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Value Driven Product Planning and Systems Engineering (Paperback, Softcover reprint of hardcover 1st ed. 2007) Loot Price: R3,989
Discovery Miles 39 890
Repayment Terms: R374 pm x 12*
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Value Driven Product Planning and Systems Engineering (Paperback, Softcover reprint of hardcover 1st ed. 2007): Harry E. Cook,...

Value Driven Product Planning and Systems Engineering (Paperback, Softcover reprint of hardcover 1st ed. 2007)

Harry E. Cook, Luke A Wissmann

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Loot Price R3,989 Discovery Miles 39 890 | Repayment Terms: R374 pm x 12*

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Engineers and scientists often need to sell an innovative idea for a new product to top management. Those who occupy product planning positions also need to be constantly scanning ideas for improving value. The engineer as product planner must learn to think like its major competitor using customer value as a guide. This book provides essential support for engineers and scientists who are required to make realistic business cases for new product concepts.

General

Imprint: Springer London
Country of origin: United Kingdom
Release date: October 2010
First published: 2007
Authors: Harry E. Cook • Luke A Wissmann
Dimensions: 235 x 155 x 12mm (L x W x T)
Format: Paperback
Pages: 213
Edition: Softcover reprint of hardcover 1st ed. 2007
ISBN-13: 978-1-84996-688-7
Categories: Books > Professional & Technical > Technology: general issues > Engineering: general
Books > Business & Economics > Business & management > Management of specific areas > General
Books > Professional & Technical > Technology: general issues > Technical design > General
Books > Professional & Technical > Mechanical engineering & materials > Production engineering > General
Books > Professional & Technical > Transport technology > Automotive technology > General
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LSN: 1-84996-688-5
Barcode: 9781849966887

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