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Books > Professional & Technical > Transport technology > Aerospace & aviation technology
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Clipped Wings - Corporate social and environmental responsibility in the airline industry (Hardcover)
Loot Price: R4,159
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Clipped Wings - Corporate social and environmental responsibility in the airline industry (Hardcover)
Expected to ship within 12 - 17 working days
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Within the developed world, airlines have responded to the advice
of advocates for corporate social and environmental responsibility
(CSER) to use the intertwined dimensions of economics, society and
environment to guide their business activities. However,
disingenuously, the advocates and regulators frequently pay
insufficient attention to the economics which are critical to
airlines' sustainability and profits. This omission pushes airlines
into the unprofitable domain of CSERplus. The author identifies
alleged market inefficiencies and failures, examines CSERplus
impacts on international competition and assesses the unintended
consequences of the regulations. She also provides innovative ideas
for future-proofing airlines. Clipped Wings is a treatise for
business professionals featuring academic research as well as
industry anecdotes. It is written for airlines (including their
owners, employees, passengers and suppliers), airports, trade
associations, policy makers, educators, students, consultants,
CSERplus specialists and anyone who is concerned about the future
of competitive airlines.
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