This volume investigates the changes undergone by written communication in our globalized world as English as a Lingua Franca (ELF). The latter usually functions as a language for communication purposes, but also becomes a language for identification purposes. The study takes into account different web-genres: from the replication of existing genres in other media to cybergenres, whose key evolutionary force is the progressive exploitation of the new functionalities afforded by the new medium. The variety of the contexts of use has made it possible to consider different ELF-using communities of practice, whose members adopt ELF and adapt it to express individual, national and professional identities in international interactions. The analysis focuses on lexicogrammatical innovations, which inevitably change in accordance with the different contexts of use, as well as on the communicative strategies underpinning these changes.

This collection of essays examines the relationship between the media and cosmopolitanism in an increasingly fragmented and globalizing world. This relationship is presented from multiple perspectives and the essays cover, amongst other themes, cosmopolitanization in everyday life, the mediation of suffering, trauma studies, and researching cosmopolitanism from a non-Western perspective. Some of the essays explore existing research and theory about cosmopolitanism and apply it to specific case studies; others attempt to extend this theoretical framework and engage in a dialogue with the broader disciplines of media and cultural studies. Overall, this variety of approaches generates valuable insights into the central issue of the book: the role played by the media, in its various forms, in either encouraging or discouraging cosmopolitanist identifications among its audiences.

This book received the Enrique Alcaraz research award in 2010. This volume derives from the COMINTER-SIMULNEG research project which aims at designing a pragmatic model for the analysis of intercultural communication between Spaniards and Britons, as well as developing a teaching methodology for cultural awareness based on computer simulation of real business settings. Contributions to this volume focus on three main issues: (a) explaining intercultural communication; (b) research on intercultural business communication; (c) the use of simulation and gaming methodology for the acquisition of communicative and cross-cultural competence in business settings. This book adopts an interdisciplinary approach to the study and practice of intercultural business communication, borrowing concepts from social anthropology, social cognition, cognitive linguistics, and intercultural pragmatics.

This book explores multiparty, multicultural interaction at international business meetings. It investigates discourse at an Italian company's meetings of its international distributors, conducted mainly in English and attended by participants from different countries in Europe, Asia and North America. Data come from audio recordings of the meetings, normally lasting two to three days, and are supplemented by the author's observations of the meetings. The study uses a series of approaches to analyze selected linguistic and interactional features, presenting an in-depth analysis and discussion of data extracts that draws on both qualitative and quantitative approaches. It highlights the way the main company speaker and some of the multilingual participants use discursive strategies to build common ground, to construct a cooperative business relationship or to negotiate or avert conflict. The study questions the role of cultural differences in approaching multicultural, multilingual meetings and argues that organizational roles, the business context and individual differences must also be considered.

Writing centers in universities and colleges aim to help student writers develop practices that will make them better writers in the long term and that will improve their draft papers in the short term. The tutors who work in writing centers accomplish such goals through one-to-one talk about writing. This book analyzes the aboutness of writing center talk-what tutors and student writers talk about when they come together to talk about writing. By combining corpus-driven analysis to provide a quantitative, microlevel view of the subject matter and sociocultural discourse analysis to provide a qualitative macrolevel view of tutor-student writer interactions, it further establishes how these two research methods operate together to produce a robust and rigorous analysis of spoken discourse.

Die Tryin' traces the cultural connections between videogames, masculinity, and digital culture. It fuses feminist, psychoanalytic, Marxist, and poststructuralist theory to analyze the social imaginary that is produced by -- and produces -- a particular form of masculinity: boyhood. The author asserts that digital culture is a culturally and historically situated series of practices, products, and performances, all coalescing to produce a real and imagined masculinity that exists in perpetual adolescence, and is reflective of larger masculine edifices at work in politics and culture. Thus, videogames form the central object of study as consumer technologies of control and anxiety as well as possibility and subversion. Moving away from current games research, the book favors a game-specific approach that unites visual culture, cultural studies, and performance studies, instead of a sociological/structural inspection of the form.

This book explores the cognitive and communicative processes involved in the use of English as a Lingua Franca (ELF) within cross-cultural specialized contexts where non-native speakers of English - i.e. Western experts and non-Western migrants - interact. The book argues that the main communicative difficulties in such contexts are due precisely to the use of ELF, since it develops from the non-native speakers' transfer of their native language structures and socio-cultural schemata into the English they speak. Transfer, in fact, allows non-native speakers to appropriate, or authenticate, those English semantic, syntactic, pragmatic and specialized-discourse structures that are linguistically and conceptually unavailable to them. It follows that there are as many ELF varieties as there are communities of non-native speakers authenticating English. The research questions justifying the ethnographic case studies detailed in this book are: What kind of cognitive frames and communicative strategies do Western experts activate in order to convey their culturally-marked knowledge of specialized discourse - by using their ELF varieties - to non-Westerners with different linguistic and socio-cultural backgrounds? What kind of power asymmetries can be identified when non-Westerners try to communicate their own knowledge by using their respective ELF varieties? Is it possible to ultimately develop a mode of ELF specialized communication that can be shared by both Western experts and non-Western migrants?

The news media play a vital role in keeping the public informed and maintaining democratic processes. But that essential function has come under threat as emerging technologies and changing social trends, sped up by global economic turmoil, have disrupted traditional business models and practices, creating a financial crisis. Quality journalism is expensive to produce - so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry as it makes the transition from print and broadcast distribution to primarily digital platforms. The authors bring widespread international journalism experience to provide a global perspective on how news organizations are evolving, investigating innovative commercial projects in the United States, United Kingdom, Australia, Norway, South Korea, Singapore and elsewhere.

When people are checking in to flights, making reports to their company manager, composing music, delivering papers for exams in schools, or examining patients in hospitals, they all deal with documents and processes of documentation. In earlier times, documentation took place primarily in libraries and archives. While the latter are still important document institutions, documents today play a far more essential role in social life in many different domains and cultures. In this book, which celebrates the ten year anniversary of documentation studies in Tromso, experts from many different disciplines, professional domains as well as cultures around the world present their way of dealing with documents, demonstrating many potential directions for the emerging broad field of documentation studies.

Familiar narratives and simplistic stereotypes frame the representation of women in U.S. politics. Pervasive containment rhetorics, such as the distinction between women as mothers and caregivers and men as rational thinkers, create unique hurdles for any woman seeking public office. While these 'governing codes' generally act to constrain female political power, they can also be harnessed as a resource depending on the particular circumstances (e.g., party affiliation, geographic location and personal style). One of these governing codes, the metaphor, is an especially powerful tool in politics today, particularly for women. By examining the political careers of four of the most prominent and influential women in contemporary U.S. politics_Democrats Ann Richards and Hillary Rodham Clinton and Republicans Christine Todd Whitman and Elizabeth Dole_Karrin Vasby Anderson and Kristina Horn Sheeler illustrate how metaphors in public discourse may be both familiar narratives to embrace and boundaries to overturn.

Throughout the political spectrum, successful arguments often rely on fear appeals, whether implicit or explicit. Dominant arguments prey on people's fears - of economic failure, cultural backwardness, or lack of personal safety. Counterarguments feed on other fears, suggesting that audiences are being duped by emotional smokescreens. With chapters on the political, institutional, and cultural manifestations of fear, this book offers diverse investigations into how insecurity and the search for certainty shape contemporary political economic decisions, and explores how the rhetorical manipulation of such fears illuminates a larger struggle for social control.

This book has won the CHOICE Outstanding Academic Title award 2014. Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.

Genre analysis has become firmly established as one of the most popular frameworks for the study of specialized genres in academic, professional and institutional as well as other workplace contexts. In recent years, genre theory has also developed in the direction of a more comprehensive and powerful multi-dimensional and multi-perspectived framework to examine not only the text but also the context in a much more meaningful manner than had ever been done earlier. The theoretical perspectives and the individual case studies of this volume testify to the wide range of methodological tools made available by genre theory, enabling researchers to handle problems relating to the description of variations in language use. Moreover, the following relevant issues are addressed: how are specialized genres constructed, interpreted and exploited in the achievement of specific goals in highly specialized contexts?

Making New Media offers a series of case studies from the author's work with students and teachers from the mid-90s to the present day, charting the dramatic rise of new media in schools. Work across a wide range of media is presented: computer animation, digital video and film, computer games and machinima. The author tackles the vital contemporary themes of literacy and creativity, making an innovative argument for the combination of traditions of social semiotics and cultural studies in the study of literacy and new media. This volume should be read by every undergraduate and graduate student, as well as any faculty member, involved with or interested in any aspect of new media.

This book explores the linguistic nature of American movie conversation, pointing out its resemblances to face-to-face conversation. The reason for such an investigation lies in the fact that movie language is traditionally considered to be non-representative of spontaneous language. The book presents a corpus-driven study of the similarities between face-to-face and movie conversation, using detailed consideration of individual lexical phrases and linguistic features as well as Biber's Multi-Dimensional Analysis (1998). The data from an existing spoken American English corpus - the Longman Spoken American Corpus - is compared to the American Movie Corpus, a corpus of American movie conversation purposely built for the research. On the basis of evidence from these corpora, the book shows that contemporary movie conversation does not differ significantly from face-to-face conversation, and can therefore be legitimately used to study and teach natural spoken language.

Manual pratico de escrita em portugues/Developing Writing Skills in Portuguese provides intermediate- and advanced-level students with the necessary skills to become competent and confident writers in the Portuguese language. With a focus on writing as a craft, Manual pratico de escrita em portugues offers a rich selection of original materials including narrative texts, expository essays, opinion pieces and newspaper articles. Each chapter covers a specific kind of writing and is designed to help tackle the material in small units. The book aids students in crafting clear, coherent and cohesive texts by means of guided practice and step-by-step activities. Suitable for use as a classroom text or as a self-study course, this book is ideal for students at level B2 - C2 of the Common European Framework for Languages or at Intermediate High - Advanced High on the ACTFL proficiency scales.

This book evaluates a project where formal classroom learning of a second language was supplemented with informal, natural interactions with older native speakers of the target language, delivering a number of pedagogical and societal benefits. The authors introduce a model of intergenerational, intercultural encounters which aims to promote the use of community language resources; enrich the experiences of young learners; foster greater understanding between generations; break down cultural stereotypes; encourage appreciation of different cultures and enhance the quality of life and community engagement of older people with a bi/multilingual background. It draws on theories of language acquisition, discourse analysis and psychosocial perspectives to propose a model of language learning for students that can be used for any language or locality. It is therefore an essential resource for graduate students, researchers and language teachers as well as for education, aged and youth care policy makers, practitioners and community services workers who are interested in innovative language pedagogy.

Examining the close relationship between principles of deliberative democracy, communication, and conflict resolution, this book argues that the nature of deliberative processes is underappreciated for conflict resolution in ethnopolitically divided societies, and that the communicative nature of democratic deliberation is ripe for theoretical and empirical expansion. The book examines the potential of deliberative democracy to contribute to conflict resolution, including issues of argument, deliberation, and political communication. Attention is also paid to the role of media, technology, and the internet. Offering a fully developed understanding of democratic communication and the resolution of conflicts, this book is suitable for scholars as well as students in upper division and graduate courses in a range of areas including communication, politics and government, sociology, and conflict studies.

In a busy world of noise, how do you get your message across? Everyone knows how vital good communication is in any business. But what's the point if no-one's listening to you? How to Speak so People Listen shows you how to make sure that what you're saying is being listened to and making a difference. Using proven techniques from the world's most successful communicators, debaters and conversationalists, you'll discover how to: * Always be heard by speaking in a compelling, persuasive and powerful way * Seize attention, make an impact and leave a memorable first impression * Think fast and quickly adapt your message to suit your audience * Stand out at meetings, conferences, networking events and chance encounters * Be confident at public speaking - someone people really want to listen to Effective tools, strategies, tips and tricks will make sure you're able to command attention and know that, whenever you speak, people will want to hear what you have to say.

This accessible and wide-ranging book is an invaluable introductory guide through the choices to be made when deciding how to report research. Writing and Presenting Research covers research written as theses and dissertations; chapters, books, reports and articles in academic, professional or general media such as newspapers; and also reviews the options for presenting research orally as lectures, keynotes, conference papers and even TV game shows. These forms of reporting research have well-established conventions for their formats, but they also have growing numbers of alternative possibilities. This has generated debate about what is, or is not, acceptable, and the aim of this book is to make this debate more manageable for those wanting to assess which of the conventional or alternative possibilities on offer is most appropriate for reporting their current research. Arranged in easily followed sections enlivened with checklists, style variations, examples and reflection points, Writing and Presenting Research has relevance to the social sciences, arts, humanities, natural and applied sciences and law and is an invaluable reference tool for new and experienced researchers alike. SAGE Study Skills are essential study guides for students of all levels. From how to write great essays and succeeding at university, to writing your undergraduate dissertation and doing postgraduate research, SAGE Study Skills help you get the best from your time at university. Visit the SAGE Study Skills hub for tips, resources and videos on study success!

This book received the Enrique Alcaraz Research Award in 2015. Through Narrative Theory, the book offers an engaging panorama of the construction of specialised discourses and practices within academia and diverse professional communities. Its chapters investigate genres from various fields, such as aircraft accident reports, clinical cases and other scientific observations, academic conferences, academic blogs, climate-change reports, university decision-making in public meetings, patients' oral and written accounts of illness, corporate annual reports, journalistic obituaries, university websites, narratives of facts in legal cases, narrative processes in arbitration hearings, briefs, and witness examination accounts. In addition to exploring narration in this wide range of contexts, the volume uses narrative as a powerful tool to gain a methodological insight into professional and academic accounts, and thus it contributes to research into theoretical issues. Under the lens of Narratology, Discourse and Genre Analysis, fresh research windows are opened on the study of academic and professional interactions.

ABA Visualized is a parent training guidebook that uses step-by-step visuals to teach essential ABA strategies. Parents will learn how to build skills and reduce problem behaviors. In addition to the more than 60 visual strategies, templates & tools are included to accommodate the use of the techniques, making this book a comprehensive ABA resource for parents and BCBAs.

On a daily basis, we see the positive influence Applied Behavior Analysis (ABA) has on the lives of children, their parents as well as for the teacher. That is why ABA Visualized is created with the mission to make ABA accessible for everyone.

By using visuals, our ABA resources help parents, teachers, and caregivers to bridge the gap between behavioral expertise and everyday applications.

ABA Visualized's resources teach essential ABA strategies which help to build developmental skills and reduce problem behaviors. Our visual guidebook, workbook, and TeleHelp e-book together create a comprehensive parent training package.

Concise and focused, the Wonders Reading/Writing Workshop is a powerful instructional tool that provides students with systematic support for the close reading of complex text. Introduce the week's concept with video, photograph, interactive graphic organizers, and more Teach through mini lessons that reinforce comprehension strategies and skills, genre, and vocabulary Model elements of close reading with shared, short-text reads of high interest and grade-level rigor

This edited volume details multiple and dynamic histories of relations between public service broadcasters and the World Wide Web. What does it mean to be a national broadcaster in a global communications environment? What are the commercial and public service pressures that were brought to bear when public service broadcasters implemented web services? How did "one-to-many" broadcasters adapt to the "many-to-many" medium of the internet? The thematic organisation of this collection addresses such major issues, while each chapter offers a particular historical account of relations between public service broadcasters and the World Wide Web.