Trademarks are the most widely used intellectual property right by companies worldwide. Their strategic importance is increasing, as reputational assets become more relevant for companies than ever, in national and global markets. Trademarks also represent key tools for companies to profit from innovation and can make the difference for start-ups and entrepreneurial firms by allowing them to gain legitimacy and fostering fund raising from investors. This book Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization takes stock of the emerging academic research on how companies use trademarks. It collects a rich set of contributions from several research perspectives and disciplines and proposes an integrated view bridging different levels of analysis: individual, firm, industry, and country level. Specifically, the book combines an industrial organization, innovation, and entrepreneurship perspective to understand why, when and with what effects entrepreneurs, innovators, and firms use trademarks. The book is targeted toward academic readers to gain a better understanding of the emerging and interdisciplinary field of trademark research as well as interested practitioners from the area of intellectual property (IP) management and policy-making. The chapters in this book were originally published in Industry and Innovation.

Provocative and reflective, this volume on the notion of knowledge and innovation in the business industry provides readers with a holistic approach to the subject of 'knowledge'. Structuring their arguments around four case studies of innovation within four entirely different contexts, Hakansson and Waluszewski invite the business-minded reader to consider the costs of adopting new knowledge and innovation within a business setting. This book: questions the long-held assumption that new knowledge and innovation are universally advantageous follows the tremor of an innovation as new knowledge reverberates through, or is dampened by the larger economic community - including cultural structures, the industrial standards and the foundational assumptions that rule a particular economic domain focuses in particular on the interfaces where the innovative agent connects to its customers, suppliers and competitors. An ideal reference source for postgraduate students taking advanced courses in science and technology studies, innovation management, industrial marketing and purchasing, technological development and innovation systems.

One of the challenges met by green entrepreneurs and product developers who have tried to develop more sustainable products is that efforts to have better products in environmental terms do not always translate into effective business cases. The purpose of this book is a better understanding of the implications of environmental issues in new product development. Through an empirical study in the human powered vehicle sector, Luca Berchicci examines how and to what extent the environmental ambition of product developers and managers influences the way new products and services are developed. The understanding of this phenomenon is particularly important since managers are encouraged and/or motivated to undertake environmental new product development projects. From the descriptions and analyses of the two cases study Luca Berchicci suggests that a high level of environmental ambition increases the complexity of the product innovation process. Moreover, a high level of environmental ambition may hamper a product innovation process because it may lead the developers away from the market that their product is to serve. Accordingly, this book attempts to explain and predict how environmental ambition influences new product development processes. This claim provides a theoretical contribution to existing research in both product innovation and green product innovation. Moreover, this book provides an original and deep insight on the diverse facets of greening.

Highly original and based on unique empirical research in the fields of organization theory and organization behaviour, this work makes an invaluable contribution to the literature on bureaucracy and innovation. Focusing on a study of two major companies working with innovation and new product development Styhre's critical analysis pushes the boundaries of bureaucracy studies beyond its current entrenched position. Departing from the traditional view that bureaucratic organizations are inefficient, incapable of responding to external changes, unable to orchestrate innovative work and provide meaningful jobs for its co-workers, this empirical study underlines the merits of a functional organization, the presence of specialist and expertise groups and hierarchical structures. Analyzing the literature of bureaucracy, the new forms of post-bureaucratic organizations and drawing on the philosophy of Henri Bergson, the author offers a model of bureaucracy, capable of both apprehending its functional organization and its continuous and ongoing modifications and changes to adapt to external conditions. Innovative and compelling, this book is an excellent text for advanced students of organization and management theory and managerial strategists and decision-makers across the globe.

Innovation is almost always seen as a "good thing". Challenging the Innovation Paradigm is a critical analysis of the innovation frenzy and contemporary innovation research. The one-sided focus on desirable effects of innovation misses many opportunities to reduce the undesirable consequences. Authors in this book show how systemic effects outside the innovating firms reduce the net benefits of innovation for individual employees, customers, as well as for society as a whole - also the innovators' own organizations. This book analyzes the dominant discourses that construct and reconstruct the assumptions and one-sidedness of contemporary innovation research (generally known as the pro-innovation bias) by focusing on consequences of innovation, distinguishing between intended and unintended as well as desirable and undesirable consequences. Contributors illustrate how both the discourses of innovation and the consequences of innovation permeate all levels of society: in policy discourse, in academic discourse, in research funding, in national innovation systems, in the financial sector, in organizational and work contexts, and in environmental pollution. The volume offers a critical, multidisciplinary, and multinational perspective on the topic, with authors from diverse academic fields examining and making comparisons between a variety of national contexts.

Equips students and recent graduates with the tools and confidence to develop their own digital presence, addressing the growth in employability and professional skills courses globally; Unlike competing texts, requires no pre-existing technical knowledge, approaching the subject from a strategic and employability perspective rather than a technical or purely marketing approach; Introduces the new ABCDE framework and a series of practical tools and international case studies

In this new book, Hara, Kambayashi and Matsushima gather together a collection of case studies of innovation in various industries in modern Japan, including automobile, electronics, semiconductor, component, chemical, pharmaceutical and service industries. Unlike other books in this area, this book focuses on a broader range of Japanese industries from the post world war era to the modern day and considers the relationships between the characteristics of innovation and the features of Japanese society. These chapters demonstrate Japan's shift from being product-oriented and domestic to being business system-oriented and global. Meanwhile the process of innovation in Japan continues to include the tendency of eliminating uncertainty through intimate in-process interaction between different functions, rather than through preset rule or contracts. This book goes some way in challenging accepted notions of Japanese innovation, emphasising new and diverse trends and practises.

In one modest-sized volume, this book offers three valuable sets of knowledge. First, it provides best practice guidance on virtually every large-scale task a modern manager may be involved in-from recruiting and hiring to onboarding and leading teams, and from employee engagement and retention to performance management and working with difficult employees. Second, it explains the essential concepts and practice of a range of effective leadership styles-including (but not limited to) servant leadership, crisis leadership, change agent leadership, and diversity and inclusion leadership. Third, it offers brief case studies from select CISOs and CSOs on how these management and leadership principles and practices play out in real-life workplace situations. The best practice essentials provided throughout this volume will empower aspiring leaders and also enable experienced managers to take their leadership to the next level. Many if not most CISOs and other leaders have had very little, if any, formal training in management and leadership. The select few that have such training usually obtained it through academic courses that take a theoretical, broad brush approach. In contrast, this book provides much actionable guidance in the nitty-gritty tasks that managers must do every day. Lack of management practical knowledge puts CISOs and CSOs at a disadvantage vis-a-vis other executives in the C-suite. They risk being pigeonholed as "security cops" rather than respected business leaders. Many articles on these subjects published in the press are too incomplete and filled with bad information. And combing through the few high-quality sources that are out there, such as Harvard Business Publishing, can take hundreds of dollars in magazine subscription and book purchase fees and weeks or months of reading time. This book puts all the essential information into your hands through a series of concise chapters authored by an award-winning writer.

The emotions are at the centre of our lives and, for better or worse, imbue them with much of their significance. The philosophical problems stirred up by the existence of the emotions, over which many great philosophers of the past have laboured, revolve around attempts to understand what this significance amounts to. Are emotions feelings, thoughts, or experiences? If they are experiences, what are they experiences of? Are emotions rational? In what sense do emotions give meaning to what surrounds us?

The Emotions: A Philosophical Introduction introduces and explores these questions in a clear and accessible way. The authors discuss the following key topics:

• the diversity and unity of the emotions
• the relations between emotion, belief and desire
• the nature of values
• the relations between emotions and perceptions
• emotions viewed as evaluative attitudes
• the link between emotions and evaluative knowledge
• the nature of moods, sentiments, and character traits.

Including chapter summaries and guides to further reading, The Emotions: A Philosophical Introduction is an ideal starting point for any philosopher or student studying the emotions. It will also be of interest to those in related disciplines such as psychology and the social sciences.

Artificial Intelligence in Accounting: Practical Applications was written with a simple goal: to provide accountants with a foundational understanding of AI and its many business and accounting applications. It is meant to serve as a guide for identifying opportunities to implement AI initiatives to increase productivity and profitability. This book will help you answer questions about what AI is and how it is used in the accounting profession today. Offering practical guidance that you can leverage for your organization, this book provides an overview of essential AI concepts and technologies that accountants should know, such as machine learning, deep learning, and natural language processing. It also describes accounting-specific applications of robotic process automation and text mining. Illustrated with case studies and interviews with representatives from global professional services firms, this concise volume makes a significant contribution to examining the intersection of AI and the accounting profession. This innovative book also explores the challenges and ethical considerations of AI. It will be of great interest to accounting practitioners, researchers, educators, and students.

This book focuses on the questions of: why do some economically disadvantaged nations develop significantly faster than others, and what roles do their educational systems play?
As case illustrations, in the early 1960s Mexico and South Korea were both equally underdeveloped agrarian societies. Since that time, the development strategies pursued by each country resulted in dramatically different results. By the turn of the century South Korea possessed one of the finest educational systems in the world and was a world-class producer of high-tech products. Mexico, on the other hand, was still graduating less than half of its secondary school-age students and bogged down in assembling products owned by others. The book addresses the issues of what happened and why, and frames the consequences for other developing nations facing similar challenges.
Professor Hanson argues that the key to understanding involves the manner and intensity in which these countries engaged their educational, governmental and business institutions to acquire manufacturing knowledge from offshored transnational corporations, and how they used these insights to grow their own local industries. Whereas South Korea studied the foreign outsourced plants as if they were educational systems and pursued with tenacity the new knowledge they possessed, Mexico viewed them as cash cows that generated wages and reduced unemployment. The author emphasizes that significant educational reform will only break down the barriers of institutional bureaucracies when responding to the pressures and demands of industrialization. This is one of the first books of its kind to compare South-East Asian and Latin American economies and their links to educational systems.

Concise yet comprehensive, Product Planning Essentials, Second Edition, addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Instructors, students, and practitioners will appreciate the balanced managerial and how-to orientation. Changes to the Second Edition * Addition of two chapters on design and legal considerations. * Expanded discussion of global considerations to introduce sustainable product development and Base of the Pyramid (BoP) product development. * Simplified technical discussions of planning techniques for improved comprehension. * Inclusion of product planning best practices from recent noteworthy cases and studies in the final chapter.

Concise yet comprehensive, Product Planning Essentials, Second Edition, addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Instructors, students, and practitioners will appreciate the balanced managerial and how-to orientation. Changes to the Second Edition * Addition of two chapters on design and legal considerations. * Expanded discussion of global considerations to introduce sustainable product development and Base of the Pyramid (BoP) product development. * Simplified technical discussions of planning techniques for improved comprehension. * Inclusion of product planning best practices from recent noteworthy cases and studies in the final chapter.

* Reveals the unacknowledged truth behind organizational resilience: it's not about 'grit' or cybersecurity * Explores the four essential organizational components of resilience -- crews, capital, culture, and leadership * Maps 14 distinct elements of resilience that can be used as a framework that any organization can replicate * Includes real-world insights from leaders at organizations such as NBCUniversal and The Ohio State University

The open source phenomenon has attracted an increased interest among commercial firms and governments. It is becoming one of the most influential paradigm shifts not only in software development but in social and economic value creation as well. While software development is perhaps the most prominent example of open source, its principles have now been applied across a wide range of product classes, industries and even scientific disciplines. Decision makers at different levels and in a variety of fields need to improve their understanding of the factors that contribute to the Open Source Software (OSS) effectiveness: approaches, tools, social designs, reward structures and metrics. Successful OSS Project Design and Implementation provides a state-of-the-art analysis of OSS design principles, their emergence and success and how they are extending well beyond the domain of software.

Transformative Strategies is based around the idea that strategic thinking is critical for organizational success in today's environment. The financial crisis, continuing economic uncertainty, digitalization, environmental issues, and social issues involved in globalization present strategic problems for enterprises. Unlike other textbooks that take a standard solutions-based approach, Transformative Strategies provides readers with a way to develop strategies that fit their own complex situations and shows how models may be applied in different ways to different problems. Each of the four key elements affecting the business environment (globalization, disruption, collaboration, and responsibility) are addressed as a set of tensions in eight areas: global competition, business model innovation, digital strategizing, business eco-systems, corporate social responsibility, top management teams, and trans-cultural leadership in a globalized world. This tension-based pedagogy enables readers to shift from dichotomized thinking (such as exploring or exploiting) to transformative thinking (such as exploring and exploiting; exploring through exploiting) and readers are challenged to solve real problems that companies face, encouraging them to acknowledge the broader context in which organizations operate and to analyze the problem from multiple perspectives. Each chapter is structured to aid engagement and discussion, including a discussion of the tension tied to the chapter's topic, learning objectives, theoretical frameworks, real life case studies, exercises and reflective questions. A highly practical book that encourages readers to develop solutions that fit their own complex problems, it will be particularly suitable for those studying strategic management as part of an MBA, MA or MSc in Management, as well as those in executive education. It will also appeal to all those interested in learning how to lead and transform organizations towards impact, purpose and relevance. Online resources include discussions of the case studies, supplementary problems for class discussion, and an instructors' manual outlining the pedagogical approach.

* Provides a 'one stop shop' of key theoretical perspectives on entrepreneurship, opportunity recognition and business modelling, alongside practical examples and exercises. * Essential reading for undergraduate students studying Entrepreneurship globally, as well as those studying for MBAs or Executive Education degrees. * Current textbooks pay little attention to the concept of opportunity recognition, which is the crux of this book * This is unique in its explanation of how the key concepts are related and how they can be applied practically.

The implementation of new technologies is expected to boost the development of Islamic Finance by increasing accessibility to banking and other financial services in Islamic communities and democratizing access to investment opportunities. At the same time, new technologies will increase financing opportunities and facilitate asset management for Sharia-compliant businesses. This collection of essays from selected experts in the field comprise some of the most topical issues on Islamic Fintech, combining a business focus with legal insights. The book takes as a point of departure the role that Islamic Fintech can play in promoting sustainability. The social vision of welfare improvement and justice is already embedded in Sharia's economic rules, which makes Islamic Finance particularly well suited to bridge the gap between sustainability and funding. Although it is not without challenges for the industry, technology will help unleash its potential. With a holistic approach to Islamic Fintech, the contributing authors address the application of new technologies to Islamic Finance, including robo-advisory, crowdfunding and digital ledger technology (both in the issuance of bitcoin and the registration of securities in tokenized form) and in certain sectors such as takaful (takaful-tech) and health (e-health). Finally, they explore the challenges posed by anti-money laundering ('AML') in the specific realm of Islamic Fintech. The book combines theoretical analysis with a practical focus, both through case studies and directly through the experiences of leading entrepreneurs. In addition, it provides insights on legal and regulatory aspects, which are key in a field that is still in its infancy and needs support from lawmakers and regulators. It is, thus, a reference for academics, legal practitioners, policymakers, entrepreneurs and the Islamic Finance community.

Despite providing us with a good understanding of how firms use certain mechanisms to benefit from open innovation strategies, current research provides only limited insights into how barriers internal to the firm may hamper knowledge transfer and limit effective utilization of external knowledge sources. The Influence of Internal Barriers on Open Innovation proposes a dynamic perspective that addresses this gap and aims at stimulating this discussion in two ways. First, by looking at how the way firms structure their internal (innovation) activities may (unintentionally) create barriers to the incorporation of external knowledge. Second, by reflecting on how internal barriers might be coupled to firm decisions aimed at the optimization of innovation processes, like the balance between exploration and exploitation strategies. The chapters of this book provide detailed conceptualization and investigation of organizational characteristics and practices that influence internal barriers to open innovation. The diverse set of studies described in the chapters of this book will help open innovation scholars to better understand the challenges that firms face when dealing with internal barriers that affect their external knowledge search and knowledge sourcing. The chapters in this book were originally published as a special issue of the journal Industry and Innovation.

Businesses spend billions on innovation with very little to show for their investment or effort. This book challenges some of the 'ingrained truths' of innovation and suggests a different approach. Innovation is not the creation of a novel idea. It is the successful commercialisation of that novel idea. Rather than starting with a costly, time-consuming problem assessment that seeks to push potential solutions through an innovation funnel, an 'impeller approach' starts with possible solutions and gets the market to pull the best ones forward so they can fail fast or flourish fast. This approach is made possible by the addition of a 'bee' - a new type of integrative thinker who can harvest the existing knowledge from the 'meadow of experts'. Completely reversing the innovation process means organisations are much better placed to win in the market rather than focusing on finding theoretical solutions or clearing innovation stage gates. In addition, this approach also recognises that the people who shepherd the solution through the ideation and testing stage are not the same people who must then take that solution to market for successful commercialisation. Given the current innovation failure rate, coupled with the fact that society is beset with multiple wicked problems, it's time to think differently and innovate innovation itself. This book is essential reading for Heads of Innovation and Commercialisation, Directors of Marketing, Heads of New Product Development and New Service Development, Strategy Directors, Chief Technology Officers, Government advisers and policy makers.

In many modern economies, creativity, the essential prerequisite for innovation, tends to be assumed or neglected while the catchphrase "innovation" dominates the field of business as the key to national performance and competitiveness. Creativity and Innovation in Business and Beyond illustrates the ways in which creativity spurs innovation and innovation enables creativity ? not only in the realms of business and management, where the innovation is regularly acknowledged and discussed, but throughout the social sciences. With contributions from experts in fields as far-flung as policy, history, economics, economic geography, sociology, law, psychology, social psychology and education, in addition to business and management, this volume explores the manifold avenues for creativity and innovation at many levels including nation, region, city, institution, organisation, and team across a multitude of sectors and settings.

How are businesses responding to global changes in markets driven by changes in technology? Whatever the industry, the trends are familiar: globalization and the rise of industrial conglomerates, mergers and acquisitions, the networking of businesses and markets, outsourcing and shifts in the distribution of resources and production, all reflected in the emergence of new players, new products and services and new forms of competition. As arguably the first knowledge-based business, book publishing provides an ideal setting for the study of challenge and opportunity. The industry is currently experiencing fierce levels of competition, extreme financial pressures, restructuring and the threat of technology-induced obsolescence. Added to these are the challenges posed by new and potential entrants to the market, the emergence of new products and services, new ways of doing business, including trading in virtual markets, and the vulnerability of traditional business models. The suitability of book publishing as a context for researching the emergence of knowledge-based business becomes all too apparent. Through combining primary research with secondary analysis drawn from the relevant literatures, Books, Bytes and Business is both a readable and informative account of business in the knowledge-based economy.

There is a lot of hype, hand-waving, and ink being spilled about artificial intelligence (AI) in business. The amount of coverage of this topic in the trade press and on shareholder calls is evidence of a large change currently underway. It is awesome and terrifying. You might think of AI as a major environmental factor that is creating an evolutionary pressure that will force enterprise to evolve or perish. For those companies that do survive the "silicon wave" sweeping through the global economy, the issue becomes how to keep their humanity amidst the tumult. What started as an inquiry into how executives can adopt AI to harness the best of human and machine capabilities turned into a much more profound rumination on the future of humanity and enterprise. This is a wake-up call for business leaders across all sectors of the economy. Not only should you implement AI regardless of your industry, but once you do, you should fight to stay true to your purpose, your ethical convictions, indeed your humanity, even as our organizations continue to evolve. While not holding any punches about the dangers posed by overpowered AI, this book uniquely surveys where technology is limited, and gives reason for cautious optimism about the true opportunities that lie amidst all the disruptive change currently underway. As such, it is distinctively more optimistic than many of the competing titles on Big Technology. This compelling book weaves together business strategy and philosophy of mind, behavioral psychology and the limits of technology, leadership and law. The authors set out to identify where humans and machines can best complement one another to create an enterprise greater than the sum total of its parts: the Humachine. Combining the global business and forecasting acumen of Professor Nada R. Sanders, PhD, with the legal and philosophical insight of John D. Wood, Esq., the authors combine their strengths to bring us this profound yet accessible book. This is a "must read" for anyone interested in AI and the future of human enterprise.

This new book explores how firms achieve competitive advantage in a disruptive, digital and globalized business landscape. An integrative framework, 'The Four Rs of Competitive Success', is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalization and international markets (reach), and physical and virtual location (roots). It then explains how competitive advantage is achieved through an interaction of these four drivers against the backdrop of a globalized and digitized world. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft. Unlocking Strategic Innovation is concise, applied reading for postgraduate students studying international business, corporate strategy, innovation and digital strategy, as well as academics in the field. It will also be important reading for practitioners looking to gain further understanding of how firms compete and flourish in a global and technology-driven environment.

Local government innovation has become one of the most important topics on China's policy agenda in recent decades. This book explains why some local governments are more innovative than others. This book uses a novel theoretical framework and points out that in China's multi-level government structure, the administrative hierarchy and the span of control could shape local governments' innovation motivation, innovation capability, and innovation opportunity, thus influencing local government innovativeness. The author systematically analysed the 177 winners and finalists of the biennial Innovations and Excellence in Chinese Local Governance (IECLG) Awards Programme from 2001 to 2015 to provide convincing empirical evidence to support this theory. This book adopts an institutional approach to explaining local government innovativeness in China and may be a useful reference to help us learn more about local government decisions and behaviours.