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Books > Arts & Architecture > Industrial / commercial art & design > Product design

Human Factors for Naval Marine Vehicle Design and Operation (Hardcover, New Ed): Jonathan M. Ross Human Factors for Naval Marine Vehicle Design and Operation (Hardcover, New Ed)
Jonathan M. Ross
R4,780 Discovery Miles 47 800 Ships in 12 - 19 working days

There is a driving need for naval professionals to focus on human factors issues. The number of maritime accidents is increasing and the chief cause is human error, both by the designer and the operator. Decreasing crew size, lack of experienced operators, operations in higher sea states and fatigue worsen the situation. Automation can be a partial solution, but flawed automated systems actually contribute to accidents at sea. Up to now, there has been no overarching resource available to naval marine vehicle designers and human factors professionals which bridges the gap between the human and the machine in this context. Designers understand the marine vehicle; human factors professionals understand how a particular environment affects people. Yet neither has a practical understanding of the other's field, and thus communicating requirements and solutions is difficult. This book integrates knowledge from numerous sources as well as the advice of a panel of eight recognized experts in the fields of related research, development and operation. The result is a reference that bridges the communications gap, and stands to help enhance the design and operation of all naval marine vehicles.

A History of Seating, 3000 BC to 2000 Ad - Function Versus Aesthetics (Hardcover, New): Jenny Pynt, Joy Higgs A History of Seating, 3000 BC to 2000 Ad - Function Versus Aesthetics (Hardcover, New)
Jenny Pynt, Joy Higgs
R3,078 R2,843 Discovery Miles 28 430 Save R235 (8%) Ships in 9 - 17 working days

The focus of this book is on functional seating, and the key argument presented is that functional seating needs to assist the person using it for the performance of seated tasks, enhance rather than detract from the person's posture and health, and it needs to provide aesthetic features that do not limit task or health. The book spans the period 3000BC to 2000AD and presents largely Western seating. This book is unique in its approach to seating because it draws together evidence that relates to seating that facilitates health and task while also addressing aesthetic factors. This evidence creates an understanding of how seats may be designed to not only promote bodily health but also allow functional optimisation of sitting and seating. This book is important to furniture and industrial designers, interior decorators, architects, those teaching seat design, health professionals attending and educating those who relax or work in the seated position, furniture historians, and members of the general public interested in the history of seating.

Design for Health (Paperback): Emmanuel Tsekleves, Rachel. Cooper Design for Health (Paperback)
Emmanuel Tsekleves, Rachel. Cooper
R1,337 Discovery Miles 13 370 Ships in 12 - 19 working days

One of the most complex global challenges is improving wellbeing and developing strategies for promoting health or preventing 'illbeing' of the population. The role of designers in indirectly supporting the promotion of healthy lifestyles or in their contribution to illbeing has emerged. This means designers now need to consider, both morally and ethically, how they can ensure that they 'do no harm' and that they might deliberately decide to promote healthy lifestyles and therefore prevent ill health. Design for Health illustrates the history of the development of design for health, the various design disciplines and domains to which design has contributed. Through 26 case studies presented in this book, the authors reveal a plethora of design research methodologies and research methods employed in design for health. The editors also present, following a thematic analysis of the book chapters, seven challenges and seven areas of opportunity that designers are called upon to address within the context of healthcare. Furthermore, five emergent trends in design in healthcare are presented and discussed. This book will be of interest to students of design as well as designers and those working to improve the quality of healthcare.

Display and Interface Design - Subtle Science, Exact Art (Paperback): Kevin B. Bennett, John M. Flach Display and Interface Design - Subtle Science, Exact Art (Paperback)
Kevin B. Bennett, John M. Flach
R1,605 Discovery Miles 16 050 Ships in 12 - 19 working days

Technological advances in hardware and software provide powerful tools with the potential to design interfaces that are powerful and easy to use. Yet, the frustrations and convoluted "work-arounds" often encountered make it clear that there is substantial room for improvement. Drawn from more than 60 years of combined experience studying, implementing, and teaching about performance in human-technology systems, Display and Interface Design: Subtle Science, Exact Art provides a theoretically-based yet practical guide for ecological display and interface design. Written from the perspective of cognitive systems engineering and ecological interface design, the book delineates how to design interfaces tailored to specific work demands, leverage the powerful perception-action skills of the human, and use powerful interface technologies wisely. This triadic approach (domain, human, interface) to display and interface design stands in sharp contrast to traditional dyadic (human, interface) approaches. The authors describe general principles and specific strategies at length and include concrete examples and extensive design tutorials that illustrate quite clearly how these principles and strategies can be applied. The coverage spans the entire continuum of interfaces that might need to be developed in today's work places. The reason that good interfaces are few and far between is really quite simple: they are extremely difficult to design and build properly. While there are many books available that address display design, most of them focus on aesthetic principles but lack scientific rigor, or are descriptive but not prescriptive. Whether you are exploring the principles of interface design or designing and implementing interfaces, this book elucidates an overarching framework for design that can be applied to the broad spectrum of existing domains.

The Design Culture Reader (Hardcover, REV): Ben Highmore The Design Culture Reader (Hardcover, REV)
Ben Highmore
R4,497 Discovery Miles 44 970 Ships in 12 - 19 working days

Design is part of ordinary, everyday life, to be found in every room in every building in the world. While we may tend to think of design in terms of highly desirable objects, this book encourages us to think about design as ubiquitous (from plumbing to television) and as an agent of social change (from telephones to weapon systems). The Design Culture Reader brings together an international array of writers whose work is of central importance for thinking about design culture in the past, present and future. Essays from philosophers, media and cultural theorists, historians of design, anthropologists, cultural historians, artists and literary critics all demonstrate the enormous potential of design studies for understanding the modern world. Organised in thematic sections, The Design Culture Reader explores the social role of design by looking at the impact it has in a number of areas - especially globalisation, ecology, and the changing experiences of modern life. Particular essays focus on topics such as design and the senses, design and war and design and technology, while the editor's introduction to the collection provides a compelling argument for situating design studies at the very forefront of contemporary thought.

Designing Coffee - New Coffee Places and Branding (Hardcover): Gestalten, Lani Kingston Designing Coffee - New Coffee Places and Branding (Hardcover)
Gestalten, Lani Kingston
R1,596 R1,321 Discovery Miles 13 210 Save R275 (17%) Ships in 10 - 15 working days
Visual and Non-Visual Effects of Light - Working Environment and Well-Being (Book): Agnieszka Wolska Visual and Non-Visual Effects of Light - Working Environment and Well-Being (Book)
Agnieszka Wolska; Contributions by Dariusz Sawicki, Malgorzata Tafil-Klawe
R1,499 Discovery Miles 14 990 Ships in 12 - 19 working days
Eames (Hardcover): Gloria Koenig Eames (Hardcover)
Gloria Koenig; Edited by Peter Goessel 1
R476 R399 Discovery Miles 3 990 Save R77 (16%) Ships in 9 - 17 working days

The creative duo Charles Eames (1907-1978) and Ray Kaiser Eames (1912-1988) transformed the visual character of America. Though best known for their furniture, the husband and wife team were also forerunners in architecture, textile design, photography, and film. The Eameses' work defined a new, multifunctional modernity, exemplary for its integration of craft and design, as well as for the use of modern materials, notably plywood and plastics. The Eames Lounge Chair Wood, designed with molded plywood technology, became a defining furniture piece of the 20th century, while the couple's contribution to the Case Study Houses project not only made inventive use of industrial materials but also developed an adaptable floor plan of multipurpose spaces which would become a hallmark of postwar modern architecture. From the couple's earliest furniture experiments to their seminal short film Powers of Ten, this book covers all the aspects of the illustrious Eames repertoire and its revolutionary impact on middle-class American living. About the series Born back in 1985, the Basic Art Series has evolved into the best-selling art book collection ever published. Each book in TASCHEN's Basic Architecture series features: an introduction to the life and work of the architect the major works in chronological order information about the clients, architectural preconditions as well as construction problems and resolutions a list of all the selected works and a map indicating the locations of the best and most famous buildings approximately 120 illustrations (photographs, sketches, drafts, and plans)

Handbook of Smart Manufacturing - Forecasting the Future of Industry 4.0 (Hardcover): A Jay, Hari Singh, Parveen, Bandar... Handbook of Smart Manufacturing - Forecasting the Future of Industry 4.0 (Hardcover)
A Jay, Hari Singh, Parveen, Bandar AlMangour
R5,153 Discovery Miles 51 530 Ships in 9 - 17 working days

This handbook covers smart manufacturing development, processing, modifications, and applications. It provides a complete understanding of the recent advancements in smart manufacturing through its various enabling manufacturing technologies, and how industries and organizations can find the needed information on how to implement smart manufacturing towards sustainability of manufacturing practices. Handbook of Smart Manufacturing: Forecasting the Future of Industry 4.0 covers all related advances in manufacturing such as the integration of reverse engineering with smart manufacturing, industrial internet of things (IIoT), and artificial intelligence approaches, including Artificial Neural Network, Markov Decision Process, and Heuristics Methodology. It offers smart manufacturing methods like 4D printing, micro-manufacturing, and processing of smart materials to assist the biomedical industries in the fabrication of human prostheses and implants. The handbook goes on to discuss how to accurately predict the requirements, identify errors, and make innovation for the manufacturing process more manageable by implementing various advanced technologies and solutions into the traditional manufacturing process. Strategies and algorithms used to incorporate smart manufacturing into different sectors are also highlighted within the handbook. This handbook is an invaluable resource for stakeholders, industries, professionals, technocrats, academics, research scholars, senior graduate students, and human healthcare professionals.

Rational Queueing (Paperback): Refael Hassin Rational Queueing (Paperback)
Refael Hassin
R1,638 Discovery Miles 16 380 Ships in 12 - 19 working days

Understand the Strategic Behavior in Queueing Systems Rational Queueing provides one of the first unified accounts of the dynamic aspects involved in the strategic behavior in queues. It explores the performance of queueing systems where multiple agents, such as customers, servers, and central managers, all act but often in a noncooperative manner. The book first addresses observable queues and models that assume state-dependent behavior. It then discusses other types of information in queueing systems and compares observable and unobservable variations and incentives for information disclosure. The next several chapters present relevant models for the maximization of individual utilities, social welfare, and profits. After covering queueing networks, from simple parallel servers to general network structures, the author describes models for planned vacations and forced vacations (such as breakdowns). Focusing on supply chain models, he then shows how agents of these models may have different goals yet they all profit when the system operates efficiently. The final chapter allows bounded rationality by lowering the assumption of fully rational agents.

Better Things - Materials for Sustainable Product Design (Paperback): Daniel Liden Better Things - Materials for Sustainable Product Design (Paperback)
Daniel Liden
R705 R620 Discovery Miles 6 200 Save R85 (12%) Ships in 12 - 19 working days

How often have you seen a label on a product proclaiming it to be made from 'recycled material', 'bioplastic' or similar, without it giving any details of the concrete environmental benefits? What do these terms really mean? A drive for greater transparency and demonstrable environmental benefits is happening in product design, through emerging legislation and standards, and consumer demand for more sustainable products and unambiguous marketing. In Better Things: Materials for Sustainable Product Design, Daniel Liden seeks to tackle the lazy 'greenwashing' terminology we see every day and answer these questions, providing a guide for product designers, manufacturers and consumers wishing to make better and more informed decisions about materials. The book comprises six chapters devoted to material categories - plastics, textiles, metals, ceramics and glass, wood and paper - and a seventh chapter covering emerging sustainable technologies. Each chapter includes interviews with industry experts, as well as photos, diagrams, environmental impact data, general material properties and more.

Designing Displays for Older Adults, Second Edition (Hardcover, 2nd edition): Anne McLaughlin, Richard Pak Designing Displays for Older Adults, Second Edition (Hardcover, 2nd edition)
Anne McLaughlin, Richard Pak
R5,678 Discovery Miles 56 780 Ships in 12 - 19 working days

This book focuses on the design of displays and user interfaces for the older user. Aging is related to complex mental, physical, and social changes. While conventional wisdom says getting older leads to a decline, the reality is that some capabilities decline with age while others remain stable or increase. This book distills decades of aging research into practical advice on the design of displays. Technology has changed dramatically since the publication of the first edition. This new edition covers cutting-edge technology design such as ubiquitous touchscreens, smart speakers, and augmented reality interfaces, among others.

Managing the Building Design Process (Paperback, 2nd edition): Gavin Tunstall Managing the Building Design Process (Paperback, 2nd edition)
Gavin Tunstall
R1,820 Discovery Miles 18 200 Ships in 12 - 19 working days

Managing the Building Design Process explains the designer 's role in the creation of new buildings from the development of the plan through to completion. One key case study is used throughout the book so that the reader can clearly follow the process leading to the creation of a new building.This new edition expands on the first edition including sections on CAD and sustainability; incorporating updates to legislation and adding new illustrations as well as discussion points and useful references at the end of every chapter.Gavin Tunstall is an architect and a lecturer in the School of Architecture, Design and the Built Environment at Nottingham Trent University, UK.

Crossing Design Boundaries - Proceedings of the 3rd Engineering & Product Design Education International Conference, 15-16... Crossing Design Boundaries - Proceedings of the 3rd Engineering & Product Design Education International Conference, 15-16 September 2005, Edinburgh, UK (Paperback, New)
Paul Rodgers, Libby Brodhurst, Duncan Hepburn
R7,973 Discovery Miles 79 730 Ships in 12 - 19 working days

This book presents over 100 papers from the 3rd Engineering & Product Design Education International Conference dedicated to the subject of exploring novel approaches in product design education. The theme of the book is "Crossing Design Boundaries" which reflects the editors' wish to incorporate many of the disciplines associated with, and integral to, modern product design and development pursuits. Crossing Design Boundaries covers, for example, the conjunction of anthropology and design, the psychology of design products, the application of soft computing in wearable products, and the utilisation of new media and design and how these can be best exploited within the current product design arena. The book includes discussions concerning product design education and the cross-over into other well established design disciplines such as interaction design, jewellery design, furniture design, and exhibition design which have been somewhat under represented in recent years. The book comprises a number of sections containing papers which cover highly topical and relevant issues including Design Curriculum Development, Interdisciplinarity, Design Collaboration and Team Working, Philosophies of Design Education, Design Knowledge, New Materials and New Technologies in Design, Design Communication, Industrial Collaborations and Working with Industry, Teaching and Learning Tools, and Design Theory.

Human Factors in Engineering - Manufacturing Systems, Automation, and Interactions (Hardcover): Beata Mrugalska, Tareq Ahram,... Human Factors in Engineering - Manufacturing Systems, Automation, and Interactions (Hardcover)
Beata Mrugalska, Tareq Ahram, Waldemar Karwowski
R3,868 Discovery Miles 38 680 Ships in 12 - 19 working days

This book addresses aspects of human factors in engineering and provides a detailed discussion of novel approaches, systems engineering tools, artificial cognitive systems, and intelligent technologies and automation. It presents applications in diverse areas including digital manufacturing, transportation, infrastructure development, and cybersecurity. This book: Merges the engineering perspective with the human factors and social dimension of Computing and artificial intelligence-based technologies. Covers technological development of human factors engineering and the human dimension in applications across all areas of modern society. Relates to human behavior in the context of technology and systems interactions. Discusses the design and the appropriation of 3D printing techniques in the management of an innovative product system. Presents systems engineering tools, user experience methodologies, artificial cognitive systems, intelligent technologies, and automation. The text is for students, professionals, and researchers in the fields of ergonomics, human factors, industrial engineering, and manufacturing engineering.

Forensic Engineering: - The Art and Craft of A Failure Detective (Hardcover): Colin Gagg Forensic Engineering: - The Art and Craft of A Failure Detective (Hardcover)
Colin Gagg
R2,645 Discovery Miles 26 450 Ships in 12 - 19 working days

Forensic Engineering: The Art and Craft of a Failure Detective synthesizes the current academic knowledge, with advances in process and techniques developed in the last several years, to bring forensic materials and engineering analysis into the 21st century. The techniques covered in the book are applied to the myriad types of cases the forensic engineer and investigator may face, serving as a working manual for practitioners. Analytical techniques and practical, applied engineering principles are illustrated in such cases as patent and intellectual property disputes, building and product failures, faulty design, air and rail disasters, automobile recalls, and civil and criminal cases. Both private and criminal cases are covered as well as the legal obligation, requirements, and responsibilities under the law, particularly in cases of serious injury or even death. Forensic Engineering will appeal to professionals working in failure analysis, loss adjustment, occupational health and safety as well as professionals working in a legal capacity in cases of produce failure and liability-including criminal cases, fraud investigation, and private consultants in engineering and forensic engineering.

Market Assessment with OR Applications (Hardcover): Kent Lenci Market Assessment with OR Applications (Hardcover)
Kent Lenci
R5,059 Discovery Miles 50 590 Ships in 12 - 19 working days

This book provides an understanding of the concept of marketing and its role in business and public organization including the need for scientific marketing analysis. It includes a variety of mathematical models applied for better decision making, promotional decisions in the presence of competition, and sales forecasting using an Operational Research (OR) approach. The book also provides a platform to academicians, practitioners, and researchers to gain understanding of marketing management concepts from an OR perspective. This book offers relevant, international perspectives on techniques for market assessment under one canopy. It will be helpful for those who want to gain insight into understanding the managerial aspects from an OR analyst point of view and is a collaboration that contains plenty of related and valuable techniques used in real-life problems faced by industries.

Product Concept Design - A Review of the Conceptual Design of Products in Industry (Hardcover, 2006 ed.): Turkka Kalervo... Product Concept Design - A Review of the Conceptual Design of Products in Industry (Hardcover, 2006 ed.)
Turkka Kalervo Keinonen, Roope Takala
R5,209 Discovery Miles 52 090 Ships in 10 - 15 working days

Globalisation of the world's economy is leading to rapid change and uncertainties in society, politics and markets.

Product design strategies need to respond to these developments. Product Concept Design meets the needs and expectations of academia and practitioners working in design by focussing on the methods for creating products and design strategies in today's fast-changing business environment.

Product Concept Design has been written by a collection of researchers and practising designers from leading companies such as Nokia and Volvo and provides a goldmine of ideas for designers and managers in industry, as well as lecturers in design and design engineering and their students.

Supply Chain Management Models: Forward, Reverse, Uncertain, and Intelligent - Foundations with Case Studies (Paperback): Hamed... Supply Chain Management Models: Forward, Reverse, Uncertain, and Intelligent - Foundations with Case Studies (Paperback)
Hamed Fazlollahtabar
R1,729 Discovery Miles 17 290 Ships in 12 - 19 working days

Supply Chain Management (SCM) is a wide field in which several specialties are included. In general, operations and production management players use SCM to organize the problems and analyze the solution approaches. Due to these points, a reference which can encompass a range of problems and their modelling approaches is required. This book will contain three general sections of forward, reverse, intelligent, and uncertain problems. While the book provides different problems in the three commonly used categories in SCM, it is very helpful for the readers to find out, or adapt their own application studies to the ones given in the book and employ the corresponding modeliing approach.

The Rebel's Wardrobe - The Untold Story of Menswear's Renegade Past (Hardcover): Thomas Stege gestalten, Bojer, Szabo The Rebel's Wardrobe - The Untold Story of Menswear's Renegade Past (Hardcover)
Thomas Stege gestalten, Bojer, Szabo
R1,430 R1,176 Discovery Miles 11 760 Save R254 (18%) Ships in 9 - 17 working days
Integration of Process Planning and Scheduling - Approaches and Algorithms (Hardcover): Rakesh Kumar Phanden, Ajai Jain, J.... Integration of Process Planning and Scheduling - Approaches and Algorithms (Hardcover)
Rakesh Kumar Phanden, Ajai Jain, J. Paulo Davim
R5,081 Discovery Miles 50 810 Ships in 12 - 19 working days

Both process planning and scheduling are very important functions of manufacturing, which affect together the cost to manufacture a product and the time to deliver it. This book contains various approaches proposed by researchers to integrate the process planning and scheduling functions of manufacturing under varying configurations of shops. It is useful for both beginners and advanced researchers to understand and formulate the Integration Process Planning and Scheduling (IPPS) problem effectively. Features Covers the basics of both process planning and scheduling Presents nonlinear approaches, closed-loop approaches, as well as distributed approaches Discuss the outfit of IPPS in Industry 4.0 paradigm Includes the benchmarking problems on IPPS Contains nature-algorithms and metaheuristics for performance measurements in IPPS Presents analysis of energy-efficient objective for sustainable manufacturing in IPPS

Cross-Cultural Design for IT Products and Services (Paperback): Pei-Luen Rau, Tom Plocher, Yee-Yin Choong Cross-Cultural Design for IT Products and Services (Paperback)
Pei-Luen Rau, Tom Plocher, Yee-Yin Choong
R2,100 Discovery Miles 21 000 Ships in 12 - 19 working days

With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder their market penetration, sales, and use. Based on research and practice, Cross-Cultural Design for IT Products and Services provides a resource for human factors engineers, designers, and marketing professionals who define and develop IT products and services for the global market. With its extensive review of cross-cultural theory and cross-cultural design literature, it is also a resource for those who are interested in research on cross-cultural design. The book presents an overview of the dimensions of culture that have implications for human information processing and affective response. It examines a set of user interface design guidelines grouped into five areas: language, use of color, icons and images, navigation, and information architecture. Also, it addresses physical ergonomics and anthropometry issues. The text translates theory and guidelines into a practical methodology and discusses how to integrate methods of cross-cultural design into a standard engineering process for product development. The authors review and reappraise theories, models, principles, and techniques for design of IT products and services that will be marketed globally. They provide guidelines for user interface design across North American, Asian, and other cultures. Applying the guidelines within the methodological framework provided will enhance the usability and effectiveness of the IT product or service, and contribute to greater user satisfaction, increased productivity, higher sales, and lower product support costs.

Design History - Understanding Theory and Method (Hardcover): Kjetil Fallan Design History - Understanding Theory and Method (Hardcover)
Kjetil Fallan
R3,546 Discovery Miles 35 460 Ships in 12 - 19 working days

"Design History has become a complex and wide-ranging discipline. It now examines artefacts from conception to development, production, mediation, and consumption. Over the last few decades, the discipline has developed a diverse range of theories and methodologies for the analysis of objects. Design History presents the most comprehensive overview and guide to these developments. The book first traces the development of the discipline, explaining how it draws from Art History, Industrial Design, Cultural History and Material Culture Studies. The core of the book then analyses the seminal methodologies used in Design History today. The final section highlights the key issues concerning knowledge and meaning in Design. Throughout, the aim is to present a concise and accessible introduction to this complex field. A map to the intellectual landscape of Design History, the book will be an invaluable guide for students and a very useful reference for scholars"--Provided by publisher.

Optimization Using Evolutionary Algorithms and Metaheuristics - Applications in Engineering (Hardcover): Kaushik Kumar, J.... Optimization Using Evolutionary Algorithms and Metaheuristics - Applications in Engineering (Hardcover)
Kaushik Kumar, J. Paulo Davim
R5,068 Discovery Miles 50 680 Ships in 12 - 19 working days

Recognized as a "Recommended" title by Choice for their April 2021 issue. Choice is a publishing unit at the Association of College & Research Libraries (ACR&L), a division of the American Library Association. Choice has been the acknowledged leader in the provision of objective, high-quality evaluations of nonfiction academic writing. Metaheuristic optimization is a higher-level procedure or heuristic designed to find, generate, or select a heuristic (partial search algorithm) that may provide a sufficiently good solution to an optimization problem, especially with incomplete or imperfect information or limited computation capacity. This is usually applied when two or more objectives are to be optimized simultaneously. This book is presented with two major objectives. Firstly, it features chapters by eminent researchers in the field providing the readers about the current status of the subject. Secondly, algorithm-based optimization or advanced optimization techniques, which are applied to mostly non-engineering problems, are applied to engineering problems. This book will also serve as an aid to both research and industry. Usage of these methodologies would enable the improvement in engineering and manufacturing technology and support an organization in this era of low product life cycle. Features: Covers the application of recent and new algorithms Focuses on the development aspects such as including surrogate modeling, parallelization, game theory, and hybridization Presents the advances of engineering applications for both single-objective and multi-objective optimization problems Offers recent developments from a variety of engineering fields Discusses Optimization using Evolutionary Algorithms and Metaheuristics applications in engineering

Progressive Kaizen: - The Key to Gaining a Global Competitive Advantage (Hardcover): John W. Davis Progressive Kaizen: - The Key to Gaining a Global Competitive Advantage (Hardcover)
John W. Davis
R5,529 Discovery Miles 55 290 Ships in 12 - 19 working days

This book addresses how to make Kaizen a formidable competitive weapon. It serves as reinforcement for the key role the Lean coordinator holds in training and leading change that serves to make and keep a manufacturing firm world competitive.

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