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Books > Business & Economics > Business & management > Sales & marketing > Market research
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Guanxi in the Western Context - Intra-Firm Group Dynamics and Expatriate Adjustment (Paperback, 1st ed. 2019)
Loot Price: R1,586
Discovery Miles 15 860
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Guanxi in the Western Context - Intra-Firm Group Dynamics and Expatriate Adjustment (Paperback, 1st ed. 2019)
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Deeply rooted in Chinese culture, the concept of guanxi has been
widely researched from historical, cultural and political
perspectives. As Chinese multinational corporations (MNCs) expand,
expatriates are increasingly carrying guanxi with them to host
countries, yet little has been written on how this indigenous
construct is employed in the Western world. This book takes a
theoretical approach to the examination of this phenomenon and
proposes a conceptual framework for the 'guanxi capitalism
structure,' illustrating its fundamental role as the invisible hand
in China. Providing empirical analysis, the author demonstrates how
guanxi affects intra-firm multicultural group dynamics involving
Chinese expatriates and host-country natives in Chinese MNCs. With
insights for scholars researching Asian business and globalisation,
and practitioners working in Chinese MNCs, this book argues that
guanxi significantly alters an expatriate's adjustment, and offers
practical suggestions for cross-cultural management and the process
of initiating, building, and utilising guanxi in a Western context.
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