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Mental Representations - A dual coding approach (Paperback, New Ed)
Loot Price: R2,956
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Mental Representations - A dual coding approach (Paperback, New Ed)
Series: Oxford Psychology Series, 9
Expected to ship within 12 - 17 working days
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This work presents a systematic analysis of the psychological
phenomena associated with the concept of mental
representations-also referred to as cognitive or internal
representations. A major restatement of a theory the author first
developed in his 1971 book (Imagery and Verbal Processes), Mental
Representation covers phenomena from the earlier period that remain
relevant today but emphasizes cognitive problems and paradigms that
have since emerged more fully. The author proposes that performance
in memory and other cognitive tasks is mediated not only by
linguistic processes but also by a distinct nonverbal imagery model
of thought as well. He discusses the philosophy of science
associated with the dual coding approach, emphasizing the
advantages of empiricism in the study of cognitive phenomena and
showing that the fundamentals of the theory have stood up well to
empirical challenges over the years. An important contribution to
the understanding of form and function of human knowledge, this
book will be of interest to students and researchers in cognitive
psychology, cognitive science, linguistics, and philosophy.
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