If your practice isn't as busy as it should be, if your phone isn't ringing enough, or not at all, if you're losing too much business to your competitors, if you get too many tire-kickers in your office, if you don't enjoy selling, or if you simply want more, then it will pay to read this book. Nick Dumitru has been helping practices surpass their competition for well over a decade. And his advice starts with one simple concept. Growing a practice is formulaic. It's simple and works every time -- provided you have a proven formula. This book is about that proven practice growth formula.

If your practice isn't as busy as it should be, if your phone isn't ringing enough, or not at all, if you're losing too much business to your competitors, if you get too many tire-kickers in your office, if you don't enjoy selling, or if you simply want more, then it will pay to read this book. Nick Dumitru has been helping practices surpass their competition for well over a decade. And his advice starts with one simple concept. Growing a practice is formulaic. It's simple and works every time -- provided you have a proven formula. This book is about that proven practice growth formula.

Being in the field of medicine and plastic surgery, I have realised just having knowledge and skills are not enough to be a successful plastic surgeon; you need to be a general surgeon, a doctor, and most importantly, a compassionate human being to be successful. You also need to be a good administrator, leader, businessman, and politician. You need to be a good teacher to continue the legacy. This is what I am striving to accomplish. My wish is that I will be able to follow my profession with dignity, sincerity, ethically and legally, and to teach the youngsters to do the same. This book is about a great discipline that is called plastic surgery. It is an intensely personal subject that causes a great deal of debate, often very emotional. More than any other branch of medicine, it is also surrounded by a dense, almost impenetrable fog of rumor, myths, and misconceptions. This book will educate you to understand what goes behind the scene. Not only that, but everything you need to know about the plastic and cosmetic surgery from choosing the right surgeon to avoiding disasters and getting the treatment you really need is here in the book.

Being in the field of medicine and plastic surgery, I have realised just having knowledge and skills are not enough to be a successful plastic surgeon; you need to be a general surgeon, a doctor, and most importantly, a compassionate human being to be successful. You also need to be a good administrator, leader, businessman, and politician. You need to be a good teacher to continue the legacy. This is what I am striving to accomplish. My wish is that I will be able to follow my profession with dignity, sincerity, ethically and legally, and to teach the youngsters to do the same. This book is about a great discipline that is called plastic surgery. It is an intensely personal subject that causes a great deal of debate, often very emotional. More than any other branch of medicine, it is also surrounded by a dense, almost impenetrable fog of rumor, myths, and misconceptions. This book will educate you to understand what goes behind the scene. Not only that, but everything you need to know about the plastic and cosmetic surgery from choosing the right surgeon to avoiding disasters and getting the treatment you really need is here in the book.

The increasing multicultural population in the US and the world is reflected in the patient population that most Facial Plastic Surgeons are seeing in their practice environments. Facial plastic surgery procedures and aesthetic goals had been based predominantly on European Caucasian models of anatomy and cultural influences/ Currently, a wide variety of racial, ethnic and cultural backgrounds are included in most facial plastic surgery practice experiences. A recognition and sensitivity to those differences and influences should be part of a modern facial plastic surgeon's skill set. With an understanding of the tremendous clinical relevance of multicultural aesthetics, this issue of Facial Plastic Surgery Clinics addresses Anatomy, Aesthetic goals, Patient evaluation, and Surgical techniques according to various ethnic, racial, and cultural needs. Some of the topics presented are Considerations in non-Caucasian facelift procedures; Scar variations by skin type; Laser and face peel procedures in non-Caucasians; Rhinoplasty in the Mestizo nose; Rhinoplasty in the African-American nose; Rhinoplasty in the Asian nose; Facial aesthetic surgical goals in patients of different cultures; and Concepts of beauty in a multicultural world.

If your practice isn't as busy as it should be, if your phone isn't ringing enough, or not at all, if you're losing too much business to your competitors, if you get too many tire-kickers in your office, if you don't enjoy selling, or if you simply want more, then it will pay to read this book. Nick Dumitru has been helping practices surpass their competition for well over a decade. And his advice starts with one simple concept. Growing a practice is formulaic. It's simple and works every time -- provided you have a proven formula. This book is about that proven practice growth formula.

In response to rapidly increasing rates of obesity, bariatric weight loss surgeries have increased worldwide, reaching approximately 341,000 procedures in 2011. Bariatric surgery is a major medical intervention with the primary goals of chronically reducing excess weight loss, decreasing incidence and severity of obesity related co-morbidities, and overall improvement in quality of life. Despite widespread evidence of bariatric surgery effectiveness on excess weight loss and resolution of co-morbidities, the effects of weight loss surgery on overall cardiorespiratory fitness and physical activity levels (two critical components of overall health) have yet to be defined. This book discusses the prevalence of bariatric surgery, as well as the complications and its impact on quality of life.

The increasing popularity of cosmetic procedures brings both good news and bad news for you as a potential patient. The good news: there is a ton of information out there to help you become a better informed consumer. The bad news? There is a ton of information out there designed to confuse and deceive you. But here's the thing as you contemplate having your own plastic surgery: how does any of that information apply to you as an individual? How do you even begin to distinguish fact from fiction? How do you decide which procedure is the right one for you? How can you know which doctor and facility are the best choices for your chosen procedure? How can you increase the odds of getting the results you want? How can you be sure you are even a good candidate for plastic surgery in the first place? The more factual information the patient collects, the better off the patient, the surgeon, the anesthesiologist and the support staff are going to be. More factual information is good; inaccurate or little information is downright scary. Author and renowned facial plastic surgeon, Brenton B. Koch, MD, FACS, is going to cut through all the fluff and confusion and tell you in straightforward, honest terms exactly what to ask potential surgeons and their support staff during your plastic surgery consultation. "Together, you and I will walk through a list of questions that has been fourteen years in the making; a series of inquiries designed to bring you greater clarity and confidence as a potential consumer of plastic surgery. These are the questions I get on a day-to-day basis from those well-prepared patients I described above. These are the questions I wish all of my patients would ask me. And not only am I going to give you the questions, but I am also going to give you the answers that I think are the most responsible and helpful. Lastly, I am going to give you a series of questions for you to ask yourself about your motivation, expectations and readiness for plastic surgery. These are the questions I wish all of my patients would ask themselves before they come in for a consultation."

This 2nd edition of Orbital Surgery is actually three books in one. It's an overview on orbital diseases, an anatomical atlas, and a surgical atlas. Using a conceptual model, along with more than 800 photographic and hand-drawn illustrations this book provides the reader with a clear description of the factors to consider when deciding on the proper approach to lesions anywhere in and surrounding the orbit.There's also an online site with full text and image bank.
Illustrations by Bruce Stewart. FEATURES:
- Offers a philosophy of approach to the surgical management of diseases of the orbit
- Over 800 illustrations, 600 of which are in full-color
- On-line component includes full text and image bank.
- Takes a decision-making approach to approaching orbital lesions

If your practice isn't as busy as it should be, if your phone isn't ringing enough, or not at all, if you're losing too much business to your competitors, if you get too many tire-kickers in your office, if you don't enjoy selling, or if you simply want more, then it will pay to read this book. Nick Dumitru has been helping practices surpass their competition for well over a decade. And his advice starts with one simple concept. Growing a practice is formulaic. It's simple and works every time -- provided you have a proven formula. This book is about that proven practice growth formula.

Behind the Mask, Beneath the Glitter is an intimate and entertaining work that lays bare Dr. Robin T.W. Yuan's contrarian philosophy regarding cosmetic surgery. Dr. Yuan goes inside-the-mind and behind-the-scenes of his cosmetic practice to reveal important concepts and misconceptions that drive this popular field. Of the book, plastic surgeon Dr. Joseph Murray, Nobel Laureate, says,""I read your book with interest and was impressed by your insight into the essence of Cosmetic Surgery.... You have led a remarkable life of experiences." Dr. Leon Morgenstern, Emeritus Professor of Surgery, UCLA, writes of Dr. Yuan's book: ..". interesting, literate, entertaining, informative and well-written... I got a great deal of pleasure reading them. There is much surgical and medical wisdom than just plastic surgery."

This book shares an expert experience in managing difficult facial skin cancer and presents rare cases from the authors's own practice. The content follows an anatomical approach based on the complex and often staged reconstruction of extreme facial skin cancer. Written in a clear and logical format, it is intended as a guideline atlas and surgical handbook, defining the principles of CLEAR (Complete Local Excision of the cancer + Aesthetic Reconstruction) and DRAPE (Delayed Reconstruction After Pathological Examination) for reconstructing the face. The book incorporates a wealth of multi-disciplinary knowledge from surgeons, anaesthetists, research scientists, speech / swallowing therapists, pathologists, radiologists and prosthetic rehabilitation specialists. The surgical techniques presented here require a high degree of expertise. Accordingly, the book will be of interest to professionals in the fields of Plastic and Oral and Maxillofacial Surgery, as well as Dermatology.

In the right hands, cosmetic or plastic surgery can become a work of beauty and a tremendous boost to a person's self-esteem. In the wrong hands, cosmetic surgery can become a powerful force to destroy one's self-esteem and any trace of confidence a person may have in the very core of his or her soul.

In The Ultimate Violation, author Kurtess Lief Scone tells the story of his life-his time suffering from rickets as a young boy; his adolescence; the role his relationship to Jesus Christ has played in his life; and his adulthood, during which, disliking his facial appearance, he underwent plastic surgery. In this memoir, he discusses the malpractice of his surgeon and being forced to deal with the negative consequences followed by mental and emotional issues related to abnormal cosmetic changes. Scone provides tools and strategies to help others find the right cosmetic surgeon.

The Ultimate Violation details Scone's journey to seek justice and overcome the embarrassment, shame, and humiliation he experienced at the hands of an unethical surgeon.

A step-by-step guide to performing a wide range of ophthalmic plastic surgery procedures featuring author pearls and tricks of the trade Ophthalmic Plastic Surgery: Tricks of the Trade by renowned expert Suzanne Freitag and esteemed coeditors N. Grace Lee, Daniel Lefebvre, and Michael Yoon is a concise ophthalmic plastic surgery procedures reference ideal for residents and fellows, as well as more accomplished surgeons who wish to improve techniques and outcomes. Divided into 10 major sections and 46 separate topics, the book provides essential understanding of the basic principles and steps of each procedure, making it a perfect resource to consult prior to performing surgery. The first two sections include a detailed overview of the anatomy of the eyelids, orbit, and lacrimal system and discussion of fundamental principles of periorbital surgery. The subsequent eight sections cover eyelid trauma, lower eyelid, upper eyelid, eye brow, eyelid reconstruction, lacrimal, orbital surgery, and anophthalmic socket. The final section covers temporal artery biopsy, aberrant eyelash management, and tarsorrhaphy. Each chapter topic is formatted consistently – encompassing goals, advantages, expectations, key principles, indications, contraindications, preoperative preparation, operative technique, complications/bailout, postoperative care, and references. Key Features A distinguished group of national and international contributors share advanced tips, insightful pearls, and pitfalls to avoid, based on years of experience performing each procedure Numerous figures, color illustrations, photographs, and surgical videos demonstrate salient points Procedures are presented in a step-by-step manner, thereby enhancing reader comprehension and knowledge retention This a must-have resource for ophthalmic plastic surgeons. Ophthalmologists, otolaryngologists, facial plastic surgeons, plastic surgeons, dermatologists, and maxillofacial surgeons who perform procedures in the periorbital area will also find it beneficial. This book includes complimentary access to a digital copy on https://medone.thieme.com.

Master the full spectrum of "body sculpting" procedures with Body Contouring and Liposuction by J Peter Rubin, MD, FACS, Mark L Jewell, MD, Dirk Richter, MD, PhD, and Carlos O Uebel, MD, PhD! From fat grafts and liposuction through total body lift following massive weight loss surgery, full-color photos and procedural videos show you exactly how to proceed, step by step, and achieve gratifying results. Exceed your patients' expectations thanks to expert, multimedia guidance from many of today's most accomplished experts in aesthetic plastic surgery. Know what to look for and how to proceed thanks to videos and full-color illustrations demonstrating brachioplasty, breast reshaping after massive weight loss, thigh and buttock contouring, combining abdominoplasty and mastopexy, and other in-demand procedures. Find the answers you need quickly through a user-friendly organization. Access the complete contents online, as well as videos and downloadable illustrations, at Expert Consult.

This book offers a comprehensive overview of the use of platelet rich plasma (PRP), typically by injection, and its usage across medical disciplines. This multi-authored, multi-institutional, and multi-specialty based text is designed to guide health care providers in the varied uses of PRP -- starting from its history and preparation and moving through a variety of disciplines to illustrate how PRP can help healing. Clinical Applications of Platelet Rich Plasma in Medicine is divided into three sections: The first gives an overview of the basic science of PRP; the second provides a detailed overview of the clinical indications of PRP; and the third section discusses potential complications in conjunction with relevant case studies. It will feature a wealth of images and diagrams to illustrate best practices in using PRP. Written to be used by oral and maxillofacial surgeons, plastic surgeons, cosmetic surgeons, otolaryngologists, dentists, orthopedic surgeons, and general surgeons to name a few, this book will provide an evidence-based approach to using PRP in practice. The editors have extensive academic experience and have authored multiple scientific publications, while the contributions included in the text have been written by experts and leaders in the fields touched upon in the book.

Oncoplastic breast cancer surgery is one of the fastest-growing domains in breast surgery. This approach is continuing to gain practice acceptance due to increased emphasis on both optimum cosmetic outcome and maintenance of a sound oncologic basis. This book summarizes the basic principles and techniques using evidence-based data. Patient images and comprehensive drawings complete this practical guide for surgeons who treat diseases of the breast.

This book will enable the reader, regardless of their experience, to master the best rhinoplasty practice. It includes all contemporary techniques such as preservation, structural, and atraumatic rhinoplasty concepts, and makes them very practical to apply. Rhinoplasty in Practice not only explains the anatomy, historical evaluations, philosophy, descriptions, indications, limitations, and complications of rhinoplasty but also reports many innovative and unpublished data, tips, and tricks for success. The text is enhanced by: Algorithms and tables for a clear understanding of the deformity and treatment techniques Almost 100 full HD surgical and 3D animation videos (available via a Companion Website) to make the techniques clear, practical, and applicable Over 500 superb illustrations to make the anatomy and surgical techniques more easily comprehensible, allowing the reader to follow each step and including cadaver, histological, ultrasonography, computed tomography, and clinical studies

Cosmetic Surgery after Massive Weight Loss provides a comprehensive, practical and timely review of the latest techniques used to help postbariatric patients deal with redundant tissue after weight loss surgery. Bariatric surgery can bring long-term benefits in health and overall quality of life. But it is not without complications, including loss of skin tone, sagging fat and skin, and associated functional problems. This highly illustrated text offers authoritative guidance on the surgical management of these issues. The book opens with a description of surgical options for weight loss before summarizing the psychological evaluation and medical management of the postbariatric patient. Later chapters cover cosmetic surgical options by anatomic area before outlining new approaches to tissue transfer for cancer reconstruction, techniques to avoid unfavourable results, and medicolegal issues. *Provides a definitive go to' reference for trainees and practicing plastic surgeons *Covers all aspects of the management of postbariatric patients, from the options for weight loss surgery to the psychological needs of the patient *Gives practical advice on the approach to the patient, the formulation of individual treatment plans, and the avoidance of clinical complications

Scarlet Roads presents the real experiences of Don Mangus in story form, where characters and places have been changed to protect the innocent. He challenges all religions to look into themselves and their own inequities, and ask how a Creator would give us a world of suffering and pain, agony and loss, love and rejection, and endless loneliness and regret. How could He or She allow such misery to exist? Throughout the surgical experiences, the reader will find humor intertwined within the tragedy.

Football and Boobs: His Playbook for Her Breast Implants is a relationship book for men and their women who want breast augmentation. It helps her communicate with him and helps him understand: * Why she wants breast augmentation surgery * How implants might affect her physically, mentally, emotionally, & financially * How new breasts might affect their relationship * How he can help her make the decisions about, prepare for, and recover from the surgery. And it does it all in terms that men understand: FOOTBALL

There are books about penoplasty (penile enlargement) but none from men who have actually undergone the procedure. I have appeared on television and been interviewed in magazines about my operation.

The thorax has a fundamental role in the aesthetic of the male body: congenital or acquired alterations are experienced as extremely frustrating clinical situations. Most breast surgery texts briefly mention gynecomastia, but no text comprehensively addresses the male breast and thorax, including reconstructive and cosmetic surgery and surgery in transgender patients. This gap is now thoroughly filled by Plastic and Cosmetic Surgery of the Male Breast: after introducing principles of anatomy and aesthetics for the male thorax, the first part focusses on the main congenital malformations and their treatment; the main benign acquired pathologies and their treatment (including an ample section dedicated to gynecomastia), the carcinoma of the male breast, with reference to familiar forms; the treatment of carcinoma and reconstruction of the thorax. The book closes with a chapter dedicated to breast surgery in transgender patients. While female breast surgery is increasingly practiced in specific Breast Units and highly specialized centers, male breast issues are treated in general and plastic surgeries units. This handy volume is a sound reference for the most complex clinical cases, and the latest reconstruction treatments for the male thorax and will be useful for general and thoracic surgeons, plastic surgeons and senologists.

BOOK COMES WITH A DVD CONTAINING SURGICAL VIDEOS. Click here to view a sample video on YouTube. The goal of this book is to highlight areas from the broad spectrum of rhinology, beginning with the initial history and physical examination through the diagnostic work up, medical and surgical management and identification of potential pitfalls that may arise in order to minimize treatment failures. The authors of these chapters represent a generation of dedicated rhinologists who build upon the contribution to the field by pioneers in rhinology. They have provided their expertise and insight into common mistakes in order to aid the reader in improving treatment outcomes for their patients. FROM THE PREFACE Since the 1990s, the subspecialty of rhinology has evolved faster than any other area within otolaryngology. Only in recent history, the primary pathophysiology of chronic rhinosinusitis was be believed to be primarily a result of structural obstruction of the osteomeatal complex with subsequent bacterial infection. Treatment algorithms revolved around systemic antibiotics and medical failures were treated with removal of diseased mucosa using non-physiologic surgical approaches.We have now gained a better understanding of the heterogeneous nature of chronic rhinosinusitis and the complex interaction between local and systemic immunity, impaired mucociliary clearance and the potential role for a variety of external insults to include bacteria, fungi, and other noxious stimuli. While surgery still plays a major role in the treatment of inflammatory disease, it is now performed in a physiologic fashion and its role as an adjuvant to aid in the delivery of novel topical therapies is better appreciated. In parallel with technological advancements for use in inflammatory disorders, rhinologists pushed the envelope in the surgical treatment of neoplastic disorders of the skull base and paranasal sinuses. Minimally invasive approaches in collaboration with other specialities, notably ophthalmologists and neurosurgeons, have resulted in the nascent field of neurorhinology, which is still in its infancy and will undoubtedly continue to evolve. In spite of these tremendous advances in rhinology and greatly improved success, doctors are still faced with difficult patients and failures of standard approaches.If we do not learn from our failures, we are destined to repeat them. CONTRIBUTORS Nithin D. Adappa Rakesh K. Chandra Katrina Chaung David Chin John M. DelGaudio Richard Douglas Peter Earls Wytske J. Fokkens Joseph K. Han Richard J. Harvey Thomas S. Higgins Alexandra E. Kejner Randy M. Leung Lefteris Margaritis Ryan Manz Yuresh S. Naidoo James N. Palmer Michael P. Platt Alkis J. Psaltis Jeremy T. Reed Dan Robinson Luke Rudmik Raymond Sachs Rodney J. Schlosser Raj Sindwani Timothy L. Smith Zachary M. Soler Daniel Timperley Eric W. Wang Sarah K. Wise Andrew Wood Peter-John Wormald Bradford A. Woodsworth Adam M. Zanation