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Books > Social sciences > Sociology, social studies > Anthropology
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English as a Local Language - Post-colonial Identities and Multilingual Practices (Paperback, New)
Loot Price: R832
Discovery Miles 8 320
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English as a Local Language - Post-colonial Identities and Multilingual Practices (Paperback, New)
Series: Critical Language and Literacy Studies
Expected to ship within 12 - 17 working days
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When analyzed in multilingual contexts, English is often treated as
an entity that is separable from its linguistic environment. It is
often the case, however, that multilinguals use English in hybrid
and transcultural ways. This book explores how multilingual East
Africans make use of English as a local resource in their everyday
practices by examining a range of domains, including workplace
conversation, beauty pageants, hip hop and advertising. Drawing on
the Bakhtinian concept of multivocality, the author uses discourse
analysis and ethnographic approaches to demonstrate the range of
linguistic and cultural hybridity found across these domains, and
to consider the constraints on hybridity in each context. By
focusing on the cultural and linguistic bricolage in which English
is often found, the book illustrates how multilinguals respond to
the tension between local identification and dominant
conceptualizations of English as a language for global
communication.
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