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Managing Sustainability - Perspectives From Retailing and Services (Hardcover, 1st ed. 2022)
Loot Price: R2,928
Discovery Miles 29 280
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Managing Sustainability - Perspectives From Retailing and Services (Hardcover, 1st ed. 2022)
Series: International Series in Advanced Management Studies
Expected to ship within 10 - 15 working days
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Companies and policy makers are prioritizing environmental, social,
and governance goals as part of their strategies. Academic research
has started to focus on these issues, but many important matters
require deeper investigation and reflection, especially in specific
sectors. This book focuses on the sustainability issues within the
retailing and services sectors. Starting the discussion around
research-knowledge on CSR, the authors discuss the strategic
aspects of managing sustainability in retailing and service
companies and offer recommendations to effectively manage the
marketing levers for sustainability. Readers will benefit from an
in-depth analysis of the social responsibility practices of major
retailers and their strategies. The authors also take an inside
view of CSR by studying the angles of employee perception and job
satisfaction, financial performance, and the more recent impact of
COVID-19. Using this approach, they highlight the system of
relationships existing between stakeholder-related concepts and
organizational factors and how they affect sustainability strategy.
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