music producer Darrell "Digga" Branch shows Hip Hop beat makers and producers how to play in the high-paced game called the music business: Branch draws on his own personal experiences, successes and failures, as well as interviews with his well-known professional peers in the music industry, to provide a comprehensive guide to the legal, financial and creative aspects of the Hip Hop music game. Branch examines the roles of each member of a beat maker and producers winning team such as attorneys, managers, accountants, and friends. This book teaches winning strategies to build character, develop inspiration and motivation to help bring out the best when it matters the most. If you're a beat maker, producer or anyone who wants to make a living from Hip Hop music, The Beat Game is a must read
Building and maintaining a working band, cover or otherwise, is a lot of work. A ton of work. A ton of hard work. You aren't only required to be a good musician and performer, but a salesperson, a marketer, a promoter, a customer service representative, and more. It isn't always the rock star life you dreamed about. Whether playing music in a cover band is a hobby, something you would like to turn into more than just a hobby or something you are trying to make a full-time career out of, this book is for you. In (Not) Just a Bar Band, I cover branding, the difference between marketing and promotion, social media, your online presence and more. You bring the music, I bring the rest
You have your sound polished. You have a sweet website. You're ready to get your music reviewed. Now what? How do you do it? Artist Etiquette 101: Sure Fire Ways To Get A Positive Response From Labels, Radio and Press answers that question. Written by Founder/CEO of Hip Rock Magazine, Daniel C. Morrison you get: Do's and Don'ts when sending messages to media A mental exercise technique to get your mind ready Examples of common mistakes made by artists starting out A template you can actually use TODAY and much more With Reviews by Labels and Publicists working for Avril Lavigne, Hinder, Guns N Roses, Metallica, Linkin Park and more you owe it to yourself to see exactly what Daniel C. Morrison has to say to you A few of the many positive reviews... "The content is great and highly informative " - David Wimble - Founder of The Indie Bible (www.theindiebible.com) "Daniel Morrison's Artist Etiquette 101 is a great tool for up-and-coming bands looking for media and industry exposure. Daniel makes some great points about keys to presenting a band in a positive light." -Kristine Ashton-Magnuson/Ashton-Magnuson Media (Rocklahoma event, ShipRocked event, Steve Vai's Vai Academy Song Evolution Camp) "We like working with good people." - Kim Estlund, BWR Public Relations Evanescence, Linkin Park, Hinder, Avril Lavigne] "It was so great to work on this event and to get to work with so many great media folks like you." - Morrella S. Raleigh, Director of Marketing - Nederlander Entertainment "I appreciate everything you're doing." - Harold Gutierrez, Machine Shop Marketing Linkin Park, Korn, Papa Roach]
New Edition Completely Updated and Expanded This book takes the mystery out of the NEW music business The music industry has changed dramatically in the last five years. You need the "latest" information on how the music industry is set up, and you need legal information that is current, accurate, and targeted to independent record labels and musicians-whether you're an experienced performer or just starting out. Music industry veteran Christopher Knab's honest, no-nonsense information empowers you to sell, promote, publicize, and perform your music. Learn how to work with industry professionals, prepare a career plan and publicity campaign, connect with your fanbase, grab the attention of distributors, get radio airplay, negotiate offers for live performances, and create a demand for your music with traditional methods and social networking strategies. Entertainment law attorney Bartley F. Day's straight-to-the-point legal chapters include Making Sense of Music Industry Contracts, Recording a Cover Version, Trademarking Band Names, Insider Tips for Hiring a Music Attorney, Filing Copyright Applications, Recording Contract Advances and Royalty Rates, and a new chapter on the controversial 360 Deals now offered by many record labels. This edition is filled with brand new topics like Radio's Reasons Not to Play a Record, and updated favorites like, Ten Reasons Why Musicians Fail (and How Not To), and Con Jobs: Watch Out for the Flim-Flam Man. There's a sample Four Front Music Marketing Plan, a Distributor One-Sheet, a Band Tour and Work Schedule, a Band Bio, and much, much more. At 343 pages, this edition is over 70 pages longer than the 3rd edition. Newly revised, illustrated, and indexed, the 4th edition of "Music Is Your Business" is the essential book for independent musicians and record labels, and is used as a college and university textbook.
This Book is a comprehensive study of the music industry distribution system. The intent is to convey total understanding of the process of music distribution as well as the significance of that process and all it's variables. Marketing through cutting-edge web-technology and how to incorporate into digital and retail distribution networks supporting soundscan capabilities, is discussed. Distribution is but one aspect of the business end of this industry, arguably the most vital. The importance of distribution is stressed along with the importance of other contiguous aspects such as global sales, marketing and promotions including radio-internet radio, retail, trades, music aggregators, street-promotions, and college-networks. This edition includes current industry statistics, trends and new innovative ways in selling your music through both digital and physical. Focus on additional revenue streams as licensing, publishing, digital download cards with Soundscan support is also examined.
One Hit Wonders is a complete introduction to the music industry from the initiation of production to distribution of the final product. Each chapter is related to a popular film about the industry, making the content student-friendly and highly accessible and creating a cycle of fictional rock cinema linked to informative text. The book neatly sidesteps conventional organization, with material grouped into clean, clear sections that focus on archetypes, emotions, and experiences. Rather than addressing the best way to find and hire a publicist, the book encourages students to examine "the moment" that musical magic begins to brew. Through iconic films like Jailhouse Rock and Phantom of the Paradise, students explore topics such as the mores of existing as a musician in this modern world and music's ability to create enormous possibilities for personal transformation. One Hit Wonders teaches students that the music industry is more than a business-it's an experience. The book is written for courses in music industry management and production. It can also serve as a supplemental text for courses in popular culture and contemporary music appreciation.
How to run an independent record label for the masters.
The Music Business Has Completely Changed.
No matter whether you're just starting out as a musician, filmmaker, or engineer or you have years of experience; we're all trying to become better and make more money in this amazing industry. The entertainment industry can be exciting, entertaining, and rewarding; however, there are plenty of problems which we face in the entertainment industry from competition, compensation, to social media. Together, we'll pull back the curtains and take a look at the dark side of the stage life in this eye-opening book which will help you understand not only the problems, but allow you to see how to become a part of the solution. This book will teach you how to start to make money or help you make even more than you already do. Just in case you don't understand the terminology of this industry yet, everything is clearly explained even for the beginners. EVERYTHING you will read is the unedited truth in this industry told through personal experiences and statistics; all told From The Mind of a Treble Soul.
Have you dreamed about a career in the music business? You NEED this book. Straight talk; not a lot of blah, blah The REAL music business; not fairy tales Laugh while you learn Guarantees of the business Some acclaim for previous editions: "Randy absolutely nails the way our kind lives and what we deal with." - Bugs Henderson "This book doesn't sugar coat nor does it stroke the musician's ego." - Janice Sizemore "Ballard conveys the cold, hard facts of the brutal music biz, all while making the reader laugh... continuously." - Anastasia Karalekas, The Muse's News
In 1952 successful songwriter Buck Ram, and Jean Bennett, a hopeful girl singer from Missouri, began an entertainment management company that created the #1 group of the 50's - The Platters. For thirty-eight years Personality Productions kept a roster of fifteen or more artists at all times including The Flares, Peter Breck, Bert Convey, Sugar and Spice, Morton Downey, Jr., The Pengiuns, The Colts, The Blockbusters and Benny Joy. These pages are a collection of press releases, office notes, correspondence and Jean's Personality Pluggers covering a few of those acts. They begin in 1952 and continue through 2013. This collection shows how the first international superstar group in music was created - before computers, the internet, facebook, power steering, and super highways with rest stops using nothing but a telephone, mimeograph sets and a manual typewriter. This is how Rock began to Roll
Digital PR thought leader Ariel Hyatt's Cyber PR for Musicians is an accessible, effective, and empowering guide to online marketing success. In her 18 years in PR, Ariel Hyatt has changed the landscape of how musicians build a successful marketable profile. With her latest book, Cyber PR for Musicians: Tools, Tricks, And Tactics For Building Your Social Media House, she reveals her trade secrets in an accessible and warmly written guide. Ariel's approach is centered around demystifying and harnessing the full potential of social media. In Cyber PR for Musicians, she cleverly uses the metaphor of building a house for building an online profile and, with grace and clarity, guides artists through constructing a robust online presence that will yield real results. Her book is digestible, divided into chapters that thread together an easy-to-follow priority-oriented plan. For example, she begins with a website as being the front door to a musician's house, and, not only does she detail its importance, she offers realistic ways to get one constructed affordably. Cyber PR for Musicians also illuminates many tricks and techniques to maximize Facebook exposure. Here, she starts with the basics for newbies, but spans to break down more sophisticated topics such as Rdio and Spotify integrating with Facebook, and Spotify Analytics for Facebook. Ariel is a recognized thought leader in the digital PR world. In her acclaimed career she has represented over 1,800 clients. Her game-changing work has been lauded by industry professionals and highly established media outlets alike, garnering her press in Oprah, CNN, Wired, Billboard, Hypebot and The Washington Post. Middle Tennessee State University offers a master class based on her innovative PR principles. Besides being the founder of a successful PR firm, she is an international speaker, educator, and author of three books on social media and marketing for artists.
A must have, easy to use music licensing guide for independent musicians. Learn about copyright, performance royalties, what licensing is, how it's used and how you can start making some extra money off of your original, recorded music. The second edition includes updated resource information and some new licensing info as well. |
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