When the final whistle was blown at Upton Park on 10 May 2016, it was more than a football match that had ended. West Ham United's victory over Manchester United was the club's spectacular swansong after 112 years at its spiritual home. The Boleyn's Farewell: West Ham's Final Game at Upton Park delves into one of the club's most historic nights, with insight from players, fans and others who were there. Everything from the atmosphere before the game, Winston Reid's winner and the digitised Bobby Moore switching off the stadium lights, the build-up and aftermath of the game, as well as the on-pitch action are recounted and celebrated within these pages. This was an evening that would come to define a generation and is unforgettable for many West Ham supporters. While the Boleyn Ground no longer stands, memories of the stadium and the Hammers' glorious farewell performance will endure. The Boleyn's Farewell is the definitive account of one of the most significant matches in West Ham's long history.

Now in its fourth edition, this text is still the only sport law textbook to introduce sport legal studies from a management perspective and integrate legal strategies to gain a competitive advantage in business. Acknowledging that students understand legal concepts better when they are tied to real sport management practice, the book is organized around the core management functions. It provides concise explanations of key concepts, as well as current industry examples and legal cases, and gives the student all the legal knowledge they need to become confident and effective professionals in sport management, recreation, or sport education. This new edition includes additional contributions from leading sport law educators and practitioners, and has expanded coverage of important contemporary issues including: * Sports injury and concussion litigation * Impact of Covid-19 on events and leagues * Gender discrimination, disability discrimination, sexual harassment, #metoo, and USWNT pay equity * Intellectual property, licensing agreements, publicity rights, social media influencers, and digital privacy * Student-athletes and marketing rights * Sport gambling and state regulation * Athlete activism, employee free speech, and collective bargaining * Olympic and Paralympic restructuring * NCAA Division 1 Coaches Contracts The book contains useful features and ancillaries to help with teaching and learning, including managerial context tables, case opinions, focus cases, strategies for competitive advantage, discussion questions, and learning activities. It is an essential text for any course on sport law or recreation law, an invaluable supplement to any course on sport business and management, and an important reference for all sport management practitioners. Online resources include a variety of exam questions for each chapter, featuring multiple choice, true or false, short answer exam questions and short essay questions, and a sample syllabus.

Social media communications play a huge role in the day-to-day operations of sport teams and organizations. Both current and aspiring sport business professionals need to know how to best leverage social media to meet their organizational goals, and Social Media and Sports With HKPropel Access will help pave the way by emphasizing the strategic, creative, and logistical elements of effective social media practices. Beginning with foundational concepts, students will first examine the history of social media and its impact on sports. They will learn about the categories of content used, including written content, images, produced video, live video, audio, graphics, dynamic visuals, and responses. They will then gain a better understanding of the social media environment by learning how to think about audiences and networks, evaluating how online communities act and interact, and considering key issues that may be encountered. The final chapters of the text assemble the building blocks from previous chapters into practical application, covering brand management strategies and overall social media presence from the perspective of a member of the sports media, a representative of a team or league, or an individual athlete. Related online learning aids, delivered via HKPropel and reviewed annually to stay current with evolving trends, provides a detailed look into major social networks and their technological elements, plus best practices, tips, and tricks for utilizing a variety of social media platforms. It also examines content methodologies, including podcasting, live video, and prerecorded video, and it discusses the use of social management software. Markers throughout the text refer students to the web resource when additional related content is available. Learning aids for students include Professional Insights, sidebars containing interviews with industry insiders; these real-world examples and professional advice provide depth and context to each chapter's content. Key Points highlight important points, end-of-chapter review questions promote practical application and ensure content comprehension, and bolded key terms are defined in an easy-to-reference glossary. Social Media and Sports offers a practical approach to understanding social media communications in the sports industry, with application extending to those working in journalism, public relations, broadcasting, advertising, and other sport business careers where knowledge of effective social media usage will maximize career potential. Note: A code for accessing HKPropel is included with all new print books.

Community Leisure and Recreation Planning offers an up-to-date, evidence-based approach to planning community leisure and recreation facilities, programs and services. It introduces readers to key theory and best practice in the planning of effective leisure and recreation projects. The book defines planning, leisure, recreation and other key concepts and explains why a thorough planning process is essential to achieving effective outcomes. It presents a comprehensive, integrative four phase model for undertaking leisure and recreation planning, including: pre-planning, planning research, preparing a plan, and implementing, monitoring and evaluating the outputs and outcomes of a plan. It provides a conceptual rationale for each component of the planning process, a detailed explanation of the tools and techniques that can be used, and extensive examples and international case study materials to demonstrate their use. The principles and techniques explained in the book are applicable at a range of community levels from small individual sites to regions, states and even countries. This is an essential course text for all leisure and recreation courses, and invaluable reading for academics, practitioners, stakeholders and students working in leisure and recreation planning, events, culture and sport.

Community Leisure and Recreation Planning offers an up-to-date, evidence-based approach to planning community leisure and recreation facilities, programs and services. It introduces readers to key theory and best practice in the planning of effective leisure and recreation projects. The book defines planning, leisure, recreation and other key concepts and explains why a thorough planning process is essential to achieving effective outcomes. It presents a comprehensive, integrative four phase model for undertaking leisure and recreation planning, including: pre-planning, planning research, preparing a plan, and implementing, monitoring and evaluating the outputs and outcomes of a plan. It provides a conceptual rationale for each component of the planning process, a detailed explanation of the tools and techniques that can be used, and extensive examples and international case study materials to demonstrate their use. The principles and techniques explained in the book are applicable at a range of community levels from small individual sites to regions, states and even countries. This is an essential course text for all leisure and recreation courses, and invaluable reading for academics, practitioners, stakeholders and students working in leisure and recreation planning, events, culture and sport.

With shocks galore in the women's draw and record-setting epic matches in the men's semi-finals, The Championships 2018 will be remembered for a long time and Wimbledon 2018: The Official Story of The Championships is the comprehensive, entertaining and beautifully illustrated re-telling of a spell-binding fortnight of tennis at the All England Club. Paul Newman's crafted text, coupled with the stunning images captured by Wimbledon's team of award winning photograpers, provides readers with a wonderful review of a memorable fortnight played out under blue skies and on stunningly green courts. Following the full story of the tournament, from Qualifying through to the concluding Mixed Doubles Final on Centre Court, and telling the journeys of established stars such as Novak Djokovic, Rafael Nadal, Roger Federer, Serena Williams and Angelique Kerber the book also focuses on some of the other stories and characters that make Wimbledon so colourful.... from Kevin Anderson and John Isner's marathon match to Jack Draper's mesmerising semi-final in the Boys' event... and includes daily features and light-hearted stories such as the fan who came dressed as a Wimbledon trophy!

This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participants and spectators, based on three primary themes: impacts, experiences and identities. The first section of the book contributes to the future development of knowledge by analyzing the impact of sport events and their legacies from economic, environmental, social, sporting, political and cultural perspectives an understanding of the impacts and potential legacies of sports events is fundamental to their future development. In the second section of the book, the focus moves from impact and legacy issues towards exploring consumer behaviour and participant experiences at a diverse selection of International Sports Events. The emphasis within this section is grounded within the tourism dimension of sports events. Section three of the book highlights the dominant role of identity at a diverse selection of sports events, and demonstrates how that identity is displayed whilst either watching or participating in sport and leisure.

The book provides an international analysis drawing on emerging empirical research conducted across a diverse range of sport and leisure activities and contrasting locations. Linked to the three underlying themes of the book, a future research agenda for International Sports Events is provided which is centred on four key pillars: impact, identity, internationalization and interdisciplinary research.

This timely book will be of interest to students, researchers and academics studying Event Management, Sport Management and Sport Tourism.

Liverpool FC On This Day revisits all the most magical and memorable moments from the club's glorious past, mixing in a maelstrom of quirky anecdotes and legendary characters to produce an irresistibly dippable diary of Reds history - with an entry for every day of the year. From the acrimonious Victorian foundation of the club to the 21st century's heady European and FA Cup victories, the Anfield faithful have witnessed the First Division triumphs of the '20s and '40s turn into an avalanche of silverware in the '60s, '70s and '80s - and they have also witnessed tragedies. Pivotal days in history which saw the airing of 'You'll Never Walk Alone', the completion of multifarious Doubles and Trebles and the shock retirement of Bill Shankly all form a backdrop against which Liverpool greats - Kevin Keegan, Ian Rush and Billy Liddell, Steven Gerrard, Tommy Smith and Kenny Dalglish - loom larger than life.

Some might argue that sports marketing is a mere subfield of marketing, meaning that there are theoretical and practical dimensions that apply only to sports marketing and are only of interest to those involved in sports. In Team Sports Marketing, author Kirk Wakefield dispels this argument by demonstrating that effective sports
marketing epitomizes the science and art of marketing across any context. At the core
of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics.
Team Sports Marketing shows that while many aspects of sports marketing are thought to be unique to the field, other product and service sectors would do well to learn from teams in the NFL, NBA, MLB, and NHL that have transformed customers into fans. Moving beyond principles of marketing, Team Sports Marketing is packed with examples of best practices and covering subjects as diverse as sponsorships, season ticket sales, venue management and all topics in between. Team Sports Marketing is a must read text for students and managers in professional and collegiate sports.
Support materials for professors and students are available at www.teamsportsmarketing.com.
* A clear overview of the latest techniques in sports marketing
* Hugely populated with examples and cases
* Clearly shows why sports marketing is distinct from other forms of service marketing

Magical Magyars tells the remarkable story of the legendary Hungarian football team of the 50s, a side whose breathtaking technical skills and passing-and-movement style of play changed the very way the sport was played. Author David Bailey traces the team's origins and details how communist Hungary, a tiny nation impoverished and subjugated by one of the most brutal Stalinist regimes in the Soviet empire, was able to produce a football team that was the envy of the sporting world, and so very nearly world champions. Captained by the genius that was Ferenc Puskas, the Magical Magyars walked a tightrope between being the regime's darlings and providing the beleaguered Hungarian people with a sense of national pride during their darkest days. The team enthralled, dominated and revolutionised world football - until its own demise was brought about by a revolution of a different kind. Weaving in threads of friendship and betrayal, tactics and politics, the quest for glory and upheaval, here is a football story quite unlike any other.

This book takes a close look at how the sport industry has been impacted by the global Coronavirus pandemic, as entire seasons have been cut short, events have been cancelled, athletes have been infected, and sport studies programs have moved online. Crucially, the book also asks how the industry might move forward. With contributions from sport studies researchers across the world, the book offers commentaries, cases, and informed analysis across a wide range of topics and practical areas within sport business and management, from crisis communication and marketing to event management and finance. While Covid-19 will inevitably cast a long shadow over sport for years to come, and although the situation is fast-evolving and the future is uncertain, this book offers some important early perspectives and reflections that will inform debate and influence policy and practice. A timely addition to the body of knowledge regarding the pandemic, this is an important resource for researchers, students, practitioners, the media, policy-makers, and anybody who cares about the future of sport.

In 2016 the Rams left St. Louis for Los Angeles - having left L.A. for St. Louis in 1995 - causing much heartbreak among fans. NFL teams are notorious for decamping to more profitable markets and the Rams' history of opportunistic moves goes back to 1946, when they left Cleveland, Ohio, their original hometown where fans had cheered them to a championship a month earlier. The move to L.A. from Cleveland shocked the NFL and shook up its power structure. It also jolted the all-white league into integration, preparing the way for the Browns and making the Rams the only NFL champs ever to have spent the following season in a different city. This is the story of how the Rams went from a homegrown Ohio team funded by local businessmen to the first major-league franchise on the West Coast, and how their departure jumpstarted a chain of events in Cleveland that continues to this day.

Digital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques. The book surveys the new international digital landscape in sport business and explains how to apply digital marketing across key areas from fan engagement and public relations to strategic communication and branding. Every chapter includes discussion of key concepts, an in-depth case study, and an in-depth conversation with a leading industry practitioner that demonstrates how digital marketing works in the real world. Full of useful features, this is an essential textbook for any sport marketing, sport management, sport business or sport development course.

Two national championships in the last decade, seven SEC championships in the last 16 years, two Heisman Trophy winners, the fourth winningest team in the 1990s?this is the story of the University of Florida Gators. Entering its 101st season, the Gators?the reigning national champions?have rolled out the greats for almost eighty years, beginning with its first All-American, Dale Van Sickel, in 1928. Since then it's been the likes of Charlie LaPradd, Haywood Sullivan, Rick Casares, Larry Dupree, Steve Spurrier, Carlos Alvarez, John Reaves, Jack Youngblood, Wes Chandler, Cris Collinsworth, Lomas Brown, Emmitt Smith, John L. Williams, Errict Rhett, Danny Wuerffel, Ike Hilliard, Fred Taylor, Jevon Kearse, Alex Brown, Rex Grossman, Chris Leak?Gator legends all. "Gators Glory" is the story of University of Florida football as told by the players, coaches, opponents, fans, and the media. It salutes the great stars, teams, moments, rivalries, venues, fans, and tradition of the Gators.

A Deeper Shade of Blue charts the tumultuous years of Chelsea Football Club between 1972 and 1977 when the glittering cup-winning side of the early 70s was broken up, and stars such as Peter Osgood and Alan Hudson departed, along with manager Dave Sexton. It was an era that saw Chelsea relegated to the Second Division while massive debts pushed them to the brink of extinction. But the Blues bounced back with the birth of Eddie McCreadie's brash, young and exciting side, led by the precociously talented Ray 'Butch' Wilkins. McCreadie guided the club back to the First Division only to leave acrimoniously in bizarre circumstances - a golden opportunity spurned by the club's owners. A Deeper Shade of Blue is the eagerly awaited sequel to Neil Fitzsimon's Rhapsody in Blue. It reveals how the author made the difficult transition from adolescence to adulthood as a Chelsea supporter during those turbulent times. We discover how the innocence of youth was replaced by the harsh experience of growing up in 1970s England.

The Sports Management Toolkit is a practical guide to the most important management tools and techniques available to those working in the sport and leisure industries. Designed to bridge the gap between the classroom and the workplace, it includes ten free-standing chapters, each of which provides a detailed introduction to best practice in one of the core sports management disciplines. Written in a clear and straightforward style, and free of management jargon, the book covers all the key functional areas of contemporary sports management, including:

• marketing
• performance management
• risk management
• human resource management
• project management
• finance.

Each chapter includes a detailed, step-by-step description of the key tools and techniques and their application; a real world case study to demonstrate the technique in action, plus an extensive guide to further resources and a series of self-test questions. The final chapter offers an extended, integrated case-study, demonstrating how all the key management techniques are combined within the everyday operation of a successful sport or leisure organization. This book is essential reading for all students of sport and leisure management, and for all managers looking to improve their professional practice.

This handbook offers an important and timely contribution to the interdisciplinary field of Olympic studies. It brings together for the first time in a single volume a complete analysis of current and future economic, commercial, socio-political, cultural and governance challenges facing both the Olympic and Paralympic Games, their athletes and institutions. The book presents new research and broad surveys exploring pressing debates, challenges and possible solutions surrounding the modern Olympic and Paralympic Games, across diverse socioeconomic and political contexts. Featuring chapters written by leading scholars, athletes and administrators from a range of disciplines and backgrounds, the handbook is divided into four main areas: athletes, business, governance and socio-cultural issues within the Olympic and Paralympic Games. Examining key themes, theories and new emerging issues within the field, the book offers expert insights into every major topic related to the Olympic and Paralympic Games, including doping, integrity, athletes' rights, culture, nationality, sponsorship, branding, governance, sports policy and law, marketing, social media, technology, e-sports, politics, ethics, international relations, legacy and impact. The only up-to-date handbook to reflect the true breadth and depth of this international field of research, the Routledge Handbook of the Olympic and Paralympic Games is a landmark publication for all students and scholars of sport studies, as well as those working in sport business, media, event management and administration, economics, marketing, management, politics, Olympic studies and cultural studies. It is also an important resource for sport management practitioners and sports officials.

The Albion Miscellany collects together all the vital information you never knew you needed to know about West Brom. In these pages you will find irresistible anecdotes and the most mindblowing stats and facts. Heard the one about the Albion star who thought there was a different, hotter sun on a pre-season trip to Portugal? How about the winger who bought a shed off a fan during a series of corners? Or the GBP2 million acquisition who turned out to be Cyrille Regis's nephew? Do you know who gave rise to the club's 'Baggies' nickname? Why Albion officials painted a match ball with gold and stuck a stuffed thrush on top? Or which club record Lateef Elford-Alliyu holds? All these stories and hundreds more appear in a brilliantly researched collection of trivia - essential for any Baggies fan who holds the riches of the club's history close to their heart.

This empirically-grounded text examines the policy, planning, development and implementation of disability sport events. It draws insights from a major international comparative study of different types of large multi-national sporting events: integrated events where able-bodied athletes and athletes with a disability compete alongside one another, and non-integrated events where athletes with a disability are separated by time but occurring in the same location. Guided by a critical disability studies perspective, the book highlights the strategic opportunity of sporting events to influence social change around community participation, and attitudes and awareness about disability more broadly. It also challenges assumptions about positive event legacies and suggests a need for a multi-lateral approach to planning. An important read for students, researchers and scholars in the fields of sport policy, sport development, disability sport, sport management, disability studies and event studies.

'Steelers Glory' is the story of Pittsburgh Steelers football as told by the players, coaches, opponents, fans, and the media. It salutes the great stars, teams, moments, rivalries, venues, fans, and traditions of the Steel City, including a chapter on the Steelers' all-time team. In addition, all five Super Bowl-winning rosters are presented.

Fighting Irish Madness"" is the story of Notre Dame football?the legendary players, the eleven championship teams, the explosive rivalry with Southern Cal, the all-time Notre Dame team, and the rosters from each national championship team. All of it is told by the players themselves, the coaches, opponents, fans, and members of the media.""

Here is the definitive story on how the Trojans once dominated college football and are doing so once again. Here also are the glittering history, rich tradition, and remarkable athletes who have marked the USC football program throughout the years.

This quiz book covers the fascinating journey of Hibernian Football Club throughout the past 142 years. Offcial club historian Tom Wright has used his comprehensive knowledge of the sport and the team to devise over 600 questions spanning from the early days of the club to the present. This is the perfect book for fans of all ages to learn more about the history of one of Scotland's greatest football teams.

The law relating to anti-doping changes rapidly. The World Anti-Doping Code was first adopted in 2003 to provide a common set of anti-doping rules applicable across all sport worldwide. The Code has evolved and changed significantly through two major processes of review. This third edition provides essential guidance and commentary on the 2015 Code which replaces the 2009 Code. The 2015 Code contains many significant changes in the core Articles of the Code, particularly in the regime on sanctions for anti-doping rule violations, and in the amended International Standards. The text outlines how the current law has developed from anti-doping rules and principles in operation before the Code and explains the central role of the Court of Arbitration for Sport in this development and in applying the current Code. This third edition will be an important single resource for any reader working or studying in the field.

With its winning mix of gripping narrative and easy-to-implement performance-raising tips, this book has become a best-selling classic. It's garnered 5-star reviews and wide-ranging endorsements - from Sebastian Coe and Dame Kelly Holmes to Lord Digby Jones. The book tells the inspiring story of how Ben Hunt-Davis - an ordinary guy in an ordinary team - achieved something pretty extraordinary: Olympic Gold. Co-author Harriet Beveridge, Executive Coach, then gives a simple, engaging account of how we can apply these strategies to raise our own game... in sport, in business and in life. Building on the huge success of the original, this second edition includes two completely new chapters - on high performance conversations and performance under pressure - as well as a general update, based on the successes readers and businesses have reaped from the first edition. In the book's signature, down to earth and practical style, the new chapters unlock simple ways for readers to thrive in their own pressured environments, and to communicate in ways which consistently improve results. Whether you are a business leader looking to achieve a compelling vision, an individual with a dream, or a coach supporting others to unlock their potential...this book is jam-packed with tried and tested methods to help you achieve your own 'gold medal'.