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Exploding Technical Communication - Workplace Literacy Hierarchies and Their Implications for Literacy Sponsorship (Hardcover)
Loot Price: R2,755
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Exploding Technical Communication - Workplace Literacy Hierarchies and Their Implications for Literacy Sponsorship (Hardcover)
Series: Baywood's Technical Communications
Expected to ship within 12 - 17 working days
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Within the framework of New Literacy Studies, Dirk Remley presents
a historical study of how technical communication practices at a
World War II arsenal sponsored literacy within the community in
which it operated from 1940 to 1960 and contemporary implications
of similar forms of sponsorship. The Training within Industry (TWI)
methods developed by the U.S. government and industry at that time
included multimodal literate practices, particularly combinations
of visual, oral, experiential, and print-linguistic text. Analyses
reveal a hierarchy in which print-linguistic literacies were
generally esteemed at the workplace and in the community. This
literacy hierarchy contributed to a catastrophic accident that
killed 11 people, prompting changes in the approach to designing
certain training documents. This book links technical
communication, especially the multimodal forms of representation
commonly found in technical communication and instructional
materials, to the concept of literacy sponsorship. The TWI methods
used in training and system improvement during World War II are
currently applied in business and industry as part of the "lean
operating" and "continuous improvement" philosophies. These methods
have also become part of the experiential learning philosophy
favored in academia. Remley includes examples of current
applications of multimodal forms of technical communication similar
to those used at the arsenal as well as new media-related
applications related to training and instruction. He also discusses
their implications for literacy sponsorship. This book provides
useful information for technical communication and literacy
scholars and educators as well as practical case studies for
business leaders, consultants, and practitioners. Intended
Audience: Scholars in technical communication and literacy/writing
studies; scholars in business (especially management and
organizational analysis) and business communication consultants;
scholars in history and sociology.
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